brand competition and image 中文意思是什麼

brand competition and image 解釋
品牌形象和競爭
  • brand : n 1 燃燒著的木頭;〈詩〉火炬;〈詩、古〉刀,劍。2 烙鐵;(古時打在罪犯等身上的)烙印;〈比喻〉污...
  • competition : n. 1. 競爭。2. 比賽,競賽。3. 【生物學】生存競爭。
  • and : n. 1. 附加條件。2. 〈常 pl. 〉附加細節。
  • image : n 1 像,肖像,畫像;偶像。2 影像,圖像。3 相像的人(或物);翻版。4 形像,典型。5 形像化的描繪。6...
  1. Leading by the reputation orientation, advertisement, prolocutor of stars, medium spreading. as well as lots of other ways, have become the “ potluck ” for the brand creating of many indigenous enterprises. however. with the expedition of the severe chinese marketing competition. more and more enterprises find out that it is very difficult to develop the brand image construction and communication, and finally win the competition solely by brand reputation. enterprises should recur to much more competitive media. which might effectively lead the brand image construction and communication, and this very media is channel. the marketing channel provides the platform for enterprises and consumers to contact, exchange, and communicate with each other. it services consumers the most direct brand experience, and make a decisive sense for brand image construction and communication

    但是隨著中國市場競爭激烈態勢的加劇,越來越多的企業發現,單憑知名度來引導品牌形象塑造和傳播並贏得競爭已非常困難。企業必須藉助于其他更有競爭力的媒介才能更有效引導品牌形象塑造和傳播,這個媒介就是渠道。營銷渠道為企業和消費者的接觸、交換和對話提供了平臺,為消費者提供了最直接的品牌體驗,對品牌形象的塑造和傳播具有決定性的意義。
  2. 21st century today, it is one that appreciate way read and write era to interpretting blueprints brand - new era who era strides forward, press photographer body shoulder important task, continue and take on news gathering and editing the subjects of team, but not the supporting role, make them catch down the transient scene the camera, thus the change of noting history, make us able to experience life intactly through the vision image, this needs press photographer to jump out the convention, involve " digitalization ", humane care, the ideas of common people ' s visual angle, theory, etc. of planning are changed, keep the sober head constantly, occupy and endanger and think of fitting, rouse oneself and study, have the courage to bring forth new ideas, may just surmount others, surmount oneself, it weeds out the old and bring forth the new in barges strive media competition that flow take more good worthying of the newses photography fine piece of writing of eras

    二十一世紀的今天,是個欣賞方式由讀寫時代向讀圖時代邁進的嶄新時代,攝影記者身肩重任,能否繼續擔當新聞采編隊伍的主體,而不是配角,使他們用相機捕捉下了稍縱即逝的場面,從而記錄下歷史的變革,通過視覺形象使我們能夠完整地感受生活,這就需要攝影記者跳出舊框框,涉及到「數字化」 ,人文關懷、平民視角、策劃理念等方面的觀念轉變,時刻保持清醒的頭腦,居危思安,奮發學習,勇於創新,才可能超越別人,超越自己,推陳出新,在百舸爭流的傳媒競爭中拍出更多更好的無愧於時代的新聞攝影佳作。
  3. Enterprises establish in april of 2005, in the past half years, we have been making efforts to provide the best products and best service for our customers in the fierce competition with the aim of creating a good public image and making ailing famous brand in the industries of shipping

    公司全體職工上下團結,緊密合作,以一流的產品質量為先導,以優質的售後服務為保證,在日益激烈的市場競爭中,我廠正在以其不斷完善的企業形象和不斷提高的產品質量為中外客戶提供一流的產品和一流的服務,正在使「賽冷」這個品牌在船舶事業發揮出更加璀璨奪目的光芒
  4. This thesis regard internal property reorganization in the group of pangang as the research object, from chengdu seamless steel pipe limited liability company with chengdu iron and steel works inside exterior environment reorganizing in front and back commences, making use of to exceed the makel - bot with of five factors competition models and the method of factors analysis, after analyzing the reorganization of the business enterprise a profession for facing competes the situation. develop the development the business enterprise with the profession industry from the international local profession rival circumstance after analyzing the reorganization should the market position of the establishment with develop the strategy target. make use of the swot the analysis the method, to after the reorganization the development strategy of the business enterprise, from manage the angle proceeded the fixed position analyzes, for after the reorganization business enterprise development provided four kinds of developments strategy that eligibility choose : the brave development strategy, request the resources advantage, funds advantage, human resource advantage, technique advantage that new company make the most of new business enterprise in empress in reorganization, is an essential condition to increases to manage the level, quickly technique reforms, develop the high and additional worth product with new product production line, as soon as quikly change to strong and large business enterprise, realizes soon steel aircraft carrier dream ; dispersion strategy, the technology market quota with deal with produce high additional worth product, completely promote business enterprise brand image, extend high carry product of the exaltation product, is a necessary means to increases business enterprise performance, realizes business enterprise target ; defense strategy, adjusting the business enterprise organizes construction, reducing the intensive type in labor and the low additional worth product line, lower bad the property saves the deal, alleviating the business enterprise burden, attaining the casual wear go to battle, benefitting to the challenge that make frontal attack the rival ; withdraw strategy, compress the production of the high depletion and high cost product, simplify the production craft, controlling the cost of the end product in the lower level, is a valid path to increases business enterprise competition ability

    本論文以攀鋼集團內部的資產重組為研究對象,從成都無縫鋼管有限責任公司與成都鋼鐵廠重組前後的內外部環境入手,運用邁克爾?波特的五力競爭模型及因素分析法,分析了重組后的企業所面臨的行業競爭態勢。從國際國內行業競爭對手情況和本行業發展動態分析了重組后企業應確立的市場地位和發展戰略目標。運用swot分析法,對重組后企業的發展戰略,從管理角度進行了定位分析,為重組后企業發展提供了可選擇的四種發展戰略:即大膽發展戰略,要求新公司充分運用重組后新企業的資源優勢,資金優勢,人力資源優勢,技術優勢,是提高管理水平,加快技術改造,開發高附加值產品和新產品生產線,盡快立於強勢企業之林,早日實現「鋼鐵航母」夢的必要條件;分散性戰略,提高產品的科技含量和生產高附加值的產品,全面提升企業品牌形象,擴大高端產品的市場份額,是提高企業效益,實現企業目標的必要手段;防禦性戰略,調整企業組織結構,削減勞動密集型和低附加值產品生產線,降低不良資產存量,減輕企業包袱,做到輕裝上陣,有利於迎擊競爭對手的挑戰;退出性戰略,壓縮高消耗、高成本產品的生產,降低低端產品的比例,精簡生產工藝,將最終產品的成本控制在較低水平,是提高企業競爭力的有效途徑。
  5. Price wars will gradually phase out and non - price competition will gain dominance. anyway, the competition will be revolving around the service brand, and not on the product per se any more. in addition, uniform service will be replaced by personalized one - to - one service. in this process, a nice corporate image is of much importance

    逐步從價格競爭轉向非價格競爭,從產品競爭轉向服務品牌的競爭;從統一模式的服務轉向一對一的個性化服務;要重視企業形象,員工在接待客戶時,規范著裝,這是對客戶的尊重,也反映企業的氣度。
  6. Begin from the hotspot about theories related to our present real estate system and combine its characteristics. this dissertation also makes preliminary consideration from three angles : firstly, image makes success - the developmental trend of real estate market ; secondly, brand has been one motive force for the success of real estate corporation ; thirdly, the credit - the new strategy paid special attention in the competition process between real estate corporations

    從與我國當前房地產業相關的理論熱點出發,結合房地產企業特點,在形象、品牌、商譽三個方面進行了初步的思考,主要包括:其一,形象制勝? ?房地產市場發展的趨勢;其二,品牌? ?房地產企業成功的推動力;其三,商譽? ?房地產企業在競爭中應特別重視的新戰略。
  7. How to make a large number of clients become more familiar with phs by market sales and plan in order to increase consumption is the key to win the game in the fierce market competition for phs. phs has kept making much great progress in network performance, brand image and exploitation of terminal products. at present phs is not only an environment - friendly communication tool with low price but also is equipped with a data service with a high speed and large capacity, which has found favor in top clients ’ eyes

    在小靈通這一產品的運營中,延長小靈通的生命周期,進一步增加用戶數量和業務收入,提升小靈通在消費者心目中的品牌地位、提高小靈通產品的服務水平、完善小靈通的增值服務內容並根據目標消費群體的不同特徵做好該產品的市場細分,使這個在夾縫中生存的通信產品得到迅速發展,從而拉動總體收入的增長,已成為松原市網通需緊迫解決的問題。
  8. The ladies " wear at home is developing rapidly these years, but still exist some problems, say the improper positioning, the vague brand and image, the short lifecycle, relying on the price competition, etc. the essay, through analyzing the development of veeko ( a ladies " wear brand in hongkong ), is to probe its strategies how to enter the domestic women ' s fashion market, thus gain the ways of success and the secret of its constant development

    國內女裝近年來雖發展迅速,但仍普遍存在缺乏準確定位、品牌形象模糊、生命周期短、過度依賴價格競爭等問題。本文通過對香港v女裝發展的分析,著重探討其進入國內女裝市場的各項策略,研究v公司在女裝經營中獲得成功與持續發展的思路及方法。
  9. I am delighted to have the support of megabox in this proprietary competition, which will allow fashion design practitioners and students to have their work translated into uniforms worn by hundreds of shopping mall staff, whose image is a critical part of megabox s brand positioning.

    正如是次在megabox的支持下促成的比賽,不但讓時裝設計業內人士及學生有機會將其設計變成一系列購物商場數百名員工的制服,同時亦突出了megabox的創意理念。
  10. Push forward continuously along with market economy developments, regard market as the central business enterprise brand image management have become the business enterprise a foundation for of competition focus, business enterprise image identifying design is business enterprise brand image molding, analyzing the value of the famous brand trademark, understanding the image of the brand and characteristic, target the consumption cluster proceed the brand consumes the design, getting around the formation of the brand with develop have important function, and also make business enterprise in competition that rob share the market quota can very much the risk

    隨著市場經濟建設的不斷推進,以市場為中心的企業品牌形象經營已成為企業間的競爭焦點,企業形象識別設計是企業品牌形象塑造的基礎,分析名牌商標的價值,了解品牌的形象與特徵,鎖定消費群進行品牌消費設計,對于品牌的形成和發展具有重要的作用,也使企業在搶占市場份額的競爭中能有效地迴避風險
  11. The effort, three stars electronics that pass many years rely ons to borrow the outstanding design with the dvd market that the creative technique is already to increase in the china high speed the competition inside stand firmed the heeled. three stars electronics the determination pass a series of and positive market to expand with promote sales the activity to strongly expand the dvd to broadcast the on the chinese market, and promote the three stars electronics in this core in china brand on the market image.

    「通過多年的努力,三星電子憑借出色的設計和創新的技術已經在中國高速增長的dvd市場競爭中站穩了腳跟。三星電子決心通過一系列積極的市場開拓和促銷活動在中國市場上大力推廣dvd播放器,提升三星電子在中國這個核心市場上的品牌形象。 」
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