賒銷價格 的英文怎麼說
中文拼音 [shēxiāojiàgé]
賒銷價格
英文
credit price-
Through the canalization to the marketing strategy research of the substantial evidence of the fuxin company, in the foundation that the author has collected large quantity of data, mainly using the relevant marketing theory of dr philip kotler, famous as " the father of marketing ", the author importantly expound that in the operating process, to small enterprise, there are six most important contents, that is : the market marketing environment analyzes, the market marketing investigation analyzes, the marketing segmentation, the choice of the marketing positioning, target market, the pricing of product, adjective pricing strategy, the marketing outlet management of the business and credit sale risk
本文作者通過對富新公司的營銷策略研究實證分析，在收集大量資料的基礎上，主要應用有「營銷學之父」稱謂的菲利普.科特勒（ philip . kotler ）博士有關營銷策略的相關理論，重點闡述了在經營運作過程中，對中小企業至關重要的六個方面的內容：市場營銷環境分析，市場營銷調研分析，市場細分、市場定位、目標市場的選擇，產品定價和價格調整戰略，企業的營銷渠道管理以及賒銷風險的問題。Since the high price of engineering machinery, the working period by stages of engineering and the installment terms of payment, the most representative selling way of engineering machinery is account sale. therefore, the high receivables rate becomes a headache problem to many domestic and international enterprises and industries
工程機械行業最具有代表性的銷售模式是賒銷，這是由工程機械設備的高價格性、工程的分期性及工程款的分期性決定的；由此產生的工程機械生產廠商高應收賬款率也一直是行業頭痛的難題。However, domestic dealers of industrial automatic control products are usually confronted with a market environment with the following conditions : 1. market profit can hardly be stable because of other competitors ’ dumping ; 2. customers are more sensitive to prices and count sale distributors are faced with greater capital pressure ; 3
中國工業自動化產業正以高速持續發展，工控產品的市場也迅速擴張，但國內工業自動化控制產品的特約經銷商們所面臨的市場環境常存在以下問題: （ 1 ）同一產品的其它經銷商低價傾銷，很難確保市場利潤的穩定; （ 2 ）用戶對價格的敏感度提高，同時賒帳銷售對經銷商的資金壓力日益增加; （ 3 ）技術的不斷進步，產品更新淘汰加快，客戶對產品的技術服務要求更高。
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