advertising elasticity 中文意思是什麼
advertising elasticity
解釋
廣告彈性- advertising : adj 廣告（業）的。 an advertising agency 廣告公司。 the advertising pages （報上的）廣告版。n 1 ...
- elasticity : n. 1. 彈力，彈性；伸縮力，伸縮性，靈活性。2. 開朗的性情。
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Secondly, this paper set up the diffusion model of innovation incorporating price, advertising and distribution, and given the optimal diffusion equation and characterized qualitatively optimum price, advertising and distribution. furthermore, it studied the ratio relations among the advertising elasticity of demand and the price elasticity of demand and the distribution elasticity of demand. finally studied the influence of marketing mix variables to the technology diffusion
然後建立了含商品定價、廣告費用和銷售費用等的技術創新擴散模型，給出了擴散最優方程和商品價格、廣告費用和銷售費用的最優曲線，進一步地，本文分析了廣告費用對需求的彈性、商品定價對需求的彈性以及銷售費用對需求的彈性之間的比例關系，探討了這些外部市場變量對創新擴散的影響。
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