採掘性企業 的英文怎麼說
中文拼音 [cǎijuéxìngqìyè]
採掘性企業
英文
extractors-
Based on a general overview of firm performance assessment theories, this study makes a comparison between traditional performance measures and strategy - oriented performance measures, analyzes the existing performance measurement system of the national aviation oil companies. the thesis has a literature review of the balanced scorecard researches and applications, expounds the advantages of the balanced scorecard over traditional measurement systems in revealing the intension of firm performance, analyzing the critical factors behind firm performance and providing information support for firm strategy, documents the relationship between the balanced scorecard and firm strategy, and puts forward the idea of strategic performance. by using the data and background information from one of those national monopoly oil companies, this study a ppraises the limits of this sort of companies " performance measurement system, applies balanced scorecard method to this kind of national monopoly oil company, designs questionnaires to collect experts " opinions, colligates the opinions, selects kpis, builds experimentally the first strategy performance assessment indicator system in this kind of company, determines the indicators " parameters, uses the real corresponding data to measure the 6 business lines of this company, through comparing the assessment result with the strategic standard, a conclusion is drawn and suggestions are put forward about how to exploit the performance potential under present conditions
在對績效測評理論進行回顧的基礎上，本文研究了傳統測評指標體系與戰略導向的測評指標體系的區別，總結了中國航空油品經營企業的績效測評現狀，對平衡計分卡理論研究和應用進行了綜述，分析了平衡計分卡在揭示績效內涵和影響績效的因素、發揮績效測評的信息作用等方面的優勢，論述了平衡計分卡與企業戰略的關系，提出了戰略績效的概念，並結合某壟斷性油品經營國有企業的實際，評述了此類企業傳統績效測評指標的局限性，借鑒平衡計分卡思路，通過設計調查問卷、收集專家意見並加以綜合分析等工作，選取關鍵績效指標，探索性地建立了中國壟斷性航油經營國企的首個企業戰略績效測評指標體系，並確定了指標有關參數，對應指標的統計口徑採用經調查獲得的測評所需數據，對該企業6個業務板塊的績效進行測評，通過對比分析得出在現有條件下如何挖掘潛力的結論和建議。The way and content of this thesis are as followed : ( 1 ) based on briefly describing the company present condition and problems of management with analysis of such question, this thesis pointes out that putting crm into practice is an effective measure to resolve manage bottleneck, then research its feasibility and definite its line degree in the practice ; ( 2 ) analyze the importance of ex - period preparing work to put crm into practice ; ( 3 ) adjust the company ' s business enterprise culture to replace and recreate the reforming atmosphere to guarantee such work in a low cost with smoothly progress ; ( 4 ) analyze the buildup construction of the company and the business process, aim at the unreasonable construction to proceeds with business process to give a new life, especially at changing the company organization construction with the business process re - engineering ( bpr ) ; ( 5 ) apply the theory of customer letting the worth and the method of customer ' s pyramid divide into section, collect the customer ' s data with the t echnique of american broadcast company to customer data analysis with categorize, provide knowledge to be used by the leaders and help them make the correct decision ; ( 6 ) according to the knowledge of data refined, application wooden pail theories with leaking a theories, aiming at the weak link of company management, make out the concrete strategy to increase the customer ' s satisfaction and loyalty
本文研究的思路和內容是： （ 1 ）簡述公司經營管理現狀，以公司經營和管理現狀為研究基礎，解析出實施客戶關系管理是解決管理瓶頸的突破口和切入點，然後對公司實施客戶關系管理的可行性加以研究和論證，明確了實施可行度； （ 2 ）解析實施客戶關系管理前期準備工作的重要性，明確高層領導參與和支持的必要性，建立實施項目管理組，並作好實施規劃工作； （ 3 ）調整公司的企業文化，為組織變革創造改革氛圍，以保證實施的低成本和順利進行； （ 4 ）分析公司的組織結構和業務流程，針對不合理結構和業務流程進行再造，重點是運用業務流程再造理論改變公司組織結構和業務流程； （ 5 ）運用客戶讓渡價值理論原理收集客戶資料，運用客戶金字塔和abc分類法對客戶資料分析和歸類，運用客戶管理信息系統，利用數據庫技術和數據挖掘技術對客戶資料進行科學分析和歸納，提煉成供決策領導層使用並能做出正確決策的知識； （ 6 ）根據所提煉出的知識，運用木桶理論和漏桶理論，針對公司管理薄弱環節分析公司應該採取的客戶維系策略，制定適合公司發展的以提高客戶滿意度和忠誠度為目的的具體策略。Through excavating and analysing, it offers the objective, real - time, overall, guidance data to user, reduces the subjectivity in decision, helps enterprise s policymaker and business personnel to obtain the conclusion from information, then make the action plan according to the conclusion, and follow the action plan to adopt the commercial action
通過對這些數據的挖掘和分析，為用戶提供客觀的實時的全面的指導性數據，減少決策中的主觀性，幫助企業決策者和業務人員從信息中獲取結論，根據結論制定行動計劃，遵照行動計劃採取商業行動。
分享友人