比較性廣告 的英文怎麼說

中文拼音 [bǐjiàoxìngguǎnggào]
比較性廣告 英文
comparative advertising
  • 比 : Ⅰ動詞1 （比較; 較量高下、 長短、距離、好壞等） compare; compete; contrast; match; emulate 2 （比...
  • 較 : Ⅰ動詞1 （比較） compare 2 [書面語] （計較） dispute Ⅱ副詞（比較） comparatively; relatively; fair...
  • 性 : Ⅰ名詞1 （性格） nature; character; disposition 2 （性能; 性質） property; quality 3 （性別） sex ...
  • 告 : 告動詞（由上至下告知） officially announce
  • 比較 : 1 （對比） compare; compare with; contrast; parallel （with）; comparison; by comparison; in comp...
  1. Research on comparative advertising with the tendency to show off

    攀附性比較廣告探析
  2. By expounding that correct evaluation of advertising effects is crucial for effective advertising management, this thesis puts forward the necessity of establishing a scientific system to evaluate advertising effects. then, with the theories of marketing and management, this thesis discusses the basis upon which the scientific evaluation system is established. the basis include : to evaluate advertising effects during the whole stages of the activity ； to evaluate advertising effects with marketing as the core ； to evaluate advertising effects from the point of target audience ； to evaluate advertising effects with both qualitative research and quantitative research

    接著，本文從營銷學和管理學的角度，論述了建立科學的廣告效果評估體系的基本原則，具體包括：以「目標管理」的原理論述了「要全過程地評估廣告效果」 ；從廣告在現代營銷活動中的地位出發論述了「要以銷售為中心評估廣告效果」 ；以「整合營銷傳播理論」論述了「要從目標消費人群的角度評估廣告效果」 ；從對定性研究與定量研究的比較出發論述了「要定性研究與定量研究相結合評估廣告效果」 。
  3. The company could not develop without modern advances. recommended by fuji xerox, guangzhou post advertising info ltd, felt that short - notice, individualized printing in accordance with demand was part of a chain of service which should be optimized and pursued. and because the company itself deals with advertising, and is comparatively familiar with the market and having a technology base, it purchased a dc40 in 2000, and a dc2060 a year after

    公司要發展離不開現代化的設備，經富士施樂的推薦，廣州郵政廣告信息有限公司覺得短版個性化按需印刷是應該完善和加強的一個服務環節，再加上本身就是從事廣告行業的，對市場比較了解的，也有一定的技術基礎，於是在2000年就先買了一臺dc40 ，一年後又添置了一臺dc2060 。
  4. Firstly, discusses the definitions of three key words : “ comparing ” 、 “ competitor ” 、 “ congener competition products or service ”, which constitute the definition of comparative advertising. then analyzes the function and the risk of comparative advertising, at the end of this chapter introduce some normal forms of comparative advertising, which divided by different standards

    在該章的最後，對按照不同的標準劃分的比較廣告的一般形式:直接比較廣告&間接比較廣告、商品比較廣告&服務比較廣告、批評性比較廣告&依附性比較廣告，這幾類的比較廣告的概念進行了界定。
  5. Experimental results show that after reducing the dependency of features, sa method works better. the most three important features of the license plate regions are obtained in the experiment and our algorithm is robust in filtering out false plate regions. in the module of binarization of license plate, based on algorithm of casda ( cluster algorithm based on spatial distribution analysis ) an improved quick binarization algorithm i - casda are proposed to get rid of the influence of the illumination

    運用本演算法對復雜背景的車輛牌照進行檢測，實驗結果表明，基於簡單平均融合運算元的檢測演算法得到的檢測率高， 80 . 36 （訓練樣本）和76 . 54 （測試樣本） ，平均檢測速度為每幅圖象0 . 81秒，滿足實時性要求；區域寬高比、區域密度和區域寬度比率是車牌區域最重要的三個特徵；本演算法魯棒性好，可較好地排除相似紋理區域（如廣告牌等）的干擾。
  6. Chapter 2 of this paper discusses the rationality and validity of comparing advertisement

    第二章比較廣告的合法性問題。
  7. Introduces the major advertising media types, analyzes the advantages and disadvantages of advertising media types, compares the characteristics of advertising media types comprehensively, analyzes and contrasts the quota of quantity and quality of advertising media carrier, puts forward the support for choosing the advertising media carrier based on quantity and quality

    介紹了廣告媒體的主要種類，並對主要廣告媒體類別的優劣勢特點進行了分析，形成了綜合性的廣告媒體類別性質比較表。同時對廣告媒體類別下的廣告媒體載具的數量和質量指標進行對比分析，提出了廣告媒體載具在量和質方面的選擇依據。
  8. All of them were made profiles, and from the following items from advertising, advertising publishing, coverage, the mode of communication, information capacity, economic, audio - visual effects, psychological factors, ability, flexibility, accuracy, competitive environment, the effect of the assessment, such as the right to traditional advertising network advertising and comparative studies

    本文分別對二者作了簡介，並從以下從廣告對象、廣告發布、覆蓋范圍、溝通模式、信息容量、經濟性、視聽效果、心理因素、信賴度、靈活性、準確性、競爭環境、效果評定、權利等方面對網路廣告與傳統廣告進行比較研究。
  9. Secondly, through comparing contract doctrine with separate conduct doctrine, they are two allegations on legal character of advertisement to offer a reward ; the author holds contract doctrine shall be more rational and scientific

    其次，通過對懸賞廣告法律性質的兩種主張? ?契約說和單獨行為說的比較，認為契約說更為合理和科學。
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