消費者知覺 的英文怎麼說

中文拼音 [xiāozhězhījiào]
消費者知覺 英文
consumer perception
  • : 動詞1 (消失) disappear; vanish 2 (使消失; 消除) eliminate; dispel; remove 3 (度過; 消遣) pa...
  • : Ⅰ名詞1 (費用) fee; expense; expenditure; dues; charge 2 (姓氏) a surname Ⅱ動詞(花費; 耗費) ...
  • : Ⅰ助詞1 (用在形容詞或動詞後面 或帶有形容詞或動詞的詞組後面 表示有此屬性或做此動作的人或事物) 2 ...
  • : Ⅰ動詞1 (知道) know; realize; be aware of 2 (使知道) inform; notify; tell 3 (舊指主管) admin...
  • : 覺名詞(睡眠) sleep
  • 消費者 : [生態學] consumer消費者市場 consumer market
  • 消費 : consume; consumption消費城市 consumer city; 消費貸款 consumer loans; consumption credit; 消費方式...
  • 知覺 : 1. (感覺) consciousness; esthesia; aesthesia 2. [心] (感性認識) perception; ken
  1. Form vision and feeling psychology is the bridge which connects products designer to consumers. the paper accepts the theory of gestalt psychology and sums up several methods used to design electric products used in house

    形態視心理是溝通與產品設計師橋梁,論文采納了格式塔心理學原理,運用形態視心理歸納、總結了家電產品造型設計的幾種方法。
  2. The information integration theory in conjunction with experimental design is employed to analyze college students ' adjusting process between risk and benefit perceptions as well as the behavioral decision when college students are influenced by new information

    本研究以大學生為研究對象,運用實驗設計與資訊整合理論探討的行動電話產品的初始,于分別導入風險與利益,以及面對新外在資訊影響后,經由調整所產生的行為決策。
  3. 3. the consumer perception of brand extension product between different economy background consumers is different

    不同經濟背景的對品牌延伸商品的不同4
  4. Benefit and risk are two major perceptions that will influence consumers ' behavior and therefore, in order to reinforce consumers ' purchasing motivation, it is necessary to study the adjusting model of consumers ' risk and benefit perceptions

    因此,為增進購買動機,有必要針對的風險與利益調整模式進行探討。
  5. According to the structural model, positiveness of consumer prior expectations of the sponsoring brand regarding its altruism orientation and perceived persuasiveness of evidences communicated by the sponsoring brand regarding its altruism orientation are found to be exogenous constructs that generate juxtaposing effects, mediated by the three causal dimensions of the sponsoring brand ' s sponsorship behavior in the first order and dispositional of sponsor motivations in the second order, on perceived sponsor sincerity which is designated as the terminal endogenous construct of the model

    根據此實證結構模型顯示,對贊助品牌利他倒像先前期望之正向性,與贊助品牌所傳播關于其利他導向證據被之說服力,乃是被之贊助誠意此一終極內衍變項之並列外衍變向;對贊助品牌之贊助行為之三個因果歸因構面以及對贊助動機之內在本質歸因,分別為第一序與第二序之中介內衍變項。
  6. Hsu tsuen - ho, chu kuo - kuang, 2003, “ using fuzzy numbers to evaluate air transportation service quality ”, international journal of fuzzy systems, vol. 5, no. 3, september

    徐村和、林凌仲, 2003年9月,應用模糊決策法分析網路消費者知覺風險,企業管理學報,第五十八期,頁56 - 84 。
  7. The consumer perception about the product is a process that consumer integrate all kinds of stimulus about the product into a meaningful and consistent image and then analyze it

    將關于商品的各種各樣的刺激加以選擇使其整體化,並作為有意義的首尾一致的外界映像進行解釋的過程就是對商品的過程。
  8. You must know that to look for - - key visual, selling ideas, campaigns. consumer benefits, not manufacture claims or product attributes. emotional benefits as well as rational promises

    你必須道尋求重點主要視點,銷售創意,系列廣告活動,利益點,而非廠商的訴求或產品屬性。感性的利益點和理性的承諾點一樣都重要。
  9. First, the paper makes the analysis of diffusion process of high - tech consumer products based on the theory of communication and consumer behavior, including information communication process and purchase process. we can see specific receiver, appropriate time, reachable channel and correct information can bring effective communication of information. purchasing power, product feature, perceived risk, definite knowledge of product and usage, consumer habit, purchasing environment and buying time all influence purchase behavior of consumer

    首先應用傳播理論和行為理論,通過對高科技品市場化過程的分析,包括對企業信息傳播過程的分析和購買過程的分析,得出信息有效傳播依賴于明確的目標對象、恰當的傳播時機和渠道選擇以及不會存在理解偏差的信息;購買能力、產品特性、消費者知覺到的風險、有限的產品識和使用識、習慣、購買環境、購買時間都會影響到的購買行為。
  10. This paper will take college students ' purchasing behavior in cellular phones as example to investigate the adjustment of students ' perceptions on the cellular phones when they receive varied information

    由於行動電話可說是當前大學生使用最頻繁的物品之一,故本文將以大學生購買行動電話產品為例,探討面對外在信息來源時,如何調整其對該產品的
  11. By expounding the characteristic of brand equity, this thesis puts forward the importance of building famous brands to enhance the competitive advantage of domestic gift enterprises. then, the brand strategies of gift enterprises are thoroughly discussed, which include, to increase brand awareness through brand communication campaigns ; to strengthen brand perception quality by keeping high quality during the whole stages of marketing ; to build brand loyalty and increase brand equity by enhancing the faith of existing consumers and attracting more latent consumers ; to create psychological advantage of brands through connecting the brand characteristic with interests of consumers. as for the application of the above strategies, distinct brand positioning and the integrated marketing mix based upon it are crucial

    本文從品牌價值的特性來闡述打造強勢品牌對發展我國中高檔禮品的意義,要提升國內中高檔禮品品牌價值,一要提升品牌名度,對目標開展凸現品牌的活動,讓品牌銘刻在心中,提高產品市場佔有率;二是要強化品牌質量,以持之以恆的優良品質提升品牌形象,提高品牌生命,保持持續的競爭優勢和市場地位;三是要建立品牌忠誠,不斷提高老顧客的忠誠程度,並不斷吸引新顧客,擴大忠誠顧客群體,使品牌資產增值;四是利用品牌聯想,讓品牌的個性與利益密切相關,品牌蘊涵的態度能引起的共鳴,使品牌變得富有生氣,魅力四射,創造品牌的心理優勢。
  12. In author ' s opinion, the consumer ' s psychology will be detached into two parts that are marketing psychology and consumer ' s vision and feeling psychology, and this influence mainly comes from the following parts : consumer ' s brand psychology, form vision and feeling psychology and color vision and feeling psychology

    認為心理可分為市場心理、心理兩個方面,並主要從品牌心理、形態視心理、色彩視心理三個方面對家電產品設計產生影響。
  13. Using between - subject experimental design, key findings are as follows : ( 1 ) treating reservation price as dependent variable, ingredient brand equity has main spillover effects, and interaction effects with the perceived value of ingredient product ; ( 2 ) ingredient brand equity and the perceived value of ingredient product result in attitude change significantly

    研究采受試問實驗設計,操弄配備產品價值、配備品牌權益強勢程度,以及配備品牌聯盟頻次,依變項則為對核心產品保留價格、態度評估的改變幅度。
  14. Innovation in design gives companies the ability to position themselves above the competition, rather than merely trying to keep up with it.

    只有那些能夠先,預先了解和引導需要的公司,才能被喜愛,立於不敗之地。 」
  15. This study, based on the foreign research and applied with multi - factors experimental design, examined the effectiveness of the product price, consumer personality and economy background, product category, extension category on the consumer perception of brand extension product

    本研究在國外研究的基礎上,採用多因素混合實驗設計法,研究商品價格、個性和經濟背景、商品類型、延伸類型這些因素對于對品牌延伸商品過程的影響。
  16. 5. the product category has little effect on consumer perception of brand extension product

    產品類型這一因子在不同對延伸商品的過程中影響不明顯
  17. The success of brand extension depends on the consumer ' s approval, which is also related to the consumer perception about the product of brand extension

    而品牌延伸的成功與否關鍵在於是否獲得的認可,這又與對品牌延伸商品的過程有關。
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