product analysis pricing 中文意思是什麼
product analysis pricing
解釋
產品分析定價法-
China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently
本文通過在岳池特曲公司現有產品市場進行問卷調查，運用科學的數據處理方法對所回收的658份問卷統計分析，以及利用美國哈佛大學商學院著名教授邁克爾?波特（ michaelporter ）提出的五種力量模型和價值鏈與vrio分析理論，對白酒市場的公開數據細致分析，以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件，在此基礎上，本文運用市場營銷學中stp系統理論、新產品定價理論等，對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位，並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略，形成最終整體完善的可執行方案，再通過市場實踐對推廣方案進行檢驗、修正，力圖在酒類市場中探索一條新產品市場推廣的適用道路，並幫助企業擺脫困境、邁開步伐、持續健康的發展。 -
Cost - volume - profit analysis is a key factor in many decisions, in ? cluding choice of product lines, pricing of products, marketing strategy and utilization of productive facilities
本量利分析在諸如產品系列的選擇、產品定價、營銷策略以及生產設施的利用等許多決策中，都是關鍵的因素。 -
Topics includes marketing management, strategic planning, relationship marketing, competitive analysis, the marketing mix, customer satisfaction, consumer behavior, product development branding, direct marketing, pricing strategy and marketing communication etc
主題包括市場營銷的管理，戰略性市場規劃，對競爭對手的分析，市場混亂分析，如何滿足顧客，消費者行為，產品品牌的發展，直銷，定價策略和促銷與整合營銷傳播戰略。 -
Using the idea in division of labor of specialization and method of inframarginal analysis in new classical economics, this paper attempts to study how human capital is priced by way of semi - finished product in different division of labor of specialization and how human capital pricing is affected by division of labor of specialization
摘要利用專業化分工的思想和新興古典經濟學超邊際分析的方法，研究在不同的勞動專業化分工的結構下，人力資本作為中間產品是如何被定價的，以及人力資本的定價又是如何受到專業化分工水平的影響的。 -
Based on the target of profit maximization, a quantitative method to optimal product pricing is presented theoretically by supply and demand and marginal analysis
以企業追求利潤最大化為目標，從市場供求關系和邊際分析出發，用定量的方法對企業產品最優定價問題進行理論探討。 -
Analysis of product pricing and a kind of differential product mechanism model under digital circumstance
數字環境下產品定價與一種產品差異化機制模型分析
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