施文克邁爾 的英文怎麼說

中文拼音 [shīwénkèmàiěr]
施文克邁爾 英文
schwenkmeyer
  • 施 : Ⅰ動詞1 （實行; 施展） execute; carry out 2 （給予） exert; impose 3 （施捨） give; hand out; best...
  • 文 : Ⅰ名詞1 （字） character; script; writing 2 （文字） language 3 （文章） literary composition; wri...
  • 克 : 克i 動詞1 （能） can; be able to 2 （克服; 克制） restrain; control 3 （攻下據點; 戰勝） overcome...
  • 邁 : Ⅰ動詞（提腳向前走; 跨） step; stride; pass Ⅱ形容詞（老） old Ⅲ名詞（英里） mile
  • 爾 : [書面語]Ⅰ代詞1 （你） you 2 （如此; 這樣） like that; so 3 （那;這） that Ⅱ[形容詞后綴: 率爾而對 ...
  • 施文 : david seaman
  1. Based on the theory of competitive strategy of michael e porter, the paper gives an introduction on the present status of china chlor - alkali industry. the five competitive forces acted on china chlor - alkali industry, the evolvement trend of the industry and competitors are fully analyzed, the opportunities and the threatens given by the evolvement trend of the industry are evaluated. in view of the advantages, disadvantages and the resources possessed by liuzhou donghua company, the competitive orientation position and the corresponding marketing strategies, i. e. marketing mix ( including product, price, place and promotion ), innovation of marketing idea and seting up bilateral - benefit marketing relation of co - op, crm and innovation of marketing organization are brought forward

    本文以邁克爾?波特的競爭戰略理論為框架，介紹了中國氯堿行業的現狀，對作用於中國氯堿行業的五種競爭作用力及行業演變趨勢和競爭對手情況進行了充分的分析，並評估了行業演變帶來的機會和威脅，針對柳州東化公司的優勢與存在的缺點及其擁有的資源，提出了企業的競爭性定位以及與之相應的營銷策略，即營銷組合策略（包括產品策略、價格策略、通路策略和促銷策略） ，創新營銷觀念並建立「雙贏」的合作營銷關系，實施crm及營銷組織創新。
  2. China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently

    本文通過在岳池特曲公司現有產品市場進行問卷調查，運用科學的數據處理方法對所回收的658份問卷統計分析，以及利用美國哈佛大學商學院著名教授邁克爾?波特（ michaelporter ）提出的五種力量模型和價值鏈與vrio分析理論，對白酒市場的公開數據細致分析，以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件，在此基礎上，本文運用市場營銷學中stp系統理論、新產品定價理論等，對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位，並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略，形成最終整體完善的可執行方案，再通過市場實踐對推廣方案進行檢驗、修正，力圖在酒類市場中探索一條新產品市場推廣的適用道路，並幫助企業擺脫困境、邁開步伐、持續健康的發展。
  3. At the same time, it should be put in practice correlative tactic with the precondition of focus strategy. then, the company of chinese style snack can achieve and keep competitive advantage with the company of western snack. the structure of the essay follows : the first chapter analyzes the essence of snack, the infection of diet culture of china, the research background and signification

    本文以邁克爾?波特的競爭戰略理論為基礎，通過對中式快餐企業的分析與研究，對西式快餐企業的比較與借鑒，得出中式快餐企業應該採用目標集聚戰略，同時以之為前提，實施相關的策略，才能在與西式快餐的競爭中獲得並保持競爭優勢。
  4. By using the analysis methods including the well - known swot, the five forces of competition model and the chain value, which raised by american famous professor mr. michael e portor, the paper analyzes the china textile industry on macroscopic and microcosmic aspects, and in the meantime, it suggests the relative strategies and measures on how to take the opportunities and improve international competitive power and win in international competition

    本文應用美國著名教授邁克爾?波特（ m ? e ? porter ）的競爭態勢分析方法（即swot分析法） ，五種競爭力模型以及價值鏈等分析方法，對中國紡織工業從宏觀和微觀方面作了分析，在分析的基礎上提出了中國紡織工業應如何抓住機遇，認清形勢，努力提高國際競爭力的策略和措施。
  5. This paper puts the value chain theory, which was founded by professor michael e ? porter, in the analysis of the value added activities of foreign trade companies, and puts forward three ways to remodel the value chain : value chain forward integration, backward integration and vertical integration. at the same time, the paper cites three representative instances to demonstrate the detail measurements foreign trade companies should use under different conditions

    本文運用邁克爾?波特的價值鏈理論，通過對我國外貿公司價值活動的分析，提出了外貿公司再造價值鏈的方式：價值鏈的前向延伸、後向延伸和橫向進入，同時，結合我國外貿公司改革中的典型案例，論述了不同情況下，企業應該採取的具體措施。
  6. The paper determines whether zhangjiagang port may apply diversification strategy from the terms of diversification management ; infers the choices of diversification strategy for zhangjiagang port from the models of diversification management ; puts forward that core competence must be cultivated first before diversification strategy is applied from the development routine of enterprises of western developed countries : specialization - diversification - core competence ; puts forward the cultivation of core competence through the understanding of enterprise core competence and choosing michael port " s tri - inspection method to determine the way - out of zhangjiagang port

    本文從多元化經營的條件判斷張家港港是否可以實施多元化經營；從多元化經營的模式推理張家港港多元化經營可選擇的方向；從西方發達國家的企業發展歷程：專業化?多元化?歸核化，提出發展多元化，必須首先培植武漢理工大學碩士學位論文核心能力；通過對企業核心能力的認識，提出港口核心能力的培育，並提出運用邁克爾
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