標牌與工具 的英文怎麼說
中文拼音 [biāopáiyǔgōngjù]
標牌與工具
英文
marks and tools-
This thesis based on the development of heilongjiang ' s green foods, through a large amount of collection and arrangement, to analyze the opportunity of development, some objective problems, course and present condition of heilongjiang ' s green food, point out the countermeasure of development of heilongjiang ' s green food. the thesis is divided into five units : unit 1 analyzes the definitions and characters of green foods, standard and signs of green food. the advantage which green food have and the significance of green food ; unit 2 analyzes the development course and present development situation of heilongjiang ' s green food based on analyzing the starter and development situation of our country, heilongjiang ' s green food past ten years, more work goes before in our country ; unit 3 analyzes the questions required dealing with which exists in development of heilongjiang ' s green foods, it indues that think is too late, the scale is too small, the way of sell is late and false is too much more ; unit 4 draws a conclusion that there is nice chance of developing green food in heilongjiang, based on using a large amount of data ; the last unit provides the ways to turn think, stronger big factories, make the sell way is more than before and draw the lay fastly, and provides appropriate countermeasures to develop heilongjiang ' s green food further i n a healthy way
本文共分五章，第一章在分析了綠色食品的概念與特點的基礎上，對綠色食品的標準與標志進行了界定，並明確規定了綠色食品必須具備的條件，提出了發展綠色食品的意義；第二章在分析我國綠色食品的起步與發展概況的基礎上，對黑龍江省綠色食品的發展歷程和發展現狀進行了分析，黑龍江省綠色食品產業經過十多年的努力，呈現了全省合力抓綠色食品，健康快速發展的好勢頭，並且許多工作都走在全國的前列；第三章從實證著手，分析了黑龍江省綠色食品發展中存在思想觀念滯后、品牌雜、經營銷售方式落後、假冒現象多等若干亟待解決的問題；第四章運用大量數據，得出黑龍江省發展綠色食品的良好機遇，為黑龍江省綠色食品的發展提供了廣闊的發展空間；第五章針對黑龍江省綠色食品發展中存在的問題提出了轉變傳統觀念、壯大龍頭企業、抓好市場營銷、加強綠色食品法規的制定等相應的對策，並對黑龍江省綠色食品的進一步的健康發展提出了新的思路。Our company is the profession produces the factory house of the metals plastics handicraft product, is a firm gathers the design and manufacturing, in the last years we are positive to set up to expand, the technique is continuously perfect, the product construction renews continuously, having owned the design, paint, make the mold and wash to press, print, throw the light, electroplate, linear production in flowing water in etc. in packing technique equipments, main creation : every kind of copper, iron, stainless steel, aluminum, zinc metal alloy, lead tin metal alloy, acryl, pvc. . etc. material of the badge, medal, key buttons up, the badge of police, memorial chapter, memorial currency, school badge, craft mark card, skin piece mark card, tie clip, knife and fork cutlery, into oil acryl, bottle opener, music speech bottle opener, resemble etc. travels the trophy, the business advertises the promotion gift and craft gift
本公司系專業生產金屬塑料工藝品的廠家，是一家集設計與製造為一體的供應商，多年來積極創新開拓，技術不斷完善，產品結構不斷更新，已擁有設計、繪圖、制模、沖壓、印刷、拋光、電鍍、包裝等流水線的生產技術設備，主要製作：各種銅、鐵、不銹鋼、鋁、鋅合金、鉛錫合金、壓克力、 pvc等材質的徽章、獎章、鑰匙扣、警徽、紀念章、紀念幣、校徽、工藝標牌、皮件標牌、領帶夾、刀叉餐具、入油壓克力、開瓶器、音樂語音開瓶器、像架等旅遊紀念品，商務廣告促銷禮品及工藝禮品。Plc, robot and cad / cam are called the three major pillars in the modem factory automation. plc, as the head of the three, has become the leading basic automatic equipment in the field of the industry control in the early 1980s " but as a matter of fact, plc being with the lack of friendly man machine interface, rnakes no close relationship between human and machineometimes it even can not be promoted and applied in some fields aiming at the situation mat those imported products are too expensive while domestic products are of rare famous brands, a plc man - machine interface - plc monitor is developedthis paper systemically introduces the developing procedure for the whole system, including how to design hardware and software system. especially emphasizing plc communication protocol. real time message accessing, lcd controller instruction set, definition of data construction for message & tag screens and how to display thern, assignment of internal resource of cpuealization in software among plc & manitor, file format defining a nd download of user data, etcplc monitor will compensate some weakpoints of plc, and extend the application rangeimultanneously enhance the performance of plc and increase the attached value of mechanical machines, undoubtedly it will see hight market prospect
針對人機界面進口產品的高昂價格和國產品牌稀少的這一現狀，研製開發了一種plc人機界面? plc監控器。本文系統地介紹了整個系統的開發過程，包括硬體系統、軟體系統的設計及實現，重點介紹了plc通信協議，監控器的基本工作原理以及期望實現的功能，監控器電源電路、 sram存儲器掉電保護電路、 cpu監控器電路、按鍵輸入電路的設計及按鍵狀態的讀入，時鐘信息的設定與讀取， cpu液晶顯示器指令系統，信息畫面及標簽數據結構的定義及顯示方法， cpu內部資源的分配，監控器與plc通信的軟體實現，文件格式的定義以及畫面數據的下載等。 plc監控器彌補了plc一些方面的不足，可以擴大plc的應用范圍，提升機械設備的檔次，增加設備的附加價值，具有一定的市場前景。Iconic brand names, like nike, mattel and gap, responded by forming corporate social responsibility operations and working with contractors to create a system of factory audits and inspections
一些標志性的品牌，諸如耐克、美泰玩具以及嘉普，通過組成企業社會責任組織，並與承包商建立工廠審計和檢查制度，作為對這些指責的回應。Along with the wide arrival of the relation marketing and the experience economy, only from the enterprise ’ s angle to consider the cognition of the consumer and the static fixed - position of target - consumer, it already can not keep up with the rhythm of ages, the brand interaction dissemination from the consumer ’ s angle has become the most important tool to establish relations between brand and consumer. this is not only the need of enterprise participates in the international market competition with brand strategy, and is also inevitable to operate with marketing
隨著體驗經濟的到來和關系營銷的盛行，僅從企業的角度來思考消費者的認知以及靜態的目標消費者定位已經有些跟不上時代的節奏，基於消費者視角的品牌互動傳播已成為建立品牌與消費者關系的最重要工具之一，這不僅是企業參與國際市場競爭的宏觀品牌戰略之需要，更是與企業生死攸關的市場營銷操作的必然，因此，基於消費者視角進行品牌的互動傳播研究自然意義深遠。Leading product " ruyi " sell well and welcomes the mass of customers at home. besides, it finds a good sale in more than 20 countries and regions as u. s. a., great britain, japan, canada, hong kong and macro, etc. and the company co - worked with " nogara " of italy for years, with world first - class clothing cad system to design, introduces italy s most popular suit sample and making technology
還遠銷美、英、日、加、港澳等20多個國家和地區，產品質量、檔次、市場佔有率、出口創匯連續多年名列全國同行業前茅與具有56年歷史的義大利路嘉納公司合資生產的" nogara "高檔西服，採用了國際一流的服裝cad設計系統，引進義大利最流行的西服板型和製作工藝，產品得到消費者和業內專家的高度贊譽，以高起點、高標準閃亮登入世界名牌服裝之列。Chapter five puts forward the procedure and general tactics of brand establishing of smes in nanhai : the goals of brand establishing, brand position and design, brand propagation, etc. chapter six puts forward some concrete tactics of brand establishing of smes in nanhai : to strengthen policy guides, to improve brand consciousness, to select flexible brand establishing patterns, to do the enterprise ' s own management well, to pursue innovation and pay attention to talent ' s construction, etc. chapter seven discusses the maintenance of the brand of smes in nanhai at later stage from two major angles including law and management
第五章提出了南海中小企業品牌創建的步驟及一般策略：明確品牌創建目標、進行品牌定位與設計、做好品牌傳播等。第六章針對南海中小企業提出品牌創建的具體策略，主要有：加強政策引導，增強品牌意識，選擇靈活的品牌創建模式，做好企業自身管理工作，不斷追求創新和重視人才建設等。第七章則主要從法律和經營兩個角度論述了南海中小企業品牌的後期維護。The qualitative analysis is : by questionnaire investigation, measure and calculate " brand value cognition coefficient " to make a quantitative brand target ; then, determine respectively weights of effect factors to targets and respective weight of marketing propagationg tools to effect factors ; and then, multiply two sorts of weights to be the weights of arranging the resource of marketing propagation
定量分析的思路是:通過問卷調查，測量與計算品牌價值認知系數，量化品牌目標;並分別確定各影響因素對目標的權重，各營銷傳播工具對影響因素的權重，營銷傳播資源配置權重即為二者乘積。The quantitative analysis is : at first, analyze all sorts of factors how to influence two targets directly and indirectly ; then, choose fit tools of marketing propagation to effect factors ; and then, analyze and assess the requirement of marketing tools to the resource
定性分析的思路是:分析各影響因素對銷售目標及品牌目標的直接影響與間接影響與間接影響，針對各影響因素選擇相應的營銷傳播工具，並分析、估計各類營銷傳播工具對資源的要求程度，從而有效地配置資源。From the ordinary developing rules of the outwarding enterprises, this thesis dissertates the relations between international trade and international division, the development tend of global economy unitizing and the multinational corporation, the reasons of why multinational corporation has developed so fast. associated with the theory of " gradual developing " of outwarding enterprisese, it points out : the main direction of our china outwarding enterprises is to build into powerful multinational corporation. from the analysis of the distributing structure of china outwarding enterprises, the main problems in these enterprise, especially for the function of foreign trading enterprises in development of our outwarding enterprises, it raises the main strategies of outwarding development of our china enterprises : foreign trading enterprises and productive enterprises could reach the goal of advantage - combination through incorporation and rebuilding which are based on capital management ; our china productive and foreign trading enterprises both should take brand strategy as orientation, and set up their brand competitive power ; foreign trading enterprises should strengthen the construction in their international marketing net and their role of enlarged services function ; it has also strengthened the importance of china outwarding enterprises to expand their scale, and foreign trading enterprises to expedite their way to go on stock market ; it also dissertates that international subdivision market is very large and complicated, it is the right place for our small outwarding enterprises to carry forward their energy
本文從外向型企業發展的一般規律出發，闡述了國際分工與國際貿易的關系，全球經濟一體化的發展趨勢和跨國公司的巨大發展，分析了跨國公司發展的原因，結合外向型企業發展的「漸進性」理論，提出我國外向型企業發展的目標是組建有實力的跨國公司；同時根據我國外向型企業的分佈格局及目前存在的主要問題，特別關注了外貿企業在我國外向型企業發展進程中的作用，提出了我國企業外向型發展的策略：外貿企業與生產企業在資本運營的基礎上，通過兼并重組，達到優勢互補的目的；具有一定實力的大型生產企業和大型外貿企業要以品牌策略為導向，建立品牌競爭力；外貿企業應加強在建立國際營銷網，和擴展服務性功能等方面的建設；盡快擴大我國外向型企業的規模，加快外貿企業上市融資的步伐，組建新型企業集團；同時，本文還闡述了在廣闊的國際細分市場充分發揮我國外向型小企業的活力。分享友人