適應性營銷 的英文怎麼說

中文拼音 [shìyīngxìngyíngxiāo]
適應性營銷 英文
adaptive marketing
  • 適 : 形容詞1 （適合） fit; suitable; proper 2 （恰好） right; opportune 3 （舒服） comfortable; well Ⅱ...
  • 應 : 應動詞1 （回答） answer; respond to; echo 2 （滿足要求） comply with; grant 3 （順應; 適應） suit...
  • 性 : Ⅰ名詞1 （性格） nature; character; disposition 2 （性能; 性質） property; quality 3 （性別） sex ...
  • 營 : Ⅰ動詞1 （謀求） seek 2 （經營; 管理） operate; run; manage Ⅱ名詞1 （軍隊駐扎的地方） camp; barrac...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 適應性 : adaptability; flexibility
  • 適應 : suit; adapt; get with it; fit
  • 營銷 : marketing （ma）
  1. This paper used the theories of marketing management, financial management, supply chain management to analyze marketing channel pattern of hs company based on the actual circumstance of the medicine profession in our country and focus meticulous of research on the mode of the existing marketing channel. in this research, through using market segment analysis, product life cycle analysis and gap analysis, we find hs company didn ’ t select the right market position, the present marketing channel pattern didn ’ t suit for the development and resource of hs company

    充分利用營銷知識、財務知識、供應鏈等方面的知識對hs藥業公司進行了全面分析，重點對其現有營銷渠道的模式進行了細致的研究。通過對hs藥業的市場細分、目標市場的選擇和定位的研究，以及hs藥業公司現有營銷渠道模式的匹配性分析，得出了現有營銷渠道模式不能適應公司發展的評價。
  2. In the end, the paper summarizes and evaluates the above strategy, finds the strongpoint and shortage. moreover it sets down the sales plan and improves strategy for 2006. the paper studied marketing strategy adopted by hunan science - infor electronic system equipment co, who is the special dealer of omron industrial automatic control products, reached the conclusion that marketing strategy will directly influence enterprises ’ sales and the following aspects should be taken into consideration : i ) thoroughly analyzing individual conditions and market environment in combination with products ’ characteristics to find out opportunities as well as challenges ; ii ) fully making the most of one ’ s own advantages and opportunities, least competing with the

    本文通過對科信電子特約經銷歐姆龍工控產品營銷策略的研究，得到如下結論:營銷策略將影響企業銷售成績，在制定營銷策略時應注意， （ 1 ）認真分析自身條件和市場環境特點，結合產品特性，發現機遇和挑戰; （ 2 ）方案設計時要充分發揮企業優勢和市場機遇，在實力較弱的情況下，盡量避免挑戰市場領導企業; （ 3 ）在實踐中逐步調整營銷策略，並分階段實施以適應環境的變化; （ 4 ）銷售情況和利潤情況的分析最能說明營銷策略好壞與否，在制定營銷策略時就要關注銷售額與利潤的平衡。
  3. However, the practice of this specific pattern also has some problems for the current press industry of the target market being ambiguous, the service offered not enough or considerate, the fund needed huge, the obtaining of readers " data difficult and etc. this thesis does not only make a comprehensive analysis and speculation of the membership pattern of distribution at the burgeoning stage, but illustrates the point that this kind of distribution mode is playing an increasingly more important part in the press industry, which means much theoretically and practically

    因會員制營銷具有的以雙向為原則進行溝通交流、以互利互惠為目標及較強信息控制功能的特性，報業會員制發行模式具有資格限制、促進編讀互動，適應讀者需求、調整讀者結構、培養讀者忠誠度、提高報社工作效率、增加報社廣告效益、與報社無形資產良性互動等特點和優勢，但由於目前報業會員制實施尚處「初級階段」 ，故而存在著目標市場不明確、服務深度不夠、宣傳力度較小、所需資金數額較大、客戶資料較難獲取等問題。
  4. Secondly, the article also defines product brand, price and market position. in option to the specific development strategies, according to swot match matrix principle and combined with current superiority / inferiority and opportunity / threaten existing in outer environment, this chapter puts forward and specifies the necessary concrete sub - strategies which enterprise must proceed, including in time followed product development strategy, competitive cost of market competition strategy, small batch and multi - variety production strategy, and the suitable sales strategy conformed to the distinguished market position theory. at last, this chapter uses a large length to provide a detailed introduction of specific measure when the company implements various development strategies

    同時也明確了與企業具體發展戰略緊密相關的品牌、產品、價格、市場等定位問題；在具體發展戰略選擇時，本章根據swot匹配矩陣原理，並結合企業目前的優劣勢和外部環境所存在的機會和威脅，提出並具體說明企業必須採取無錫華順食品公司發展戰略初探的各項具體分戰略，包括及時跟進的產品開發戰略、成本領先的市場競爭戰略、小批量多品種的生產戰略以及與差別市場定位理論相對應的適應性營銷戰略；最後本文還以大量篇幅詳細介紹了企業實施各種發展戰略時的具體措施。
  5. On the detail contents of the study, first of all, under the guidance of the basic theory of the integration of intelligence and capital, it made an analysis of the cooperative intentions of both datong and shuguang at their respective positions and affirmed the positive significance of their cooperation. secondly, it conducted a detail analysis of investment values of shuguang co. from three sectors of its exterior environment, rd & marketing capabilities and finance to make sure what are its strong and weak points, and its internal potentials and the urgent problems it should handle and giving a clear picture of the investment value by investing shuguang. thirdly, based on funding and fund use plans of shuguang co., it analyzed its urgent demand of investment from datong co. and has done a basic calculation of investment return and reached a possible win - win conclusion

    文章在深入調查的基礎上，選擇了較為典型的知識型企業成都曙光股份和典型的資本密集型企業寧波大通股份為研究對象；在研究內容和方法上，首先以知識與資本結合的基本理論為指導，對大通股份與曙光股份的合作意向分別站在各自立場上進行了分析，肯定了雙方合作的積極意義；其次對曙光股份的投資價值從外部環境、研發和營銷能力以及財務三個方面作了較為詳盡的分析，確認了其強弱項、內在潛力和急需應對的問題，凸現出投資曙光股份的價值所在；第三，針對曙光股份的籌資用資計劃分析了該公司急需大通投資的客觀要求，並對用資效益進行了初步測算，得出了有望出現雙贏效果的結論；第四，探討了適宜於大通股份的投資方式，在此基礎上設計出大通股份參股曙光股份的投資方案，並進行了較為系統的可行性研究，證明了投資方案的可行性；最後，對大通股份投資曙光股份后進行整合與管理提出了初步設想。
  6. With the application background of the development of pbc dalian branch " disposal information s ervice system ", the decision supporting subsystem of dalian international cooperating group information system and china life insurance company dalian branch " estimate and planning of market the decision supporting system ", paper applies itself to resolve the above conflict and problem, in order to enhance the self - adaptive of dw system, to implement integration optimization within dw and measure the users compatibility, and to get a self - adaptive dw system. during the process, it uses dw technology, dw quality, corba structure and agent technology. the content is below : ( 1 ) in order to decrease the development cost, to improve the multiplexing of components and to realize load balance and distributional calculation in larger range, paper studies and realizes the self - adaptive architecture of dw with the corba technology, agent technology and java programming language. as a result, the dw architecture get the ability of initiative, permanence and intelligence

    鑒於此，本文以數據倉庫系統面臨的問題與矛盾為研究背景，以中國人民銀行大連資金清算中心清分信息服務系統、大連國際合作集團決策支持系統、中國人壽保險公司大連分公司營銷決策支持系統評估與規劃等三個項目為應用背景，以強化數據倉庫系統的自適應性、在數據倉庫系統中進行聚集優化和度量數據倉庫用戶適用度，得到一個自適應的數據倉庫系統為目的，利用數據倉庫技術、數據倉庫質量、 corba結構以及agent技術，重點研究了以下內容： （ 1 ）為達到降低軟體系統開發成本、提高組件重用性、在較大范圍內實現平衡負載與分佈運算的目的，賦予數據倉庫體系結構主動性、持久性、智能性的能力，本文利用corba技術、 agent技術與java編程語言，研究並實現了數據倉庫自適應體系結構。
  7. On the basis of the gathering the background material of the flavours and fragrances industry and analyze the marketing strategy of the baihua flavours and fragrances company ltd., the writer give the idea and give the new marketing strategy and hope it will help the company future " development

    本文採用實證性的分析研究方法，搜集大量有關該行業的背景資料，運用市場營銷的科學原理，剖析了廣州百花香料股份有限公司當前的營銷策略，提出自己的見解，對百花香料公司當前不適應的市場營銷策略進行調整，期望對公司未來的發展有所幫助。
  8. In the light of present hotel e - commerce construction status and the macro - environment of china, chapter five proposes a stage - by - stage hotel e - commerce development strategy, after the comparison of the three entry approaches to the hotel e - commerce, it points out that hotels of china should make use of the good opportunity of the national golden tour project, join the tour hotel net positively and build up their own e - commerce. this will not only improve the inside flow and management of hotels, improve the service quality and working efficiency, but also can realize a global marketing and online reservation through the destination marketing system. it will enhance the whole competition level of the chinese hotel industry

    第一章導論介紹了本文的研究意義、研究視角和方法；第二章介紹了本文所研究的飯店電子商務的概念與內涵，並對國內外飯店電子商務的發展現狀進行了對比，對制約我國飯店電子商務發展的原因進行了總結；第三章從經濟學的角度，對電子商務的應用價值進行了理論上的提煉；第四章開始將電子商務引入飯店，首先分析了電子商務在飯店企業中的適用性，然後介紹了飯店中電子商務的技術構建，再從管理學角度對飯店應用電子商務所帶來的商業模式變革及其價值進行了詳細闡述；第五章針對目前我國飯店電子商務的建設現狀和宏觀環境，提出了分階段發展飯內容提要店電子商務的戰略，並對三種飯店電子商務介入途徑進行了對比，指出應該借國家金旅工程建設的良好契機，積極加入旅遊飯店網，藉助現有的電子商務平臺，建設飯店電子商務，不但可以改善飯店企業內部流程與經營管理，提高服務質量與工作效率，還可以通過目的地營銷系統，實現全球營銷與在線預訂，增強中國飯店業的整體競爭水平。
  9. In response to the rapid development of computer technology and extensive requirements of applications such as scientific research, finance investment, market management and prediction, etc. knowledge discovery in database and data mining is becoming a highlighted research topic on account of its important theoretical and practical value

    為適應諸如科學研究、金融投資、市場營銷及預測等這些具有不確定性領域的需要，知識發現和數據挖掘已成為當前一個具有重要理論和實用價值的研究課題，並得到國際學術界尤其是人工智慧工作者的廣泛關注。
  10. Internet and electric business changed the practical models of the business management and the world economics, promoted the big adjustment of the global economy and enterprice construction. the daily sales, the information publish and the materials supply of the business can all be carried out through internet. the world economics has entered a new internet economical period. under this global economic condition, the supply chain management develops towards the global internet supply chain management based on internet, this will enable the producers, sellers and suppliers in the chain activities to harmonize and plan in order to adjust to the need of the market change, the flexibity, the speed, reformation and the knowledge, in the end to realize the high efficient and unified supply chain management

    Internet和電子商務改變了企業管理的運營模式和世界經濟的商業運作模式，推動了全球性經濟和產業結構的大調整。企業的日常銷售、信息發布、材料供應等都可以通過互連網進行交互和傳遞，世界經濟進入了網路經濟的新時代。在這種全球經濟大環境下，供應鏈管理向基於internet / intranet的全球網路供應鏈管理模式發展，便於供應鏈活動中的生產商、銷售商、供應商等進行統一的協調和計劃，以適應市場變化、柔性、速度、革新、知識的需要，從而實現高效的、一體化的供應鏈管理。
  11. * through analyzing on the application and specialties of v & d ' s dynamic multi - channel strategy, dynamic collaboration was extended to the marketing area innovatively. a new pattern of management fitting for the high and new - tech enterprise, with middle or small size in china, was put forward

    （ 4 ）通過對動態聯盟在v & d公司的多渠道營銷中的實際應用和具體特點的分析，創新性將動態聯盟擴展到市場營銷領域，提出了適合我國中小型高新技術企業發展的新型渠道營銷管理模式。
  12. Franchising, as one pattern of marketing goods and services, which covers all walks of life and is widely used, plays an important role in the commercial society of the world

    特許經營（ fanchising ） ，作為商品和服務的一種營銷模式，涉及各行各業，具有廣泛的適應性，在世界商業社會中扮演著越來越重要的角色。
  13. ( 2 ) the idea of system construction is applied to build the new circulation pattern of fruit and vegetable in beijing. this system includes three branches : sales market core system, delivering center, integrated running and morning market system ; the contents of the three system vary with the economic conditions and it is a flexible development pattern ; each branch evolves with corresponding social economic conditions, and each one is indispensable. ( 3 ) through factor assembling, theory analyzing and practical reviewing, it indicates that market organization of fruit and vegetable in beijing is in an environment full of uncertainties

    該體系模式包含三個子系統：批發市場核心系統，一體化經營和早市、直銷市場系統；三個子系統的內容隨著社會經濟環境條件的發展變化而變化，此消彼長，相互轉化，是一個柔性發展模式；三個子系統的現實存在與演變發展是同我國社會經濟發展條件相適應的客觀存在，每一系統都連接著與之相匹配的生產和消費環節，每一系統都承擔著不可或缺、亦無可替代的社會經濟功能。
  14. In view of some nonsensical problem of our railway price form mechanism and price strategy, such as ossification of mechanism, slow decision, maladjustment between the railway price management system and market economic system, how to connect the public characteristic with enterprise feature well, etc. in this thesis, based on the analysis of actual situation of our railway transportation enterprise, by using the overseas and domestic experience of reform for reference, the object and steps and measures that should be reformed in our railway price form mechanism and price strategy are studied

    本文針對我國鐵路運輸企業在運價形成機制和價格策略方面存在的政企不分、機制僵化、決策緩慢、運價管理體制與市場經濟現實不相適應、營銷價格策略缺乏整體觀念、運輸企業的公共屬性與企業屬性如何有機結合等問題，從我國鐵路運輸企業實際出發，借鑒國內外改革先進經驗，對我國鐵路運價形成機制和價格策略改革的目標、措施、步驟進行了理論上的探討，在對問題作定性和定量兩方面研究的基礎上，提出了對策建議。
  15. In addition, due to the uniqueness of china " s market condition and environment, foreign marketing philosophy or strategy is not praticable in such industried as raw materials in china

    由於中國的市場條件和環境的特殊性，國外的先進營銷策略和理念在原材料行業應用有著諸多的不適應性。
  16. This part combines the relevant theory of marketing management with the practice of the personal finance services of chinese commercial bank, and raises the corresponding marketing strategy, which includes the developing strategy, difference competing strategy and market segmentation strategy. at last, on purpose of delivering better personal finance services, the thesis brings about a tentative plan of setting up a system of client information management

    分別提出了個人理財服務的發展戰略、差別化競爭戰略、市場細分策略；並為適應商業銀行的行業特殊性，提出了獨特的營銷組合策略；最後，借鑒國外先進做法，提出了我國建立客戶信息管理系統的設想。
  17. By analysing the problems existed in the website of the agricultural companies on the market in china, this paper proposed the strategy to construct and extend net station. the study on website design and spread is a reference for the agricultural companies

    通過調查具有行業代表性的涉農上市公司的網站建設情況，找出存在的主要問題並結合農產品營銷實際提出了網站建設、推廣策略，為企業適應瞬息萬變的市場變化，敏銳地捕捉消費者的需求信息，在滿足農產品消費者需求的同時實現自身發展提供參考。
  18. The network marketing is the very strong work of the professional service, requesting the enterprise needs of highly professional people to be responsible for the operation, following rival variety in good time, having full understanding to the network marketing, deep awareness of network the operation of the brand, have special views to the network marketing, acquaint with to reply a network public relations, carry out, know various network marketing methods, for example blog marketing, search engine marketing, website discharge analysis etc., therefore, business enterprise network marketings all request a business enterprise from be responsible for the section of network marketing or specialized person exclusively to operate

    網路營銷是專業服務很強的工作，要求企業需要專業性很強的人來負責操作，要適時跟進競爭對手變化，對網路營銷有充分的認識，深諳網路品牌的操作，對網路營銷有獨特的見解，熟悉應對網路公關，執行到位，懂得各種網路營銷方法，比如博客營銷、搜索引擎營銷，網站流量分析等，因此，企業網路營銷都要求企業由專門的負責網路營銷的部門或專門的人來操作！
  19. Some people hold unilateral or mistaken awareness of it ; marketing falls short of efficiency ; marketing functions are divided seriously ; and banks management is restricted by factors of government policy, basic market conditions, system and mechanism, human resource, bad assets and so on. in other words, traditional selling management model dominates banking, which ca n ' t meet the needs of the development of market economy

    國內許多商業銀行的領導和員工對營銷管理的認識存在片面性甚至是誤區，商業銀行營銷效率偏低，營銷職能分割嚴重，營銷管理還受到政策、市場基礎設施、體制、人員素質及不良資產等因素制約，其本質仍是傳統的以交易為中心的銷售管理模式，不能適應市場經濟的發展需要。
  20. In order to fit in the marketing requirements of the product customization, principles has been set for the construction of product modules and the method has been presented for the classification of product modules. these achievements ensure consistency between product structure and the existing assembly situation, provide convenience for modification design in the future, and help make easier 3 dimensional modeling of new product in a acceptable period of time. all these can attribute to the rapid response to customers " needs

    2 、在產品設計開發方面，為適應個性化定製營銷的要求，明確了產品模塊的建立原則，確定了產品模塊的劃分方法，從而使整個產品與現行的裝配結構工藝保持高度的一致，又便於以後的冰箱產品的改型換代設計，並且可以為客戶盡快地提供新產品的三維模型，為企業快速地響應客戶的需求、迅速地設計出滿足需求的產品打下了堅實的基礎。
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