conglomeration diversification 中文意思是什麼
conglomeration diversification
解釋
復合多角化- conglomeration : n. 1. 結聚作用；結聚。2. 團塊；堆集。3. 集團。
- diversification : n. 1. 形形色色，多樣化。2. 【商業】（投資的）分散經營〈以避免單打一的經營有失敗的風險〉。
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As the emphasis of this paper, the third chapter focuses on how to build the chinese oil enterprises into giant oil companies to meet the market economy so and international competition. with adoption of comparison study method, this chapter studies the theories concerning the corporate strategic management and borrows experiences in managerial pattern and decision - making pattern from foreign oil giants. facing the increasingly intense competition and the rising demand for energy with large foreign oil companies access into the chinese oil market, it is necessary to boost the competitiveness of china ' s oil enterprises so that they can take advantage of the resources and market both at home and abroad and implement the wto - oriented development strategies, including integration strategy, diversification strategy, conglomeration strategy, internationalization strategy, petroleum price strategy, oil refining and distribution strategy, innovation strategy and corporate image strategy
作為本文的重點，在解決行業管理體制和企業內部運行機制的問題后，本文第三章根據企業戰略管理有關理論，運用比較研究的方法，在對國外大石油公司管理模式和戰略制定模式進行研究的前提下，以把中國石油企業打造成適應市場經濟和國際競爭的大石油公司為戰略出發點，面對國外大石油公司紛紛進入中國石油市場、競爭不斷加劇、能源需求不斷增加等挑戰，從培養中國石油企業核心競爭力的角度，以兩利用兩種資源、兩個市場為基礎，比較全面地提出了中國石油企業在加入wto后的發展戰略，主要包括：一體化戰略、多樣化戰略、集團化經營戰略、國際化經營戰略、石油價格戰略、石油煉制與銷售戰略、創新戰略和企業形象戰略。
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