顧客感知價值 的英文怎麼說

中文拼音 [gùkègǎnzhījiàzhí]
顧客感知價值 英文
perceived customer value
  • 顧 : Ⅰ動詞1 （轉過頭來看; 看） turn round and look at; look back; look at 2 （注意; 照管） take into a...
  • 感 : Ⅰ動詞1 （覺得） feel; sense 2 （懷有謝意） be grateful; be obliged; appreciate 3 （感動） move; t...
  • 知 : Ⅰ動詞1 （知道） know; realize; be aware of 2 （使知道） inform; notify; tell 3 （舊指主管） admin...
  • 價 : 名詞1. （價格） price 2. （價值） value 3. [化學] （化合價） valence
  • 顧客 : customer; shopper; client; patient
  • 感知 : perception感知機[器] perceptron; 感知決策論 sensory decision theory; s. d. t
  1. Based on former research relating to customer value, this article first proposes three new concepts, i. e. customer expecting value ( cev ), designed value ( dv ), decisive customer value ( dcv ). then expounds different implication of several fundamental concepts and distinguishes correlation one another such as, customer expecting value ( cev ), customer perceived value ( cpv ), customer perceived cost ( cpc ) and decisive customer value ( dcv )

    在前人有關顧客價值研究的基礎上，本文補充提出顧客期望價值、設計價值和顧客決策價值三個新概念；進一步區別和闡釋顧客期望價值、設計價值和顧客感知價值等基本概念的涵義和相互關系，構建一個融合了cev 、 dv 、 cpv 、 cpc 、 p 、 c 、 ncv 、等多個變量的顧客價值動態分析模型；並概括其基本內涵和潛在意義。
  2. It has immediate effect on the customer satisfaction, which in turn indirectly affects customer behaviour indention

    高等教育顧客感知服務價值對顧客滿意感有直接的影響，並通過顧客滿意感間接影響顧客行為意向。
  3. Now, lots of researchers have switched to customer value to find the reasons, but also, what ’ s the difference between customer value and customer perceived value, whether the customer perceived value has a direct influence on the customer repurchase intention is still inexplicit

    於是學者開始研究新的影響顧客重購意向或行為的因素，顧客價值得到了越來越多的關注，但顧客價值及顧客感知價值等概念的區別，顧客感知價值與顧客重購意向間關系等問題仍沒有得到很好的闡釋。
  4. Third, the most important antecedents of customer perceived value ( cpv ) are customer perceived fairness 、 customer perceived benefit 、 customer perceived cost ; cpv does not have a direct path, but an indirect path towards customer repurchase intention

    （ 3 ）顧客感知價值主要受顧客感知利益、顧客付出成本、顧客感知公平三要素的影響;顧客感知價值作為認知階段的重要因素並不直接影響，而是通過顧客的交易滿意和累積滿意度間接影響顧客重復購買意向。
  5. The study indicates that cv and customer satisfactions customer loyalty, market share, profitability have strive relationships

    首先，論文運用文獻研究，在前人研究基礎上概括研究了顧客價值的概念及顧客價值感知要素的相關理論。
  6. A study of the value matrix of customers ' impression

    顧客感知價值矩陣研究
  7. Customer perceived value in estate market

    商品房市場顧客感知價值研究
  8. Perceived customer value

    顧客感知價值
  9. This thesis studies on customer satisfaction mechanism and measurement system based on customer perceived value with emphasis

    本文著重研究基於顧客感知價值的顧客滿意機理及評價體系。
  10. The realization of guests ' perceptive value represents if the guests find satisfaction in its service, and it is also a standard measuring the degree of guests ' satisfaction

    顧客感知價值的實現代表了顧客對飯店的滿意，是顧客滿意的衡量標準。
  11. This paper bases on the literature review, constructs a customer repurchase intention model on oliver ’ s loyalty phase theory. the model includes 11 factors : brand preference, cumulative satisfaction, variety seeking, attractiveness of alternatives, switching cost, ( the five dimensions ), customer repurchase intention, episodic satisfaction, customer perceived value, customer perceived fairness, customer perceived benefits, customer perceived cost

    本文在文獻回顧的基礎上，吸收了現有學者的研究成果，在oliver （ 1997 ， 1999 ）提出的顧客四個忠誠階段的理論基礎上，建構了影響顧客重購意向的模型，共包括:顧客重復購買意向、顧客品牌偏好、顧客的交易滿意度、顧客的累積滿意度、顧客的多樣化追求、替代品吸引力、轉換成本、顧客感知價值、顧客感知公平感、顧客成本付出、顧客的感知利益等11個因素。
  12. The main factors that influence guest loyalty are guests ' perceptive value and their degree of satisfaction, furthermore, the guests ' perceptive value is the place where guest loyalty begins

    影響顧客忠誠的主要因素是顧客感知價值和顧客滿意程度，而顧客感知價值是顧客忠誠的起點。
  13. Sorts of factors that decide or influence net customer value ( ncv ) are generalized from two basic aspects and a new three - division method is further put forward to analyzing the factors that have impact on ncv directly or indirectly

    從顧客感知價值和顧客感知成本兩個基本方面，對影響顧客凈價值的因素進行梳理和歸納，並提出顧客感知價值驅動要素新的三分法。
  14. Generally, there are two underlying ways for a firm to offer or deliver net customer value ( ncv ) as much as possible through increasing customer perceived value ( cpv ) or decreasing customer perceived cost ( cpc )

    企業可以通過提高顧客感知價值或降低顧客感知成本這兩種基本方式向顧客提供盡可能多的凈價值；在提供等量的顧客凈價值的前提下，企業可以實施顧客感知價值和顧客感知成本的不同組合。
  15. It studies the drivers and the characters of cpv, founds the cs mechanism and conceptual model from customer perceived value perspective, and establishes the position of customer satisfaction between several concepts at encounter level and overall level

    在著重分析顧客感知價值的驅動要素及特性的基礎上，從顧客感知價值的角度研究了顧客滿意的機理及概念模型，確立了顧客滿意在「遭遇」水平和總體水平層面上在眾多相關概念中的地位和作用。
  16. This thesis not only extracts and adjusts customer satisfaction indicators under the framework of customer perceived value, but also provides an effective customer information feedback and tracking system to know about customer " requirements. it analyzes the customer satisfaction measurement models or tools systemically in order to provide a useful tool and analysis framework to gain strategic performance improvement, and to enhance customer perceived value ultimately for service enterprise

    在顧客感知價值大框架內析取初步指標，運用市場研究、統計技術和層次分析法等手段，調整確定顧客滿意評價指標；建立了有效的顧客信息反饋機制，在顧客滿意調查中介紹並選用了許多先進的量表技術；系統地整合了顧客滿意評價模型和方法，為企業進一步戰略績效改進，以及為最終顧客感知價值的提升提供了有益的分析工具及框架。
  17. 3. discussion on the deep relationship between customer faith and service quality, by analysis of the value composition of the customer faith, pointing out that customer faith is helpful to the improvement of customer apperception service quality

    第三章探討顧客忠誠與服務質量的深層聯系，通過分析顧客忠誠的價值構成，指出顧客忠誠有助於提高顧客感知服務質量。
  18. At present how to measure service quality mainly depends on the gap between customer expectation and perception, here, we should notice that both the two factors determine the “ gap ” come from the customer

    目前，對服務質量的測度大多是從顧客期望獲得的價值與其感知到的價值之間的差異的角度進行的。
  19. Customer - perceived service value of higher education refers to a comprehensive evaluation of the general higher education utility by the customers based on the service quality and all their sacrifice, including economic value, image value, cognitive value and functional value

    摘要高等教育顧客感知服務價值是指高等教育顧客基於高等教育服務質量和其全部付出，面對于高等教育總體效用的一個綜合性評價，它包括四個維度：經濟性價值、形象性價值、認知性價值、功能性價值。
  20. The conclusions are ; customer expectation is positive associated to customer quality, but negative associated to customer satisfaction ; the relationship between service quality and customer ' s loyalty is mediated by customer value and satisfaction ; customer value has greater impact on customer ' s loyalty than customer satisfaction ; the relationships between satisfaction, service quality and customer ' s loyalty are fully mediated by customer value ; the better the result of service recovery is, the more remarkable the customer value, service quality and satisfaction will be, and customer ' s loyalty will also be dropped

    研究表明，顧客期望與顧客感知服務質量正相關，與顧客滿意負相關；服務質量對顧客忠誠沒有直接影響，但通過顧客價值和顧客滿意起間接作用；顧客價值比顧客滿意對顧客忠誠的影響更大；服務補救效果對顧客行為忠誠有直接影響，顧客滿意和服務質量不對顧客忠誠產生直接影響，而是通過顧客價值對顧客忠誠產生間接影響；服務補救效果與顧客價值、服務質量、顧客滿意正相關，對顧客忠誠有正向影響。
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