purchasing behavior 中文意思是什麼

purchasing behavior 解釋
購買行為
  • purchasing : 采購的
  • behavior : n 1 行為，品行；舉止，態度，舉動，表現，行動。2 （生物的）習性；（機器等的）特性，性能，狀態；（...
  1. Study on a product - purchasing of consumer behavior from product line based on multinomial logical model

    模型的產品線中消費者選擇購買行為研究
  2. Benefit and risk are two major perceptions that will influence consumers ' behavior and therefore, in order to reinforce consumers ' purchasing motivation, it is necessary to study the adjusting model of consumers ' risk and benefit perceptions

    因此，為增進消費者購買動機，有必要針對消費者的風險與利益知覺調整模式進行探討。
  3. The business collaboration process requires changes in buyers purchasing behavior. the more radical the change the deeper the collaboration progress will become

    在"商業協作"的過程中，買家的采購模式需要有所轉變，轉變越大"商業協作"便越成功。
  4. First, the paper makes the analysis of diffusion process of high - tech consumer products based on the theory of communication and consumer behavior, including information communication process and purchase process. we can see specific receiver, appropriate time, reachable channel and correct information can bring effective communication of information. purchasing power, product feature, perceived risk, definite knowledge of product and usage, consumer habit, purchasing environment and buying time all influence purchase behavior of consumer

    首先應用傳播理論和消費者行為理論，通過對高科技消費品市場化過程的分析，包括對企業信息傳播過程的分析和消費者購買過程的分析，得出信息有效傳播依賴于明確的目標對象、恰當的傳播時機和渠道選擇以及不會存在理解偏差的信息；消費者購買能力、產品特性、消費者知覺到的風險、消費者有限的產品知識和使用知識、消費者習慣、購買環境、購買時間都會影響到消費者的購買行為。
  5. The early model only calculate the behavior data which customers has, and predict the purchasing probability next term

    最先的模型單純計算客戶已經完成的購買行為及下一次可能的購買概率。
  6. This paper will take college students ' purchasing behavior in cellular phones as example to investigate the adjustment of students ' perceptions on the cellular phones when they receive varied information

    由於行動電話可說是當前大學生使用最頻繁的物品之一，故本文將以大學生購買行動電話產品為例，探討消費者面對外在信息來源時，如何調整其對該產品的知覺。
  7. A further research on a model of the customers ' purchasing behavior

    對消費者購買行為模式的進一步探討
  8. The advertisement leading direction research about purchasing behavior of consumers

    消費者購買行為的廣告導向性研究
  9. In particular, what are some of the factors influencing online purchasing behavior ? what is the role of privacy and security concerns in influencing actual purchase behavior

    根據本研究所證實的構思假設，在網路購物環境下消費者購物行為主要有如下特徵： 1
  10. And also it needs to guide and excavate the individuality demands of the consumers. therefore, the experiential marketing arises. under this background, the consumer behavior researchers begain to discuss and measure the purchasing experience from the point of emotional experience, service experience, shopping experience, experience value and shopping values

    本文首先就營銷內涵的演進、體驗經濟及體驗營銷、消費體驗的相關理論進行了探討，根據相關文獻推導體驗營銷下的消費體驗過程作為建立消費體驗過程管理模型的基礎，並據以提出本研究的概念性和應用性研究模型。
  11. Meanwhile, in china there are few researches about purchasing behavior of mobile telephones that isn ’ t discussed in the articles published in chinese core magazines now. the values of consumers determine their attitudes and behaviors ( kamakura & novak, 1992 )

    而方法?目的鏈理論（ means - endchaintheory ）是理解消費者產品知識的有效模式，也是探討消費者行為與價值關聯最具代表性的理論。
  12. Along with the people living standard and the quality of life enhancement, people ' s purchasing objectives are no longer the product itself ; on the contrary, the consumers purchasing behavior is due to the consideration of the symbol significance and the symbolic function of the commodity

    隨著人們生活水平和生活質量的提高，現代社會人們的消費需求觀念不再停留于僅僅獲得更多的物質產品以及獲得產品本身;相反，消費者購得商品越來越多的是出於對商品象徵意義和象徵功能的考慮。
  13. On government purchasing behavior to public con struction project

    論公共工程的政府采購行為
  14. On the whole, the paper establishes a feasible and fairly creative marketing tactics to face the county - level market in accordance with the demand and purchasing behavior of the consumers

    總之，本文從消費者的需求和購買行為入手，建立了面向縣級市場的可行的有一定創新的營銷策略。
  15. The development of additional tools such as determinant map, a tool for analyzing determinant research survey results, means it is now possible to get a full picture of the subconscious perceptions affecting purchasing behavior, perceptions that have been tricky to capture with traditional quantitative surveys

    附加設備的發展如決定性地圖?一種用來分析決定性研究調查結果的工具，意味著現在有可能看到下意識感知影響購買行為和難以捕獲到的傳統數量上的調查的全景。
  16. Secondly, basing on the theoretical analysis to the model in customers purchasing behavior and brand selection, the paper, according to the characteristics of different segment markets as well as consumption classcs, standing at the angle of enterprise, theorctically explores how to make marketing strategies in limited markets, and gives a concise as well as empirical explanation by a variety of concrete cases, guined the primary idea how the real estate enterprises builds up the marketing strategics based on adapting to the features of buyer market, the real estate the thesis uses the methods of swot etc to analyse the strategic environment and the interior factors of chongqing longjingyuan real estate businesses. in the pricing strategy, along the optional rule which customers purchase commodities for value maximization and price minimization, the paper works out the delivery value pricing method which can guarantee both the delivery value attracting customers and the profit of enterpriscs, combined with philip kotlers delivery value theory for customer

    本文首先對市場營銷管理的理論，特別是房地產營銷管理的特殊性、房地產市場發展的歷史和市場營銷管理的現狀進行了分析和總結，提出了本文的研究思路和以市場為導向的戰略理論指導思想。在本文運用的理論工具的指導下，應用市場調查理論、波特模型、市場細分理論，對本課題所處的市場環境，包括重慶市房地產市場和與本課題所在地區的宏觀經濟環境、區域環境、政策環境、城市規劃、行業環境以及消費者市場的收入水平、家庭結構、消費能力、消費心理、居住偏好、生活習慣等28個指標進行調查分析，對本課題的競爭環境進行了研究，提出了與本研究項目相適宜的市場需求和市場營銷機會，確定了項目要進入的目標市場。
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