波策爾 的英文怎麼說
中文拼音 [bōcèěr]
波策爾
英文
portzehl-
In fact, the emergence of management theories that maintain customer satisfaction and customer loyalty was due to the intensive competition market environment and the basic element of the corporations " exist, in which the " the basic element " refers to the customer satisfaction. this paper starts from the customer perspective stressed by michael porter and robert woodruff introduces the customer value concept, generalizes and relines the customer value characteristics, and demonstrates that customer value is the most important source of competitive advantage
本文從邁克爾?波特和woodruff等人所強調的顧客視角出發，在引入顧客價值概念和對其本質特徵進行概括和提煉的基礎上，論證了顧客價值是競爭優勢最重要的源泉，並以此為理論基礎，在借鑒已有的研究成果的基礎上提出了一些基於顧客價值理論提高飯店競爭力的策略。Based on the theory of competitive strategy of michael e porter, the paper gives an introduction on the present status of china chlor - alkali industry. the five competitive forces acted on china chlor - alkali industry, the evolvement trend of the industry and competitors are fully analyzed, the opportunities and the threatens given by the evolvement trend of the industry are evaluated. in view of the advantages, disadvantages and the resources possessed by liuzhou donghua company, the competitive orientation position and the corresponding marketing strategies, i. e. marketing mix ( including product, price, place and promotion ), innovation of marketing idea and seting up bilateral - benefit marketing relation of co - op, crm and innovation of marketing organization are brought forward
本文以邁克爾?波特的競爭戰略理論為框架，介紹了中國氯堿行業的現狀，對作用於中國氯堿行業的五種競爭作用力及行業演變趨勢和競爭對手情況進行了充分的分析，並評估了行業演變帶來的機會和威脅，針對柳州東化公司的優勢與存在的缺點及其擁有的資源，提出了企業的競爭性定位以及與之相應的營銷策略，即營銷組合策略（包括產品策略、價格策略、通路策略和促銷策略） ，創新營銷觀念並建立「雙贏」的合作營銷關系，實施crm及營銷組織創新。China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently
本文通過在岳池特曲公司現有產品市場進行問卷調查，運用科學的數據處理方法對所回收的658份問卷統計分析，以及利用美國哈佛大學商學院著名教授邁克爾?波特（ michaelporter ）提出的五種力量模型和價值鏈與vrio分析理論，對白酒市場的公開數據細致分析，以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件，在此基礎上，本文運用市場營銷學中stp系統理論、新產品定價理論等，對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位，並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略，形成最終整體完善的可執行方案，再通過市場實踐對推廣方案進行檢驗、修正，力圖在酒類市場中探索一條新產品市場推廣的適用道路，並幫助企業擺脫困境、邁開步伐、持續健康的發展。In 20 century 70, the thought of military strategy was introduced enterprise management. in numerous definition, prof. michael e. porter mention the core laconically : strategy is the combination of the destination which an enterprise strives and the method ( policy ) which an enterprise seeks
20世紀70年代，軍事戰略的思想被引入企業管理。在眾多的戰略定義中，邁克爾?波特的定義直陳核心而簡捷：戰略是企業為之奮斗的一些終點（目標）與企業為達到它們而尋求的方法（政策）的結合物。To explore and make clear the background factor of the behaviors, the dynamic relationship and cause - effect relationship between organizational politics perceptions and consequential behaviors. this paper, based on the five theories related to power at different levels, personal perspective, strategy contingency theory, social exchange theory and structural theory. there appear several problems in the development of key disciplines and processes of crossing and assimilating of subjects, including system tie, the character of scientists, the problem of administers, which influence the development and construction of subject, through abstracting, summarizing and based on “ swot ” analytical model from the theory strategic competition by michael baud, we divide organizational politics behaviors in the organizational development of college subjects and crossing and assimilating of subjects into several sorts : including ( 1 ) offensive model ( 2 ) defensive model ( 3 ) strengthening model ( 4 ) shrinking model
為探索和理清重點學科組織政治行為的背景因素，組織政治知覺與后續產生的組織政治行為的動態關聯性與因果關系，本研究以五種不同層次與權力相關的理論，即個人特質理論觀點（ personalperspective ） ;策略權變理論觀點（ strategycontingencytheory ） ;沖突理論觀點（ conflicttheory ） ;社會交換理論觀點（ socialexchangytheory ） ;結構化理論觀點（ structurationtheory ）為基本理論依據，將重點學科學科發展以及學科交叉與融合過程中出現的諸如體制束縛、科學家自身素質、管理層問題等影響學科建設與發展的共性現象進行提煉、總結，並依據「邁克爾?波特」的戰略競爭理論學說中的「 swot 」分析模型，將大學學科組織發展及學科交叉與融合中存在的組織政治行為進行提練歸類，分為（ 1 ）進攻型; （ 2 ）防守型; （ 3 ）增強型; （ 4 ）退縮型四類政治行為。Popper ' s falsificationism methodology and decision - making science
波普爾證偽主義方法論與決策科學The author holds that popper ' s falsificationism methodology has exerted an important influence on decision - making science in both the basic theory of decision - making science and the method of decision - making science by comparing falsificationism methodology with decision - making science
本文通過波普爾證偽主義方法論與決策科學的比較，認為無論在決策科學的基礎理論方面還是在決策科學的方法上，證偽主義方法論對決策科學都產生了重要的影響。This provides the research with theory basis. secondly, this thesis establishes target system to evaluate international competitive power in service trade and apply this system to adjust the service trade competitive power of our country ; then analyzes the influence on service trade competitive power according to michael porter ’ s theory on national competition superiority and carries on the relevance analysis on various factors. at last, according to the analysis results, make out the strategy to improve international competitive power in service trade such as : cultivate high and specialized elements and promote the accumulation of personnel capital ; take domestic service demand seriously and impel urbanization construction ; enhance the utilization efficiency of foreign capital, and optimize the quality of resource endowment ; strengthen the supports from related industries ; encourage service enterprise to innovate and improve their competition ability ; reinforce the government ' s hatching function and so on
本文首先闡述了服務貿易競爭力的相關理論，並說明了競爭力理論在服務貿易中的應用，這為本文的研究提供了理論依據;其次建立了測評我國服務貿易國際競爭力的指標體系，並運用該指標體系對我國服務貿易競爭力進行了評價及國際比較;然後根據邁克爾?波特的國家競爭優勢理論分析了影響服務貿易競爭力的各因素，對各因素與服務貿易出口進行了相關性分析;最後根據回歸分析的結論提出提升我國服務貿易國際競爭力策略:大力培育高等、專業要素，促進人力資本積累;重視國內的服務需求，推進城市化建設;提高外資的利用效率，優化資源稟賦質量;加強服務貿易相關產業的協調與支持;鼓勵服務企業創新，提高競爭能力;強化政府的孵化和輔助作用等。At the same time, it should be put in practice correlative tactic with the precondition of focus strategy. then, the company of chinese style snack can achieve and keep competitive advantage with the company of western snack. the structure of the essay follows : the first chapter analyzes the essence of snack, the infection of diet culture of china, the research background and signification
本文以邁克爾?波特的競爭戰略理論為基礎，通過對中式快餐企業的分析與研究，對西式快餐企業的比較與借鑒，得出中式快餐企業應該採用目標集聚戰略，同時以之為前提，實施相關的策略，才能在與西式快餐的競爭中獲得並保持競爭優勢。Porto grabbed the chance and defeated monaco 3 - 0 in the final in gelsenkirchen and carvalho remains full of praise for mourinho ' s magic
波爾圖可以以三比零策從摩納哥手中奪過冠軍杯，那時開始，卡瓦羅已經對莫里尼奧的魔術佩服得五體投地。And also, the defects in mulroney ' s economic policy and diplomatic policy greatly lowered the conservative party ' s profile and accelerated its splitting
當然，馬爾羅尼執政期間經濟政策和外交政策的嚴重失誤對保守黨的分裂起到了推波助瀾的作用。By using the analysis methods including the well - known swot, the five forces of competition model and the chain value, which raised by american famous professor mr. michael e portor, the paper analyzes the china textile industry on macroscopic and microcosmic aspects, and in the meantime, it suggests the relative strategies and measures on how to take the opportunities and improve international competitive power and win in international competition
本文應用美國著名教授邁克爾?波特（ m ? e ? porter ）的競爭態勢分析方法（即swot分析法） ，五種競爭力模型以及價值鏈等分析方法，對中國紡織工業從宏觀和微觀方面作了分析，在分析的基礎上提出了中國紡織工業應如何抓住機遇，認清形勢，努力提高國際競爭力的策略和措施。This paper focuses on the topic of developing metallurgy industry in anshan city. basing on the theories of management, operational research, economics, and other relative subjects, michaele ? porter ' s five competition abilities model is successfully applied on anshan metallurgy industry. the factor is further improved and used as one of strategies to develop anshan metallurgy industry
本文針對如何發展鞍山市冶金行業的問題，綜合運用管理學、運籌學、經濟學等有關理論，通過對冶金行業的分析，並將邁克爾?波特的「五種競爭力」模型應用到分析鞍山冶金行業中來，以改善「五種競爭力」的方法作為對策。Meanwhile, probability theory made progress and became matured. during 1921 - 1928 borel considered dealing with some strategic game problems with probability theory, form which he established several useful conceptions in game theory, and it was at that time that game theory was found in the rudiment. at this period, steinhaus, berol ' s students ville and colleagues also contributed to the rudimentary theory
同時隨著概率理論的進一步發展和成熟，波萊爾在1921 - 1928年首先用已有的概率理論考慮了幾個策略博弈的例子，並創造出了博弈理論中幾個非常有用的概念，同時產生出了現代博弈理論的思想萌芽，在這一時期對博弈論的早期理論有貢獻的還有思特豪斯、波萊爾的學生威利和他的同事。分享友人