branding strategy 中文意思是什麼

branding strategy 解釋
品牌化戰略
  • branding : 鞭笞
  • strategy : n. 1. 戰略(學)。2. 策略,作戰方針 〈cf. tactics 〉。
  1. The pictures of mountain, potato plants and sky taken from my village on the cover of potato box try to tell the features of nature and no pollution, said madam wang. the branding and packing strategy succeeds. many customers buy a pack of potatoes when they go shopping in supermarkets

    「這禮品盒兒呢,咱們從設計上就體現了純天然無污染,上面那個顏色都是咱們實地拍攝的,下面那個馬鈴薯苗,那個天,那個山都是咱們哈勒村的實景。 」
  2. According to previous work suggesting that event interest, risk constraint, and financial constraint will affect potential attendees ’ desire to attend and their sense that it is feasible to attend, this paper makes use of the confirmatory study to establish the theory construct, and confirms it in the empirical study. the significance in theory and its implication for. 2008 beijing olympic games are proposed finally. main conclusions of this paper are : event interest and constraints fully mediated the effects of motives and background on respondents ’ sense that it was feasible for them to attend. financial constraint did affect desire to attend. the desire to socialize and eustress had direct and positive effects on interest in the event and the desire to attend the event. results suggest the value of segmented sport event marketing that appeals to both travel and fan motives. in the last, this paper, according to the results of this research and the holding experiences of the successive olympic games, from the angle of special tourism events marketing, puts forward some olympics tourism strategies, for example destination branding marketing strategy, and emphasizes some advertent problems in olympic tourism marketing works, aims to pose some rational propositions for the operation of olympics tourism marketing

    以往的研究表明事件吸引力、風險限制因素、財務限制因素都會影響潛在參與者渴望參與的程度以及對于參與可實行性的感知,基於此,本文採用驗證性研究方法,首先建立理論架構,然後在實證研究中加以驗證,並提出了研究的理論意義及對2008年北京奧運會的現實意義和啟示。本文得出的主要研究結論包括:事件吸引力和人們對于限制因素的感知程度作為中間變量完全削弱了旅遊動機和潛在參與者背景對于參與奧運會旅遊可實行性的影響;財務方面的限制因素會影響人們參與奧運會的渴望程度;渴望社交和追求勵志性對事件吸引力和人們渴望參與奧運會的程度有一個直接和積極的作用和影響。研究結果還表明作為奧運會舉辦方,應該認識到體育事件市場細分的重要性。
  3. As an interface between the school and the business community, the cab gives on - going advice and feedback on the direction to ceibs on issues such as the school s branding, strategy and fund raising, and ensures that the school s teaching and research activities are closely linked to business practice

    公司顧問委員會由學院贊助公司代表組成。作為學院和商界的界面,公司顧問委員會就學院的品牌戰略和籌資提出建議和反饋,並確保學院開展的教學和研究活動始終面向企業的經營實踐。
  4. Thought on mu danjiang city ' s implementing the branding strategy of distinct farm products

    牡丹江市實施特色農產品品牌戰略的思考
  5. " corporate umbrella branding strategy " is to employ a corporate brand as an endorser to support the product brand, and show both names on the package or in the advertising

    摘要企業品牌傘策略意指以企業名稱帶領個別產品品牌,為產品品牌背書的一種品牌策略,屬于上下層次的影響關系,與一般品牌延伸策略中,產品與產品問的平行相互影響有所不同。
  6. Topics includes marketing management, strategic planning, relationship marketing, competitive analysis, the marketing mix, customer satisfaction, consumer behavior, product development branding, direct marketing, pricing strategy and marketing communication etc

    主題包括市場營銷的管理,戰略性市場規劃,對競爭對手的分析,市場混亂分析,如何滿足顧客,消費者行為,產品品牌的發展,直銷,定價策略和促銷與整合營銷傳播戰略。
  7. The best brand enterprise award 2007 greater china has a panel of judges comprising scholars and professionals in branding. entries are judged according to five criteria, including corporate development, management strategy, leadership and corporate culture, corporate innovation, and corporate brand management, aims to recognize enterprises with outstanding achievements

    是次獎項由品牌專家及大學教授組成的評審團,按5項準則評選,包括企業的自我發展能力管理策略領導及企業文化創新表現,以及品牌管理,表揚區內最佳品牌企業。
  8. There is growing awareness of the importance of branding and corporate identity by enterprises as an essential component of business success, especially among those that would like to expand beyond home market. agencies which specialise in brand consultancy have become increasingly high - profile players. services provided include brand strategy, brand extension and expansion, brand communications and planning and internal branding

    因此,專門從事品牌顧問的公司在市場上越來越矚目,他們提供的服務包括品牌策略、品牌延伸及擴展、品牌傳訊及策劃,以及加強內部員工對公司品牌的認知等。
  9. Branding is likewise central to the strategy suggested by dr. colin johnson, director, lausanne institute for hospitality research of switzerland

    這個品牌策略也正好和瑞士洛桑酒店管理學院研究中心主任dr . colinjohnson的建議互相呼應。
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