收視率調查 的英文怎麼說
中文拼音 [shōushìlǜdiàozhā]
收視率調查
英文
rating research- 收 : Ⅰ動詞1 (把攤開的或分散的事物聚集、合攏) put away; take in 2 (收取) collect 3 (收割) harvest...
- 視 : Ⅰ動詞1. (看) look at 2. (看待) regard; look upon 3. (考察) inspect; watch Ⅱ名詞(姓氏) a surname
- 率 : 率名詞(比值) rate; ratio; proportion
- 調 : Ⅰ動詞1 (配合得均勻合適) harmonize; suit well; fit in perfectly 2 (使配合得均勻合適) mix; adju...
- 查 : 查名詞1. [植物學] (山查) hawthorn; haw2. (姓氏) a surname
- 收視率 : audience ratings; television viewing
- 收視 : reception
- 調查 : 1 (為了解情況進行考察) investigate; examine; inquire into; look into; survey; (try to) learn ...
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Beijing authorities said investigations had found that an employee surnamed zi had fabricated the report to garner " higher audience ratings ", the china daily said on thursday
據中國日報在本周四報道,北京警方稱經過調查這名姓紫的記者為了要獲得更高的收視率而偽造了這則新聞。The third chapter focuses on the characters of media economy and discusses the importance of application tv measurement to tv media dominant strategy
本文第三章結合電視媒介的二重性特徵,著重論述了收視率調查在電視媒一體竟爭優勢中的重要決策意義。But the environment of the tv media market has been changed, how to understand rating measurement and how to use rating measurement to get more superiority in the market competition exactly influence the dominant strategy of tv media
但是如何正確看待和使用收視率,直接影響電視媒體自身的傳播效果和競爭策略。因此,進一步的研究和探討收視率調查與電視媒體優勢策略的關系無疑具有重要意義。This research is expected to use the detailed data to discuss the signification of the application rating measurement to tv dominant strategy. the first chapter gives the research purpose of this thesis and the definitions of related conceptions, and the history of rating measurement in domestic and oversea is reviewed in the second chapter
本文首先試圖通過較為詳細的數據材料,從收視率調查現實狀況入手,進一步深入探討收視率調查在電視媒體優勢策略的應用,以及收視率調查對電視媒體優勢策略的影響及意義。Although economic and population specialists and scholars both in abroad and at home have made extreme progress on research the question of rural labor since they studied it very long ago, as far as china is concerned, based on the following three aspects, firstly, the national condition of our country determined that the foreign theory such as lewis theory might instruct us but we ca n ' t use these theories without rectification ; secondly, in china, our research about this question prefer the qualitative analysis to the quantitative analysis ; thirdly, the research on the labor utilization and shift in this specific area, that is, in the mountainous rural area which covers 69 % of our mainland and occupies 56 % of population is absolutely scarce in present ? to make up for the three deficiencies, this paper selects the econometrics analysis, uses investigation data and by virtue of tsp software, establishes a model where shift labor is the dependent variable and the citilization ratio, industrial structure, the income gap between city and country, the rural infrastructure construction, the labor ' s aptitude and the population ' s natural growth ratio are the variableso through economic, statistical and econometrical test, the conclusion is attained : the income gap between city and country and the citilization ratio are the two most important fectors which affect the labor ' s utilization and shift in mountainous rural area -, the rural infrastructure construction and the labor ' s aptitude are the two relative important factors which affect the labor ' s utilization and shift in mountainous rural area while the rural industrial structure and the population ' s natural growth ratio are the two least important factors according to this, this paper puts forward several suggestions that the income gap between city and country, citilization ratio, rural education, rural industrial structure and agricultural mechanization should be carefully treated with on studying the question of labor utilization and shift in mountainous rural area. finally, this paper points to several suspending problems about this research in order to get the concern of specialist and scholars
盡管國內外經濟和人口學方面的專家與學者很早就開始了對農村勞動力問題的研究並取得了極大的進展,但是,我國在研究農村勞動力問題時,基於三點:其一,我國國情決定了國外的理論例如劉易斯理論,雖然對研究我國的農村勞動力問題具有指導意義,但卻不能照搬這些理論;其二,從國內看,我國對該問題的研究重視定性分析而定量分析明顯不足;其三,缺乏對我國占國土面積69 、人口56的山區農村這一特殊區域內的勞動力開發利用及轉移的專門性研究。為了彌補這三個缺憾,論文採用經濟計量學的數量分析方法,利用實際調查資料,藉助tsp軟體,建立了以外出勞動力數量為被解釋變量,城市化率、農村產業結構、城鄉收入差距、農村社會基礎設施建設、農村勞動力素質以及人口自然增長率六個變量為解釋變量的模型,通過對該模型進行經濟學、統計學、經濟計量學三個方面的檢驗,得出如下結果:城鄉收入差距和城市化率是影響山區農村勞動力開發利用及轉移的最重要的兩個因素;農村社會基礎設施建設和農村勞動力素質是較為重要的兩個影響因素;而農村產業結構和人口自然增長率相對來說是較不顯著的影響因素。據此,本文提出了在研究山區農村勞動力開發利用及轉移問題時,應慎重對待城鄉收入差距、城市化水平、農村勞動力素質、農村產業結構、農業機械化五個問題。A common unit of analysis in ratings research, it is any household equipped with a working television set, excluding group quarters
收視率調查中常用的單位.是指任何擁有可收看的電視機的家庭,不包括居住在集體宿舍的人According to yang shi investigation centres and china prosperity monitoring center survey, by the series of radio rate stands firmly ahead of jiangsu province
據央視調查中心和中國景氣監測中心調查顯示,收聽率穩居江蘇省各系列電臺前茅。" tv programme appreciation index survey " was launched. the survey, conducted by an independent body, became another industry yardstick apart from viewership ratings
提倡電視節目欣賞指數調查,委任獨立機構進行調查,發展收視率以外的另一專業指標。In television, a 4 - week period during which ratings companies are collecting the audience information necessary to produce local market reports
指視聽率調查公司為準備地區市場報告而進行的為期4周的觀眾信息收集調查Send the real - time position, velocity of the moving object. received by gps oem caxd, associaied with the status information of the vehicle devices, to the monitoring centef, by way of the mobile conununication network. the monitoring system, based on some gis software, displays the tracks of the mobile objects on the eiectronic map, and users could supervise and query their iaterested parameters such as the location or velocity of the vehicle, the general information of vehicles, as so on, so that provide bases for vehicle management, improve the efficiency, or assure vehicles against accidents
車輛監控系統是its的重要組成部分之一,它將全球衛星定位技術、地理信息技術( gis )和現代通信技術結合在一起,通過將裝有gps接收機的移動目標的動態位置、速度、狀態等信息,實時地通過無線通訊鏈路傳送至監控中心,在具有強大的地理信息查詢功能的電子地圖上進行移動目標運動軌跡的顯示,並可以對目標的準確位置、速度、運動方向、車輛狀態等用戶感興趣的參數進行監控和查詢,為調度管理提供可視化依據,提高車輛的運營效率,確保車輛安全。December 24th, 2005 hong kong, china ) - - csm media research, the official hong kong tv audience measurement ( tam ) service provider will deliver its first preliminary tv ratings hong kong from january 1 to january 31, 2006
2005年12月24日,中國,香港) - - - -由香港電視收視率調查委員會(成員包括亞洲電視有限公司、電視廣播有限公司以及香港廣告商會)委託為下屆香港電視收視率調查機構的csm媒介研究,將於2006年1月公布其首次電視收視率調查結果。On the other hand, because the rating measurement is always regarded as a pure technology, the sphere of learning has not enough concern about it
另外,由於收視率的調查方法長期以來都被認為是個純技術的問題,所以對收視率的調查研究關注的目光也比較少。The next two chapters sum up the specific ways about the application of rating measurement and analyze the problems in it
第四章總結了收視率調查在電視節目評價、電視頻道定位以及電視欄目編排當中具體應用狀況。Rating measurement has been introduced to china for no more than 20 years, so there are so many problems about its understanding and its application. for instance, the rating ( provided by cms ) was declared by the president at the spring festival performance is exactly the rating of occupation
由於收視率調查被全面納入中國電視傳播運行軌道中還是近幾年的事,加上我國這一行業起步比較晚,所以我們的電視人對收視率的理解和運用方面還存在一些缺失和誤區。Rating measurement, one way of tv audience measurements, could reflect the requirement of the tv audience and always regarded as a standard on estimating the tv programs and decision the price of tv advertisement. so as a very important issue, the tv manager and tv producer pay more attention to rating measurement in recent years
收視率調查作為電視媒體特有的受眾調查方式,可以比較直接的反映受眾的節目需求和滿意度,而作為衡量節目凝聚力以及電視臺時段價值的重要依據,收視率也是撬動廣告投入的重要杠桿。In chapter " the scientific basis applied in the study on the arrangement of tv channel programs " the author breaks the old evidence getting from the single viewer ' s rate survey, puts forward the comprehensively scientific bases applied in arranging programs from the viewer ' s rate, the viewer ' s satisfaction and the put - in of advertisement
在電視頻道節目編排研究應用的科學依據一章中,作者打破傳統的單一收視率調查依據,從電視觀眾收視率、電視觀眾滿意度、廣告投放量等方面提出了進行節目編排研究所需綜合運用的科學依據。Above all, taking analysis of investigation into a comprehensive consideration, agriculture program should put emphasis on how to increase rating, and strive for spreading the science spirits, which cannot avoid scientific utility. the key of solutions for above problems is to extend the covering field of the program and enhance the aiming and affinity of the program
綜合前面的調查分析來看,當前農科節目的重點是如何提高收視率,難點是如何在無法避開科學功利的情況下傳播科學精神,而解決上述問題的關鍵在於擴大節目的覆蓋率和加強節目的針對性、親和力。分享友人