marketing margin 中文意思是什麼

marketing margin 解釋
工業企業規定的商業加成
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品;適合市場上銷售的貨品。4. 市場學。
  • margin : n 1 邊緣;邊緣部分;范圍,限界;【軍事】圖廓。2 (版心外)空白;欄外,欄外註解。3 【商業】原價和...
  1. This paper focuses on the research and measurement of customer satisfaction of hunan power transmission and substation construction company, based on the analysis of their market environment and marketing status quo, and comes out with the conclusion that the construction process of projects, the relationship with the customers, and the service quality are the key factors impacting the satisfaction of power project customers. upon this conclusion, this paper presents new idea to exploit market, and appreciate tactic of marketing mix for electric power construction companies, that is, transferring the focus on those indices for the sake of themselves such as market rate, margin rate etc, to the customer satisfaction index that reflecting customers ’ requirement, and from the phase of ‘ sale ’, to the phase of ‘ do ’ ; at the same time, this paper establishes a set of scientific model and methodology for the marketing decision of power construction companies, instead of the decision making by intuition

    本次研究在對湖南送變電公司市場環境和企業營銷現狀進行分析的基礎上,進行湖南送變電公司顧客滿意度調查和測評,得出了工程產品的施工過程、最終輸出以及與顧客關系、服務質量是影響送變電公司顧客滿意度的主要因素的結論,據此改進市場營銷組合策略,為送變電施工企業市場開拓打開了新的思路,將市場營銷策略選擇的著眼點從市場佔有率、利潤率等基於自身需要的指標上轉移到體現顧客需求的顧客滿意度指標上,將關注重心從產品銷售階段轉移到送變電工程產品施工階段;同時也為送變電公司進行營銷決策建立一種科學合理的模型和方法,避免憑自己的直覺作出營銷決策。
  2. But they said the divisions operating margin will fall to around 9 % from 12 % because of higher marketing costs

    但由於營銷成本的增加,該項業務的營業毛利將從12 %下降至9 % 。
  3. In the example of yili company, the result is that, after merger, the marketing share increased and so does the sales income, but the profit margin decreased

    以乳品行業中的伊利公司為例,研究表明,企業並購后提高了市場佔有率,從而擴大了銷售收入,但是利潤率下降。
  4. Beijing public margin of fruit and vegetable production and marketing professional cooperatives was established in september 18, 2007, the trade and industry bureau, beijing approved registration sites coa focused on the development of support units

    北京眾緣果蔬產銷專業合作社成立於2007年9月18日,經北京市工商局批準注冊,屬區農委重點發展扶持單位。
  5. For long time, our country state - owned commercial banks are placed in the nation administration controlling and protecting, they have demand of commercial bank marketing activity, although heading for the market in recent years, and adapt to the same profession compete in the process, on the whole, our country bank still be short of supplies in managing idea and applying and there is a big gap between our commercial bank and foreign capital bank in the margin for competing with foreign capital bank

    這將對中國銀行業這一受政策高度保護、開放程度較低的行業形成強烈沖擊。長期以來,我國商業銀行處于國家的行政性壟斷和保護下,雖然近年來走向市場,適應同業競爭的過程中,也開始對商業銀行市場營銷活動的探索。但總體而言,我國銀行在營銷管理觀念和應用水平上尚處在幼稚期,與外資銀行存在一定的差距。
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