cocola 中文意思是什麼
cocola
解釋
科科拉-
The marketing channels are always less concerned compared with other marketing tool, say, product, price and promotion. but, the marketing channels are the strong backup to the success of the strategy in product, price and promotion carried by companies. it is impossible for the company even like cocola co and m co to deliver product and service to the customer without advanced marketing channels
作為戰略營銷工具，許多年以來，營銷渠道都是產品、價格、促銷戰略的「墊底」因素，許多企業並不願意花費人力、物力、財力在營銷渠道管理上，而是在考慮產品價格以及促銷這些更重要的戰略之後才關注到營銷渠道戰略，將其作為「遺留問題」 。
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