paper marketing news 中文意思是什麼
paper marketing news
解釋
紙業商情-
First chapter is " the analysis of the manifestation and quality of gym news recreation in our country ". it includes three small parts, separately carried on the concrete analysis to gym mass paper media recreation through the substance and shape of sports report, and has been underway analyzing the fixed position location of the quality of the main gym newspaper media recreation. second chapter is " the reason analysis of gym news recreation in our country ". it elaborates four reasons : the marketing management of chinese mass media, the entertainment function of gym and mass media, the cultural psychology of the mass and the tacitly consent of government
第二章是「我國體育新聞娛樂化的原因分析, 」分別從四個方面闡述了我國體育新聞娛樂化現象產生的原因:一是傳媒的市場化運作是體育新聞娛樂化的原動力;二是體育與大眾傳媒共有的娛樂功能是體育新聞娛樂化產生的基礎;三是大眾文化心理為體育新聞娛樂化提供了強大的市場需求;四是政府的默許是體育新聞娛樂化現象得以持續的現實條件。
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