heskett 中文意思是什麼
heskett
解釋
埃斯克特-
Thus, neither the value chain based on manufactures founded by poter, nor the service - profit chain built by heskett and others, fit for retail management, but the synthetic value chain which is introduced in detail in this paper
因此零售業價值鏈既不能簡單套用波特的產業價值鏈，也不能完全照搬海斯凱特等人的服務利潤鏈，而是集成二者的復合價值鏈。 -
Lots of famous organizations began to realize that the groups, especially the service organizations, should focus on how to satisfy the needs of the internal employees and the needs of external customers. in 1994, james heskett and his colleagues, professors of harvard business college, proposed the service profit chain model under the analysis of many successful organizations
本文以服務利潤鏈理論為基礎，以我國服務企業? ?青島某連鎖藥店為例，實證檢驗了服務利潤鏈中外部構件和企業經濟績效之間存在的關系，即顧客滿意與顧客忠誠，顧客忠誠與企業經濟績效之間的關系。 -
For filling this vacancy in theoretical study field, i choose, a research on the customer satisfaction ( cs ) in the financial service - profit chain ( fspc ), as my thesis topic. the thesis attempts to apply the general ideas of the sendee - profit chain ( james l. heskett, w. earl sasser, & leonard a. schlesinger, 1994, 1997 ) to build the fspc. as the key factor in the fspc, the cs attracts my attention
為填補我國管理研究領域的這一空白，給國內金融企業的管理實踐提供理論參考，本論文借鑒西方服務管理理論的新前沿? ?服務利潤鏈理論的基本思想，構建了金融服務利潤鏈，並採用定性與定量相結合的分析方法，在理論和實證上研究了「鏈」的核心要素? ?顧客滿意度。
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