新產品定價 的英文怎麼說

中文拼音 [xīnchǎnpǐndìngjià]
新產品定價 英文
new product pricing
  • 新 : Ⅰ形容詞1 （剛出現的或剛經驗到的） new; fresh; novel; up to date 2 （沒有用過的） unused; new 3 （...
  • 產 : Ⅰ動詞1 （人或動物的幼體從母體中分離出來） give birth to; be delivered of; breed 2 （創造財富; 生...
  • 品 : Ⅰ名詞1 （物品） article; product 2 （等級; 品級） grade; class; rank 3 （品質） character; qualit...
  • 定 : Ⅰ形容詞1 （平靜; 穩定） calm; stable 2 （已經確定的; 不改變的） fixed; settled; established Ⅱ動詞...
  • 價 : 名詞1. （價格） price 2. （價值） value 3. [化學] （化合價） valence
  1. Through the canalization to the marketing strategy research of the substantial evidence of the fuxin company, in the foundation that the author has collected large quantity of data, mainly using the relevant marketing theory of dr philip kotler, famous as " the father of marketing ", the author importantly expound that in the operating process, to small enterprise, there are six most important contents, that is : the market marketing environment analyzes, the market marketing investigation analyzes, the marketing segmentation, the choice of the marketing positioning, target market, the pricing of product, adjective pricing strategy, the marketing outlet management of the business and credit sale risk

    本文作者通過對富新公司的營銷策略研究實證分析，在收集大量資料的基礎上，主要應用有「營銷學之父」稱謂的菲利普.科特勒（ philip . kotler ）博士有關營銷策略的相關理論，重點闡述了在經營運作過程中，對中小企業至關重要的六個方面的內容：市場營銷環境分析，市場營銷調研分析，市場細分、市場定位、目標市場的選擇，產品定價和價格調整戰略，企業的營銷渠道管理以及賒銷風險的問題。
  2. Several companies acting together to control production, pricing, and distribution of a product

    幾家公司聯合行動以控制一種新產品的生產、定價和銷售。
  3. China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently

    本文通過在岳池特曲公司現有產品市場進行問卷調查，運用科學的數據處理方法對所回收的658份問卷統計分析，以及利用美國哈佛大學商學院著名教授邁克爾?波特（ michaelporter ）提出的五種力量模型和價值鏈與vrio分析理論，對白酒市場的公開數據細致分析，以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件，在此基礎上，本文運用市場營銷學中stp系統理論、新產品定價理論等，對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位，並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略，形成最終整體完善的可執行方案，再通過市場實踐對推廣方案進行檢驗、修正，力圖在酒類市場中探索一條新產品市場推廣的適用道路，並幫助企業擺脫困境、邁開步伐、持續健康的發展。
  4. We sixth, namely last the responsibility, is responsible for the shareholder, the company certainly must make a profit the growth, must breed the reserve fund, must conduct the research, the development has the risk spirit the plan, pays the wrong price, must prepare in advance for the adverse circumstance, pays the suitable tax money, purchases the new machine, the building new workshop, promotes the new product development new sale plan, we must test the new conception, we after this all responsibilities, the shareholder should obtain the fair return rate, we were determined under the mercy god assistance, we biggest strength completes these duties

    我們的第六個即最後一個責任，是對股東負責，公司一定要獲利成長必須孳生準備金必須進行研究，開發有冒險精神的方案，支付錯的代價，必須為逆境預作準備，支付適當的稅款，購買新機器，建築新廠房，推出新產品開發新的銷售計劃，我們必須實驗新的構想，我們盡到這一切責任后，股東應該得到公平的報酬率，我們決心在慈悲的上帝協助下，盡我們最大的力量完成這些義務。
  5. The dissertation is divided into four parts : the first part differentiates and analyses three concepts related to high - tech products, and introduces home and international methods of ascertaining high - tech products and their characteristics ; the second one synopsizes the traditional methods of pricing common commodities and means of evaluating immaterial assets and these methods " inapplicability contrasted to high - tech products ; the third one summarizes the main factors of affecting the high - tech products price and principles that should be followed ; the fourth one puts forward different pricing methods based on different market structures

    本文共分為四部分：第一部分主要辨析與高新技術產品相關的三個概念，並介紹了目前國內外確定高新技術產品的方法及高新技術產品的特點；第二部分對一般產品的定價方法和技術型無形資產的評估方法進行簡要的描述，並闡述了它們對高新技術產品定價的不適用性以及可借鑒之處；第三部分在第二部分的基礎上，總結出高新技術產品定價的影響因素及定價原則；第四部分在前面的基礎上提出基於各種市場結構的高新技術產品定價方法。
  6. Of them, great current capacity high accuracy pump test panel project has carried on tender on the internet, finally passed through the quality synthetic evaluation, and determined to be constructed and exploited by province mechanical and electrical design institute unit. after the project completed, it could expand the new product productivity, and substitute the import product

    其中大流量高精度泵測試臺項目進行了網上招標，最後經綜合評價，確定同省機電設計院聯合開發建設，項目建成后，能擴大新產品生產能力，並能替代進口產品，提高企業經濟效益是十分必要的，同時對提高我國泵類製造水平勞動地區，同行業發展也是有現實意義的。
  7. From the second to the fifth chapter such problems concerning state - owned property right are illustrated respectively as its definition, valuation and price fixing and capital sources of undertaking party and the disposal and use of transfer income. problems are raised with regard to the process of current property right system diversity in state - owned enterprises, such as the disagreement to the definition of state - owned property right, no standard of evaluation, imperfection of price fixing system and relative confusion of transfer income disposal and use. what ' s more, new solutions are offered : the probe into state - owned property right definition " changsha model " is confirmed positively ; two specific ways of quantification - - " the method of average growth rate of state - owned property right " and " the method of average cost of labor in market " ; the concept " present value of earnings " is applied to the property evaluation of receivable accounts, finished goods, invisible assets and so on ; the unjust in price fixing of state - owned property right can be avoided by improving property valuation methods, perfecting capital market especially property right trading market and bettering information publishing system ; as to the guarantee problem of human resources financial contribution, an original key is offered

    第一章運用產權理論對國企產權多元化改革進行經濟學分析；第二章至第五章主要圍繞國有產權的界定問題、評估問題、定價問題、承接方的資金來源問題、轉讓收入的處置運用問題分別進行闡述，指出了當前國企產權多元化過程中存在著國有產權界定不統一、評估不規范、定價機制不完善、處置運用相對混亂等諸多問題，並提出新的解決思路：肯定國有產權界定「長沙模式」的積極探索意義，提出量化職工創造剩餘價值的「國有資產平均增長率法」和「平均市場勞動成本法」 ；將「收益現值」概念運用到對應收賬款、產成品、無形資產等資產評估之中；應從完善資產評估方法、完善資本市場特別是產權交易市場和健全信息公開機制三個方面來解決國有產權定價不公問題；就人力資本出資的擔保問題提出實際債務承擔額（比例）應小於名義出資額（比例）的新思路，並認為人力資本市場上的交易價格應包括絕對出資額和相對出資額兩部分。
  8. As for the price policy, haier adopted exalted price for its current products and the market skimming method for new products. on the contrary, konka adopted fairly low price for its current products and the market penetration policy for new products

    在定價策略方面：海爾採取了高位定價策略，對新產品則採取撇脂定價策略；康佳則以低廉的價格努力擴大市場份額，並對新產品進行滲透定價。
  9. New product evaluation is a dynamic process and includes concept filtration, choosing the best product design, and evaluating the market sale results. this paper researches the new product evaluation management issues, which include new product evaluation plan, organization and control. it states the difficulties of new product evaluation and the research method which combines quantitative analysis with qualitative analysis

    新產品評價研究的主要內容是新產品開發過程中的新產品的構思篩選、性能選優、試銷結果評價，本文研究了新產品評價的計劃、組織和控制等管理問題，指出新產品評價所面臨的困難，提出以定性與定量結合為主的研究方法。
  10. The theories foundation of activity - based costing, is to think that the production line should describe for : the production causes activity take place, the product consumes to used to the industry, the function consumes with the resources, thus causing cost take place. this with traditional manufacturing costing the product consume with the cost of principle is different. thus, the activity - based costing checked to track the process of the product formation and the cost backlog with the activity - based costing, carry on make track for to the cost formation to trace to origins originally, set out from here, activity - base method makes research of cost gone deep into more, the cost information is more detailed and turn and even have and can control it

    本論文研究的目的是探討作業成本法在一汽鑄造一廠應用的可能性，運用作業成本法的研究方法對一汽鑄造一廠的產品成本進行分析，對比傳統成本法和作業成本法下的成本，對兩種成本的差異進行分析，產生差異的原因。通過建立作業成本庫、選擇成本動因，將成本分配到相應的作業成本庫，分別將傳統成本法和作業成本法下的成本計算到每種鑄件，再進行成本對比，重點分析差異較大的產品的成本構成，在此基礎上，對企業生產作業流程的重新評價，對產品的成本構成有更全面的了解，對企業管理層提出了解決成本信息失真，改變產品定價策略，降低生產成本和改善企業內部管理的建議。
  11. Research on pricing model of high new technologic product on railway industry

    鐵路工業高新技術產品定價模式的研究
  12. It was approved by provincial technical authentication in 1999 that the high pressure hydrogenation stainless - steel sharp bend elbow made by our company has filled up the blank of the technology of high pressure close to hydrogen, direct heating the sharp bend elbow with flame in china, and with this product, our company was awarded the second and third prize of science technology progress in local and city, whats more, this product has also been recommended as the high - tech product by china council for the promotion of international trade and french supervising estimating commotion for scientific quality

    公司自主研發的「 180不銹鋼無縫彎頭」 ，被評為國家級新產品「高壓加氫不銹鋼急彎彎管」 99年通過省部級技術鑒定，填補了「高壓臨氫火焰直接加熱急彎彎管」工藝技術的國內空白，榮獲地市科技進步二三等獎，被中國國際貿易促進委員會及法國科技質量監督評價委員會向歐盟市場推薦為高科技產品
  13. The year consume the type the opposite stability for new price of article for product model number for speed for price for electronics product competition still vigorously, but along with product renewing changing the on behalf quickly, passing rightly gradually losing the profit ability proceeding reduce pricing promote salesing but keeping price level, main current product to always keep on certainly of the level. the war of for this reason price did not stay around the digest the stock, blindness to capture the market s appearance top, whole profession competed the vigorous inside to still kept the good profitsed to create the abilitied in the priced, and creates good income is with the profits level

    年消費類電子產品的價格競爭依然激烈，但隨著產品更新換代的速度加快，通過對逐漸失去盈利能力的產品型號進行降價促銷而保持了新產品價格的相對穩定，主流產品的價格水平始終保持在一定的水平上。因此價格戰沒有停留在消化庫存盲目占領市場的狀態上，整個行業在價格競爭激烈中依然保持了較好的利潤創造能力，創造了較好的收入和利潤水平。
  14. In order to realize the smooth adjustment of the strategy, then carried on directionality research to product structure and new product development strategy ; have carried on systematic research to the tactics of marketing ; in order to guarantee the validity of strategy implementation, how to implement and control the strategy on the basis of the successful key elements of strategy implementation is discerned have carried on research

    為實現企業發展戰略的順利調整，對產品結構和新產品發展戰略進行了方向性研究，並對營銷策略進行了系統的研究，提出一系列可行的發展戰略思路。本文研究的結果對該企業的戰略管理具備一定的指導意義，研究的思路與方法也對該企業戰略管理以及同行業的企業發展戰略研究具有一定的參考價值。
  15. Aiming at the major problems in the staple fibre marketing of lypc, the author makes the analysis and forecast of the supply and demand of staple fibre products home and abroad. the author studies the tendency of market competition and the main competitors, making the in - depth analysis of the enterprises " internal conditions. finally the strategies of target market choice and product orientation of staple fibre marketing of lypc are worked out as well as the strategies such as product, price, promotion and sales channel etc., the above of which are expected to be for reference on the enterprise ' s operation strategy to a certain extent thus the conclusions are made as follows on the marketing strategy of lypc staple fibre : ( 1 ) product strategy : the strategies of product differentiation and combination are worked out and the 3 - party combined operation pattern with downstream intermediate dealer and textile plant is put forward creatively

    本論文直面全球化給石化企業帶來的挑戰，在查閱大量文獻的同時，結合遼陽石化現狀進行實證研究，採用運用數理統計、對比分析和同業討論等方法和信息互通等技術手段獲取所需最新數據，針對遼陽石化公司滌綸短絲產品市場營銷工作中存在的主要問題，通過對滌綸短絲產品的國內外供需狀況進行分析預測，對市場競爭態勢與主要競爭對手進行研判，對企業內部條件進行深入剖析，最終提出遼陽石化滌綸短絲產品目標市場選擇與產品定位戰略，以及產品、價格、促銷和銷售渠道等策略，以期對企業經營戰略的制定有一定的借鑒作用。
  16. We have the most developed producing machinery equipment and skilled engineers, and build rich experience in this field. brand " yfh " has a good reputation in the chinese market, at the present we would like to exploit overseas market. various products, high quality, reasonable price and perfect service in our company. our principle is comity, innovation, reality and enterprising. welcome foreign and domestic customer to visit our factory andwork with us to take a bright future

    公司經過了十幾年的投入發展，已擁有各種先進的生產設備和專業技術人員，並在櫥櫃裝飾領域里積累了一定的經驗和開發生產能力，生產的"永峰行"牌系列產品在同行業中享有較高的信譽，在立足國內市場的基礎上積極開拓國際市場，深受客戶青睞. "務實" "以誠為本"是永峰行企業精神，齊全的品種，卓越的品質，合理的價格，完善的服務是永峰行的營銷宗旨，先進技術，不斷開發新產品是永峰行企業的生命源泉，竭誠歡迎中外客戶位監指導，共創美好明天
  17. Some data should only be updated at the central site, for example data in product pricing tables

    某些數據例如，產品定價表中的數據只應在中心站點進行更新。
  18. The modern enterprises " development strategy focus on the product development. new product development is related to the enterprise ' s existence and development. the evaluation of new product is an important activity in the procedure of new product development, which is the necessary tool to realize the new product development goal, the foundation to constitute the next new product strategy goal, and the important ensurance to improve the efficiency of new product development

    以原子能、微電子和新材料等為主要標志的第三次科技革命，使得現代企業發展戰略重點放在「以產品開發為中心」上來，新產品開發關繫到企業的生存與發展，新產品評價作為新產品開發過程中的一項重要活動，是實現新產品開發目標的必要工具，是企業確定下一期新產品戰略目標的基礎，是提高新產品開發工作效率的重要保障。
  19. The new law allows firms a lot less latitude than before in fixing the price of their goods

    新法律在允許公司在產品定價的餘地上比以前少很多了。
  20. Analyze and estimate the development of mobile communication industry. then we analyze the success experience of ntt docomo ' s i - mode, the failure teaches of wap promotion in europe, the - competition situation and the advantage & weakness of china mobile group, the character and development situation of china mobile group ' s data services : s ms & gprs. according to market subdivision & orientation, business operation mode, product price - making, product development, business innovation and strategic orientation of the company, we bring up six strategies that china mobile group should take in mobile data service development at present, that is, absorb icp in all aspects and develop different and creative applications & contents fast, establish the object market as soon as possible and provide services according to the demand of different market, make & apply the key technical standards and bring up technical demand to cell phone manufacturers & the other cooperation colleagues, quicken the construction of gprs network & data platform, dominate & promote the development of global mobile business by entering an alliance with the leading enterprises in the world, promote the reorganization of mobile data service section to insure the successful practice of related strategies

    本文首先對中國目前的通信行業的演變歷程進行回顧和分析，特別對移動通信行業的發展進行了全面的分析和預測，通過對nttdocomoi - mode成功經驗及歐洲wap推廣失敗教訓的剖析，結合中國移動通信集團公司當前面臨的競爭態勢以及自身的優勢和弱點，並針對中國移動通信集團公司兩大移動數據業務sms和gprs的特點和發展現狀，從市場細分定位、商業運營模式、產品定價、產品開發、業務創新、運營商的戰略定位等方面，提出了近期中國移動通信集團公司在發展移動數據業務時應採取的六大應對策略，即：廣泛吸納icp ，大力開發豐富多彩、有創意的應用和內容；盡快確定目標市場，提供針對細分市場需求的服務；加快制定並實施關鍵技術標準，對手機製造商和其他合作夥伴提出技術要求；加速gprs網路及數據平臺建設；通過與全球領先的企業建立合作聯盟，主導並推動全球移動業務的發展；推進數據業務部門的組織重組，確保相關戰略的成功實施。
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