clv 中文意思是什麼
clv
解釋
倍速-
For the reasons above mentioned, based on the present study status on clv, from the perspective of enterprises, this paper discusses the evolvement and difficulties of clv study in order to facilitate the study on customer relationship management strategies and the development of decision support system in crm software
鑒於此，本文針對國內外的研究現狀以及國內企業的發展狀況，在crm背景下，以客戶全生命周期管理為初衷，對客戶生命周期價值領域當前研究的最新進展和難點展開探討，旨在進一步推動企業客戶關系管理策略的研究和完善crm系統中決策功能的研發。 -
The main content of this paper includes the following aspects : on the basis of discussing the necessity of implementing crm in china ' s air cargo industry, this paper firstly designs and builds the air cargo analytical crm data warehouse and realizes olap analysis on it. then, this paper segments the air cargo customers and derives the formulas of calculating customer life cycle value ( clv ). finally, this paper analyzes air cargo customer group characteristics and customers " service demand by using data mining algorithms of attribute - oriented induction and association rule
本文主要做了以下幾方面的研究工作：一是討論了航空貨運未來的發展與客戶關系管理的關系；二是設計並構建了航空貨運分析型crm數據倉庫，並在其上實現了多維分析；三是進行了航空貨運客戶細分並推導了計算航空貨運客戶生命周期價值的公式；四是應用了面向屬性的歸納和關聯規則等數據挖掘演算法進行了航空貨運客戶群特徵分析和貨主服務需求分析。 -
Cf is a kind of non - different recommendation to all customers, so it is may appear that the company spend much cost but have little revenue. recently a new recommend technology base on lifetime value of customers have emerged, the centre of the technology is to use the weighed sum of the three variable to classify the customers and the reason of use weighed variable is that think about the relative important degree. then we can recommend products according to the association rule in the classify of same clv. the shortcoming of this recommendation is that the recommendation may have some error when the customers ’ data is not enough to form regular value
近年來出現了一種採用基於客戶生命周期值的加權rfm （表示客戶生命周期的三個指標變量）技術的推薦方法，這一技術的核心思想就是採用這三個客戶屬性變量的加權和的方法來對客戶進行聚類，其中為變量加權是考慮到不同變量對顧客產生的不同重要程度的影響。對符合某一生命周期類型的客戶按照商品挖掘關聯技術進行商品推薦。這種推薦方法的弊端在於當客戶的交易數據不足以形成規律化的量值時，推薦可能會出現偏差。 -
Then based on these theories, the paper puts forward the improved means to define the main parameters in clv model, that is, customer value parameter, dynamic customer retention rate and customer lifecycle time factor. and then an expanded clv model is presented. afterwards, several instances correlated with parameters of clv model are showed
然後在此理論基礎上對現有的客戶生命周期價值定量計算方法進行完善和改進，從客戶利潤參數、動態客戶保持率和客戶生命周期時間因子三個主要方面進行研究，並提出擴展后更完整的客戶生命周期價值模型，使其更具可操作性。 -
The e - retailing website should pay attention to most valuable customers, throw in limited resources in the loyal cultivation and valuable customers, and set up the long - term win - win relation with those. customer lifetime value, abbreviated as clv is already as the standard of differentiating customer ' s value
電子零售網站應該重視對網站最有價值的那部分客戶，將有限的資源投放在這部分最有價值客戶的忠誠培育上，與之建立長期雙贏的關系，從而保持網站持續的競爭優勢。 -
Clv common intermediate format
通用中間格式 -
Clv customer lifetime value
客戶生命周期價值 -
Customer lifetime value ( clv ) is the key concept within crm and it has become a main study area of crm
客戶生命周期價值（ clv ）是crm中的一個核心概念，是當前國內外crm研究的一個重要分支。 -
At first, the paper illustrates the theory framework correlated with clv, including crm theory, customer lifecycle theory and customer value theory
本文首先分析了包括客戶關系管理理論、客戶生命周期理論以及客戶價值理論在內的客戶生命周期價值的相關理論基礎。 -
The second step is to calculate the customer life value ( clv ). the final step is to classify customers according to their clv and then to set strategies concerning to various customers
內容包括用abm原理計算顧客成本以及顧客生命周期價值（ clv ） ，然後依據clv對顧客進行分類並針對各類顧客制訂不同的戰略。 -
At last, the paper discusses the applications of clv theory and model in customer relationship management and brings forward some relevant strategies to direct the crm practice of chinese enterprises
最後對客戶生命周期價值建模進行應用分析，並提出相應的策略，以期更好的指導我國企業的客戶關系管理實踐。 -
The innovation of this paper is concentrate the merit of the above two recommendation technology, namely, it is a hybrid method that use the conception of customers ’ preference and weighed clv, and what is joited is to use the conception of threshold, so it can be settled on the joit of the two method and avoid the error of use the two recommendation seprately. in this hybrid method, we can firstly identify the loyalty of researched customer use clv, what is mean is firsly the wrfm technology is used to classify and secondly identify the customer is high loyalty or not, if he belongs to the
本文的創新點正是集中以上兩種推薦技術的優點，使用了基於客戶偏好的協同過濾和基於加權的客戶生命周期值兩種理論形成的混合推薦方法。這種方法在兩種技術的結合點上採用了「閥值」的概念，這樣就很好地解決了兩種方法的中間過渡並且有效避免了兩種推薦方法單獨使用時的偏差。 -
It discusses the customer development strategy of commercial banks. it suggests that banks integrate customer lifetime value ( clv ) and activity - based management ( abm ) in the segmentation of individual customers so as to maximize customer value. chapter three deals with attrition management
集中討論了商業銀行的客戶發展策略，提出對客戶價值的衡量與計價，提出將客戶終身價值法（ clv ）和作業管理法（ abm ）應用於我國銀行對個人客戶的細分，最大化地發掘優質客戶的價值。
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