integrated marketing communications 中文意思是什麼

integrated marketing communications 解釋
整合營銷傳播
  • integrated : adj. 完整的，完全的。 an integrated iron and steel works 鋼鐵聯合企業。 an integrated oil company 大型石油（聯合）公司。
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  • communications : 溝通
  1. Samuel has spent many years with top - notch international advertising networks, including mccann - erickson worldwide, grey worldwide and dentsu, young & rubicam to provide branding and integrated marketing & communications consultancy for a wide range of leading corporations in asia pacific, including nestle, dupont, lg electronic, holiday inn, emirates airline, ge, etc

    莊先生曾在數家國際知名廣告公司從業多年，行業經驗豐富，比如麥肯光明、精信國際、登茨、電通揚雅等，為包括雀巢、杜邦、 lg電子、假日酒店集團、阿聯酋航空、 ge等國際領導品牌在亞太地區的品牌推廣、市場推廣、公關傳播等業務提供咨詢服務。
  2. Integrated marketing communications imc

    解讀整合營銷傳播學
  3. With a core team of 10 members in hong kong and 20 more affiliated members in guangzhou and shanghai, each carries with them unique experience and expertise in their own specialised fields in financial journalism, public relations, marketing, production and event organization, we have been able to provide fully integrated approach and complete support to meet all our clients public relations and communications needs

    雋陸公關在香港有十名核心成員，以及在上海及廣州的二十名聯系成員，每位成員均在財經新聞、公共關系、市務推廣，製作及活動統籌等各個領域擁有獨特專長和經驗。公司能為客戶提供一站式全方位公關及傳訊服務。
  4. The state - of - the - art course trains students in all aspects of the public relations and advertising industry of the 21st century. students learn the concepts, processes, management and skills of integrated marketing communications

    課程讓同學學習公關廣告的概念、策劃和管理，以及市場傳播技巧，並參與創作、項目管理、研究和財務預算等。
  5. The performance measuring index system of integrated marketing communications strategy

    從觀念到方法的嬗變
  6. Integrated marketing communications

    整合營銷傳播
  7. This paper is a marketing case study of enterprises " integrated marketing communications ( imc ) and its positive role on brand image upgrading

    本文是關于企業整合營銷傳播及其對品牌形象提升的積極作用的營銷學案例研究。
  8. Since 1990, the integrated marketing communications ( imc ) have already become a current trend in the advertisement field and become a powerful weapon for advertisers to ensure successful marketing

    自20世紀90年代以來，整合營銷傳播已經成為當今廣告界的主流思潮，成為廣告主決勝市場的有力武器。
  9. As a new breakthrough in economics and communications theory, the integrated marketing communications ( imc ) has had a significant impact on enterprise marketing initiatives and the advertisement and communications behavior of advertisement agent company, therefore, doing some academic research on this new theory will be quite necessary. the people managed enterprises develop really quickly, and they become more and more important in our country

    Imc即（ integratedmarketingcommunications ） ，即整合營銷傳播。整合營銷傳播學說的出現是經濟學和傳播學在理論上的又一突破，它對企業的市場營銷活動和廣告代理公司的廣告傳播行為都產生了深遠地影響，既然整合營銷傳播具有如此巨大的影響作用，那麼對整合營銷傳播作一些理論上的探討就很有必要。
  10. As senior vice president of corporate marketing and communications, ann lewnes is responsible for adobe s corporate brand and integrated marketing efforts worldwide

    作為公司營銷與傳播高級副總裁， ann lewnes負責推動adobe的品牌建設以及全球一體化的營銷行動。
  11. The study on model of integrated service marketing communications strategy

    服務整合營銷傳播模式及其支持體系研究
  12. With china ' s reform and open since the 1980 ' s, a great deal of various popular theories of management and marketing has accelerative come into china. among these theories a focus issue on the field of marketing is " integrated marketing communications, imc " by professor don e. shultz

    20世紀80年代以來，隨著中國的對外開放，國際上流行的各種管理學、營銷學的經典論述以加速度的趨勢大量湧入中國，其中在營銷領域，影響最大的一個專題就是唐
  13. Unicom mobile phone sales company, access ; the marketing communications message, access ; unicom various cards such sales ; unicom corporation mobile operations, paging, data, fixed and integrated with the business ; unicom corporation fees operations

    聯通公司移動電話銷售、入網；聯通訊呼機的銷售、入網；聯通各類卡類銷售；聯通公司移動業務、尋呼業務、數據、固定、網際網路業務的綜合辦理；聯通公司各種收費業務。
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