multinational marketing enterprises 中文意思是什麼

multinational marketing enterprises 解釋
多國銷售企業
  • multinational : 多國籍公司
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品;適合市場上銷售的貨品。4. 市場學。
  • enterprises : 支持發展大企業放開小企業
  1. Based on a large number of literature references, combining the facts of chinese telecommunication operating enterprises development and the long - term practice of author in telecommunication administrative department, the article expatiates on related theories of strategic management in detail ; analyzes the development status in quo and existing primary problems of chinese telecommunication operating enterprises ; conducts strategic analysis and evaluation to chinese telecommunication enterprises with swot method, and analyzes the trade competition condition of chinese telecommunication operating enterprises from the point of industrial structure ; puts forward generic competitive strategy, stock system reform, multiple operation strategy, marketing strategy, enterprise innovation strategy and multinational operation strategy for choice by chinese telecommunication operating enterprises ; and puts forward strategy implementation measures in three aspects including starting up business process reengineering ( bpr ) as soon as possible, gradually establishing flexible organization under dynamic competitive condition, and actively driving development and management of human resource in knowledge enterprises

    本文結合我國電信運營企業發展的實際,及本人長期在電信管理部門工作的實踐,在查閱了大量文獻資料的基礎上,對戰略管理相關理論進行了較為詳盡的闡述;分析研究了中國電信運營企業的發展現狀和存在的主要問題;運用swot分析法對中國電信企業進行了戰略分析與評價,並從產業結構的角度對中國電信運營企業的行業競爭情況進行了分析;提出了可供我國電信運營企業選擇的一般競爭戰略、股份制改造、多元化經營戰略、市場營銷戰略、企業創新戰略、跨國經營戰略;並從盡早啟動企業業務流程重組( bpr ) 、逐步建立動態競爭條件下的柔性組織、積極推進知識型企業人力資源的開發與管理三個方面,提出了戰略實施的措施。
  2. On global marketing strategy and integrating global marketing strategy model - implications for chinese enterprises to develop multinational strategy

    兼評其對我國企業發展跨國經營戰略的啟示
  3. According to the analysis, the profession that the our country milk product appears the main reason of crisis to lie in the marketing the strategy and quality turns the degree high and the product likeness is high. the chinese market contain 1, 300, 000, 000 populations, this is " big gold mine " that waits for the development, drawing on numerous foreign investor, multinational companies into, the milk industry of the mainland tycoon also in succession recruit, the market competition that local milk product is increasingly vigorous. among them, with coastal region of the challenge that the business enterprise that milk product face is more rigorous. a few big business enterprises of the north, for example, mengniu, yili and wandashan, three deers etc. obtained the convenience on the geography, closing to northeast and these two good milk industry bases in inner mongolias ; the business enterprise of the south then occupies the advantage of the market maturity. now, in the profession that the chinese milk product this big " battlefield " up each show the magical power, therefore, aim at the product characteristic of the profession of the milk ware,

    企業族群的形成是基於這些企業具有相同的歷史傳統,擁有相近的資源,在目標顧客、產品定位等方面的一致性較高。在過去的四、五年內,北方奶源帶的企業的市場佔有率不斷提高,在形成競爭格局的同時,也催生了企業族群的形成,使得乳業市場的競爭更多是在城市型企業群和奶源帶企業群之間展開。這兩類企業族群都有各自的戰略設計與營銷策略,但總體而言,這兩類企業族群在競爭戰略上並不很明確,差別也不大。
  4. In order to be suitable for the development of modern enterprise, we carry out the iso9000 : 2000 actively, build up the perfect brand image and cooperate with the products marketing with complete management network and product quality standard. we look forward to becoming one of the large - scale enterprises as multinational groups

    為適應現代化企業的發展,公司積極貫徹執行iso9000 : 2000國際標準,以完善的管理網路和產品質量標準,樹立更完整系統化的品牌形象,配合產品的營銷,以期達到跨國集團化的大型企業!
  5. From the ordinary developing rules of the outwarding enterprises, this thesis dissertates the relations between international trade and international division, the development tend of global economy unitizing and the multinational corporation, the reasons of why multinational corporation has developed so fast. associated with the theory of " gradual developing " of outwarding enterprisese, it points out : the main direction of our china outwarding enterprises is to build into powerful multinational corporation. from the analysis of the distributing structure of china outwarding enterprises, the main problems in these enterprise, especially for the function of foreign trading enterprises in development of our outwarding enterprises, it raises the main strategies of outwarding development of our china enterprises : foreign trading enterprises and productive enterprises could reach the goal of advantage - combination through incorporation and rebuilding which are based on capital management ; our china productive and foreign trading enterprises both should take brand strategy as orientation, and set up their brand competitive power ; foreign trading enterprises should strengthen the construction in their international marketing net and their role of enlarged services function ; it has also strengthened the importance of china outwarding enterprises to expand their scale, and foreign trading enterprises to expedite their way to go on stock market ; it also dissertates that international subdivision market is very large and complicated, it is the right place for our small outwarding enterprises to carry forward their energy

    本文從外向型企業發展的一般規律出發,闡述了國際分工與國際貿易的關系,全球經濟一體化的發展趨勢和跨國公司的巨大發展,分析了跨國公司發展的原因,結合外向型企業發展的「漸進性」理論,提出我國外向型企業發展的目標是組建有實力的跨國公司;同時根據我國外向型企業的分佈格局及目前存在的主要問題,特別關注了外貿企業在我國外向型企業發展進程中的作用,提出了我國企業外向型發展的策略:外貿企業與生產企業在資本運營的基礎上,通過兼并重組,達到優勢互補的目的;具有一定實力的大型生產企業和大型外貿企業要以品牌策略為導向,建立品牌競爭力;外貿企業應加強在建立國際營銷網,和擴展服務性功能等方面的建設;盡快擴大我國外向型企業的規模,加快外貿企業上市融資的步伐,組建新型企業集團;同時,本文還闡述了在廣闊的國際細分市場充分發揮我國外向型小企業的活力。
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