green marketing 中文意思是什麼

green marketing 解釋
綠色推銷
  • green : adj 1 綠色的，青色的。2 未成熟的；年青的；無經驗的；易受騙的，天真的。3 未加工的；未處理過的；（...
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  1. The green marketing imperative in autocar business

    綠色營銷是汽車生產企業的必由之路
  2. Moreover, green design, green material, green production, green packing, green marketing, green consumption and green recycle form the major structure of gscm the modern enterprise roust take the approaches to construct go ding policies and laws, to establish the strategic status of those policies, to reconstruct the bus ness flow of gscm and so on

    現代企業實施綠色供應鏈管理戰略模式，應從制定相應的導向性政策法規、確立綠色供應鏈管理的戰略地位、重組綠色供應鏈管理需要的業務流程、重塑綠色供應鏈企業間的相互關系和設計綠色供應鏈管理環境績效評價指標等途徑措施入手。
  3. This thesis conducts a detailed analysis of yangda dairying group ( ydg ) from the perspective of marketing situation, competitiveness and designs four sorts of management strategies through " swot ". there are : ( 1 ) to emphasize freshness of our products ; ( 2 ) to regulate or innovate inner organizational structure of the enterprise under the pressure of external competition ; ( 3 ) to introduce green marketing concept by taking advantage of advanced technologies at yangzhou university ; ( 4 ) to avoid competition with rivals on room - temperature dairy products

    本文從營銷環境、競爭力的角度對揚大乳業集團作了細致分析，並通過swot分析設計出了四大類經營戰略方案，即採取差別化戰略突出乳品在本地市場的新鮮優勢；利用外部競爭壓力加快推動對內部組織結構的調整和改造；充分發揮高校科技與人才優勢，引進綠色營銷理念，塑造綠色乳品形象，引導綠色乳品消費，避免在簡單的買贈促銷上與競爭對手對抗；採取「有所為有所不為」的策略，避免在常溫產品上與競爭對手進行正面競爭。
  4. Both the data of the marketing survey and the opinion to green marketing in this thesis not only have practical and instructional function to develop dalian asahi senshoku co., ltd., but also provide theoretic, practical and helpful reference for domestic home textile enterprises that finally fulfill the integrations of benefit of enterprise economy, ecology and society

    本文大量的市場調研數據和對企業綠色營銷戰略的分析和見解，不僅對旭染織公司的發展有著現實的指導意義，還可以探求我國家用紡織品行業在面臨國內市場、國際市場競爭日益激烈的條件下開展綠色營銷的必要性和可行性。
  5. Facing to the newly marketing environment and the adjusting for the international hotels brand strategy, china hotels must fuse knowledge marketing strategy, green marketing strategy, the whole world marketing strategy and so, so that they take part in competition and improve the competitive position in the world

    筆者認為面對新的營銷環境發展趨勢和國際品牌戰略調整模式，我國飯店品牌戰略只有全面融合知識營銷，綠色營銷、全球營銷戰略等新時代的特徵，才能順應時代需求，才能使我國飯店的競爭引向一個高水平的品牌競爭階段，在未來全球范圍的競爭中掌握主動權。
  6. Green marketing ( gm ) is a young conception

    摘要綠色營銷是世界經濟發展的未來趨勢。
  7. For the abundant solar exploiting, the paper put forward a kind of new idea for the applying of solar which shoud, also, make full of known - brand strategy, core management organization, draft strategic goal which can be used for exploiting the solar. meanwhile, from the capital - using channel, estate policy, trade management and the scientific propagate. we shoud give them essential. sustaining, help them built brand advantage, technology developing advantage and regional advantage, make the new conception of green marketing, realize industrial energy strategy through rebuilding the advantage is to relieve the pressure of the energy shortage

    著重分析了廣東太陽能開發利用現實狀況及存在問題，圍繞開發利用廣東豐富太陽能資源，提出廣東太陽能要引入創新思維，實施名牌策略，培養企業核心能力，制訂符合本地區開發利用太陽能的戰略目標，從融資渠道上、產業政策上、行業管理上和科普宣傳教育等方面進行必要的支持、引導的微觀、宏觀策略，使其形成品牌優勢、技術創新優勢和區域群體優勢，營造綠色能源綠色營銷的新觀念和通過企業優化重組等實現其產業化的新能源策略，一方面緩解廣東省傳統能源不足，另一方面為居民生活提供潔靜、安全的現代新能源。
  8. Green marketing : an approach to develop fruit and vegetable market

    開拓果蔬市場的思路
  9. Green marketing : new trend of corporate marketing strategy

    企業營銷戰略新趨勢
  10. In the first part, the related work of societal marketing concept and green marketing are reviewed, which lead to bring waste processing into marketing research

    第一部分回顧了國內外對社會營銷觀念和綠色營銷的研究情況，提出了將消費后廢棄物處理問題納入營銷研究范疇的想法。
  11. Firstly, on the marketing view, for all kinds of manager ' s errors, it put forward the new views possessed by enterprises, which are technical development, social marketing, green marketing, competition and cooperation

    在營銷觀念方面，文章針對我國高新技術企業管理者在營銷理念上存在的種種誤區，提出企業應該具備市場導向的技術開發、社會營銷、綠色營銷、競爭合作等新的觀念。
  12. The internal realizing mechanism, which is discussed based on the analysis of green marketing " factor affected, mainly includes the basic principles, its realizing approaches, and its realizing process. basic principles contain system principle, externals economy principle, risk principle, continuity principle, coordination principle, and cumulativeness principle. realizing methods includes marketing green reengineering, green core competence, unified green marketing, green enterprise identification system and green network marketing

    內部實現機理是在分析綠色營銷影響因素的基礎上展開的，主要包括綠色營銷的基本原理（系統原理、外部經濟原理、風險原理、持續原理、協調原理和累積原理） ，綠色營銷的實現方式（營銷綠色再造、綠色核心競爭力、聯合綠色營銷、綠色企業識別系統和綠色網路營銷） ，以及綠色營銷的實現過程。
  13. Green marketing tactics of non - profit marking organization

    非營利組織的綠色營銷策略
  14. Then, it, based on analytical methods of sustainable development and environmental economics, constructs the theoretical foundation of green marketing

    隨后從可持續發展理論與環境經濟學的分析方法出發，構建綠色營銷的理論基礎。
  15. Reflections on green marketing

    談陶瓷行業的綠色營銷組合
  16. A feasible green marketing scheme for china railway first group co. ltd. is designed based on green marketing theories and its developing direction at the aspect of sustainable development of the enterprise itself is indicated in the thesis

    論文以中鐵一局集團公司為背景，主要運用綠色營銷理論，為企業設計可行的綠色營銷方案，從企業自身可持續發展的角度指出企業的發展方向。
  17. In addition, the basic contents and the application situations of the green marketing theories in china are introduced in this thesis by taking example for the typical enterprise, china railway first group co. ltd. at the same time, the enterprise ' s present marketing situations, international and domestic background confronted and the advantages and disadvantages for the enterprise to execute green marketing is analyzed in detail

    論文介紹了綠色營銷理論的基本內容，主要針對中鐵一局集團公司這個特定的企業，分析公司的綠色營銷現狀，面對的國內、國外環境，對公司進行綠色營銷的優勢和劣勢分析，提出企業綠色營銷策略。
  18. Aiming at the present green marketing situation of the enterprise, china railway first group co. ltd., the corresponding advices for execution are presented, including upgrading the training of the employees, increasing the investment of the envir - friendly equipment, paying more attention to the implementation of the environmental protection measures of all projects and strengthening the green management of the enterprise

    針對中鐵一局集團公司綠色營銷的現狀提出相應的實施建議，包括加強企業員工培訓和綠色設備投入，重視各個工程的環境保護方案的實施，加強公司的綠色管理。在我國，綠色營銷已經有了初步的發展，本論文提出的綠色營銷策略對中鐵一局集團公司拓展新市場，提高競爭力具有一定的參考價值。
  19. In the second place, the thesis raises respectively the countermeasures for enterprises in china in terms of the mam features of globalization, internet and continuity in new economy with the aim of international marketing, online marketing and green marketing etc. finally, the thesis brings respectively up with development countermeasures for enterprises in china aiming at other marketing innovation in theory and practice in new economy, such as service marketing, knowledge - based marketing, imc and relationship marketing etc. the full passage falls into six categories : the meaning, general situation of domestic and international research and research methods for the entry new economy and marketing innovation globalization and international marketing network and online marketing continuity and green marketing marketing innovation in theory and practice in new economy postgraduate : wang duchun major : agricultural economic management supervisor : prof. liang xueqing

    本論文首先分析了新經濟的內涵、特徵，以及新經濟對傳統營銷的沖擊，並結合營銷創新的概念，總結了新經濟時代營銷觀念創新、營銷組織創新、營銷策略創新和營銷創新要注意的問題。然後，分別就新經濟的全球化、網路化、持續化等主要特徵所針對的國際營銷、網路營銷、綠色營銷等方面，提出中國企業的創新對策。最後，針對新經濟條件下其它的營銷理論創新與實踐創新，如服務營銷、知識營銷、整合營銷、關系營銷等，分別提出中國企業的發展對策。
  20. Since 1992, app has been investing in china in large scale for advocating green marketing and becomes a forerunner in the integral vertical operation of paper loaded with wood fiber

    金光紙業自1992年起，開始了在中國的大規模投資，倡導綠色營銷理念，並成為林漿紙一體化垂直整合式經營的先行者。
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