brand valuation 中文意思是什麼
brand valuation
解釋
品牌估價-
Moreover, this paper discusses the feasibility of option pricing theory by adopting cases. on the one hand, it admits this method plays a key role in the realization of " debt - in - lieu - of - equity " of state - owned enterprises and appraising the value of potential earning - capacity ; on the other hand, it illustrates the application of option pricing theory in appraisal is still immature. for it can not meet the prerequisite of the theory ; its result will not be generally accepted and the quality of appraisal staff are relatively lower, this method is not applicable to business valuation aiming at equity alteration. thus it should not be regarded as a brand - new appraisal method to be promot ed in the short run. in the finial the thesis forms its conclusion on method application of superseding cost method gradually. generalizing the use of income method and developing the sense of using option pricing method
由於成本法所固有的局限性，無法評估出資產組配成具有獲利能力的整體資產的創造性價值，因此注重企業獲利能力的收益法已成為轉軌時期中國評估業的現實選擇，並進一步對收益法的起源、方法特點和適用性進行了深入的分析；運用理性分析與案例分析相結合的方法對收益法發展的新階段? ?期權定價法應用於企業價值評估的可行性進行了研究，肯定了這一方法對國企實現「債轉股」和評估高新技術企業潛在獲利能力價值的重大意義，同時對此方法應用於企業價值評估不滿足前提條件、評估結果的可接受性、及評估人員素質等方面說明了這一方法在資產評估領域的應用尚不成熟，尤其不適用於產權變動為目的的企業價值評估，因而短期內不宜作為一種全新的評估方法推廣。 -
This article is based on the principles of risk management and insurance. it insights into the interrelationship among risk, insurable interest and such important factors as insurance value in mortgage insurance, explains the asymmetry of risk assumed and relevant coverage, shows the brand new concept of ratio of real estate insurance value, argues the application of replacement less depreciation approach to the valuation of insurance value in mortgage insurance, and analyzes the valued policy and moral hazard in real estate insurance
本文基於風險與保險基本原理和不動產估價原則，結合保險發達國家不動產保險實務和我國抵押貸款相關險種保單條款，深入剖析住房抵押貸款保險的風險、可保利益、保險價值等要素的內在聯系以及現行保險條款中風險與保險責任不對稱的原因，提出了不動產保險價值比率的全新概念，論證了住房抵押貸款的保險價值評估適用抵押房屋重置價值的觀點，並對不動產保險中定值保單和道德風險進行了探討。 -
And development consumer goods brand the integration spread the result the valuation the system, and ask for help the calculator, and realize to the f leetness analysis that the consumer goods brand integrate to spread
並且藉助計算機，開發消費品品牌傳播整合效果評估系統，實現對消費品品牌傳播整合效果的快速分析。 -
The integration research, consumer of the consumer goods brand the integration of behavior brand study, spread the medium " s integration the research, consumer goods brand to spread the process " s integration, application system the engineering establish the consumer goods brand the integration the model that spread, and integrate to spread the result to proceed the fixed amount valuation to consumer goods brand
論文的主要內容包括：消費品品牌理論基礎，消費品品牌傳播整合綜述，消費品品牌的整合研究，消費者品牌行為識別的整合研究，傳播媒體的整合研究，消費品品牌傳播過程的整合。運用系統工程的方法建立消費品品牌傳播整合的模型，對消費品品牌傳播整合效果進行定量評估。 -
Many researchers have gained great success and progress in the fields of valuation based assessment. and valuation based assessment is not a brand - new subject
公司價值評估並不是一個新課題，對于這個問題的研究也比較深入，並且已經取得了階段性的重大成果。 -
At last, it made a conclusion that the profit method is close to the internal valuation of brand and it is the most reasonable method which value property according to profit
最終得出收益現值法在我國現行市場條件下，不但可以滿足需要而且其評估值也最接近商標內在價值，是最為合理的一種評估方法。 -
According to the development of the brand with promote, " yihuicasting " entrust niego as to it ' s the thorough valuation of the brand present condition, combine the intelligent property right investigation and spread the comprehensive research of worth etc., as to it ' s the brand creativity assign name to, the logo design puts forward the all new and overall brand to program to design the solution with integration, to act for the original brand image
基於品牌的發展與提升， 「藝輝鑄造科技」委託尼高經過對其品牌現狀的深入評估，結合知識產權調研及傳播價值等綜合研究，對其品牌創意命名、 logo設計提出了全新與全面的品牌規劃與整合設計解決方案，以替代原品牌形象。 -
Mathematical approach to brand equity valuation brand equity has been spoken about for years now
近幾年來，用數學方法評估品牌資產已為人們所熟悉。
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