brand image 中文意思是什麼
brand image
解釋
牌子形象；品牌形象-
The electronic giant （ 三星 ） was then a corpulent also - ran, burdened by debt, and a dowdy brand image
這位電子行業的巨人當時機構臃腫，舉步維艱，負債累累，臭名遠揚。 -
Current, china peaceful illume is acting the role of an industry at world lamp with brand - new brand image stand erect
當前，華泰照明正以嶄新的品牌形象屹立於世界燈飾行業。 -
The effective methods to improve the holistic operation of oil station : increasing the number of oil station owned, meliorating the delivery mechanism of oil station, improving the brand image of oil station
提高加油站整體運營狀況的有效手段主要有：提高加油站的保有量、完善加油站的配送機制、提高加油站的品牌形象等。 -
In the other hand the chinese certification bodies should optimize their structure, develop effective middle term and long - term strategy, create their own distinguished brand image, and expand to new market for their certificates
在中國認證機構方面，應加強企業發展戰略設計，向規模化和專業化發展，樹立本機構的獨特的品牌形象，採用多樣化的競爭戰略，建立與大型企業的合作，開發新的認證技術，並加強國際合作，在適當的時機向周邊國家輻射。 -
Leading by the reputation orientation, advertisement, prolocutor of stars, medium spreading. as well as lots of other ways, have become the “ potluck ” for the brand creating of many indigenous enterprises. however. with the expedition of the severe chinese marketing competition. more and more enterprises find out that it is very difficult to develop the brand image construction and communication, and finally win the competition solely by brand reputation. enterprises should recur to much more competitive media. which might effectively lead the brand image construction and communication, and this very media is channel. the marketing channel provides the platform for enterprises and consumers to contact, exchange, and communicate with each other. it services consumers the most direct brand experience, and make a decisive sense for brand image construction and communication
但是隨著中國市場競爭激烈態勢的加劇，越來越多的企業發現，單憑知名度來引導品牌形象塑造和傳播並贏得競爭已非常困難。企業必須藉助于其他更有競爭力的媒介才能更有效引導品牌形象塑造和傳播，這個媒介就是渠道。營銷渠道為企業和消費者的接觸、交換和對話提供了平臺，為消費者提供了最直接的品牌體驗，對品牌形象的塑造和傳播具有決定性的意義。 -
Since its establishment, 100 ] in the enterprise, brand development strategic planning, marketing integration to promote planning and communication, more like design ( corporate image, brand image, product image ), ci force, vi design, logo design, packaging design, arts design, graphic design, commercial space design, advertising images shadow areas to provide clients with high quality professional services
成立至今，壹佰佳在企業、品牌發展戰略規劃、行銷整合推廣規劃與傳播、形象規劃設計（企業形象、品牌形象、產品形象） 、 ci導入、 vi設計、標志設計、包裝設計、畫冊設計、平面設計、商業空間設計、廣告攝影等領域致力於為客戶提供高水準的專業服務。 -
With superior foresight and professional insight in the market, we provide you brand identity system ( trademark, logo, tagline and extension ), brand image communication ( brand value positioning, personality clarification, celebrity building and event marketing ) and supply / supervision of image design solutions
鷹孚咨詢以富有前瞻性的戰略眼光、敏銳的市場洞察一體化地為您策劃品牌識別系統（商標、徽標、口號及其延伸） ，品牌形象傳播（品牌價值定位、個性塑造、代言人塑造、品牌事件行銷） ，以及形象設計代理等服務。 -
The outburst of the crisis, will make the products drop and even unsalable at once, will also make the famous - brand image and enterprise ' s prestige greatly detract
危機的爆發，會立刻使產品銷售下降甚至滯銷，使名牌形象、企業信譽大為減損。 -
Medium - sales service : publicize products to vast clients, put forward enterprise culture and brand image. carry out shop decoration, implement professional training and treat unsalable and overstocked products
售中服務：配合客戶做好產品的廣告宣傳，推出企業文化與品牌形象，進行店面裝潢、設計、實施專業培訓，處理滯銷，積壓產品。 -
Joyinn hotel is a business chaine hotel, which regards the international management and administration idea as the guide, by the international commercial chain hotel successful experience for operation. hotel offers good service and establish the brand image of " refined quality, the happy experience "
「雅悅酒店」是商務型連鎖酒店品牌，它以國際化的經營管理理念為先導，以國際商務連鎖酒店的成功經驗運作，提供優質服務，樹立「雅之品質，悅之體驗」的品牌形象。 -
Consequently, it ’ s very significant to investigate the image of the clothing brand with the combination of the viewpoint from customers. according to the conception and connotation, cognitive process and identity system of brand image, the corporate identity system, and distribution communication system, the three levels of clothing brand image system were established. on this basis, the weights of dimensions were obtained by the methods of layer - analysis and professionals inquiry
本文在系統歸納了品牌形象的概念及內涵、品牌形象的認知過程、品牌識別系統、企業形象識別系統以及營銷溝通五個理論依據的基礎上，結合對服裝品牌市場的調研，確立了由三個層次組成的服裝品牌形象體系;在此基礎上，通過層次分析和專家問詢相結合的方法，確定了各個服裝品牌形象維度間的權重關系，從而使服裝品牌形象維度體系更加系統和完善。 -
Company production shirts, big gowns, children ' s clothing, more than 40 species, all warehouse to the middle east, africa, south america, europe and the united states, over 50 countries and regions, foreign businessmen are widely favored in the international market has to establish crown brand image, a higher visibility and meiyudu
公司生產的襯衫、大袍、童裝等40多個品種，全部銷往中東、非洲、南美、歐美等50多個國家和地區，深受國外客商的廣泛青睞，在國際市場已樹立起皇冠品牌形象，有著較高的知名度和美譽度。 -
Rolex also maintained its brand image by limiting production, even as demand rose
勞力士品牌形象也保持了限制生產，即使需求上升 -
We ' d like to cooperate and create splendid cities hand in hand with friends of all circles, eternal insistence and brand image
公司本著永不褪色的執著，永遠延續的品牌，願與各界朋友真誠合作，攜手共創美妙的城市。 -
This article tries to elaborate the methods that enterprise should adopt to establish a good brand image, to make correct brand positioning strategies, to form proper structure of brand operations, to design proper product function, to carry out brand protection etc. all these are aimed to provide lessons for local enterprises in the process of brand operations, and help promote their own brand names and develop the national economy
本文試圖通過說明企業應該採取何種方式，如怎樣樹立良好的品牌形象，制訂正確的品牌資本定位策略，建立正確的品牌營銷機構，設計適合的產品功能，實施品牌保護等，使我國的本土企業在品牌營運的過程中能夠有所借鑒，有效地把自己的品牌發揚光大，在商戰中百戰不殆，振興民族經濟。 -
This thesis regard internal property reorganization in the group of pangang as the research object, from chengdu seamless steel pipe limited liability company with chengdu iron and steel works inside exterior environment reorganizing in front and back commences, making use of to exceed the makel - bot with of five factors competition models and the method of factors analysis, after analyzing the reorganization of the business enterprise a profession for facing competes the situation. develop the development the business enterprise with the profession industry from the international local profession rival circumstance after analyzing the reorganization should the market position of the establishment with develop the strategy target. make use of the swot the analysis the method, to after the reorganization the development strategy of the business enterprise, from manage the angle proceeded the fixed position analyzes, for after the reorganization business enterprise development provided four kinds of developments strategy that eligibility choose : the brave development strategy, request the resources advantage, funds advantage, human resource advantage, technique advantage that new company make the most of new business enterprise in empress in reorganization, is an essential condition to increases to manage the level, quickly technique reforms, develop the high and additional worth product with new product production line, as soon as quikly change to strong and large business enterprise, realizes soon steel aircraft carrier dream ; dispersion strategy, the technology market quota with deal with produce high additional worth product, completely promote business enterprise brand image, extend high carry product of the exaltation product, is a necessary means to increases business enterprise performance, realizes business enterprise target ; defense strategy, adjusting the business enterprise organizes construction, reducing the intensive type in labor and the low additional worth product line, lower bad the property saves the deal, alleviating the business enterprise burden, attaining the casual wear go to battle, benefitting to the challenge that make frontal attack the rival ; withdraw strategy, compress the production of the high depletion and high cost product, simplify the production craft, controlling the cost of the end product in the lower level, is a valid path to increases business enterprise competition ability
本論文以攀鋼集團內部的資產重組為研究對象，從成都無縫鋼管有限責任公司與成都鋼鐵廠重組前後的內外部環境入手，運用邁克爾?波特的五力競爭模型及因素分析法，分析了重組后的企業所面臨的行業競爭態勢。從國際國內行業競爭對手情況和本行業發展動態分析了重組后企業應確立的市場地位和發展戰略目標。運用swot分析法，對重組后企業的發展戰略，從管理角度進行了定位分析，為重組后企業發展提供了可選擇的四種發展戰略：即大膽發展戰略，要求新公司充分運用重組后新企業的資源優勢，資金優勢，人力資源優勢，技術優勢，是提高管理水平，加快技術改造，開發高附加值產品和新產品生產線，盡快立於強勢企業之林，早日實現「鋼鐵航母」夢的必要條件；分散性戰略，提高產品的科技含量和生產高附加值的產品，全面提升企業品牌形象，擴大高端產品的市場份額，是提高企業效益，實現企業目標的必要手段；防禦性戰略，調整企業組織結構，削減勞動密集型和低附加值產品生產線，降低不良資產存量，減輕企業包袱，做到輕裝上陣，有利於迎擊競爭對手的挑戰；退出性戰略，壓縮高消耗、高成本產品的生產，降低低端產品的比例，精簡生產工藝，將最終產品的成本控制在較低水平，是提高企業競爭力的有效途徑。 -
We have a niche brand image, strategic network and strong retail management to support us to make advances in new markets in the us, europe and asia, and for a continued expansion in greater china.
我們擁有鮮明的品牌形象、策略性的零售網，以及強大的後勤管理隊伍，對于拓展美國、歐洲及亞洲等地之新市場，以至繼續擴展大中華地區網路，提供有利的優勢。 -
Kenji brand logo, with one kind of response fast hawk class ( birds of prey bird ) the graph took the gps positioning system brand image, vivid is direct - viewing, manifests the product localization
天鷙品牌標志，用一種反應快速的的鷹類（鷙鳥）的圖形來作為gps定位系統品牌形象，生動直觀，體現產品定位。 -
Longpao town being taken as an example, based on analysis of the special tourism resources, the strategic suggestions were put forward from aspects of item orientation, brand image, product design and promotion and so on, thus scientific references for rural tourism was provided for the further development
以南京市龍袍鎮為例，通過對龍袍鎮特色旅遊資源的分析，從主題定位、品牌形象、產品開發、旅遊促銷等方面，研究探討了旅遊特色鄉鎮塑造與開發的主要措施，為鄉村旅遊的進一步發展提供參考。 -
Make strong brand image, promote brand added value
打造強勢品牌，提升品牌價值3
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