特銷渠道 的英文怎麼說

中文拼音 [tèxiāoqúdào]
特銷渠道 英文
channel of promotion
  • 特 : Ⅰ形容詞（特殊; 超出一般） particular; special; exceptional; unusual Ⅱ副詞1 （特別） especially; v...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 渠 : Ⅰ名詞1 （人工開鑿的水道） canal; ditch; channel 2 [書面語] （車輪外圈）outer wheel3 [書面語]（盾...
  • 道 : Ⅰ名詞（道路） road; way; route; path 2 （水流通過的途徑） channel; course 3 （方向; 方法; 道理） ...
  • 渠道 : 1. （引水灌溉的水道） irrigation ditch; canal; channel 2. （途徑） medium of communication; channel
  1. Through the canalization to the marketing strategy research of the substantial evidence of the fuxin company, in the foundation that the author has collected large quantity of data, mainly using the relevant marketing theory of dr philip kotler, famous as " the father of marketing ", the author importantly expound that in the operating process, to small enterprise, there are six most important contents, that is : the market marketing environment analyzes, the market marketing investigation analyzes, the marketing segmentation, the choice of the marketing positioning, target market, the pricing of product, adjective pricing strategy, the marketing outlet management of the business and credit sale risk

    本文作者通過對富新公司的營銷策略研究實證分析，在收集大量資料的基礎上，主要應用有「營銷學之父」稱謂的菲利普.科特勒（ philip . kotler ）博士有關營銷策略的相關理論，重點闡述了在經營運作過程中，對中小企業至關重要的六個方面的內容：市場營銷環境分析，市場營銷調研分析，市場細分、市場定位、目標市場的選擇，產品定價和價格調整戰略，企業的營銷渠道管理以及賒銷風險的問題。
  2. ( 2 ) for the implement of marketing strategy, this paper analyses competition structure and competition characters zgcc is confronting with, surperiority and inferiority, existing opportunity and threat, customer group characters of zgcc etc ; puts forward that different marketing strategy should be used for the different customer and establishes project of customer satisfactory degree questionary ; brings up a series of countermeasures and measure steps by adjusting of marketing channel, establishing relation marketing and service in the aspect of customer relationship management

    （ 2 ）針對營銷戰略的實施，本文分析自硬公司面臨的競爭格局、競爭特點、本企業的優勢與劣勢、存在的機會與威脅、企業的客戶群特徵等等。提出了針對不同的客戶實施不同的營銷策略以及建立客戶滿意度測試模式方案。運用客戶關系管理理念對營銷渠道的調整、關系營銷的建立、客戶服務提出一系列的對策和措施。
  3. Alleviate this contradiction, except that adjustment of the vegetables production, also should handle vegetables marketing field well, especially vegetables marketing channel

    要緩解這一矛盾，除了進行蔬菜生產結構調整之外，還應處理好蔬菜營銷領域，特別是蔬菜營銷渠道的問題。
  4. The distribution channel of founder pc that features marketing combination of 4p is one of the important reasons lies behind the success of founder company and offers a good and thought - provoking example for distribution channel and management of china ' s computer industry

    這是一個非常值得研究的問題，特別是保障方正電腦高速增長、市場佔有率不斷提高、 4p營銷組合中最富特色的分銷渠道。
  5. With the high speed exchanging of the information, more difficulties of new technology development and high pressure on the cost due to competition, the marketing channels are becoming the important parts in keeping competing advantage and role in business for the present companies

    它應該是企業營銷組合中其它三個方面戰略成功的堅強後盾，是企業的重要無形財產。特別是在當今信息加速傳遞的社會，營銷渠道更成為企業維持持久競爭優勢，鞏固企業行業地位的重要環節。
  6. At this specific stage, the marketing competition between every life insurance company reflects the competition for marketing channel mainly

    在這一特定階段，各壽險公司之間的營銷競爭，主要體現為營銷渠道的競爭。
  7. It divided into direct and indirect channels. this article systematically analyzed the feature of them, pointing out that the straight annul and the individual marketing has many problems such as high distribution cost, low effectiveness, extensively management and so on. the paper consider that bancassurance is the new channel to adapt the contest situation for domestic life insurance corporation after our country entering into wto

    人壽保險的分銷渠道分為間接渠道和直接渠道兩種，本文系統地分析了這兩種分銷渠道的特點，提出目前國內人壽保險主要採取團體直銷和個人營銷的傳統分銷方式，存在著分銷成本高、人均生產力水平低，經營方式粗放等問題，難以適應我國加入wto后的激烈競爭態勢。
  8. As to traditional marketing channel, under new economy environment based on knowledge and information technology, and characterized by individuation, interaction and fast speed, enterprises have to directly face the problems such as how to cut down unreasonable marketing channel costs, how to establish the speediness mechanism of marketing channel, how to reasonably allocate rare profit between marketing channel members, how to transform push system of marketing channel into pull system, and so on

    單就企業的營銷渠道而言，面對以知識、信息技術為基礎，追求個性化、速度化和互動化為特點的新經濟環境，如何降低不合理的營銷渠道成本、如何建立營銷渠道的快速反應機制、營銷渠道成員如何實現薄利的合理分配以及營銷渠道如何實現由推動型（ pushsystem ）向拉動型（ pullsystem ）轉變等都是傳統營銷渠道不得不直接面對的問題。
  9. Third, the framework of marketing process reengineering is put forward according to the ideology and principle for mpr. marketing information systems, supplying chain, logistics and crm is designed for new marketing process to ensure realization for re - design marketing process. then, new model of marketing process is given on the basis of new process

    第三，針對存在問題，依據營銷業務流程再造的指導思想和原則，提出營銷業務流程再造的總體框架和再造后的流程；圍繞如何實現新的營銷業務流程，從營銷渠道的信息系統、供應鏈、物流和客戶關系進行設計，然後基於再造后的營銷業務流程，提出新營銷組織應具有的特性，並設計出再造后營銷組織模式及實現組織再造的途徑。
  10. The dissertation impersonally analyze macro and micro economic situation in china, especially for chengdu city, which is the foundation of effective marketing & sell project. 2. the theory is on the basis of three main ideas : 1 theory of " 7p " : service marketing includes 7 variables, which represent production, price, distribution, promotion, and people, process of service, presentation as well

    本文著重探討了以下幾個問題： 1 、客觀分析了中國國內，特別是成都市場的宏觀和微觀經濟環境，這是制定一個有效的營銷方案的基礎； 2 、本文的理論基礎基於以下三點： 「 7p 」理論：服務營銷包括7種變量組合，即在傳統的產品、價格、分銷渠道和促銷組合之外，還要增加「人」 、 「服務過程」 、 「有形展示」 3個變量，從而形成7p組合。
  11. And use some theories about marketing channel construction and management, containing relationship marketing theory, supply chain theory, channel authority transfer theory, stimulating theory and game theory, analyze the macroscopic and microcosmic change of the whole medicine industry, and find out the opportunities in the market and challenges confronted with. through analyzing the macro and micro environment of the whole medicine industry, studying the development of medicine industry marketing channel - model and the feature of update model, relating with the experience of the same company ' s channel construction, the author study the xiamen meacon co. with realizing its marketing channel actuality, using swot analyse way, analyze its features and problems

    本論文採用實證研究法、深度訪談法、定性與定量相結合的方法，運用營銷渠道構建及管理的相關理論，包括關系營銷理論、供應鏈理論、激勵理論、渠道權力轉移理論以及博弈論等理論，通過分析整個醫藥行業的宏觀和微觀環境變化，研究醫藥市場營銷渠道模式演變過程和現有模式的特點，並結合相同類型企業渠道建設的經驗，針對廈門美康制藥公司的營銷渠道的現狀，分析其特點以及存在的弊端，並根據消費品營銷渠道一般模型，提出了其營銷渠道框架的重構方案，即美康公司四級營銷渠道的構建方案。
  12. From the viewpoint of household appliance market in the country, it also emphasizes that enterprises should construct their marketing channels in the country market according to their market situation and the competitiveness of their brands

    第四章通過對農村家電消費環境、消費特點和農村家電零售狀況的分析，提出企業應該根據市場的殷實度，企業的品牌競爭力構建農村市場營銷渠道。
  13. The thesis has 3 parts, firstly, after much study and review of the related literatures, some common alteration rules were extracted including the alteration of channel structure, the simplification process of the channel, the alteration between hotel and channel, the behavior feature of the customer ' s internet information search and reservation behavior research

    本論文分為三大部分，首先通過大量的文獻研究和綜述，總結出網路時代酒店分銷渠道和顧客行為的一般變化規律，包括渠道結構的變化，渠道的簡化過程，酒店與渠道關系的變化，顧客通過網路進行信息搜索的行為特徵以及預訂行為分析。
  14. This paper tests the effect of characteristics of boundary spanners on interpersonal trust between organizations and inter - organizational trust through a structural equation model using data from home appliance distributors in china

    從施信方特徵、受信方特徵和雙方的互動特徵三個方面選取代表性變量，通過構建一個結構方程模型，以家電分銷渠道中的分銷商為樣本，檢驗了邊界管理人員特徵對企業間人際信任和企業間信任的影響。
  15. The paper makes the detailed analysis about the factors influencing seeds marketing channels. the text analyzes deeply the natural characteristic of the seed and market characteristic, peasants " planting income and behavior habits of buying, seed company ' s economic strength, brand, service, talent resources, etc. seed competitor channel and macroscopicalry environmental factor of company : legal factor, economic policy factor and technological factor, etc. 4

    本文對影響種業營銷渠道模式的因素作了系統、詳細的分析，對種子自然特性和市場特性、農民的種植收入和購買行為習慣、種子公司的經濟實力、品牌、服務、人力資源、競爭者渠道以及宏觀環境因素：法律因素、經濟政策因素和技術因素等影響渠道的方式作了深入的探討。
  16. In this thesis, a sequence of viable and guiding marketing strategies for new - oriental net - class cracking sichuan market are submitted through incorporating market environment confronted with new - oriental teach - on - line into analysis on domestic english - teaching market and investigation on net - education environment, along with applying synthetically for the first time theories and knowledge relating to mba to the study on distribution channels of card. marketing - strategy patterns are designed, product orientation, channels and features displayed in service differentiation are particularly expounded. mathematics model is also applied to study the demand for market development and market share

    本論文筆者查閱了大量的參考資料，通過對國內英語培訓、相關培訓公司的經營現狀及網路教育環境的市場調查分析，結合新東方教育在線面臨的市場環境，綜合運用mba的相關理論及知識對新東方網路課堂營銷渠道進行了研究和探討，發現營銷渠道的建立是新東方網路課堂營銷的關鍵，提出了新東方網路課堂進入目標市場的一系列具有實際指導意義的有關營銷戰略，提出了系統的營銷戰略模式，尤其是在其產品定位、營銷渠道及服務上的差異化表現特色做出了較全面的闡述。
  17. The inquiring object of this paper is the distribution channel of beverage products in domestic food market. the writer reaches the conclusions of the channel management essentiality to this industry and the inevitability of channel reform by analyzing the industrial and consumption characteristics, comparing the channel modes and the market competitive status

    本文是以國內食品行業中飲料產品的分銷渠道為研究對象，通過分析飲料行業的行業和消費特點，對比現有同行業的渠道模式，結合當今市場競爭狀況，總結出分銷渠道管理對此行業的重要性和渠道變革的必然性。
  18. The marketing channel integration management includes strategy management, customer service management and distributor management. the integration methods are integration with traditional channel, integration with call center channel and integration with internet channel

    營銷渠道整合管理包括策略方面、客戶關系管理方面和經銷商管理方面；整合管理的方法包括了與傳統渠道的整合、 callcenter渠道的整合和因特網渠道的整合。
  19. Cat ' s distribution channel " partners - like dealers " provides cat with a key competitive edge globally. there is a strong relationship between manufacturer and his four foreign distributors in china ' s market

    本文運用「相互約束」理論和「渠道功能流」對美國卡特彼勒公司在中國市場分銷渠道「讓代理成為夥伴」戰略進行經濟解釋與分析。
  20. The essay is expected to propose the definition of system archetype ( sa ), summarize the laws of marketing crisis management ( mcm ) on the price competition strategy, product strategy and channel strategy, by analyzing the characteristics of mc, and advance the relevant sa, which is based on the book “ the fifth training ” by peter sangie

    本文希望通過藉助彼得?聖吉在《第五項修煉》一書中提出的系統基模，結合營銷危機的特點，總結關于價格競爭策略、消費者購後行為、分銷渠道中容易引發的營銷危機的規律性，提出相關的系統基模。
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