marketing value 中文意思是什麼
marketing value
解釋
銷售價值-
Having experienced competition stage of price and product marketing, currently, automobile industry in the world is at the consubstantial state. service will be a special, satisfied, beyond value product
經歷了價格戰階段和產品質量競爭階段后，全球汽車工業處于同質化的狀態，服務將是一種獨特的、滿意的、超值的產品。 -
Crickets actually have 1 ) nutritional value and are high in 2 ) protein, says jordan levine, a member of the 3 ) marketing team at cold stone creamery
冷石乳品廠行銷組成員喬丹列文表示，蟋蟀確實具有營養價值，而且富含蛋白質。 -
The paper discusses differential marketing strategy from 4p theory, protesting that the corporation uses different product, brand, price, promotion policy, promotion method and marketing distribution to satisfy culturist, emphasizing relation marketing, avoiding the conflict of distribution and advancing customer value. the terminal of the paper is to explain the shortage of the paper and demonstrate the research direction for the future
差異化營銷策略從產品、定價、渠道和促銷等方面展開論述，主張公司用不同的產品品種、產品品牌、定價標準、促銷政策、促銷方式和銷售渠道等服務于細分市場，滿足養殖戶的不同購買偏好，並始終強調關系營銷導向，謀求與養殖戶和經銷商建立長期關系，減少渠道沖突，提升顧客價值。 -
The whole design and construction of bank organization structure must be at the leading of the market ; at the center of the demand of customer ; at the start of creating competitive advantage ; on the basis of the downstage organ driving the setup of background ; at the aim of providing overvalue services by marketing, creating value for customer to ensure the satisfactions and happiness of customer, for creating more loyal groups of customer
整個銀行組織結構設計和組織機構設置都要以市場及其未來變化為導向，以客戶及其需要與變化為中心，以有利於創造競爭優勢為出發點，以前臺機構的設立為起點帶動后臺機構設置，以能夠通過各種營銷手段提供超值服務，為顧客創造價值、保證顧客滿意和快樂，創造更大的忠誠顧客群為目標。 -
Considering that the enterprise cannot research the " customer - enterprise " value deeply, on the basis of that, the paper puts forward evaluating system of customer value in the enterprise according to value contribution, applies ahp to analyze weight of the indexes in consultation with marketing management and selling personnel of the enterprise and relevant experts and then exert clustering analysis and sas software to classify the customers according to the current value and potential value, provide the strategies of the customer classification management. in addition, any resource is exiguity, including economical resource. this paper defines economical resource, puts forward the model of optimum distributing resource and utilizes the method of linear regress equation to get result, which to grope for a new method about calculating marketing expenditure
本文首先界定了客戶和客戶價值的含義，同時闡述了關系營銷中客戶價值的理論以及客戶價值的影響因素，針對目前「客戶?企業」價值的研究還不成熟的研究現狀，以及現實中還沒有定量分析客戶價值大小的方法，本文提出了一套具有可操作性的客戶價值評價的指標體系，對客戶可以進行比較全面的、多角度的評價，同時採用ahp法對這個評價體系中的各指標因子賦以合理的權重，然後運用聚類分析法和sas統計軟體對客戶群進行了科學地細分，在此基礎上幫助企業制定出不同細分客戶群組的營銷策略；除此之外，考慮到目前企業對于營銷資源的合理分配問題還沒有進行過深入地討論，本著企業經營的根本目的是盈利的原則，論文結合經濟學原理以及計量經濟學中的多元線性回歸分析提出了實現利潤最大化的營銷資源配置的優化模型，旨在探索一種銷售費用最優配置的方法。 -
Analysis on marketing value of non - profit organization
非營利組織營銷價值探析 -
The company is providing the high - quality product oem processes ministrant at the same time, can also provide the product market fixed position consults, and according to customer of the homologous material, semi - processed goods in offering product, reasonable equipment in etc. in a material and cost control serves, the marketing plans related with super and worth kit in service, at that time a core for freely for customer providing latest color spreading fashion information, latest a material appearing on market information, technical and latest section in the color cosmetic result, brand value refines, cultural excavation in brand, the brand that try hard for customer gives the deep culture content
公司在提供優質產品oem加工服務的同時，還可根據客戶產品的市場定位提供相對應的原料半成品包材等合理配搭及成本控制服務產品市場定位分析咨詢服務營銷策劃服務等相關的超值配套服務odm ;免費為客戶提供最新色彩流行時尚趨勢分析;最新款包材的上市信息;彩妝技術的最新科研成果;品牌的核心價值提煉;品牌文化的挖掘，為客戶的品牌賦予深厚的文化內涵！ -
To make marketing gambit innovation on that base, the post - savings bank should exploit new financial product priority at intermediary service, personal credit service and particular deposit account service, take advantage of the new internet channel to founded net bank, make internal maketing and customer value management for upraise competitive capability and service level, make alliance strategic to meet the polytropic customer demand
在此前提下開展營銷策略創新，要注重從中間業務、個人信貸和特色存款業務方面開發新的金融產品；利用網際網路技術提供的新渠道開辦網上銀行；為提高競爭能力和服務水平進行內部營銷和顧客價值管理；為適應顧客需求的多樣化而進行戰略聯盟。 -
With superior foresight and professional insight in the market, we provide you brand identity system ( trademark, logo, tagline and extension ), brand image communication ( brand value positioning, personality clarification, celebrity building and event marketing ) and supply / supervision of image design solutions
鷹孚咨詢以富有前瞻性的戰略眼光、敏銳的市場洞察一體化地為您策劃品牌識別系統（商標、徽標、口號及其延伸） ，品牌形象傳播（品牌價值定位、個性塑造、代言人塑造、品牌事件行銷） ，以及形象設計代理等服務。 -
The value engineering applying in international - marketing
價值工程理論在國際營銷中的應用 -
According to previous work suggesting that event interest, risk constraint, and financial constraint will affect potential attendees ’ desire to attend and their sense that it is feasible to attend, this paper makes use of the confirmatory study to establish the theory construct, and confirms it in the empirical study. the significance in theory and its implication for. 2008 beijing olympic games are proposed finally. main conclusions of this paper are : event interest and constraints fully mediated the effects of motives and background on respondents ’ sense that it was feasible for them to attend. financial constraint did affect desire to attend. the desire to socialize and eustress had direct and positive effects on interest in the event and the desire to attend the event. results suggest the value of segmented sport event marketing that appeals to both travel and fan motives. in the last, this paper, according to the results of this research and the holding experiences of the successive olympic games, from the angle of special tourism events marketing, puts forward some olympics tourism strategies, for example destination branding marketing strategy, and emphasizes some advertent problems in olympic tourism marketing works, aims to pose some rational propositions for the operation of olympics tourism marketing
以往的研究表明事件吸引力、風險限制因素、財務限制因素都會影響潛在參與者渴望參與的程度以及對于參與可實行性的感知，基於此，本文採用驗證性研究方法，首先建立理論架構，然後在實證研究中加以驗證，並提出了研究的理論意義及對2008年北京奧運會的現實意義和啟示。本文得出的主要研究結論包括:事件吸引力和人們對于限制因素的感知程度作為中間變量完全削弱了旅遊動機和潛在參與者背景對于參與奧運會旅遊可實行性的影響;財務方面的限制因素會影響人們參與奧運會的渴望程度;渴望社交和追求勵志性對事件吸引力和人們渴望參與奧運會的程度有一個直接和積極的作用和影響。研究結果還表明作為奧運會舉辦方，應該認識到體育事件市場細分的重要性。 -
To the successful implementation of the marketing strategy of web ads, we must have a modern consumer - oriented marketing thinking, the full protection of the interests of consumers, and continually improve customer value
要想成功實施網路廣告營銷戰略，必須樹立以消費者為中心的現代營銷思想，充分保護消費者權益，增加顧客滿意度，不斷提升顧客價值。 -
According to the information provided in the case and collected by the writer, the article applies " michuel e. porter, how competitive forces shape strategy ", " swot analysis ", " fredrick herzberg ' s two - factor theory of motivation ", " customer value appraisal model " and the theory of organization behavior, management economics, service marketing, human resource, etc to analyses the industry environment, operation situation, resource of the development district bank. then it points out the problem existent and in the end, it draws out a detailed strategy for development district branch for future development
案例分析部分，根據案例正文部分提供的素材和作者收集的其他有關資料，運用5種競爭壓力模型、 swot分析、雙因素理論、客戶價值評價體系等方法，結合組織行為學、管理經濟學、服務營銷學、人力資源學等理論知識，對開發區支行的行業環境、經營狀況、資源狀況進行了分析，指出了該行存在的問題，最後對開發區支行未來幾年的發展戰略作了詳細的規劃。 -
After the analysis of current market situation, the report has posed " a customer orientated marketing strategy ", emphasizing the value of customer relationship, fostering consumers " loyalty, as well as meeting the exact demand of the customers. these new management models and strategies are generated to fulfill the above - mentioned requirement. the report consists of four major sections
本文在分析了企業營銷理念的現狀和當前市場狀況之後，提出了「以客戶為導向的市場營銷了理論」 ，突出客戶價值，培養顧客忠誠度，滿足客戶的真正需求，並以此為基礎構架出了新的企業營銷管理模式和營銷策略組合。 -
The maximum of marketing value is accredited corporation financial goals, the thesis base on modern corporation financing theory and analyze the theory of net interests, net business income and mm theory. further more, on the base of mm theory, the thesis expound the infection of bankrupt cost and agency cost to corporation capital structure, bring forward a balance model of the both from the view of the creditors and debtors
本文以西方現代企業理論和財務金融學公認的市場價值最大化為企業目標，系統地分析研究了凈收益理論、凈營業收益理論、 mm理論等早期和現代資本結構理論，並以mm理論為分析框架，詳細地闡述了破產成本、代理成本對企業資本結構的影響，進而從債權人、債務人的角度提出了兩者綜合作用的權衡模型。 -
In late 1990s, non - profit organization marketing emerges 4 trends : maturity of social marketing ; globalization of non - profit marketing ; increasing of cause - related marketing ; and regulation of marketing value in npo
20世紀90年代後期以來，非營利組織營銷領域還出現了四種新的發展趨勢:社會營銷概念的成熟;非營利營銷的全球化;事業關聯營銷的增長;非營利領域的營銷理念規范。 -
It will help creditors and investors comprehend performance of banks, and maimtain stability of the financial syestem. at present, there are several popular theory - evaluating models, such as dupont model, present value analysis, and marketing value analysis, whose maneuverability is bad
目前理論界比較流行的平衡記分卡、杜邦模型、現值分析法、市場價值分析法等業績評價方法可操作性不強，並且國內的實務界的評價體系不完整、指標重疊、邏輯性和層次性不強。 -
Customer value theory is the latest development of marketing management theory, and it points out that the customer values the source of marketing. the thesis puts forward functions of customer value in marketing value net on the basis of several customer value models, and points out that customer value is a basis of marketing action
顧客價值理論是市場營銷管理理論的最新發展，它指出市場營銷的源頭是顧客價值，在以往各個學者提出模型的基礎上，提出了市場營銷價值網以及顧客價值在市場營銷價值網中的作用。 -
Based on massive data, combined with the actual status of cmcc radio value - added development, analyzed by the basic theories and analysis methods of strategy management, market marketing, value chain management etc, the paper was finished
本文是在大量數據資料基礎上，並結合中國移動通信有限公司及無線增值業務發展的實際情況，按照管理科學中戰略管理、市場營銷、價值鏈管理等基本理論和分析方法進行分析后完成的。 -
Undoubtedly the solution of capital structure problem can benefit the business reform and enable the telecommunication business to make a greater profits in the market, even reach its maximum marketing value ( mv ). this dissertation centers on the capital structural optimization of hunan telecommunication
毫無疑問解決好電信企業的資本結構優化問題，將有利於電信企業的改革，使企業增強獲利能力，實現企業市場價值最大化的目標，在激烈的市場競爭中立於不敗之地。
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