服務營銷 的英文怎麼說

中文拼音 [bìwùyíngxiāo]
服務營銷 英文
service marketing
  • 服 : 服量詞（用於中藥; 劑） dose
  • 務 : Ⅰ名詞1 （事情） affair; business 2 （姓氏） a surname Ⅱ動詞1 （從事; 致力） be engaged in; devote...
  • 營 : Ⅰ動詞1 （謀求） seek 2 （經營; 管理） operate; run; manage Ⅱ名詞1 （軍隊駐扎的地方） camp; barrac...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 服務 : give service to; be in the service of; serve
  • 營銷 : marketing （ma）
  1. The service quality of customer aesthesia is the important content of service marketing, playing an increasingly important role in the development of primary industry, the secondary industry, especially the tertiary industry

    顧客感知服務質量是服務營銷的重要內容，在第一產業、第二產業、尤其是第三產業的發展中起著日益重要的作用。
  2. Crm in hospital ' s marketing strategy

    客戶關系管理在醫院服務營銷中的應用
  3. The company is providing the high - quality product oem processes ministrant at the same time, can also provide the product market fixed position consults, and according to customer of the homologous material, semi - processed goods in offering product, reasonable equipment in etc. in a material and cost control serves, the marketing plans related with super and worth kit in service, at that time a core for freely for customer providing latest color spreading fashion information, latest a material appearing on market information, technical and latest section in the color cosmetic result, brand value refines, cultural excavation in brand, the brand that try hard for customer gives the deep culture content

    公司在提供優質產品oem加工服務的同時，還可根據客戶產品的市場定位提供相對應的原料半成品包材等合理配搭及成本控制服務產品市場定位分析咨詢服務營銷策劃服務等相關的超值配套服務odm ;免費為客戶提供最新色彩流行時尚趨勢分析;最新款包材的上市信息;彩妝技術的最新科研成果;品牌的核心價值提煉;品牌文化的挖掘，為客戶的品牌賦予深厚的文化內涵！
  4. Chapter no. 6 teel you the core of thoughts - lead for airlines is that airline shall make it clear that the basic aim of the service marketing is customer satisfaction ( cs )

    國內航空公司的現狀發人深思。優秀的服務營銷不僅僅是取得和保持競爭優勢的武器，更是航空公司賴以生存的技巧。
  5. The author suggested that the szg corp would developed the drugstore chain scale gradually, especially on the immanent scale ; enforcing the building schema of brand differentiation and improving the brand acceptability ; the main problems in the drugstore chain brand marketing, such as pricing tactics, merchant diversification, service marketing, manufacturing and selling the own line of drug products, combining the store sales and no store sales, building the public relations, and then proposed the single drugstore how to do in the brand marketing

    最後，作者根據相關理論和實際經驗，在時珍閣連鎖藥店經營發展中提出以連鎖品牌的建設為重點的連鎖藥店發展思路，穩步發展連鎖規模，特別是注重內涵式規模的發展；實施差異化品牌建設方案，提高企業品牌的美譽度；在連鎖藥店的品牌營銷中注意價格策略、多元化經營、服務營銷、自有品牌產品的發展、有店鋪與無店鋪營銷的結合、公共關系的建設等幾個方面，同時提出了單個藥店進行品牌營銷的多種方法。
  6. Around the central issue of how raise the chain building materials supermarket management, with the marketing management, the serve marketing theory etc. as guide, regard improving the marketing management of the building materials supermarket of the chain as the starting point, surrounded in the center of how structure with modern chain building materials supermarket characteristic management system of marketing, analyzed the insufficient that the building materials supermarket of the chain existed during marketing management at present. base on the consumption habit of the local consumer, regional actual conditions, and combine with my working experi ence in that firm, i have carried on the deep investigations, adopted the demonstration and reiteration method, have systematically studied the relation of the inner marketing, the serve marketing strategy, 4p ' s marketing tactics, the strategy of corporate image, the customer satisfied, enterprise profit ability existed direct relevant relation in the building materials supermarket of the chain and propose a competitiveness model against chain building materials supermarket., thus proposes some feasibility suggestions in improving the marketing management and the key competitiveness of the building materials supermarket

    筆者圍繞著如何提高連鎖建材超市的營銷管理工作這一中心問題，以營銷管理學，服務市場營銷學等理論作為指導，以提高連鎖建材超市的營銷管理工作為出發點，圍繞著如何構建具有現代連鎖建材超市特點的營銷管理體系為中心，針對目前連鎖建材超市在營銷管理中存在的問題和不足，立足於歐倍德連鎖建材超市無錫店當地消費者的消費習慣，地區環境等實際情況並結合筆者在該單位工作的一些經驗和體會，進行了深入的調查研究，採用實證、規范相結合的方法，系統地研究了連鎖建材超市的內部營銷，服務營銷戰略， 4p營銷組合，企業形象戰略，顧客滿意，企業盈利能力之間存在的直接的相關關系，並提出了一個針對連鎖建材超市特點的競爭力模型，從而為改進連鎖建材超市的營銷管理，不斷提高連鎖建材超市的核心競爭力提出一些可行性建議。
  7. Therefore, with an analysis of abc ' s present service marketing, employing the qualitative and quantitative approach, making use of the most advanced marketing theory, this paper is intended to analyze and study abc ' s service marketing strategies, concluding that the idea of customer - centredness is to be well developed and that marketing strategies is to be employed widely. moreover, abc ' s business should, taking the traditional 4p strategy as its base, the new 4p strategy and 3r strategy in service marketing as its two wings and 4c strategy as supplement, form an efficient group of marketing strategies to guide abc ' s business, so as to establish a new and creative marketing mechanism as well as to bring about a new idea. abc will never succeed unless it adopts the above - mentioned marketing strategy

    鑒於此，本文從農行的業務營銷現狀著手，通過定性和定量的方法，借用當今最先進的市場營銷理論，吸收眾家之長，系統考察、分析、研究了農行的營銷策略，認為農行必須牢固樹立以客戶為中心的經營理念，大力採用市場營銷策略，要以傳統4p策略為基礎，以新4p策略和服務營銷3r策略為兩翼，以4c策略為擴充的營銷組合策略來指導農行業務產品營銷，建立營銷創新機制，轉變觀念，只有這樣農業銀行才能早日走出困境，屹立於世界金融之巔。
  8. According to the information provided in the case and collected by the writer, the article applies " michuel e. porter, how competitive forces shape strategy ", " swot analysis ", " fredrick herzberg ' s two - factor theory of motivation ", " customer value appraisal model " and the theory of organization behavior, management economics, service marketing, human resource, etc to analyses the industry environment, operation situation, resource of the development district bank. then it points out the problem existent and in the end, it draws out a detailed strategy for development district branch for future development

    案例分析部分，根據案例正文部分提供的素材和作者收集的其他有關資料，運用5種競爭壓力模型、 swot分析、雙因素理論、客戶價值評價體系等方法，結合組織行為學、管理經濟學、服務營銷學、人力資源學等理論知識，對開發區支行的行業環境、經營狀況、資源狀況進行了分析，指出了該行存在的問題，最後對開發區支行未來幾年的發展戰略作了詳細的規劃。
  9. The article elucidates what intantibility means and identifies five conceptual properties of intangibility, describes the marketing challenge of each, and puts forward some tangtibility strategies to meet each challenge

    本文對服務無形的特徵所引起的相關屬性及其各自給服務營銷帶來的挑戰作了系統的分析，並提出了相應的有形化策略。
  10. Analyses on service management of waiting in lines

    服務營銷中的排隊問題分析
  11. From the view of service marketing, this paper discussed shipping marketing mix, some new point of view is brought forward

    其次，航運企業提供的是一種服務產品，相應的其航運市場營銷屬于服務營銷的內容。
  12. In the 21st century, the emphasis of enterprise marketing have been transformed from tangible products to intangible products. during the process, the enterprise needs new marketing mind, new marketing stratagem and strategy. so a series of marketing innovations are needed

    『在zi世紀，企業營銷的重點己從實體產品的營銷向以無形產品為主的服務營銷轉土變，在這一轉變的過程中，企業需要新的營銷理念，新的營銷戰略及其策略。
  13. The dissertation impersonally analyze macro and micro economic situation in china, especially for chengdu city, which is the foundation of effective marketing & sell project. 2. the theory is on the basis of three main ideas : 1 theory of " 7p " : service marketing includes 7 variables, which represent production, price, distribution, promotion, and people, process of service, presentation as well

    本文著重探討了以下幾個問題： 1 、客觀分析了中國國內，特別是成都市場的宏觀和微觀經濟環境，這是制定一個有效的營銷方案的基礎； 2 、本文的理論基礎基於以下三點： 「 7p 」理論：服務營銷包括7種變量組合，即在傳統的產品、價格、分銷渠道和促銷組合之外，還要增加「人」 、 「服務過程」 、 「有形展示」 3個變量，從而形成7p組合。
  14. Discussing the points in the paper with the experience of mine when i took part in the project planning in tian xiang building during the studying process. analyzing the background and base of upgrading the level of management using the analyzing tools : pest and swot in the analyzing environment. using the tool 4p in the ascertaining the orientation and marketing strategy. when studying how to level the service, using the service marketing and management theory. according to the special aspect of service, adding the 3p ( stuff, showing and

    在研究過程中，結合了親身參與的天祥大廈項目實際案例策劃的經驗，生動形象地論述了文章中的論點;在環境分析中，運用了pest和swot分析工具，分析了提升經營管理水平的背景和基礎;在定位和營銷策略的確定中，應用了營銷組合工具（ 4p ） ;在研究如何提高服務水平時，運用了服務營銷和管理理論，根據服務的特殊性，在營銷組合中增加了3p （人員、有形展示、過程） 。
  15. According to the analysis of present circumstance and problem about the service market of certified public accountants, based on the tools of service marketing theory, combined with the character of certified public accountants industry, this paper provides general marketing strategies for certified public accountants firms, including market orientation strategy, product strategy, price strategy, promotion strategy, human resource strategy, service process strategy and physical evidence strategy

    摘要本文通過對注冊會計師服務市場現狀和問題的分析，以服務營銷理論為理論工具，結合注冊會計師行業的特點，提出了會計師事務所的一般營銷策略，包括市場定位策略、產品策略、價格策略、促銷策略、人員策略、服務過程策略及有形展示策略等。
  16. Taking the passenger transport as the main research subject, the article is emphasizing particularly on the comparative analyses of staff, service process and physical evidence between a airline and foreign airlines. then, by using the theory of services marketing, this author makes some suggestions to improve and perfect a airline ' s service products, thus to increase the competitiveness and profitability of a airline

    本文以客運服務產品為主要研究對象，側重從客運服務產品構成中的人、服務過程和服務有形展示方面對a航空公司客運和國外先進航空公司服務產品的現狀進行對比分析，應用服務營銷的相關理論，對a航空公司服務產品的改進和完善提出一些建議，以期對a航空公司改進客運服務工作，增強競爭力和贏利能力起到一定的借鑒作用。
  17. Finally, based on studies of the last 20 years development and current situation, utilizing the statistic information, we have planned the development stage and strategic guiding ideas, implementation steps and measure ( lay emphasis on service quality and customer satisfaction, external marketing and management, etc. ) of international tourism development in china

    因此，在旅遊業中，服務營銷理論的研究、應用以及對實踐操作的探討成為當務之急。如何吸收和消化西方旅遊業服務市場營銷理論，加強對我國國際旅遊業服務營銷的研究，提高管理人員把握和應用這些理論與技巧的能力，無疑是具有十分重要的意義。
  18. Based on the analysis above, in the fourth chapter, the paper suggests five essential factors of services marketing. it includes bank services, services channel, services expression, communication and spread, and the management of customers " relationship

    在商業銀行服務營銷要素分析一章中，本文提出了商業銀行服務營銷的5項要素；銀行服務、服務渠道、服務表現、傳播與溝通、客戶關系建設。
  19. Service marketing of library knowledge service

    圖書館知識服務的服務營銷
  20. The strategy that smcc ' s expands the market by developing new customers is marketing ' s concept as the goal of retention customer. 2. designed the investigation model for smcc customers " satisfaction, and the sample method and sample frame

    本文在分析和研究中有以下幾點創新： 1 、首次提出了以維系客戶為目標策略的移動服務營銷理念； 2 、設計了四川移動用戶滿意度調查模型和抽樣方法。
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