運銷組合 的英文怎麼說
中文拼音 [yùnxiāozǔgě]
運銷組合
英文
logistics mix- 運 : Ⅰ動詞1 (物體位置不斷變化) move; revolve 2 (搬運; 運輸) carry; transport 3 (運用) use; wield...
- 銷 : Ⅰ動詞1 (熔化金屬) melt (metal)2 (除去; 解除) cancel; annul 3 (銷售) sell; market:產銷平衡...
- 組 : Ⅰ名詞1 (由不多的人員組成的單位) group 2 (姓氏) a surname Ⅱ動詞(組織) organize; form Ⅲ量詞(...
- 合 : 合量詞(容量單位) ge, a unit of dry measure for grain (=1 decilitre)
- 運銷 : transportation and sale
- 組合 : 1 (組織成為整體) make up; compose; constitute 2 (組織起來的整體) association; combination3 [...
-
The feature of the thesis is that the author does a deep thought and study in specific characteristics of real estate, combined with the actual need of reai estate after china ' s joining in wto. on the base of the above, the author also does a deep and all - round analysis of specific characteristics of real estate management, the thirst for financing and its ways and measures for choice, and baldly puts forward the reforming route of financing organization and measures in real estate, the strategy of marketing mix, the foundation of real estate management system and perfection of regulations in real estate, all of which appear weak in china ' s real estate market at present
本文的寫作特色在於,緊密結合中國加入們後房地產業發展的實際要求,認真思考並深入研究了房地產業自身的特殊性,並以此為切入點和突破日,全面深入地剖析了房地產市場管理的特色、對融資的饑渴和可供選擇的融資渠道及方式;大膽而又嘗試性的提出了房地產融資機構、手段的改革思路、市場營銷組合策略的運用及房地產經營管理體系的構建和行業規范等現實中國社會尚顯薄弱的對策及主張。The third chapter gives you the concept and basic contents of the airline service marketing. next you ? l learn 7ps essential marketing factors ? combination in details for air passenger transport service, including product, price, place, promotion, people, physical evidence and process. the continuous part will teach airlines how to formulate and carry out the air passenger transportation marketing ? strategy and competition combination strategy
第三章提出航空公司市場營銷的定義和基本內容,詳細論述了航空客運的產品( product ) 、價格( price ) 、分銷( place ) 、促銷( promotion ) 、人員( people ) 、有形展示( physicalevidence )和過程( process ) 7ps的要素組合;進而描述航空公司如何制定、實施航空客運市場的營銷戰略和競爭組合戰略。Finally, paper use marketing theory and method, according to actual demand and vegetables development trend of consumer, propose in order to set up a new channel, its concrete train of thought is : make great efforts to change government ' s function, accelerate setting up the material flow of vegetables and electronic business system, fully utilize enterprise ' s advantage, support the transportation and sales organization of vegetables and agricultural technology association energetically
在最後兩章,論文運用市場營銷學的理論和方法,根據武漢市消費者的實際需求和蔬菜市場的發展趨勢,提出了以建立扁平化、快捷化蔬菜營銷渠道為方向,對現有渠道進行優化和整合的方案,其具體思路是:努力轉變政府職能,加快建立蔬菜物流和電子商務系統,充分利用企業優勢,大力扶持蔬菜運銷組織和農業技術協會。It is respectively : production, facility for transporting operates personnel : jockey of lathe work, milling, grinding work, boring labour, solderer, modular machine tool, machining center jockey, casting matchs benchwork, besmear to install ship - fitter of ship - fitter of equipment of benchwork of labour, tool, boiler, electric machinery, discretion to control ship - fitter of appearance of ship - fitter of appearance of instrument of electric equipment ship - fitter, electron, electrical engineering instrument, machine ; irrigation works of aricultural herd fishing produces personnel : inspector of quarantine of the member that animal epidemic disease prevents and cure, animal, firedamp produces work ; personnel of line of business of commerce, service : the member that assistant, bagman, publication is issued, chinese traditional medicine purchase and sale, clerk of the member that the division of division of appraisal appraisal division, chinese style noodle, chinese style noodle, western - style cook division, western - style noodle division, division that move wine, nutrition distributes food, dining - room, antechamber clerk, client clerk, health care ; handle affairs personnel and concerned personnel : secretary, public relations member, the member that terminal of communication of computer operator, cartographer, operator, user is maintained
分別是:生產、運輸設備操作人員:車工、銑工、磨工、鏜工、焊工、組合機床操作工、加工中心操作工、鑄配鉗工、塗裝工、工具鉗工、鍋爐設備裝配工、電機裝配工、高低壓電器裝配工、電子儀器儀表裝配工、電工儀器儀表裝配工、機修鉗工、汽車修理工、摩托車維修工、精密儀器儀表修理工、鍋爐設備安裝工、變電設備安裝工、維修電工、計算機維修工、手工木工、精細木工、音響調音員、貴金屬首飾手工製作工、土石方機械操作工、砌築工、混凝土工、鋼筋工、架子工、防水工、裝飾裝修工、電氣設備安裝工、管工、汽車駕駛員、起重裝卸機械操作工、化學檢驗工、食品檢驗工、紡織纖維檢驗工、貴金屬首飾鉆石檢驗員、防腐蝕工;農林牧漁水利生產人員:動物疫病防治員、動物檢疫檢驗員、沼氣生產工;商業、服務業人員:營業員、推銷員、出版物發行員、中藥購銷員、鑒定估價師、中式面點師、中式面點師、西式烹調師、西式面點師、調酒師、營養配菜員、餐廳服務員、前廳服務員、客戶服務員、保健按摩師、職業指導員、物業指導員、物業治理員、鍋爐操作工、美容師、美發師、攝影師、眼鏡驗光員、眼鏡定配工、家用電子產品維修工、家用電器產品維修工、照相器材維修工、鐘表維修工、辦公設備維修工、保育員、家政服務員、養老護理員;辦事人員和有關人員:秘書、公關員、計算機操作員、制圖員、話務員、用戶通信終端維修員。Discussing the points in the paper with the experience of mine when i took part in the project planning in tian xiang building during the studying process. analyzing the background and base of upgrading the level of management using the analyzing tools : pest and swot in the analyzing environment. using the tool 4p in the ascertaining the orientation and marketing strategy. when studying how to level the service, using the service marketing and management theory. according to the special aspect of service, adding the 3p ( stuff, showing and
在研究過程中,結合了親身參與的天祥大廈項目實際案例策劃的經驗,生動形象地論述了文章中的論點;在環境分析中,運用了pest和swot分析工具,分析了提升經營管理水平的背景和基礎;在定位和營銷策略的確定中,應用了營銷組合工具( 4p ) ;在研究如何提高服務水平時,運用了服務營銷和管理理論,根據服務的特殊性,在營銷組合中增加了3p (人員、有形展示、過程) 。Chapter five, being the main body of the thesis, elaborates the manufacturing strategy, price strategy, channel strategy and promotion strategy of xieheng telecom company with the help of 4ps marketing combinatorial theory
第五章是本文的重點內容,作者運用4ps營銷組合理論對協亨公司的產品策略、價格策略、渠道策略和促銷策略作了詳細的分析。To satisfy the need of such a special group, we must choose correct marketing tactics and apply marketing combination appropriately
要啟動中青年女性消費市場,促進我國經濟增長,就必須做好營銷組合策劃工作,正確地選擇和運用產品策略、價格策略、促銷策略和渠道策略。By using the conclusion of the former, this paper studied the tourism product development of the ancient road for trade of tea & horses. on the base of analysis of the ancient road for trade of tea & horses, it gives some principles and designs the layout of the development. eventually, the design of the product series, the construction of the marketing mode, the construction of the enterprise, the designs of the supporting system are made
最後,以典型的跨區域旅遊產品?茶馬古道的旅遊開發為例,運用跨區域旅遊產品開發體系研究的成果,在分析了茶馬古道旅遊開發現狀的基礎上,攀出了茶馬古道旅遊開發的原則,設計了茶馬古道旅遊開發的布局,並對茶馬古道旅遊產品體系、政府主導與企業化運作結合的營銷模式、產品經營組織、開發支持體系進行了相應的設計或構建。This paper introduces the development and present situation of vibration absorb technology in the world ; generally analysis the rubber - bearing ( rb ) and lrb " s operative mechanism, function and the calculation of parameter ; advance the concept of standardization to lrb ; on the basis of generally analyzing the connected factor such as the site category, the diameter of lead bar, the height of bearing, the designing carrying capacity, the span of bridge, the inherent period and the displacement of rb, determine the parameter, the absorbing vibration target, the method and the process of standardization to lrb ; then according to the two - step rule of resisting and defending earthquake, and combining with the response spectrum theory in the seismic vibration of bridge, make a lot of calculation and analysis of vibration absorb design to the real bridge collected and combined by finite element program ; at last, gives the result of standardization through diagram and explains to its usage
本論文介紹了國內外減震技術的發展和現狀;綜合分析了普通板式橡膠支座和鉛銷橡膠支座的工作機理、性能及參數的計算;提出了鉛銷橡膠支座標準化的概念;在綜合分析場地土、鉛銷直徑、支座高度、設計承載力、橋梁跨徑、固有周期以及支座變位等影響因素的基礎上,確定了鉛銷橡膠支座標準化的參數、減震目標、方法和過程;並根據抗震設防兩階段原則,結合橋梁地震振動理論的反應譜法,運用有限元程序對收集和組合的實橋進行了大量減震設計的計算和分析;最後以圖表的形式給出了鉛銷橡膠支座標準化的結果,並說明了其使用方法。This paper define the theory of product combination, product life cycle product innovate, product system, product entity scheme, product market analyse, product development scheme, product price scheme, product place scheme, product brand management. connect practice, analyse products actuality of dfmc transmission ltd. co. and consult the demand of auto market. apply statistics, stage, technique innovate, marketing, industrial economics, product management and stratecis brand management to discover problem, analyse problem, solve problem. dfmc transmission ltd. co. change from scheme economic to market economic, become a comparative independence corporation from only produce gearbox plant
本文通過對產品組合、產品生命周期、產品創新、產品體系、產品實體策劃、產品市場分析、產品開發策劃、產品價格策劃、產品渠道策劃、產品品牌策劃的理論闡述,結合實際,對東風汽車變速箱公司的產品現狀進行剖析、以及對中國汽車市場發展需求的探討,運用統計學、運籌學、技術創新學、市場營銷、產業經濟學、產品管理和品牌營運等理論,去發現問題、分析問題、解決問題。And in the case study part, the writer intends to evaluate briefly the public - phone business development in dongguan telecom, and to discover the problems and the difficulties of the public - phone business in dongguan telecom. and finally, the writer gives some practical and constructive suggestions in marketing strategy, based on the combination of the practice and the theories in marketing management and strategic management, such as, the five - power analysis of market competition, swot analysis, stp strategy, 4p ' s marketing mix, competitive response model and so on
案例分析部分主要運用市場營銷管理、戰略管理等方面的理論和實踐經驗,從東莞電信公司經營理念、東莞電信公話業務的競爭環境、 swot分析、 stp戰略、 4p 』 s營銷組合、競爭反應模式等角度進行分析,對東莞電信公話業務做出簡單評價,指出存在的問題,最後提出可操作性的營銷策略建議。This article raises 2 viewpoints in the improvement thinking session : by means of the customer - orientated marketing strategy, the author not only puts forward the improvement thinking to increase the operation efficiency and integrate the non - industry business unit into two departments : b2c and b2b so as to serve customers more efficiently. but also suggest to build the customer relationship management ( crm ) which focuses on customer ' s needs. through two mechanisms : simple way and web - style management system, you are able to build automatic management system to coordinate the operation of three fundamentals : customer, competition and brand
本文在改進思考中有針對性地提出了exxonmobil潤滑油部進一步改進的兩點思路,即用「以客戶為中心、以全方位滿足顧客個性化需求為內容」的客戶導向營銷理念來優化市場營銷組織機構,提高組織營運效率,將非工業潤滑油業務部門整合為b2c部門和b2b部門,以實現客戶導向營銷理念中貼近客戶、服務客戶的宗旨;而且還進一步提出了建立客戶關系管理的兩種改進方案:簡易型和基於web形式的管理系統,使企業在客戶、競爭、品牌三要素上協調運作,在客戶服務、市場競爭、銷售及支持方面形成彼此協調的全新的關系實體,以增強企業的核心競爭力。With al ries and jack trout ' s positioning theory, this thesis discusses the methods of market positioning and brand building of medium and high grade gifts according to the needs of the target consumers and the feature of the gift consumption, also, the marketing process with positioning strategies is presented, which includes market segmenting, target market selecting, brand positioning and the drafting and implementing of the marketing mix based upon the brand positioning
如何把上述的策略運用在具體營銷中,關鍵在於清晰的品牌定位以及和定位相一致的營銷組合。本文藉助a .里斯和j .屈特的定位理論,從消費者的心理出發,以目標消費者的心理需求為導向,根據禮品購買消費的特點,論述了定位對于中高檔禮品品牌建設的作用以及中高檔禮品定位的幾種方法。Secondly, combining theory with positive study method, this thesis analyzes different stages of the r & d process and the 4ps ' of the marketing mix of trs e - government system deeply. the reasons for the lower competitiveness and causes is found out regarding r & d, products, pricing, channel and promotion, etc. management of trs mainly focuses on technology and lack of studies on customer needs, as well as unawareness of modern marketing which result in separating r & d from marketing, so the technology advantages of trs could not turn into marketing advantages efficiently.
然後,運用理論和實證相結合的方法,從產品開發和營銷組合的各個環節,對導致trs電子政務系統競爭力不足的原因進行了深入細致的分析,指出trs公司在開發、產品、價格、渠道、促銷等方面存在的問題主要表現在:公司缺乏現代市場營銷觀念,在實際經營管理中過多專注于技術而忽視對客戶需求和市場營銷的研究,造成產品與市場脫節,使先進的技術優勢無法有效轉化成產品的市場優勢,阻礙產品市場競爭力的提高。By adopting the modern market theory and through scientific market research, this paper has analyzed the exercising and entertainment product market of jinan city from the aspects of its present situation, development trend, competition etc, determined the variable and market segmentation, determined the target market according to the competitiveness of this company, that is middle and low grade consumption group among consumer markets, and enterprise and public institution among institutions ( manager ) markets, targeted appropriate market and raised feasible marketing combination strategy
本文運用現代市場營銷理論,通過科學的市場調研,對濟南市健身休閑產品市場的現狀及發展趨勢、競爭狀況等方面進行分析,確定細分變量與市場細分,根據本企業的競爭能力,確定了以消費者市場中的中低檔消費群體以及機構(經營者)市場中的企事業單位市場為目標市場,進行了恰當的市場定位,並提出了可行的營銷組合策略建議。It has analyzed and studied systemically the propelling, prompting and decision - making mechanism in the construction enterprises. by utilizing modern marketing and management theory, this thesis has studied thoroughly the association tactics in the market of modern construction enterprise and placed great energy on elucidating the strategy of marketing from the prospect of marketing and construction enterprise future development. it has analyzed reciprocal effecting character and defined the relationship between marketing and technical innovation, therefore deduce the conclusions of the marketing action to lower the risk of technical innovation and the countermove to improve the technical innovation as well as marketing in the construction companies, hence it shows the inspiration and references for the forming of construction enterprises " core competition
本論文在廣泛地借鑒技術創新和市場營銷最新理論研究成果的基礎上,從建築企業可持續發展戰略高度出發,研究了建築企業技術創新機制,對建築企業技術創新的動力機制、激勵機制、決策機制進行了系統分析和研究;運用現代營銷管理理論,從市場營銷與建築企業發展的視角,深入研究了建築企業市場營銷組合策略,重點論述了建築企業市場營銷戰略;分析了建築企業技術創新與市場營銷的互動特性,明確了建築企業技術創新與市場營銷的相互關系,提出了降低技術創新市場風險的營銷措施以及完善建築企業技術創新與市場營銷的對策,從而為提高建築企業技術創新能力和營銷管理水平,形成建築企業的核心競爭力提供了借鑒和啟示。Recently, our commercial banks have perceived that bank should care for the public relations, build good social image, consider advertisement planning and marketing, establish customer target markets, and offer initiative services and develop the potential customers
可喜的是,我國商業銀行目前已經認識到服務營銷的重要,開始確立自己的目標市場,明確自己的市場定位,加強內部營銷和服務營銷組合策略的運用。First i will use marketing theory to analyses the marketing environment, find out refrigerates development and market capacity of market. secondly i will analyze the industry compete and company ' s operation environment, strengths, weakness etc, with swot methodology. then make feasible advice for marketing strategy
首先運用營銷理論對營銷環境進行了分析,以了解製冷劑市場的發展和市場容量;然後對格林柯爾公司的內外環境、優勢、劣勢等進行swot分析,從而提出未來營銷戰略決策及營銷組合的建議。Exerting swot analysis, the author compared the strength, weakness, opportunity and threat of medium and small commercial banks " with state - owned commercial banks " in organized form, management system, politic condition, the extent of vocational works and the technical progress. the author indicated that if the medium and small commercial banks wanted to stand on the competition and get greater progress, these banks must change the market location, turn their serving targets to medium and small enterprises, exert integrated marketing strategy ( product strategy, price strategy, distribution channels, sales promotion strategy ) and technical superiority strategy, develop intermediary business and obsa off balance sheet activity of value - added yield
運用swot分析,從組織形式、經營體制、政策環境、業務范圍、技術進步等方面比較了中小商業銀行同國有商業銀行及外資銀行的優勢、劣勢、機遇及挑戰,明確了中小商業銀行要想生存乃至更好的發展,就必須改變現有的市場定位,轉而以中小企業為主要服務對象,運用營銷組合戰略(產品策略、價格策略、分銷渠道策略和促銷策略)和技術領先戰略,積極拓展高附加值和高收益的中間業務及表外業務。With an overall analysis of the marketing environment, interior resource, marketing segmenting, marketing positioning of the largest company in china handling electrohydraulic servovalve as well as characteristics of its products, the paper points out its weaknesses in the marketing area with the aid of the marketing theory and gives some systematic suggestions as to the marketing mix such as product, price, place, promotion, power and public relation, based on discrepancy competitive strategy, 6ps theory and practice of the company
本文以我國最大的電液伺服閥生產企業中航609所液壓公司為背景,結合電液伺服閥產品的特點,運用市場營銷理論,從營銷觀念的建立入手,通過對公司的營銷環境、內部資源、市場細分及市場定位的全面分析,指出了公司在市場營銷領域的薄弱環節;並且以差異化競爭策略為指導,以6ps理論為基礎,針對公司的具體情況,對其各細分市場的產品、價格、分銷、促銷、權力和公共關系等營銷組合策略提出了系統的建議。分享友人