通路營銷經理 的英文怎麼說

中文拼音 [tōnglùyíngxiāojīnglǐ]
通路營銷經理 英文
trade marketing manager
  • 通 : 通量詞（用於動作）
  • 路 : 1 （道路） road; way; path 2 （路程） journey; distance 3 （途徑; 門路） way; means 4 （條理） se...
  • 營 : Ⅰ動詞1 （謀求） seek 2 （經營; 管理） operate; run; manage Ⅱ名詞1 （軍隊駐扎的地方） camp; barrac...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 經 : 經動詞[紡織] （把紡好的紗或線梳整成經紗或經線） warp
  • 理 : Ⅰ名詞1 （物質組織的條紋） texture; grain （in wood skin etc ） 2 （道理;事理） reason; logic; tru...
  • 通路 : thoroughfare; highway; highroad; route; viae; lead; outlet; approach; passage; gangway; access; c...
  • 營銷 : marketing （ma）
  • 經理 : 1. （經營管理） handle; manage2. （企業負責人） manager; director
  1. In reference to the practical changes in the deregulated markets of the advanced countries in the area of europe, america and asia and the countermeasures of the countries, combing with the problems encountered in the marketing and sales practice of the panzhihua brach of sinopec, the paper applies the swot analysis method, rationally analyzes the outside environment and inside conditions. according to the characterizes of gasoline resources, and the market situation after it transformed from the monopolistic style of planning economy to the monopolistic competition style, the paper also analyze the strengths and weakness of the industry brought by the forthcoming event of the permission of the wholesales market of gasoline. based on the above analysis, the paper posits the marketing strategic objectives and measures as follows : ensuring the management of suppliers, adding the retail and direct sales network, improving operating qualities, making the customer relationship management and realizing the multi - benefits of company and customers

    本文在營銷理論的基礎上，通過親身經歷，調查了解，深入研究了成品油在國際、國內市場中過去、現在的市場狀況和發展歷程，參考國際上歐美及亞洲發達國家先期放開成品油管制後市場的實際變化和應對措施，以及結合中石化攀枝花公司營銷工作中存在的問題，理性分析營銷外部環境和內部條件，運用swot分析法，根據成品油能源特點，就成品油市場從計劃經濟的壟斷形式轉向目前國際國內市場競爭的壟斷性競爭的形式后，對成品油批發市場即將準入后的優劣、利弊進行了分析和研究，提出了「作好供應商管理，增加零售和直銷網路、提高經營質量，充分做好客戶關系管理，實現公司和客戶共同成長」的營銷戰略目標和戰略措施。
  2. According to the major problem and obstacle in the automobile fast development of freight transport, discussed measure and the strategy should adopt on some crucial problems, including the channel of establishment of network of the fast freight transport, goods organization and sale strategy, the management of enterprise, as well as the policy suggestion that government should adopt

    通過具體事例，針對目前我國汽車快速貨運發展中存在的主要問題和障礙，探討了在一些關鍵性問題上應採取的策略和措施，包括建立快速貨運網路的途徑和策略，貨源組織和營銷策略，集約化經營，企業的經營管理，以及政府部門應採取的扶持政策。
  3. It operates mainly in the following career : coffee, purchase and supply management, sales, join in service, lease and creative expertise

    於2001以公司為首之集合咖啡、物流、行銷、加盟、賃借其創新的營運模式，以通路管理，為永續經營之基礎。
  4. Shenqiang adhesive co., ltd. specializes in producing and marketing powerful adheseves under the trademark " shenqiang " " ivies ". in 2001, the company passed is9002 attestation, in 2005got the certificate of 14001 environmental management system. through unremitting efforts, the company has built the fine product image, the sales network not only spread all over the country, but alsoin the europe, usa etc. the company adheres tothe managing concept of " super quality, sincere service ", we shall constantly offer you with better product and more satisfactory service

    神強粘合劑有限公司主要以生產和銷售強力接著劑系列產品的專業化企業.公司擁有"強" " ivies "等注冊商標， 2001年通過is9002質量體系認證. 2005年初通過14001環境管理體系認證.經過我們不懈努力下，在國內外樹立了良好的產品形象，產品營銷網路已遍及全國，並遠銷歐美等地區.公司秉著"卓越品質，誠信服務"的企業經營理念，我們將一如既往地為您提供更優質的產品和更滿意的服務
  5. Enterprise operator in the reform, it is no doubt a kind of method to try to find out the problem of solving in practice, but if there are scientific theories as guide, if can use the management theory of advanced science and telecommunications reform practice and combine together, then, the telecommunications of our country reform the cause and can step into a new realm certainly. this thesis is case study with the new chinese network communication group company standing on the new starting point in feature, at complicated market environment and living environment so, how about find out a feasible experience of management, and then form the management standard of the new developing telecommunications enterprise and effectual management strategy

    本文首先概括了選題的背景和意義，闡述了論文研究所需要的經營戰略和競爭戰略理論、組織行為理論及市場營銷理論；分析了中國電信業面臨的競爭環境和經營狀況；找出中國網通在電信市場上的優勢和劣勢，進而從中國網通的市場定位，經營策略的角度出發，分析研究了以新面貌站在新起點上的中國網路通信集團公司，面對的如此復雜的市場環境和生存環境，如何摸索出一條切實可行的管理經驗，進而形成新興電信企業的管理規范和行之有效的經營戰略。
  6. The thesis imports the new industry section theory into the entrepreneurship study, that means the high - tech smes should take part in the internationalization corporation ' s network, melt in the production and sale system, which are competition and corporation in the world, on the other hand, the purpose of competition and corporation are for economic rent, profit and competition advantage, they are not conflict absolutely, they are just methods ( it represents structure and action )

    本論文將新產業區理論引入科技型中小企業的創業管理，其實際的意義是一方面科技型中小創業企業通過自己建立和參與國際化企業網路，而進入全球競爭與合作的生產營銷體系之中，另一方面是從合作和競爭的關系討論企業的組織和行為。提出合作和競爭的根本目的在於尋求經濟租金，為企業帶來收益或競爭優勢。合作和競爭並不必然是沖突的，它們都只是手段（表現為組織結構和行為） 。
  7. The author of this paper achieved a lot of experience from 8 years " working at a company of huaya plastic company ' s investor. huaya plastic company ' s sale strategy is been investigated and analysis in this report

    本文作者作為華亞公司股東單位的成員，採取理論聯系實際的分析方法，結合市場營銷理論、銷售通路建設管理理論對華亞公司經銷策略的歷史及現狀進行了調查分析。
  8. Secondly, through the survey of expert and the methodology of key success factor ( ksf ), it concludes the concrete ksfs of air product and water processing facility product. the ksfs of air product : brand name, service assurance, marketing network, large scale economic production, r & d ; the ksfs of water processing facility product : quality management, r & d, service assurance and marketing network - thirdly, through the methodology of value chain and core competence embodied with defined key success factor and main success factor, this paper analyses and evaluates the internal environment. it points out that air product has these advantages such as quality management competence, r & d competence, service assurance competence, large scale production competence, and has these disadvantages such as marketing network, brand name, cost control

    本文首先運用pest分析法和波特的五種競爭力量模型，對奧神公司的臭氧空氣系列產品和臭氧水處理工程產品所處的宏觀環境、競爭狀況進行了分析和評價，認為奧神公司產品面臨著國家產業政策扶持、不斷增長的環保需求、人們對清潔空氣和潔凈水的需求增長等發展機會，也面臨著行業市場不規范、市場競爭激烈、用戶討價還價能力強等威脅；其次，通過專家調查，運用關鍵成功因素理論，分析得出臭氧空氣凈化系列產品市場的關鍵成功因素是品牌建設、服務保障能力、營銷網路建設、規模經濟水平、產品研發能力：臭氧水處理設備市場的關鍵成功因素是質量管理能力、研發創新能力、服務保障能力、營銷網路建設；再次，運用價值鏈理論、核心競爭力理論並結合所確定的關鍵成功因素和主要成功因素對奧神公司產品所處內部環境進行了分析，認為臭氧空氣凈化系列產品擁有質量管理能力、產品研發能力、售後服務保障力、規模生產能力的優勢，同時面臨著營銷網路建設、品牌建設、成本控制能力方面的劣勢。
  9. It systematically studes the microeconondc problem of retail bankin from the point view of macroecondrics, history and thcory for the first time. the visual ange is differen from the other acadeinic works on this topic. the dissehation probes the theory on fctail banking whie penwtg into the real - bill. theory, shiftability theory, the atiopated income thcory, otc, pod forward the five hindranes from retail banking table proposals on how chinese connnercial banks develop retail bankng and exoatiates on the marketin straegies, after investigating the social and economc background in which retail bw developed

    本文的特色和新貢獻是：首次從宏觀的、歷史的、理論的角度出發，較系統地研究商業銀行零售業務這一微觀的問題，有不同於相關學術著作的新視角和體系；在深入研究真實票據理論、轉化能力理論、預期收入理論、負債管理理論和超貨幣供給理論等金融理論的基礎上，探索出零售業務產生和發展的理論基礎；通過對中外零售業務發展的經濟和社會條件的比較研究，提出中國商業銀行發展零售業務存在的五大障礙以及五個方面的政策選擇，並從營銷學角度對商業銀行零售業務的發展提出了營銷策略組合，闡述了逐步開展網上銀行零售業務的主張和思路
  10. Since the normal media is not very effective on this condition, then synthetic diamond factory, as the semi finished product enterprise, have to take cyber - marketing and international trade by building their cyber - marketing system to fight a way in domestic market. at the same time, synthetic diamond firm can also regular their selling and purchase flow with the system to cut back on the cost and make their product competitive. this paper discusses the development of online - marketing both in the domestic marketing and in the international marketing, and probes into cyber - marketing theory, and puts forward a framework of integrating cyber - marketing and traditional marketing

    人造金剛石企業作為典型專用性中間產品的生產企業在其他廣告媒體不能起到有效促銷作用的情況下，進行網路營銷體系的建設並通過網路營銷體系開展網上營銷和對外貿易從而開拓國際市場並從國內的惡性價格戰中突圍就成了金剛石企業的最好選擇；另外，金剛石企業還可以通過網路營銷體系規范自身的銷售流程，從而加強客戶關系管理以降低業務員個人控制客戶資源給企業帶來的巨大經營風險；網路營銷體系還可以幫助金剛石企業進行網上采購，從而規范采購流程，降低生產成本，增強產品的競爭力。
  11. In this thesis, a sequence of viable and guiding marketing strategies for new - oriental net - class cracking sichuan market are submitted through incorporating market environment confronted with new - oriental teach - on - line into analysis on domestic english - teaching market and investigation on net - education environment, along with applying synthetically for the first time theories and knowledge relating to mba to the study on distribution channels of card. marketing - strategy patterns are designed, product orientation, channels and features displayed in service differentiation are particularly expounded. mathematics model is also applied to study the demand for market development and market share

    本論文筆者查閱了大量的參考資料，通過對國內英語培訓、相關培訓公司的經營現狀及網路教育環境的市場調查分析，結合新東方教育在線面臨的市場環境，綜合運用mba的相關理論及知識對新東方網路課堂營銷渠道進行了研究和探討，發現營銷渠道的建立是新東方網路課堂營銷的關鍵，提出了新東方網路課堂進入目標市場的一系列具有實際指導意義的有關營銷戰略，提出了系統的營銷戰略模式，尤其是在其產品定位、營銷渠道及服務上的差異化表現特色做出了較全面的闡述。
  12. At present, aegon taiwan has four marketing channels - agency, bancassurance, brokersgeneral agents, and corporate pension and groupinsurance marketing

    目前全球人壽擁有四大通路，包括直營業務體系、銀行保險通路、保險經紀人、代理人通路以及企業年金暨團體行銷通路。
  13. With many years markering experience, shun tong zhi ye absorbs various markering strategies, creating the " positive network markering ", the integrated business line formed by markering research, strategy sales and service makes the company get significant public effects and firm market position as agency of the real estate

    經過多年市場運作，順通智業「學」 「實」並舉，廣納多元銷售策略，獨創「積極網路營銷」模式，形成了集調研、策劃、銷售、服務、顧問為一體的售前、售中、售後一條龍業務運做流程，使公司在房地產代理行業中樹立了良好的口碑效應和牢固的品牌市場地位。
  14. There are now two academic departments at sptc : communications engineering and computer science & management, which offer 3 - year and 5 - year degree programs in communications technology, optic - fiber communications, mobile communications, data communications, computer communications, computer application, network and information processing, e - commerce, marketing, post banking and business english

    學院現設有通信工程、計算機科學與管理兩個系，開設通信技術、光纖通信、移動通信、數據與圖文通信、計算機通信、計算機應用、網路技術與信息處理、電子商務、市場營銷、郵政金融、經貿英語等專業。
  15. At first reviewing the history of strategy management ; on the basis of analyzing the external environment and industry competition situation of this enterprise and analyzing its advantages and disadvantages. internal abilities, the paper points out the suitable development strategy for this enterprise - - the single - crop farming strategy concentrating its attention on piston ' s research and development producing and selling ; it should take advantage of established market network and good reputation on brand and select the style of initiative attack market leader strategy as its basic strategy ; meanwhile, it suggests that the enterprise should cultivate its own new core competence in the field of the piston ' s researching & designing rely on japanese and german technique ; according to the specific product ' s marketing status, it should acquire and maintain competitive advantages by adopting the low cost strategy and differentia strategy on the different products ; quicken the product configuration adjustment, enlarge the productivity of diesel oil piston ; it should establish strategy cooperation partnership with those strong domestic and foreign main engine manufacture enterprises. finally, the paper gives suggestions on organization structure system innovation, human resource management and exploitation, market management, quality management, information construction in the course of the enterprise strategy being implemented

    首先回顧了戰略管理理論的發展演變歷程；然後通過對該公司的宏觀環境、行業競爭態勢以及企業的優劣勢、內部能力等方面的分析，在此基礎上提出了適合該企業發展的戰略? ?專注于活塞產品的研製、開發、生產、銷售的單一經營戰略；充分發揮企業現有的在營銷、品牌方面的優勢，選擇積極進攻類型的市場領先者戰略作為其基礎戰略；並且提出了依託來自日本和德國的先進技術，培育企業在活塞產品設計、開發方面的新的核心競爭力的思路；根據產品市場的具體狀況在不同的產品線上分別採取成本領先及差異化戰略獲取和保持競爭優勢；加快產品結構調整，擴張柴油機活塞的生產能力；與實力強大的國內外主機企業建立戰略協作夥伴關系；最後對企業戰略實施中的組織機構、制度創新、人力資源管理與開發、市場營銷管理、質量管理、信息化建設等重要問題提出了自己的見解和建議。
  16. Ms carmen li, general manager, intercity passenger services said, " kcr east rail has been actively expanding the sales network for its through train tickets in order to facilitate passengers in the purchase of ticket

    九廣東鐵城際客運總經理李慧貞女士指出：為方便旅客購買直通車車票，九廣東鐵正積極擴展車票的銷售網路，而委任西敏旅行社將有助加強直通車對公司商務客戶的營銷服務。
  17. Through continually upgraded sales network, zhenxing company is committed to offer various plastic machines and auxiliary equipments and overall services including installation, testing, maintenance and technical training. its business tenet is to keep the leading position in the plastic industry, provide customers with topnotch products and services, and produce the best benefits to shareholders and society at large by virtue of continuous technical innovations and management innovations

    4公司通過不斷完善的營銷服務網路，為用戶提供各種塑膠機械和配套產品，以及安裝調試維修技術培訓等全方位服務，公司的經營宗旨是：通過不斷的技術創新和管理創新，向客戶提供一流的產品和服務，創造最佳效益回報股東，奉獻社會。
  18. R5 manages brand of shoes mainly through self - operation channel and dealer league channel. compared with a lot of countries and regions, our country is vast in territory and having a large population, and the marketing network structure of the merchandising concern of the shoes has variety even more, business characteristic and business procedure are not all the same. r5 can make enterprise one s own characteristic to combine information resources of marketing chain, and realize to manage effectively marketing network

    R5對品牌鞋類的營銷管理主要通過自營渠道和經銷加盟渠道進行，與許多國家和地區相比，我國幅員遼闊人口眾多，鞋類商業企業的營銷網路結構更具多樣性，業務特點及業務流程都不盡相同， r5使企業可以自身特點的，整合營銷鏈的信息資源，實現對營銷網路的有效管理。
  19. E - marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating, offering, and exchanging products of value with others in the information economy

    網路營銷是基於信息經濟的，個人和組織通過創造、提供和交換有價值的產品，以滿足其需求和慾望的社會活動和管理過程。
  20. Therefore, drawing lessons from up - to - date research findings at home and abroad or utilizing some scientific theory such as economics, management, information, computer and communication and so on, this thesis studies network marketing comprehensively and systematically

    本文借鑒中外最新研究成果，運用經濟學、管理學、信息科學、計算機科學與通信科學等理論，對網路營銷進行了較為全面、系統的研究。
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