銷售決策變量 的英文怎麼說

中文拼音 [xiāoshòujuécèbiànliáng]
銷售決策變量 英文
marketing decision variable
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 售 : 動詞1. （賣） sell 2. [書面語] （施展） make （one's plan, trick, etc. ） work; carry out （intrigues）
  • 決 : Ⅰ動詞1 （作出主張; 決定） decide; determine 2 （執行死刑; 殺死） execute a person 3 （裂開; 斷開...
  • 策 : Ⅰ名詞1 （通「冊」 古代寫字用的竹片或木片） bamboo or wooden slips used for writing on in ancient ...
  • 量 : 量動1. （度量） measure 2. （估量） estimate; size up
  • 銷售 : sell; market; marketing銷售部門 sales departments; marketing agencies; 銷售產品 sell goods; marke...
  1. This thesis based on the development of heilongjiang ' s green foods, through a large amount of collection and arrangement, to analyze the opportunity of development, some objective problems, course and present condition of heilongjiang ' s green food, point out the countermeasure of development of heilongjiang ' s green food. the thesis is divided into five units : unit 1 analyzes the definitions and characters of green foods, standard and signs of green food. the advantage which green food have and the significance of green food ; unit 2 analyzes the development course and present development situation of heilongjiang ' s green food based on analyzing the starter and development situation of our country, heilongjiang ' s green food past ten years, more work goes before in our country ; unit 3 analyzes the questions required dealing with which exists in development of heilongjiang ' s green foods, it indues that think is too late, the scale is too small, the way of sell is late and false is too much more ; unit 4 draws a conclusion that there is nice chance of developing green food in heilongjiang, based on using a large amount of data ; the last unit provides the ways to turn think, stronger big factories, make the sell way is more than before and draw the lay fastly, and provides appropriate countermeasures to develop heilongjiang ' s green food further i n a healthy way

    本文共分五章，第一章在分析了綠色食品的概念與特點的基礎上，對綠色食品的標準與標志進行了界定，並明確規定了綠色食品必須具備的條件，提出了發展綠色食品的意義；第二章在分析我國綠色食品的起步與發展概況的基礎上，對黑龍江省綠色食品的發展歷程和發展現狀進行了分析，黑龍江省綠色食品產業經過十多年的努力，呈現了全省合力抓綠色食品，健康快速發展的好勢頭，並且許多工作都走在全國的前列；第三章從實證著手，分析了黑龍江省綠色食品發展中存在思想觀念滯后、品牌雜、經營銷售方式落後、假冒現象多等若干亟待解決的問題；第四章運用大量數據，得出黑龍江省發展綠色食品的良好機遇，為黑龍江省綠色食品的發展提供了廣闊的發展空間；第五章針對黑龍江省綠色食品發展中存在的問題提出了轉變傳統觀念、壯大龍頭企業、抓好市場營銷、加強綠色食品法規的制定等相應的對策，並對黑龍江省綠色食品的進一步的健康發展提出了新的思路。
  2. From the viewpoint of system, such the basic theories of the modeling method as system dynamics, learning organization and system thinking are studied on the basis of the analysis of the status quo of management decision - making, as well as relevant model building blocks, modeling methods and modeling steps. taking advantage of modeling platform stella / ithink, some enterprise management decision - making modeling infrastructures are built based on anhui jianghuai automotive co., ltd., which include inventory controlling, manufacturing, pricing, shop controlling and etc. finally, based on the qualitative analysis of the strategy of mark down sale in auto industry the model of the pricing strategy in auto industry is developed, which is based on anhui jianghuai automotive co., ltd. the effects of the strategy of mark down sale are simulated and analyzed quantitatively

    論文在分析國內管理決策現狀的基礎上，從系統的概念出發，研究了系統動力學、學習型組織理論、系統思考等基本理論以及系統動力學方法的建模構件（ block ） 、建模原理、方法與步驟；藉助建模平臺stella ithink ，以安徽江淮汽車股份有限公司為原型，設計構建了庫存控制、製造、價格和車間控制等企業管理模型功能子模塊（ infrastructure ） ；在定性分析國內汽車行業降價銷售策略的基礎上，設計構建了以安徽江淮汽車股份有限公司為原型的國內汽車行業價格決策模型，該模型圍繞產品價格、交貨提前期、市場份額、利潤、生產能力等關鍵因素，對降價銷售策略帶來的市場運作、生產管理、銷售發貨及庫存控制等過程的變化情況進行了模擬模擬，並通過一定的數據結果定量地說明了降價銷售策略將給企業帶來的結果。
  3. This paper focuses on the research and measurement of customer satisfaction of hunan power transmission and substation construction company, based on the analysis of their market environment and marketing status quo, and comes out with the conclusion that the construction process of projects, the relationship with the customers, and the service quality are the key factors impacting the satisfaction of power project customers. upon this conclusion, this paper presents new idea to exploit market, and appreciate tactic of marketing mix for electric power construction companies, that is, transferring the focus on those indices for the sake of themselves such as market rate, margin rate etc, to the customer satisfaction index that reflecting customers ’ requirement, and from the phase of ‘ sale ’, to the phase of ‘ do ’ ; at the same time, this paper establishes a set of scientific model and methodology for the marketing decision of power construction companies, instead of the decision making by intuition

    本次研究在對湖南送變電公司市場環境和企業營銷現狀進行分析的基礎上，進行湖南送變電公司顧客滿意度調查和測評，得出了工程產品的施工過程、最終輸出以及與顧客關系、服務質量是影響送變電公司顧客滿意度的主要因素的結論，據此改進市場營銷組合策略，為送變電施工企業市場開拓打開了新的思路，將市場營銷策略選擇的著眼點從市場佔有率、利潤率等基於自身需要的指標上轉移到體現顧客需求的顧客滿意度指標上，將關注重心從產品銷售階段轉移到送變電工程產品施工階段;同時也為送變電公司進行營銷決策建立一種科學合理的模型和方法，避免憑自己的直覺作出營銷決策。
分享友人
分享到 Line

分享到臉書