新市場戰略 的英文怎麼說

中文拼音 [xīnshìchǎngzhànlüè]
新市場戰略 英文
new market strategy
  • 新 : Ⅰ形容詞1 （剛出現的或剛經驗到的） new; fresh; novel; up to date 2 （沒有用過的） unused; new 3 （...
  • 市 : 同 「黻」[fú]
  • 場 : 場Ⅰ名詞1 （平坦的空地 多用來翻曬糧食 碾軋穀物） a level open space; threshing ground 2 [方言] （...
  • 略 : Ⅰ名詞1 （簡單扼要的敘述） summary; outline; brief account; résumé: 節略 memorandum; aide mémoire;...
  1. This thesis is a case example the form, first half part introduced the united states california beef the new soldier for characteristics for big king ' s limited company at with ocean fast food in the fierce competition, then by oneself accurate market positioning, integrating our country food profession, practicing specially operating the strategy, making the business enterprise catena the development, most becoming our country fast food industry soldier rising part of textual empress half, from the company gain and loss the factor analysis commence, important function that manage of business enterprise strategy, combined to put great emphasis on to discuss the choice of the market strategied, and related problem, of development etc. of property is in the united states california beef big king ' s limited company, on from now on of the development way of thinking, have to follow of follow the virtuous cycle ' s orbit, and emerge out more the foreground of the organic vitality

    本論文為案例形式，前半部分介紹了美國加州牛肉麵大王有限公司在與洋快餐激烈競爭中，以自己準確的市場定位，整合了我國飲食行業的特點，實踐了獨特的經營策略，使企業連鎖發展，最終成為我國快餐業異軍突起的新軍。本文的後半部分，從公司得失因素分析入手，闡述了企業戰略管理的重要作用，並著重論述了市場戰略的選擇，以及產業鏈開發等相關問題，意在美國加州牛肉麵大王有限公司，在今後的發展思路上，有所遵循的步入良性循環的軌道，展現出更加生機活力的前景。
  2. They include : ( i ) problems existing in development strategy of army listed companies, such as, replacing strategic plan with management plan ; lack of understanding for the importance of strategic management ; no development strategy at all in some companies. without strategic plan, a company can only have a partial understanding of the situation instead of a comprehensive one, just like the blinds feel the elephant ; ( ii ) the thesis intends to analyze the inside and outside factors of army listed companies to specify their development goal while taking suntime international as an example to have further analysis ; ( iii ) combining with strategic planning theory, the thesis tries to probe into the development strategies of the eight army listed companies. army listed companies can be divided into two categories : one category includes the four companies with suntime and new zhongji as their heads

    本文主要論述兵團上市公司在發展戰略方面的有關問題，包括： （一）兵團上市公司在發展戰略上存在的問題，如：以經營規劃代替戰略規劃，對戰略管理重要性認識不足，有的上市公司甚至沒有發展戰略等等，缺少戰略的規劃就如同六個瞎子摸象一樣，只識局部不掌握全局，而這正是兵團上市公司在戰略研究方面存在的問題； （二）本文試圖通過分析兵團上市公司存在的內部因素，外部因素，確定兵團上市公司的發展目標，並以新天國際為例作了進一步分析； （三）本文結合戰略規劃的理論，試圖對兵團八家上市公司發展戰略進行探索，兵團的上市公司分為兩類：一是以新天國際，新中基為首的四家企業，在本行業中經營成熟，具備實現多元化的市場戰略的能力，並可以根據市場，產品的情況採取幾種戰略方式；二是其它企業，在本行業中還存在著發展潛力，應集中力量在本行業中作強，應施行差異化戰略，名牌戰略，將自己的產品作強，進而在整個行業中作強，這些企業暫時不要去搞多元化戰略； （四）兵團企業能否做大還取決于能否持之以恆的戰略。
  3. The higashi - osaka municipal small and medium sized enterprises promotion association hspa is at the center of operations with creation core higashi osaka as its base. the sub - cluster managers market specialists and cluster manager are the key players of the program in assisting innovative companies with product and market development. the program is organized under a partnership with the neo cluster project, the driving force behind the kansai front runner project the ministry of economy, trade and industrys industrial cluster project, and in cooperation with governmental institutions such as the kansai bureau of economy, trade, and industry and the osaka prefectural government, the business academia collaboration coordinators of the 13 universities that occupy the creation core higashi osaka facilities, jetro, government financial institutions, commercial banks, public testing laboratories, higashi - osaka chamber of commerce and industry, and the product and market development research society organized by various businesses

    以creation core東大阪為活動據點，東大阪市中小企業振興會成辦事務局，重新配置專家，以開拓銷路負責人和製造業推進事業經理人為核心，以經營戰略積極的擁有獨自技術和擁有市場佔有率特性產品的企業為中心，與經濟產業省的產業集群計劃關西領先窗口企劃的推動組織企業推進共同體合作，組建了由近畿經濟產業局，大阪府等行政關系機關， creation core東大阪內的13所大學的產學合作中介人， jetro ，政府系金融機關，民間金融機關，公營考試機關，東大阪工商會議所，商社等支援，合作機關組成的新產品開發，新市場開拓研究會。
  4. This paper has defined the strategic measures such as the strategic mission and strategic objective and strategic step and organization innovation, technological innovation, marketing, capital operation and manpower resources management to yitong through analysis the currents situation such as the basic situation and main characteristics in the present stage, and through trade through trade backgrounds analysis such as the current situation of the auto spare part and the impact on auto spare part trade after china accession to thewto, and the goal market and swot analysis such as the characteristics and competition situations to auto stencil plate and air springs

    本文以湖南易通汽車配件科技發展有限公司為實例進行研究。通過對該公司基本情況和現階段的主要特徵等公司現狀分析；汽車零部件的現狀和中國加入wto對汽車零部件行業的影響等行業背景分析；汽車鋼板彈簧和空氣彈簧市場的特徵和競爭狀況等目標市場分析以及swot分析，確定了該公司的戰略使命、戰略目標、戰略步驟，以及實施組織創新、技術創新、市場營銷、資本運營和人力資源管理等戰略措施。
  5. During the past 5 years development yanghe an old famous brand got a great progress, but the more serious competition make it a problem should be thought over by itself, how to grasp the new change to scramble more market share

    但面臨越加嚴酷的市場競爭形勢，如何抓住新時期的機遇，在有效的營銷戰略指引下實施相應的市場策略，來攫取更大的市場份額是洋河集團應仔細考慮的問題。
  6. For the strategic goals as mentioned above the author proposed a development strategy of 6 points i. e. : 1. exploit the specialty of zhugang ' s hot rolling tandem mill fully to produce marketable hot rolled coils with high added value ; 2. develop ultra thin product varieties to " replace cold rolled products by hot rolled one " and create new market for these hot rolled coils ; 3

    為實現上述戰略目標，作者提出了珠鋼6項發展戰略：武漢理工大學碩士學位論文1 .充分發揮珠鋼熱連軋的專長，多生產銷售對路、附加值高的熱軋鑰卷: 2 .開發「以熱代冷」的超薄板品種，開拓熱軋鋼卷的新市場; 3 .建設具有「大酸洗、小冷軋」為特徵的冷軋鋼工程; 4 .為填補廣東省鋼材品種的空白，珠鋼冷軋生產應以多品種為己任; 5 .實施「一次總體規劃，分步建設實施」的滾動發展模式; 6 .提高企業物流管理水平，實現一體化的企業物流管理。
  7. The emphasis of the paper is on the practical applications, it ' s designed to combine " the modern marketing theory with the actual management of the enterprise, thus establishing a market strategy that best fits the company ' s resources, stressing on the science and feasibility of the definite operating methods in the process of a new product entering market, hoping to contribute considerable in the action of the eye contour mask market

    本文重在實務，試圖將現代營銷理論與企業管理實際結合，制定與公司資源匹配的操作性強的市場戰略，強調在新產品入市營銷過程中具體操作方法的科學性、可行性，希望能對olx眼貼膜的市場運作起到很好的支持作用。
  8. The basis of this paper is the research on what strategies the da company adopts in order to penetrate into the market. and that the market strategies that could be chosen by firms are various. the product eye contour mask has a bright future hence there exists a tense competition among firms. the da company, currently producing eye contour mask failed many times before to enter into the market. to solve the problem, this paper for the first time applies the method of philip kotler ' s market advantage competition1 to the analysis of moulding and setting up a brand of cosmetics

    本論文的立足點是研究da集團採用何種戰略可以贏得市場，而市場戰略的選擇是具有多樣化的，根據目前眼貼膜市場空間大、競爭激烈的特點，針對da集團以前新品入市屢屢失敗的具體情況，本文採用了菲利普?科特勒的市場地位競爭理論的研究方法，創新地將市場地位競爭戰略作為一個階段性戰略應用於化妝品品牌塑造的關鍵階段，即通過指導一個化妝品單品成功地進行初期入市營銷，不僅使該產品取得市場競爭的勝利，打開市場局面，而且還要達到為olx打造強勢品牌奠定堅實基礎的目的。
  9. The ministry of economy, trade and industry s new industry creation strategy estimates that the size of this market, which was 56 trillion yen in 2002, is expected to grow to 75 trillion yen by the year 2010

    根據經濟產業省所做的創建新產業戰略預測，該市場的規模將由2002年的56萬億日元到2010年增長到75萬億日元。
  10. Finally, the author emphasizes on recommendations / models of reforming plan, restructuring and marketing management. wysic has made tactic strategies including exploring market, centralizing facilities, identifying marketing objectives, setting up corn management, imitating alliance, " autoeciousness ", creating new market and multi - products policies

    武漢長江輪船公司工業公司制定戰略原則：市場拓展原則、資源集中原則、確定目標市場原則、確立核心管理職能的原則、虛擬聯盟的原則、 「寄生」原則、創造新市場原則、產品功能多樣化的原則。
  11. Exploratory analysis of the construction of the independent innovation marketing strategy based on the chinese enterprise

    基於中國企業構建自主創新市場營銷戰略的探索性分析
  12. This indicates that top chinese business schools have begun to position themselves in the global business education market

    這一趨勢顯示，中國名列前茅的商學院正在重新進行戰略定位，力圖在國際管理教育市場站一席之地。
  13. Moreover, government should do further reform on the system of science and technology ; consolidate the establishment of technology innovation system ; perfect regulations, increase investment, enhance the protection of intellectual property rights ; increase investment for fundamental research, encourage to combine the study for innovation and the research on industrialization ; make attractive rules to international talents, encourage innovation and development of chinese science and technology ; actively guide and create venture capital market, and provide multidimensional access to finance for biotechnological industry

    這一戰略目標的實現應以「合作開發、改進創新、市場細分和成本最小」為主要方向，分三步完成。同時指出政府為發展中國醫藥生物技術產業，應在制定產業發展政策、強化國家科技創新體系建設、加強知識產權保護、鼓勵基礎性創新研究和產業化研究相結合、制定吸引世界性創新人才的政策以及培育風險投資市場等方面發揮更積極的作用。
  14. By this thesis we study sd by the pect analysis ( political, economic, culture, technology ), potter analysis, subject and object of the market analysis, swot analysis etc. finding out the reasons of the problems. then make serious decisions including market segmentation, the target market selection and market location. finally establish systematically market strategy, marketing mix that is available and operational. to achieved the goal of 2003

    另外，還有產品讓渡價值分析，波士頓矩陣分析等手段，找出造成困難的原因；第三部分，實施目標市場營銷策略（ stp ） ，重新市場細分、確定目標市場、市場定位決策，明確sd要取得競爭優勢的努力方向；第四部分，制定2003年sd的營銷目標；第五部分、六部分圍繞目標市場和營銷目標，制定經營戰略、競爭戰略及其營銷組合策略（ 4ps ） ，編制詳細的營銷方案；第七部分，分析方案有效實施的保證因素；在結束語中介紹可能遇到的問題及其處理方法等。
  15. The greatest challenge for businesses in the new millennium is not the mastery of new technologies, but the building of a profitable customer relationship. it is this relationship that will distinguish between top performers and mediocre organisations indeed, in an increasing competitive market, customer relationship management is the key to success. a good relationship with customers is a competitive edge in itself

    全套分20個分冊，每一分冊著重介紹一個主題，其中涉及市場營銷品牌管理公司理財變革管理客戶管理電子商務知識管理公司戰略團隊建設溝通技巧創新管理戰略聯盟項目管理以及決策科學等，是一套完整的管理工具。
  16. Auto analyst david zoia says it ' s an ambitious plan and he says g. m. needs it. " there ' s a big package of things they have to do and time is of the essence. " g. m. ' s auto sales are up 1. 5 percent in the first quarter of 2006, compared to an industry wide increase of 3. 8 percent

    「通過這個過程，通用所將希望變成的，將是一個更精簡高效和更具競爭力的製造商. 」為了在日益增多的國內和國外汽車製造商中變得更具競爭力，通用已經採用了新的市場戰略，把大部分汽車和卡車的平均價格大幅度降到1300美元.通用公司說新的定價計劃將意味著更少的折扣
  17. On the basis of the mentioned above, this paper analyzes the international competition of our textile industry. and using the method of ahp analyzes the main difficulties that our clothing industry will encounter in the new environments and to what extent they will affect its development. according to that, an optimum developing plan is also put forward in this paper, which mainly includes : ( 1 ) increasing enterprises " capability on technology and equipment, ( 2 ) breaking through technical barriers, ( 3 ) enhancing the personnel characteristic and boosting the cultivation of talent resources, ( 4 ) enlarging enterprises " scope and constituting large textile groups, ( 5 ) knowing well the trade policy and chances in main market, ( 6 ) increasing product quality and developing characteristic and setting up globally famous brands, ( 7 ) carrying out adjustment of industrial structure and completing the reconstruction of modern enterprises " system, ( 8 ) actively replying anti - dumping barriers, ( 9 ) carrying out the strategies of differential market, ( 10 ) implementing regional adjustment

    在此基礎上，分析了中國紡織服裝業的國際競爭力，並引入層次分析法（ ahp ）對中國紡織服裝業應對新環境的主要困難及其對發展中國紡織服裝業的影響程度進行理論分析，按照問題輕重和影響程度大小進行了排序，提出集中力量按照： （ 1 ）提高企業的技術裝備水平， （ 2 ）集中力量突破技術壁壘， （ 3 ）提高員工素質，加快人力資源培訓， （ 4 ）擴大企業規模，組建企業集團， （ 5 ）熟悉各主市場的貿易政策及其變動， （ 6 ）提高產品質量，開發特色產品，創建名牌產品， （ 7 ）進行產業結構調整，完善現代企業制度的改革， （ 8 ）積極應對反傾銷， （ 9 ）實施差別化的出口市場戰略， （ 10 ）進行區域結構調整，加大市場開放的力度，充分發揮產業集群的競爭力的主次分明地最優化發展方案。
  18. They are automatically exposed to news reports, gossip, rumours and recommendations about technologies, markets and strategies by just being in the cluster ( gertler, 1995 ; 2003 ; grabher, 2002a )

    因為在集群之中，它們被自動暴露于新聞報道、傳聞、謠言和關于技術、市場、戰略的建議。
  19. Moreover, a concept model for the service market, a detailed analysis on the service function on telecom products market and its economic and social benefit have been designed and made in this paper. furthermore, it formulates the developing strategies for the telecom service market in consideration of many aspects such as the developing phase and frame of the service market, service model, market strategy, combination of service and market and future developing direction, etc. the paper also analyzes the example of service system of foreign telecom suppliers. the suppliers should provide low - cost and high - value service for telecom operators, and help the operators to strengthen their core competition ability for the enterprises, at the same time, the suppliers will transfer their service model from present open model to a new value added model gradually

    本文從電信產品服務的現狀出發，深入研究了其存在的問題和採取的相關對策，設計服務市場的概念模型，詳細分析了服務對電信產品市場的作用及其所產生的經濟、社會效益，並從服務市場的開發階段、電信業的服務市場架構、服務模式、供應商的服務市場戰略、服務與市場融合及服務市場未來發展方向等方面重點闡述了電信服務市場的開發策略，並進行了相關國外電信供應商的服務體系實例分析，說明供應商應為運營客戶提供低成本、高增值的服務，協助其提升企業核心競爭力，同時供應商的服務模式也將從現有的粗放型逐步轉換成有償增值服務的新模式，通過該新模式運作力求客戶滿意與公司效益的平衡，在保證客戶滿意的原則下，既增長客戶所需求價值，又能同時增強公司的核心競爭力，力求實現客戶滿意和公司滿意的雙贏目標。
  20. The paper chooses 30 famous enterprises, which are national - known, certain scale and had ever deep influenced the economy or brought about bad influence, or the enterprises which reflects the common pattern of going on market company in rising bond market. using the scientific standards, the article generalizes the marketing failure factors as five sides : environment, marketplace, strategy, tactics and operation. the factors which result in the marketing failure are explored and analyzed in the aspect of marketing theory

    本論文以實證的方法，選取有一定規模、全國知名、在經濟生活中影響巨大或造成惡劣影響，社會反響強烈、或反映了我國新興證券市場上市公司某種普遍作法的30家知名企業為樣本，採用科學的方法，將影響企業營銷失敗的因素歸納為環境、市場、戰略、策略、運作五大方面，從市場營銷學的角度重點探討了影響企業營銷失敗的因素，並且對影響因素進行了分析，得出了這樣的結論：對企業營銷失敗影響最大的因素是策略因素，位列第二位的因素是戰略因素。
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