格策 的英文怎麼說
中文拼音 [gécè]
格策
英文
gertze-
Since these two models - the apolitical on demand business environment and the political enterprise - are diametrically opposed, we need technology that encourages enterprise " kingdoms " to share their resources
由於這兩種模型恰好截然相反：一個是與策略無關的隨需應變業務環境，另外一個卻是具有嚴格策略的企業，因此我們需要採用一些技術來鼓勵這些企業「王國」進行資源共享。This paper deeply analyzes and describes the dynamic price mechanism in two aspects : first, through basic matching, the matchmaking agent decides the bargaining collection and the bargaining price. besides, the bargaining agents ( including the purchaser agent and bargainer agent ) dynamically decide the strategy of biding and progress through learning according to either historical experience or practical environment
論文中從兩個方面深入的分析和設計了動態價格機制：一是在撮合主體中通過基本匹配動態確定交易對集以及交易價格；其二是在交易主體（買賣方主體）中通過學習（根據歷史經驗學習、從現場環境中學習）動態確定出價要價策略（競標價格策略） 。The author suggested that the szg corp would developed the drugstore chain scale gradually, especially on the immanent scale ; enforcing the building schema of brand differentiation and improving the brand acceptability ; the main problems in the drugstore chain brand marketing, such as pricing tactics, merchant diversification, service marketing, manufacturing and selling the own line of drug products, combining the store sales and no store sales, building the public relations, and then proposed the single drugstore how to do in the brand marketing
最後，作者根據相關理論和實際經驗，在時珍閣連鎖藥店經營發展中提出以連鎖品牌的建設為重點的連鎖藥店發展思路，穩步發展連鎖規模，特別是注重內涵式規模的發展；實施差異化品牌建設方案，提高企業品牌的美譽度；在連鎖藥店的品牌營銷中注意價格策略、多元化經營、服務營銷、自有品牌產品的發展、有店鋪與無店鋪營銷的結合、公共關系的建設等幾個方面，同時提出了單個藥店進行品牌營銷的多種方法。Based on the theory of competitive strategy of michael e porter, the paper gives an introduction on the present status of china chlor - alkali industry. the five competitive forces acted on china chlor - alkali industry, the evolvement trend of the industry and competitors are fully analyzed, the opportunities and the threatens given by the evolvement trend of the industry are evaluated. in view of the advantages, disadvantages and the resources possessed by liuzhou donghua company, the competitive orientation position and the corresponding marketing strategies, i. e. marketing mix ( including product, price, place and promotion ), innovation of marketing idea and seting up bilateral - benefit marketing relation of co - op, crm and innovation of marketing organization are brought forward
本文以邁克爾?波特的競爭戰略理論為框架，介紹了中國氯堿行業的現狀，對作用於中國氯堿行業的五種競爭作用力及行業演變趨勢和競爭對手情況進行了充分的分析，並評估了行業演變帶來的機會和威脅，針對柳州東化公司的優勢與存在的缺點及其擁有的資源，提出了企業的競爭性定位以及與之相應的營銷策略，即營銷組合策略（包括產品策略、價格策略、通路策略和促銷策略） ，創新營銷觀念並建立「雙贏」的合作營銷關系，實施crm及營銷組織創新。He offers a new refinement of his low - price strategy, which involves picking the cheapest stocks within industries, to create a diversified, contrarian portfolio
他提供了一個新的細化他的低價格策略，其中涉及挑選最便宜的儲存產業，以創造一個多元化，逆向投資組合。China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently
本文通過在岳池特曲公司現有產品市場進行問卷調查，運用科學的數據處理方法對所回收的658份問卷統計分析，以及利用美國哈佛大學商學院著名教授邁克爾?波特（ michaelporter ）提出的五種力量模型和價值鏈與vrio分析理論，對白酒市場的公開數據細致分析，以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件，在此基礎上，本文運用市場營銷學中stp系統理論、新產品定價理論等，對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位，並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略，形成最終整體完善的可執行方案，再通過市場實踐對推廣方案進行檢驗、修正，力圖在酒類市場中探索一條新產品市場推廣的適用道路，並幫助企業擺脫困境、邁開步伐、持續健康的發展。( 2 ) price strategy : the methods such as flexible pricing, discount, sales commission and regional pricing are raised according to the product quality and region
價格策略方面，針對遼陽石化滌綸短絲產品的品質和地域特徵，提出彈性定價、折讓與回扣和地理定價策略。( 2 ) development of tourism market should go on according to the procedure : first, analyzes the tourist behaviour features and relations between the supply and demand of tourism market ; second, select target market ; third, makes correct developing strategies of tourism market, including images designing on tourist destinations, rich and varied marketing activities, flexible price strategies, high quality service, etc. ( 3 ) surburbs tourism products should be designed on principles of meeting market demands, resources features, characteristic, structure bettering, comprehensive benefits, rational distribution, and surburbs tourism routes should be designed under principles of rational time arrangement, appropriate space arrangement, equal in value, etc. ( 4 ) development of tourism commodities is of great significance to surburbs tourism, which can enhance comprehensive tourism economy benefits, promote the development of interrelated fields, provide more jobs, increase the utilization ratio of resources etc. so, we should take some measures : speeding up developing tourism commodities ; promote the creativeness and cultural connotation ; establish management institution of tourism commodities market ; build right - the - spot enterprises that produce tourism commdoties
1 、旅遊資源開發主要採取興建、利用、提高和改造四種方式，並且遵循科學的開發程序。 2 、旅遊市場開發應首先分析旅遊者行為特徵和旅遊供需模式，然後進行旅遊市場的分析和目標客源市場的選擇，制定正確的旅遊市場開發策略：進行旅遊地形象策劃；開展豐富多彩的促銷活動；採取靈活的價格策略；提供優質服務等等。 3 、旅遊產品開發應依據市場需求原則、資源特徵原則、特色原則、結構優化原則、綜合效益原則、布局合理化原則等，進行旅遊產品設計，並且根據時間安排合理原則、空間安排適宜原則、等價原則等進行了郊區線路設計。We should make corresponding price strategy if we want it to be transformed into the economic benefit. we can use the flexible price making srtategy products lifecycle stratry, products combinatorial price making strategy psychology price making strategy, distinctive price making strategy, depreciate strategy, price changing strategy and the combination of such strategies when it is needed
在分析研究的基礎上，針對不同的預測結果，可以採取彈性價格策略、產品生命周期策略、產品組合定價策略、心理定價策略、差別定價策略、價格優惠策略、價格變更策略，在不同的條件下，可以組合使用。Under the assumptions that product demand is price - dependent and allowable shortage, the inventory and sale model is established by dynamic pricing approach, in which the time value of money and reservations may cancel advance orders is included, and the validity is verified by numerical examples
摘要在需求率是價格的函數，允許缺貨的條件下，採用動態價格策略，考慮允許顧客取消預訂和貨幣時間價值的影響，建立一個庫存銷售模型，並用數值實例驗證模型的有效性。Requirements of the application of dynamistic price are considered. it shows that we can use this new strategy to sell or even control the perishable high - tech products in their updating periods. it then analyzes how the dynamistic price is formed considering the realities of products upgrading
本文是在服務管理領域動態價格研究的基礎上，針對高新技術產品與服務產品具有易逝性這個相似特點，對高新技術產品有新產品進入的老產品動態零售價格進行了研究，發現對于處于更新期的易逝性高新技術產品，完全可以用動態價格策略進行銷售和控制。According to the analysis of present circumstance and problem about the service market of certified public accountants, based on the tools of service marketing theory, combined with the character of certified public accountants industry, this paper provides general marketing strategies for certified public accountants firms, including market orientation strategy, product strategy, price strategy, promotion strategy, human resource strategy, service process strategy and physical evidence strategy
摘要本文通過對注冊會計師服務市場現狀和問題的分析，以服務營銷理論為理論工具，結合注冊會計師行業的特點，提出了會計師事務所的一般營銷策略，包括市場定位策略、產品策略、價格策略、促銷策略、人員策略、服務過程策略及有形展示策略等。Chapter five, being the main body of the thesis, elaborates the manufacturing strategy, price strategy, channel strategy and promotion strategy of xieheng telecom company with the help of 4ps marketing combinatorial theory
第五章是本文的重點內容，作者運用4ps營銷組合理論對協亨公司的產品策略、價格策略、渠道策略和促銷策略作了詳細的分析。Put forward the elasticity price system, items of currying out elasticity price system and measures of withdraw currency from circulation
價格策略中研究提出了彈性價格制概念、實施彈性價格制的注意事項和加強貨款回籠管理的措施。The main researches as follows : firstly, by discussion of connotation and feature in price form mechanism and strategy or tactics of price, offer academic basis for our railway price form mechanism and price strategy research
第一，通過對價格形成機制、企業定價戰略與戰術研究兩方面內涵、特徵的論述，為鐵路運價形成機制和價格策略的研究提供理論依據。Market segmentation price strategy brand strategy channel strategy
市場細分價格策略品牌策略渠道策略Marketing strategies include : product strategy price strategy distribution strategy promotion strategy channel strategy market information collection and analysis
產品策略價格策略分銷策略促銷策略渠道策略市場信息的收集與分析Based on the corporation problems, the correlation tactics, such as product tactics, place tactics, promote tactics and brand tactics, are proposed
根據公司現存的各種問題提出相關的策略，如產品策略、渠道策略、品牌策略、促銷及價格策略。Channel tactics and price strategy, products tactics and together tactics of promoting, form company ' s basic marketing competitive strategy of the life tnsurance
渠道策略與價格策略、產品策略和促銷策略一起，構成了壽險公司基本的營銷競爭策略。To satisfy the need of such a special group, we must choose correct marketing tactics and apply marketing combination appropriately
要啟動中青年女性消費市場，促進我國經濟增長，就必須做好營銷組合策劃工作，正確地選擇和運用產品策略、價格策略、促銷策略和渠道策略。分享友人