通道促銷 的英文怎麼說

中文拼音 [tōngdàocùxiāo]
通道促銷 英文
in-channel promotion
  • 通 : 通量詞（用於動作）
  • 道 : Ⅰ名詞（道路） road; way; route; path 2 （水流通過的途徑） channel; course 3 （方向; 方法; 道理） ...
  • 促 : Ⅰ形容詞（時間短、緊迫） （of time） short; hurried; urgent Ⅱ動詞1 （催; 推動） urge; promote 2 [...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 通道 : thoroughfare; passageway; pass; enterclose; gallery; drong; tunnel; avenue; alure; way; row; key ...
  1. Sales : imported and domestic natural rubber, butylbenzene rubber, polybutadience rubber, butyronitrile rubber, epdm rubber, butyl rubber, chlorosulfonated polyethylene tyre types superfine, smell - free, butyl, butyronitrile, color and milk natural rubbers, compound rubbers and reclaimed rubbers ; raw and auxiliary materials for rubber chemical such as rubber accelerator, antiager, black, paraffin, octadecoic acid, zinc oxide, magnesium oxide, titanium pigment, coumarone and powder sulfur ; different specifications of epdm color granules, crossover antiskid rubber floor brick, plastic rubber sites, lawn layout, different specifications of antiskid rubber floor brick, rubber blind - people road brick, plant brick, tree guard brick, top adiabatic brick, road rubber reducer brick, special green rubber tyre rubber granule, rubber powder and product, different rubber and plastic pipe, adhesive tape and plate, flexible rubber soft joint, rubber stop tape, bridge extension device, natural rubber plate pedestal, water - expanding rubber, rubber and plastic air duct, pe / pp / pvc water pipe, fulgurite, flame retardant wire gutter, floor wire gutter, mc nylon product, rubber and plastic machinery and fitting relieve, and processing of different ordinary and special rubber and plastic and nylon products

    經營銷售：進口、國產天然膠、丁苯膠、順丁膠、丁腈膠、三元乙丙膠、丁基膠、氯璜化聚乙烯、輪胎類精細、無味、丁基、丁腈、彩色、乳膠類等多種型號天然橡膠、合成橡膠和再生橡膠；硫化促進劑、防老劑、炭黑、石蠟、硬脂酸、氧化鋅、氧化鎂、鈦白粉、古馬龍、工業硫磺粉等各種橡膠化工原輔材料；各種規格epdm彩色顆粒，天橋防滑橡膠地磚、塑膠場地、人造草坪鋪裝、各種規格防滑橡膠安全地磚、橡膠盲道磚、植草磚、樹木圍護磚、屋頂隔熱板、道路橡膠減速塊，專用綠色環保型橡膠輪胎膠粒、膠粉及成品，各類橡膠、塑料膠管、膠帶、膠板，可撓曲橡膠軟接頭，橡膠止水帶，橋梁伸縮裝置，天然膠板式橡膠支座，遇水膨脹橡膠，橡膠、塑料導風筒， pe pp pvc水管、電管、阻燃線槽，地板線槽、 mc尼龍產品、橡塑機械及配件調劑，並承接各種普通、特種橡塑、尼龍產品加工製造。
  2. Through incorporating the effect of the brand advertising and the local promoted advertising jointed investment on demand into the perishable product ' s supply chain, the game models linking the brand advertising and the local promoted advertising jointed investment and order policy are established under uncertainty environment, the paper points out the moral hazard in their advertising investment and proposing the method of eliminating incoordination in perishable product ' s supply chain

    摘要通過將品牌廣告和地方促銷廣告聯合投入對需求的影響引入易逝品供應鏈，建立了需求不確定環境下品牌廣告、地方促銷廣告聯合投入和訂貨量博弈的模型，指出易逝品供應鏈中廣告投入存在道德風險問題，並給出了消除易逝品供應鏈中不協調的方法思路。
  3. China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently

    本文通過在岳池特曲公司現有產品市場進行問卷調查，運用科學的數據處理方法對所回收的658份問卷統計分析，以及利用美國哈佛大學商學院著名教授邁克爾?波特（ michaelporter ）提出的五種力量模型和價值鏈與vrio分析理論，對白酒市場的公開數據細致分析，以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件，在此基礎上，本文運用市場營銷學中stp系統理論、新產品定價理論等，對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位，並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略，形成最終整體完善的可執行方案，再通過市場實踐對推廣方案進行檢驗、修正，力圖在酒類市場中探索一條新產品市場推廣的適用道路，並幫助企業擺脫困境、邁開步伐、持續健康的發展。
  4. It got firsthand information through a great deal of investigation and research, made omni - direction analysis and study on the yantai zhongya pharmaceutical company ( ytx found the key factor which caused the former depression. it goes from the current situation and future development trend, combining the situation and market character of this industry in the world, with the writer ' s long time and deep analysis upon those successful foreign enterprises in china. the paper puts forwards the strategy of promotion, product improvement, brand establishment hi marketing area, hi the respect of marketing channel and promotion, the paper described concept of credit management, customer management and the way of occupying final market

    本論文採取實證研究方法，將營銷管理理論與企業的經營運作相結合，通過大量的調查研究，掌握了第一手資料：對煙臺中亞藥業公司進行了全方位的分析研究，找出了前階段經營滑坡存在的問題；進而針對這些問題，從我國醫藥發展的現狀以及未來發展的趨勢著手，結合當前世界醫藥行業面臨的形勢和市場特點，再加上筆者多年來對國內成功的外企? ?醫藥公司加以深入的分析，提出了在產品市場營銷方面的市場拓展、產品劑型改進、樹立名牌產品等策略；在其銷售渠道與促銷方面提出了誠信管理、客戶管理以及如何占領終端市場，並闡述了煙臺中亞藥業公司從企業自身發展和應對競爭者挑戰應採取的行之有效的營銷策略及實施建議。
  5. Through interview and investigation to the audiences and the principles from 6 volleyball clubs in 2005 - 2006 national league matches ’ season, the results indicate that most of the clubs don ’ t have a unified criterion in ticket layout designing. since the advertisement is usually combined with the ticket, it is not convenient for the consumers to get the relative information ; most of the clubs grade the tickets, but the price is usually above audiences ’ expectation which generally is concentrated in 20bmb and 30 ? 50 rmb ; the booking channel is not sufficiently unobstructed in some degree, and 37. 29 % of the interviewed audiences felt inconvenient, 3. 32 % met difficulty buying the ticket. those who consider convenient account for 59. 39 % ; advertisement is taken by most of the clubs as the common promotion strategy, while another promotion way that is to utilize public relation doesn ’ t get enough recognition ; most of the clubs don ’ t launch any market investigation before they make ticket marketing strategy and what ’ s more 4ps strategy unit lacks scientific theoretical basis

    通過對2005 - 2006賽季全國排球聯賽6個排球俱樂部的門票經營負責人員和現場觀眾進行訪問、調查，結果表明:大部分俱樂部的門票版面設計不科學、不合理，缺乏統一的標準，門票和廣告多為聯體型，消費者不易從中獲取信息;大部分俱樂部都制定了不同檔次的門票，門票定價不盡合理，有些偏高，現場觀眾願意接受的全國排球聯賽門票價格集中在20元左右;售票渠道還不夠通暢，在購買門票時仍有37 . 29 %的消費者感到不方便，有3 . 32 %的消費者感到非常難，感到購買門票方便的消費者佔59 . 39 % ;在選擇門票促銷方式時，廣告已經成為大多數俱樂部普遍採用的促銷方式，利用公共關系進行促銷還沒有得到各俱樂部的足夠重視;大部分俱樂部在制定門票市場營銷策略時都沒有經過市場調研， 4ps策略還缺乏科學的理論指導。
  6. It has barged up against questions in lanzhou telecom ' s phs operation, for example, succeed rate of calling, wanting variety of mobile telephone, slowness in expansion of new operation, falling of the brand ' s name, lowering of predominance in price, need of regulating channels, increasing of cost in sell, falling of amount in increasing new users, etc. to aim at these questions and lanzhou telecom ' s fact, the paper suggested the tactics of mode in management, product management, price, channels, sales promotion of phs operation

    在蘭州電信無線市話業務取得快速發展的同時，遇到了網路接通率低、手機品種不夠豐富、新業務進展緩慢、品牌美譽度降低、價格優勢減弱、銷售渠道有待整合，以及銷售成本增加而銷售量大幅降低等問題。針對無線市話業務發展中存在的問題，結合蘭州電信企業實際情況，提出了無線市話業務發展在經營模式、市場細分、產品管理、價格制定、渠道整合、促銷方式等方面的策略建議。
  7. Advertising pokerserving for cigarette wine, food, communication, bank, insurance, agriculture, factory, appliance, estate and government, serving pokerserving yidong, liantong, tsingdao beer, haier, hisesen, koja, wanlida vcd, meidi, xinfei, lifan, dayang, qingqi, qianjing motor, hongxibao cegaret, baxi, hongqiqu, baixiang, shuanhui, kongfu jia, nanjie village, shaoang wine, jinliufu, xiyangpai, luxi poly fertilizer, pesticide, oil, minerals, traffic etc.

    如：移動聯通青島啤酒百事可樂海爾海信康佳萬利達美的新飛，波導聯想力帆大陽輕騎，錢江紅錫包八喜紅旗渠，白象雙匯孔府家，南街村仰韶酒金六福魯西復合肥農藥石油礦產道路交通安全法等禮品廣告促銷宣傳撲克
  8. In this article, the author believes that japan is the target export market of cluft, while jinxi petrochemical company and jinzhou petrochemical company are the major rivals resulting from explaining the business of the company and its export situation along with the problems that exist in this respect, analyzing domestic business environment in the export of the petroleum coke including an account of the local petroleum coke export policy and export situation of the industry besides that of the major rivalry, analyzing the international environment covering also the international market structure, its salient points, the trend of market development and its behaviors. finally, the author briefs product policy, pricing policy, promotion policy and distribution policy in cluft ' s export of the petroleum coke. at present cluft should adjust product structure, guarantee product quality, strengthen after - sale service, maintain present price level, build up complete quote system as soon as possible, establish good public relations and suitable impelling system of the company, focus on end - user service, develop new customers and e - business to continuously eliminate the bottlenecks and create a more prosperous prospect in pet coke export

    通過闡述遼化聯貿公司企業概況及石油焦產品出口現狀和存在的問題；對國內經營環境包括國內石油焦產品出口政策、行業出口情況及國內競爭對手情況進行分析；對國際環境包括國際市場結構與特徵、國際市場發展趨勢及特徵等進行分析，作者最終確定了日本是遼化聯貿公司的目標市場，錦州石化分公司、錦西石化分公司是遼化聯貿公司的主要競爭對手，並提出在產品、價格、促銷及銷售渠道策略方面應採取調整產品結構、保證產品質量及加強售後服務；目前宜採取保價銷售的策略並應盡快形成完善的報價體系；建立良好的公共關系和激勵制度；著力做好終端銷售、大力開發新客戶等具體對策，從而不斷消除石油焦產品出口的「瓶頸」 ，創造遼化聯貿公司石油焦產品出口的新局面。
  9. Contrasted with the demand of integrated marketing strategies and the 7p ' s service mixes, it delivers our hotel ' s stp strategy and marketing tactics, such as product innovation, price, place, imc tactics and customer relationships management tactics. through which we can frame out a series of feasible marketing strategy to look forward to the trend orientation in the future hotel industry, at the mean while, making well preparation in mentality and in action, facing the challenge

    對照服務業營銷7p ' s要求，對河北民航酒店的相關服務營銷組合策略進行研究，以制訂出一套切實可行的酒店營銷策略，具體包括酒店產品服務創新策略、基於顧客認知價值的酒店定價策略、銷售渠道策略、整合營銷溝通策略以及客戶關系管理策略，以期有效地解決酒店的營銷問題，能很好地促進酒店的經營管理合業績。
  10. This text commences from the analysis of the characteristic of the profession characteristics and the marketing characteristics, it has make a detailed illumination and analyze to some inevitable problem during the market competition of a high - tech enterprise. join together the development condition of our high - tech industry and the existing problem during the marketing compete, at last i give a expatiate completely about the market need characteristic analyze and the predict of product demand strategy, price strategy, channel strategy and marketing promotion strategy, international marketing. and put forward own views with the measure that should adopt

    本文研究的是我國高技術企業營銷策略和管理方面的問題，從高新技術企業的行業特點、高新技術營銷的特徵的分析入手，通過對高技術產業的市場競爭中企業必然會面臨的一系列特殊問題做了詳細的闡述與分析，並結合我國高技術產業發展狀況及企業在市場營銷競爭中存在的問題與原因，對高新技術企業的市場需求特徵和需求預測、產品策略、定價策略、銷售渠道策略、銷售促進策略、國際營銷策略各個方面的營銷活動進行了全面的闡述，並提出了自己的見解。
  11. After the confirmation of target market, in order to better develop china market for nortelnetworks, the essay proposes the tactics of product, price, place, promotion ( 4p ), relationship marketing and knowledge marketing. what is more, the paper points out that nortel should apply for local marketing so that nortelnetworks can have very good achievement in china telecommunication equipment market for a long time

    確定了北電網路的目標市場后，針對中國電信設備產業市場的特點及中國通信設備市場主要買主的需求，本文從產品、價格、渠道、促銷（ 4p ）分析了廣東工業大學碩士學位論文北電網路中國電信設備市場的營銷策略，運用關系營銷和知識營銷，大力開展本土化營銷以求得北電網路在中國電信設備市場的長期發展。
  12. Aiming at the major problems in the staple fibre marketing of lypc, the author makes the analysis and forecast of the supply and demand of staple fibre products home and abroad. the author studies the tendency of market competition and the main competitors, making the in - depth analysis of the enterprises " internal conditions. finally the strategies of target market choice and product orientation of staple fibre marketing of lypc are worked out as well as the strategies such as product, price, promotion and sales channel etc., the above of which are expected to be for reference on the enterprise ' s operation strategy to a certain extent thus the conclusions are made as follows on the marketing strategy of lypc staple fibre : ( 1 ) product strategy : the strategies of product differentiation and combination are worked out and the 3 - party combined operation pattern with downstream intermediate dealer and textile plant is put forward creatively

    本論文直面全球化給石化企業帶來的挑戰，在查閱大量文獻的同時，結合遼陽石化現狀進行實證研究，採用運用數理統計、對比分析和同業討論等方法和信息互通等技術手段獲取所需最新數據，針對遼陽石化公司滌綸短絲產品市場營銷工作中存在的主要問題，通過對滌綸短絲產品的國內外供需狀況進行分析預測，對市場競爭態勢與主要競爭對手進行研判，對企業內部條件進行深入剖析，最終提出遼陽石化滌綸短絲產品目標市場選擇與產品定位戰略，以及產品、價格、促銷和銷售渠道等策略，以期對企業經營戰略的制定有一定的借鑒作用。
  13. Theresult we through the optimized administration examination andapproval, the production management quality control standardauthentication, to the drugs and the instrument not good responded themonitor started, promoted our country medicine retail marketdevelopment, but our country medicine supervised the management alsoto have the medical establishment system not not perfectly, the ruralmarket drugs supply and sales channel chaotic, the drugs not goodreaction reactivity rate is not real and so on some questions, weshould open up the supervising and managing domain, enhanced thesupervising and managing potency, the unified plan and organizes theinformation examination, drugs supervising and managing to put withemphasis on the countryside basic unit drugs market, furtherconsummated our medicine to supervise the management system managementsystem

    結果我們通過優化行政審批、生產經營質量管理規范認證、對藥品與器械不良反應監測啟動，促進了我國醫藥零售市場的發展，但我國的藥監管理還存在醫療機構體系不健全、農村市場藥品供銷渠道混亂、藥品不良反應率不真實等一些問題，我們應該拓寬監管領域，提高監管效能、統一規劃和組織信息化稽查、藥品監管重點放在農村基層藥品市場，進一步完善我們的藥監管理系統。
  14. Considering limac company ltd being a foreign trade company and also the castings belonging the industrial products, the place is concentrated on the choice of the merchants - the importers. the promotion relies on personnel promotion and the advertisement. obviously, the above marketing composition of 4ps is not enough to enter into the strongly protective market, limac company ltd takes another 2ps - public relations and political power into consideration to fulfill its task

    通過對鑄件產品成本、需求和競爭各因素進行分析后，確定採用競爭導向定價策略；遼機股份是一家國有外貿公司，鑄件屬工業品，國外的銷售渠道只在選擇進口商這一環節考慮；促銷策略主要採取人員推銷和廣告促銷；面對壁壘高築的國際保護性市場，企業僅靠4ps營銷組合是不夠的，還應當借用公共關系和政治權力這兩種營銷策略加以輔助。
  15. This is the only way for the enterprises to adapt to the market competition. tangrenshen group is one of the leading enterprises in agriculture industrialization, whose green market strategy is essential and also has profound significance to its growth and adapting to the interior and exterior environment. this paper points out the tangrenshen group can seize the chance of green consumption, occupy a good position in the new round of market competition and grow in the green wave, only after it executes the green market strategy, based on the study of tangrenshen group ' s history, the development of its marketing conception and its enterprise culture and what ' s more, the analysis of its interior and exterior environment

    本文通過對唐人神集團的發展歷史、營銷理念的演變、企業文化狀況進行梳理，根據顧客價值分析、消費者行為分析、行業分析、產業結構分析，在唐人神集團內外環境swot分析的基礎上，指出唐人神集團必須實施綠色營銷戰略，才能抓住綠色消費的機會，只有盡快採取以下綠色營銷戰略：開發綠色產品，制定適宜的綠色價格，選擇恰當的銷售渠道，大力開展綠色促銷活動，採用先進的綠化技術，實施綠色管理，創建綠色品牌，樹立綠色企業形象，才能在新一輪的市場競爭中搶佔先機，在綠色浪潮中發展壯大。
  16. With these analyses, liaohe asphalt co., ltd. should choose the distinction strategy as the basic competitive strategy, and position the product as " homemade high - grade product ". we also establish the policies of product, price, promotion and place

    通過對市場環境和企業內部競爭力的分析，認為遼河瀝青有限公司應選用差別化戰略作為企業的基本競爭戰略，在此基礎上，對企業改性瀝青產品定位為「國產高端產品」 ，並據此制定了相應的產品、價格、促銷和銷售渠道等方面的營銷策略。
  17. The development of science and technology journal is limited obviously by its circumstance such as region, contribution, reader, etc. under the influence of these conditions, the confined mind and the unenterprise attitude is produced by editors. thus, the weak link of developing science and technology journal is showed conspicuously in blazing new trails of content, expanding circulation, and founding famous brand. for expanding the developing space of science and technology journal, some effective measures should be adopted. first, the content and quality of journal should be highly valued. the constantly bring forth new ideas in the content should be promoted by publishing original theses, supporting new subject, introducing new direction, creating characteristic column, etc. by means of these methods, the aim of spreading original achievement, starting new fields of scientific research can be achieved. so academic standard and effect of the journal can be improved. second, the operate mechanism of journal as a processing workshop should be changed. the varied methods should be adopted for selling, circulating and information feedback of journal. third, the reputation of the journal should be safeguarded by correcting ideology of publish. the resources of the journal should be rationally used and developed. it can promote the science and technology journal growing continued

    科技期刊的發展受到地域、稿源、讀者等環境因素的制約.受其影響，編輯易產生封閉、不思進取的心態，使科技期刊在內容創新、擴大流通、創立品牌等方面突現出薄弱環節.為拓展科技期刊的發展空間，首先應抓內容和質量，通過刊發創新論文、扶持創新學科、引進創新方向、創辦特色欄目促進科技期刊內容創新，以傳播創新成果，開辟創新領域，提高期刊的學術水平，擴大影響力;其次，應改變純粹的生產單位、加工車間的運作機制，採用多種局道、多種方法加強科技期刊出版后的營銷、流通及信息反饋等工作，走出重生產、輕開發、輕流通的誤區，擴大影響面;第三，應端正出版理念，維護刊物的聲譽，合理利用、充分拓展科技期刊的品牌資源，促進科技期刊的可持續發展
  18. Henceforth, the top task to be solved for phs business and development is how to operate phs network, increase the number of clients, decrease the rate of clients ’ quitting network and increase arpu. 1. the background of phs products development

    在市場細分的基礎上，最後對小靈通的目標市場進行定位、並從產品、價格、渠道、服務、促銷等方面制定出新的營銷策略。
  19. They have all invested tens of millions of pounds in creating, developing and maintaining this direct channel, backed by large advertising campaigns to promote their own site

    他們已經投資了數百萬上千萬英磅的資金來建設、發展和維護他們的這個直銷渠道，並通過大規模的廣告投放活動來促進他們自身網站的發展和運營。
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