社會行銷觀念 的英文怎麼說
中文拼音 [shèkuàihángxiāoguānniàn]
社會行銷觀念
英文
societal marketing concept- 社 : 名詞1 (共同工作或生活的一種集體組織) organized body; agency; society 2 (人民公社) people s co...
- 會 : 會構詞成分
- 行 : 行Ⅰ名詞1 (行列) line; row 2 (排行) seniority among brothers and sisters:你行幾? 我行三。where...
- 銷 : Ⅰ動詞1 (熔化金屬) melt (metal)2 (除去; 解除) cancel; annul 3 (銷售) sell; market:產銷平衡...
- 觀 : 觀名詞1. (道教的廟宇) taoist temple2. (姓氏) a surname
- 念 : Ⅰ動詞1 (看著文字發出聲音; 讀) read aloud 2 (上學) study; attend school 3 (想念; 考慮) think...
- 社會 : society
- 行銷 : be on sale; sell
- 觀念 : sense; idea; concept; perception
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At embryonic stage, criticized of a text the relevant backgrounds of the chinese society and clothing trade emphatically in this text, this paper summarizes the development orbit practice in this stage marketing : namely not from producing idea prevail, arise from the historic moment to selling concept and reach clothing marketing the rudiments of idea
在萌芽階段,本文著重考證了中國社會和服裝行業的相關背景,總結了這一階段營銷實踐的發展軌跡:即從生產觀念盛行,到推銷觀念應運而生,再到服裝市場營銷觀念的萌芽。The dissertation will examine the problem of four concepts including target market, market needs, market competition and social marketing of marketing concept which used in the sport service from marketing
摘要從市場營銷學的角度出發,對營銷觀念中的目標營銷、市場需要、市場競爭和社會營銷等四個觀念在體育服務市場開發中的運用問題進行探討。Second the paper listed the factors, which makes greens food marketing difficult in china by analyzing the current situation and problems of green food marketing, then the paper analyze green food marketing environment from the perspective of organization, policy, market conception, and social demand. especially, questionnaire is used to explore the concrete factors influencing customer behavior in green food marketing, and it provides the evidence for marketing strategy. to solve the problem of lack of resources of green food marketing in china, and to offer the credit organization for green food marketing, the paper analyze an integrating model of marketing, which is suitable for green food development in china
本文首先引入綠色食品和綠色食品營銷的概念,分析了二者各自的特徵,闡述了本課題研究的重要意義;然後通過分析綠色食品營銷的現狀和問題,找出目前制約我國綠色食品營銷的主要因素;接著從組織基礎、政策法規、市場觀念、社會需求等幾個方面來分析我國綠色食品營銷所面對的環境,重點通過調查問卷深入剖析了影響我國綠色食品消費者行為的具體因素,為營銷策略的制定提供依據;為了解決我國綠色食品營銷面對的原料短缺問題,使綠色食品營銷獲得一個可靠的組織保障,本論文分析了目前適合我國綠色食品營銷發展的一體化組織模式,並通過實地調研對這種模式下企業和農產的經濟效益進行了實證分析;本文最後根據綠色食品營銷存在的具體問題和影響我國綠色食品消費者行為的具體因素,結合綠色食品營銷一體化組織模式,從多個方面提出適合我國綠色食品發展的具體的營銷策略。
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