consumer market behavior 中文意思是什麼
consumer market behavior
解釋
消費者市場行為學-
Meanwhile, the deep reformation of capital market and investment and financing system, the quick marketization process of interest rate, the wide application of electronic businesses in governments and enterprises, and the continuously changed consumer behavior and family financing thought make the banks have more opportunities to get profit
商業銀行傳統資產負債業務的獲利空間逐漸縮小。而隨著資本市場、投融資體制改革的深化，利率市場化進程加快，電子商務在政府和企業得到廣泛運用，居民消費行為和家庭理財觀念不斷變化，這些則為銀行業打開了一個新的獲利空間。 -
The thesis is made up of five chapters, the first chapter introduces china ' s background of consumer credit ' s development, the major risks and brings forward the central issue ; the second chapter researches the risk caused by the uncertainty of consumer ' s behavior and the controlling measures ; the third one studies the uncertainty of consumer ' s repaying ability and the relative anti - risk measures ; the fourth one researches how to control consumer credit risks ulteriorly, through assets securitization technology after credit is offered ; the fifth chapter describes the risk caused by the uncertainty of consumer credit market circumstances, which is called interest rate risk, and the measures of controlling it
要控制消費信貸的風險，就必須找出解決這些不確定性因素的措施，本文分五章對這些風險控制措施進行論述，第一章介紹我國發展消費信貸的背景，以及消費信貸面臨的主要風險，並提出了本文的中心論點；第二章研究由於消費者行為的不確定性而導致的風險及其抑制措施；第三章研究消費者償還能力的不確定性以及相應的風險控制措施。第四章研究的是，在消費信貸發放后，如何通過資產證券化技術進一步控制消費信貸資產的信用風險。第五章研究由消費信貸市場環境的不確定性導致的風險，即消費信貸的利率風險，以及相應的風險控制措施。 -
At last, the author puts forward five marketing tactics, including : choosing service items, segmenting market based on organizational buying behavior, the combinative communication tactics based on the decision process of consumer, pricing tactic building on perceived value of customer, the distribution tactics of establishing branches in economic development zones
最後根據調研結果提出五條營銷策略，分別是： （ 1 ）業務定位策略； （ 2 ）基於購買行為的市場細分策略； （ 3 ）基於購買決策過程的整合溝通策略； （ 4 ）基於顧客認知價值的定價策略； （ 5 ）在開發區成立分公司的渠道策略。 -
This mainly shows as follows : the enterprise and the enterprise are in arrears with each other seriously ; the financial distortion of enterprise ; the enterprise escapes and abolishes the bank debt ; the enterprise manufactures and sell the fake ; the enterprise is in arrears with the salary ; issue false manage information ' s, etc. those are something with the unripe market economic system of our country, the lagging of thought morals construction, there training weak of law, the factor having something to do with standard, the difficulty of safeguarding the consumer rights and the unstandard government behavior
所謂企業誠信經營是指企業依照國家法律規定、市場規則和商業道德規范，在經營管理和市場營運中確立和執行的自律性理念和行為。人無信不立，企業無信則衰。可是，目前我國企業經營誠信缺失問題卻相當嚴重，這主要表現在：企業與企業之間相互拖欠嚴重；企業財務失真；企業逃廢銀行債務；企業制假售假；企業拖欠工資；發布虛假經營信息等方面。 -
( 4 ) identify the railway passengers " current needs accurately and precisely through the research on consumer behavior which helps to forecast their potential needs, understand those target consumers better, and position, segment the market in a scientific way. provide the consulting service in the view of consumer psychology for east china railway enterprise ' s marketing strategy and tactics
通過消費者特徵的研究，更精細和準確地識別消費者的現實需求，預測消費者的潛在需求，更好地識別目標消費者，科學地進行目標市場定位和細分市場，為市場營銷策略的制定提供消費心理學的咨詢與指導。 -
The paper based on the follow thought process : first, shipping marketing is based on the research of freight market and analytic of consignor ' s consumer behavior
本文的完成基於以下思路：首先，航運市場的營銷是建立在對貨運市場形勢的把握及對貨主的消費行為的分析的基礎之上。 -
Only hold loyal consumers, can companies exist and develop, so the core of the competition is to get acquaintances with the consumers. as a result, this article mainly study the purchase behavior, find out the existing consumer demand, provide the company with scientific bases and hope to give helps to the market and production location with the companies
基於上述原因，本論文通過對消費者的研究，主要是通過對消費者行為的研究，發現消費者的需求現狀，為企業的決策和產品研發、定價、銷售促進提供科學依據，從而進行產品定位和市場定位。 -
( 2 ) analyze the consumption level, dynamics of consumption structure and consumer needs, what ' s more, characteristics of consuming behavior of china ' s civil and rural inhabitants. putting forward an overall positioning about the target consumer market of east china railway passenger transportation
研究了現階段我國城鄉居民的消費水平、市場消費結構和需求的動態變化和消費行為特徵，對華東鐵路客運服務對象的特徵有一個總體的定位。 -
Under the precondition that the commercial bank has a relative perfect interior operation management system, the bank will be facing the following major consumer credit risks, one is credit risk, the other is market risk. the two risks origin from three kinds of uncertainty, the first uncertainty is consumer ' s behavior ; the second is consumer ' s repaying ability ; the last is the uncertainty of the consumer credit market
在商業銀行具有相對完善的內部經營管理機制的前提下，消費信貸所面臨的主要風險有：信用風險與市場風險，這兩種風險來源於三種不確定性：一是消費者行為的不確定性，二是消費者償還能力的不確定性，三是消費信貸市場的不確定性。 -
In this study, the factors, which are based on the introduction of the main functions of the gps / gsm system applied into the cab industry and the current tactics of marketing mix executed by xpp company, was analyzed covering the product target market, the rate of interest and pay vested by taxicab drivers equipped with the gps / gsm system, the competitive structure of xpp company in the future, the consumer behavior of taxicab drivers, and the tactics of marketing mix xpp company
論文在對gps / gsm全球衛星定位監控報警系統應用到出租車行業中可以開發的主要功能和xtp公司目前的營銷組合策略進行介紹的基礎上，分析了xtp公司產品的目標市場定位、 xtp公司產品目標市場當前和未來的競爭狀況、出租車司機的消費行為特徵、出租車司機的意識價值、出租車司機購買決策的影響因素以及xtp公司的營銷組合策略。 -
In chapter 3, after analyzing the recent status and trends of the market requirements of agritourism, a total of 500 questionnaires from the domestic tourists and local people which are about of agritourists " consumer behavior were collected, processed and discussed
第三章「南京農業旅遊市場需求分析」通過對市場需求規律的分析，對南京農業旅遊市場需求進行了探討，並通過問卷調查分析的形式對農業旅遊者消費行為進行分析，從而總結出南京農業旅遊市場的特徵。 -
Secondly, the authour is going to assesse tourism resources of xuzhou in terms of its quantity, grade, transportation and social and economic conditions. based on systematic investigations of tourism resources in xuzhou, the authour analyses its advantages and inferiorities, divides its into types, and appraises its in quantitative analysis. then the author illustrates advantages and disadvantages of traffic location in xuzhou. meanwhile, the author analyses tourism servise facilities, tourists behavior charactetristics, consumer numbers in tourism market, regional economic conditions and policy inclinations of xuzhou
首先，在對徐州市旅遊資源系統調查的基礎上，分析旅遊資源的優勢與劣勢，劃分旅遊資源的類型，並對旅遊資源進行定量評價；其次，分析例舉了徐州市區位交通條件中的區位優勢及不利條件；同時對徐州市旅遊服務設施、旅遊者行為特徵、旅遊市場客源條件、區域經濟狀況與政策傾向進行了研究分析。 -
Secondly, do the positive research to the consumer behavior influence factor of commercial residential building market of nanjing
其次，對南京商品住宅市場消費者行為影響因素作實證研究。 -
Abstract : the e - commerce market and the traditional physical market has caused the great difference between the online consumer shopping behavior and the traditional consumer behavior. the author analyses the impacts of some factors on these variations. the aim of this article is to explore something useful for the online retailers so as to make optimal internet marketing strategy and choose appropriate internet marketing tools
文摘:由於電子商務市場與傳統實體市場存在著很大的不同，導致網路消費者的購買行為與傳統的消費者購買行為產生了較大的差異，本文對引起這些差異的因素及其影響進行了分析，以期有助於網路零售商制定適合於網路銷售的營銷戰略和營銷工具。 -
In demonstration research, the paper analyzes supply and demand in real estate market 、 consumer behavior and competition product by way of surveying the chengdu xy company, and on the basis of survey, uses market subdivision method to select target market of project, and design product concept. at the same time ， it expounds target marketing and marketing strategy of the “ golden forest ” uptown detailed
在實證研究中，通過對成都xy公司的實地調研，分析房地產市場的市場供給和市場需求、消費者消費行為和競爭產品；並在市場調研的基礎上，運用市場細分的方法選擇項目的目標市場；同時對「金森林」項目的目標營銷、營銷策略等進行了詳實的闡述。 -
In demonstration research, the paper analyzes supply and demand in real estate market, ? consumer behavior and competition product by way of real estate market survey in chongqing, and on the basis of survey, uses market subdivision method to select target market of project, and design product concept. at the same time it expounds making a product price, adjusting price, spreading advertisement, in the end through information feedback of marketing planning, o ne hand modifies market strategy, another hand testifies correct marketing planning in real estate development is necessary
在實證研究中，通過對重慶區域房地產市場的實地調研，分析房地產市場的市場供給和市場需求、中高端消費者消費行為和競爭產品；並在市場調研的基礎上，運用市場細分的方法選擇項目的目標市場，進行產品概念設計；同時對產品的定價、價格調整、廣告推廣進行了詳實的闡述；最後通過營銷策劃的信息反饋，一方面修正營銷策略，一方面反證科學的營銷策劃在房地產開發過程中的必要性。 -
Under the current situation of the products seriously supply exceeds demand, consumer ' s buying behavior are becoming more rational, the buyer ' s market is occupying the leading position more and more, the competition ways of enterprises are changing fundamentally : carry out the transition to customer ' s satisfactory competition from the competition of the products
在產品嚴重供大於求的現狀下，消費者購買行為日趨理性化，買方市場越來越占據著主導地位，企業的競爭方式正在發生根本性的變化：從產品競爭過渡到顧客滿意的競爭。 -
According to these consumer behavior feature, market department canoffer stronger pertinence tactics for market service, and has economized the cost of the marketing
根據這些消費行為特徵，市場部門就可以提供針對性更強的市場服務策略，並且節約了市場營銷的成本。 -
According to these consumer behavior feature, market department can offer stronger pertinence tactics for market service, and has economized the cost of the marketing
根據這些消費行為特徵，市場部門就可以提供針對性更強的市場服務策略，並且節約了市場營銷的成本。 -
For instance, the information systems provides detailed analysis of consumer behavior to the store managers ; at the same time, all store managers are required to participate in the market tendency and the commodity business seminars regularly in bentonville, arkansas
例如，公司的信息系統為店鋪經理提供有關顧客行為的詳細信息，同時，有一個機組定期把店鋪經理載到阿肯色州本頓維爾的總公司，參加市場趨勢和商品買賣的研討會。
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