營銷美學 的英文怎麼說
中文拼音 [yíngxiāoměixué]
營銷美學
英文
marketing aesthetics- 營 : Ⅰ動詞1 (謀求) seek 2 (經營; 管理) operate; run; manage Ⅱ名詞1 (軍隊駐扎的地方) camp; barrac...
- 銷 : Ⅰ動詞1 (熔化金屬) melt (metal)2 (除去; 解除) cancel; annul 3 (銷售) sell; market:產銷平衡...
- 美 : Ⅰ形容詞1 (美麗; 好看) beautiful; pretty 2 (令人滿意; 好) satisfactory; satisfying ; good; ple...
- 學 : Ⅰ動詞1 (學習) study; learn 2 (模仿) imitate; mimic Ⅱ名詞1 (學問) learning; knowledge 2 (學...
- 營銷 : marketing (ma)
- 美學 : aesthetics美學傳統 aesthetic tradition; 美學范疇 aesthetic category; 美學觀點 aesthetic view poin...
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In 1999 from oneself started an undertaking until now, firstexperiences has started an undertaking, the skill market trains, really holds the management, the teaching management process, throughunceasingly charged the study, sums up experience, the union practicepromotion theoretical level, is the cosmetology profession and thecorrelation profession raise image design synthesizes the talentedperson thousand people, and was 30 enterprises successes plans theenterprise image, the market marketing brand, the staff etiquette, thequality, skill training ; and establishes the consummation educationalmodel, the educational administration management for the correlationprofession teaching unit, promotes the teachers level, to enhance thefresh source quantity : develops the new curriculum, like - - - " high - quality beautiful armor ", " improves looks beautiful releaseindustry mda management management ", " shanghai vocational educationfilm and television puts on make - up ", " color consultant ", " thecosmetology putting on make - up industry practical fine arts ", " practical human body colored drawing on pottery and beautiful armordesign ", " image design and psychoanalysis ", " image design andaccompaniment shopping ", " image design psychology consultation ", " advertisement animation drawing ", " fashion puts on make - up modelling " and so on, the compilation teaches document 22
1999年從自我創業至今,首先經歷了創業、技能市場演練、實操經營、教學管理的過程,通過不斷充電學習、總結經驗、結合實踐提升理論水平,為美容行業及相關行業培養形象設計綜合人才千餘人,並為30餘家企業成功策劃企業形象、市場營銷品牌、員工禮儀、素質、技能培訓;並為相關行業教學單位創立完善教學模式、教務管理、提升師資水平、提高生源數量:開發新課程,如- - - 《高級美甲》 、 《美容美發行業mda經營管理》 、 《上海市職業教育影視化妝》 、 《色彩顧問》 、 《美容化妝業實用美術》 、 《實用人體彩繪及美甲圖案》 、 《形象設計與精神分析》 、 《形象設計與陪同購物》 、 《形象設計心理咨詢》 、 《廣告動漫繪畫》 、 《時尚化妝造型》等,編寫教案22本。China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently
本文通過在岳池特曲公司現有產品市場進行問卷調查,運用科學的數據處理方法對所回收的658份問卷統計分析,以及利用美國哈佛大學商學院著名教授邁克爾?波特( michaelporter )提出的五種力量模型和價值鏈與vrio分析理論,對白酒市場的公開數據細致分析,以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件,在此基礎上,本文運用市場營銷學中stp系統理論、新產品定價理論等,對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位,並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略,形成最終整體完善的可執行方案,再通過市場實踐對推廣方案進行檢驗、修正,力圖在酒類市場中探索一條新產品市場推廣的適用道路,並幫助企業擺脫困境、邁開步伐、持續健康的發展。As john naisbite the writer of " the great future " had predicted that being the most successful marketing concept, " franchising " would be the third revolution of the retail industry following department stores and supermarkets and become the dominant business model in the 21st century
美國未來學家《大趨勢》作者奈斯比特曾說:特許經營是繼百貨商店、倉儲超市之後商業零售領域的第三次革命,是有史以來最成功的營銷概念,將是21世紀的主導商業模式。Taking books by chinese in the category of nationality published from 2000 to 2006 as the example, this paper makes a thorough analysis of the current situation and difficulties of publication from the perspectives of edition, accepting aesthetics, statistics and marketing, and puts forward some countermeasures against it
摘要筆者以2000年2006年民族出版社已版的民族類漢文圖書為例,從編輯學、接受美學、統計學、市場營銷學的角度,全面剖析了民族類漢文圖書出版與發行的現狀、存在的問題和改進的對策。Although the notion of marketing esthetic already appeared, and practiced in the dress marketing, but that is the first time that the concept and theories system of dress marketing aesthetics has been brought up
雖然營銷美的概念早已出現,並且在服裝營銷中也有所體現,但是對于服裝營銷美學概念及其理論體系的提出尚屬首次。Hkace has invited four renowned guest speakers including mr. jim jan zen ( vice president & director of agency, aia ), mr. ian ng ( president, just gold ), mr. john leung ( director, emba program, city university of hong kong ) and mr. philip yu ( happy valley club manager, hong kong jockey club ) to share experience on the topic " service appreciation and customer loyalty "
研討會內容十分豐富,香港優質顧客服務協會邀請了四位知名嘉賓講者,包括美國友邦保險(百慕達)有限公司營業行政部副總裁及營業總監詹振聲先生、鎮金店總裁吳毅先生、香港城市大學市場營銷學系副教授及emba課程主任梁偉強博士及香港賽馬會會所經理(跑馬地會所)俞小俊先生與你分享現今顧客服務的挑戰及要訣,特別是如何從服務欣賞The concept of dress marketing aesthetics is bought up according to the age ' s development and needs
服裝營銷美學的概念是根據時代的發展和需要而提出的。It is no longer the time to sell the products by one s own self. when you decide to join the network marketing industry, you can work more efficiency and quicker with many professional upline instructors and use good sales tools to help you. all of these will enable you to save much time and waste no money
所以,當您加入傳銷產業時,您的上線系統團隊若有許多傳銷高手,甚至系統團隊的組織力堅強,將能提供您更多的經營心態及理念的傳承有效的傳銷技巧教授,以及精美詳細的行銷及學習工具,這些都將可以減少您摸索的時間。Liang, neng zhi fu professor of management ; mba, university of pennsylvania ( wharton ), 1986 ; ph. d. in management, indiana university, 1990. research and teaching : international business, global policy strategy, and marketing
梁能管理學教授(致福講座教授) 。美國賓夕法尼亞大學沃頓商學院工商管理碩士( 1986年) ,美國印第安納大學國際商務學博士( 1990年) 。主要研究與教學領域:國際商務學、市場營銷學、企業發展戰略。Associate professor of marketing, boston university school of management
美國波士頓大學管理學院市場營銷副教授Starting with the feasibility research of the development of these souvenirs, the paper attempts to define tourist souvenirs and other relevant concepts firstly, and then endeavors to put forth the overall developing pattern and the specific developing paths on the basis of the synthesis of an abundance of knowledge in numbers of fields, such as the study of tourist resources, marketing, psychology, aesthetics, advertising, folklore and ecology. apart from the theoretical contribution, the paper also bothers to carry out a case study of the development of tourist souvenirs in chongyi, jiangxi province, the home to bamboos, namely, the bamboo village, aiming at making a profound exploration in the aspect
本文從竹鄉旅遊紀念品開發的可行性出發,對旅遊紀念品及其相關概念的界定作了初步探討,對其開發的理論基礎、開發原則進行了初步的研究:將旅遊資源學、市場營銷學、心理學、美學、廣告學、民俗學等學科應用於其開發中,提出了旅遊紀念品的開發模式,並設計了開發竹鄉旅遊紀念品的具體途徑:以江西崇義為例,結合資源與市場的開發進行了深入探討。The thesis adopts the methodology of the cross - discipline theory, analysis of logic and demonstration, macro - survey and micro - discuss to describe the history of the post - cinema market, analyzes the character of post cinema market in both china and usa, reveals the causes of the rapid development of post - cinema market, and finally brings forward the 4c - sale - theory and the tactics of the post - cinema market in china according to the special character of post - cinema product and market
全文運用跨學科理論結合、邏輯分析與實證分析、宏觀審視與微觀探討等研究方法,仔細梳理了后電影市場的萌芽與發展過程,分析了中、美后電影市場的特點,研究了促使后電影市場快速發展的原因,並結合后電影產品、后電影市場的獨特性,闡述4c營銷理論在後電影市場中的運用以及中國后電影市場的發展策略。The addressee subdivision is an idea that was borrowed from tire discipline of marketing, and was in close contact with the theories of reception aesthetics in the course of its cultural transmission
摘要受眾細分的理念最初是從市場營銷學中借鑒過來的,並在文化傳播的實踐中與接受美學的理論發生了相當深刻的內在聯系。But affected buy plan economy way, hunan electric power line equipment & materials factory haven ’ t research on iron tower product marketing : research on electric power build environment and policy ; forecast of iron tower product market capacity and market prospect in coming 5 - 10 years or far. thereby is lack of integration think about iron tower product marketing strategy. in this thesis, the author coalition strategy, management, marketing and finance knowledge, on the base of economy, policy, technology macro … environment and produce, technology, manpower, finance ability, corporation culture, marketing manage way micro environment assay, exert swot way, discovery the strengths 、 weaknesses 、 opportunities and threats on hunan electric power line equipment & materials factory iron tower product
在本文中,作者結合所學習的戰略管理、營銷和財務知識,在湖南電力線路器材廠鐵塔產品市場競爭的經濟、政策、技術和行業等外部和生產規模、技術能力、人力資源、財務能力、企業文化、營銷管理模式等內部環境進行粗略分析基礎上,運用swot方法歸納了湖南電力線路器材廠鐵塔產品營銷的政策、歷史悠久、品牌知名度和美譽度高、技術積累、文化等方面的優勢和體制約束、生產規模和生產能力偏小、資金周轉困難、鐵塔加工成本過高、營銷管理模式等方面的劣勢,以及經濟發展和技術革新帶來的機會和體制改革和新的加工工藝帶來的威脅,根據企業的營銷戰略目標,進而提出了相關的鐵塔產品組合、產品包裝和服務策略、價格策略、渠道策略和顧客關系、供應商關系和同行關系等關系營銷策略和具體實施,並制定其營銷實施方案。Chapter 3 first analyses the psychologic model and behavior character of aesthetic judgment, then expounds the category of marketing esthetics. sharing - experience is a typical character of tourism product, and it has impact on tourist experience quality
第三章,首先分析了旅遊審美體驗的心理模式和行為特徵,然後對美學用於營銷學而產生的營銷美學理論進行了分析。At the same time dress is a living art, and has aesthetical attribution. and the dress ' s function of utility more and more let locate to the function of esthetic and decoration. therefore, researching on dress marketing aesthetics will has more meaning
同時,服裝商品本身是一種生活藝術,具有鮮明的審美屬性,並且服裝的實用功能越來越讓位於審美、裝飾功能,因此,對服裝營銷美學的研究更有意義。Main contents that part of the second, is the dissertation of the main content, thereby embodies it ' s applied and function. and explains the concept ' s establishment is very important. part of the third, is a future outlook towards dress marketing aesthetics theories system, interprets it has the same like with other theories system, that is it will be more and more in perfect, and realize its application of value
為了說明服裝營銷美學的概念及其實踐意義所在,本文通過三個部分予以論述,第一部分,主要論述服裝營銷美學產生的必然性,並對其實際意義作簡要說明;第二部分,對服裝營銷美學的基本架構進行分述,說明其應用性、實用性,及其理論體系構建的重要性;第三部分,是從服裝營銷美學理論體系未來發展的角度,概括地說明了其發展的理論與實踐依據何在,以及研究的基本立場。The meaning of this paper consists in bringing up a new concept, and has a preliminary investigation on it, thereby explains that the theories system set up has actual meaning, and it will be gradually perfect to leading dress market activities. through three parts this paper to explain the concept and meaning of dress marketing aesthetics
本文的意義就在於提出一個新的概念,並對此進行一個初步的探索,構建了一個營銷美的理論體系的架構,進而說明服裝營銷美學理論體系的構建是非常有實際意義的,它將逐步完善並對服裝營銷活動起到理論指導的作用。Currently managing partner of greenbridge capital, a boutique investment bankingfirm in beijing, specializing in financial advisory service to private placement and m & a in the middle market
學過物理,計算機和商業,從事過軟體開發,硬體市場營銷和風險投資,先後在美國,香港和北京工作。The notion of marketing esthetic has already been in ancient times, and has been existed in modern market activities. the meanings that study the aesthetics theories consist in guiding to practices. now the merchandise ' s quality has become increasingly alike, and esthetic is the important means to become difference
營銷美的概念古已有之,並且在現代市場營銷活動中也有諸多體現;研究美學理論的意義在於指導實踐;在商品日益同質化的今天,美是形成差異的重要手段。分享友人