感知風險 的英文怎麼說

中文拼音 [gǎnzhīfēngxiǎn]
感知風險 英文
perceived risk
  • 感 : Ⅰ動詞1 （覺得） feel; sense 2 （懷有謝意） be grateful; be obliged; appreciate 3 （感動） move; t...
  • 知 : Ⅰ動詞1 （知道） know; realize; be aware of 2 （使知道） inform; notify; tell 3 （舊指主管） admin...
  • 風 : Ⅰ名詞1 （空氣流動） wind 2 （風氣; 風俗） practice; atmosphere; custom 3 （景象） scene; view 4 ...
  • 險 : Ⅰ名詞1 （險惡不容易通過的地方） a place difficult of access; narrow pass; defile 2 （危險） dange...
  • 感知 : perception感知機[器] perceptron; 感知決策論 sensory decision theory; s. d. t
  • 風險 : risk; hazard; danger
  1. According to previous work suggesting that event interest, risk constraint, and financial constraint will affect potential attendees ’ desire to attend and their sense that it is feasible to attend, this paper makes use of the confirmatory study to establish the theory construct, and confirms it in the empirical study. the significance in theory and its implication for. 2008 beijing olympic games are proposed finally. main conclusions of this paper are : event interest and constraints fully mediated the effects of motives and background on respondents ’ sense that it was feasible for them to attend. financial constraint did affect desire to attend. the desire to socialize and eustress had direct and positive effects on interest in the event and the desire to attend the event. results suggest the value of segmented sport event marketing that appeals to both travel and fan motives. in the last, this paper, according to the results of this research and the holding experiences of the successive olympic games, from the angle of special tourism events marketing, puts forward some olympics tourism strategies, for example destination branding marketing strategy, and emphasizes some advertent problems in olympic tourism marketing works, aims to pose some rational propositions for the operation of olympics tourism marketing

    以往的研究表明事件吸引力、風險限制因素、財務限制因素都會影響潛在參與者渴望參與的程度以及對于參與可實行性的感知，基於此，本文採用驗證性研究方法，首先建立理論架構，然後在實證研究中加以驗證，並提出了研究的理論意義及對2008年北京奧運會的現實意義和啟示。本文得出的主要研究結論包括:事件吸引力和人們對于限制因素的感知程度作為中間變量完全削弱了旅遊動機和潛在參與者背景對于參與奧運會旅遊可實行性的影響;財務方面的限制因素會影響人們參與奧運會的渴望程度;渴望社交和追求勵志性對事件吸引力和人們渴望參與奧運會的程度有一個直接和積極的作用和影響。研究結果還表明作為奧運會舉辦方，應該認識到體育事件市場細分的重要性。
  2. Research on the influence of perceived risk in on - line shopping decision

    感知風險對網上購買決策的影響
  3. Research of the perceived risk facets by consumers in internet shopping

    消費者網上購物感知風險構面研究
  4. Travelers vary considerably in their susceptibility to altitude illness, and no screening tests are available to predict someone ' s risk for altitude illness

    旅者對于高山疾病的感受性有相當大的差異，且沒有任何篩選檢驗可以預知個人發生高山疾病的風險。
  5. Considering limitations of previous studies above, this study take both perceived benefit, perceived risk into consideration and try to discuss consumer perceived risk reducing behavior. also the connection between perceived risk perceived value, and consumer purchase intent is the content of the paper

    鑒于上述感知風險相關研究領域所存在的缺陷，本研究將感知利得和感知風險同時納入研究范圍，來探討消費者的感知風險及減少風險的行為，並嘗試發現感知風險與感知價值之間如何聯結，進而影響購買意願。
  6. Dimensions of perceived risk mean embodiment of perceived risk. individual difference of perceived risk means that consumer with different demographic character, purchase experience, product knowledge, involvement and risk attitude, the perceived risk ' s difference. consumer preference of risk reducing method mean consumer with different demographic character and risk attitude, tht method they take to reduce risk is different

    其中，感知風險的構面組成是指消費者感知到的風險主要體現在哪些方面;感知風險的個體差異性是指具有不同特徵的消費者（人口統計變量、購買經驗、產品知識、捲入程度、風險態度不同）所感知到的風險的差異;消費者對于減少風險策略的偏好主要研究不同的消費者（人口統計變量、風險態度不同）所採取的減少風險方法的差異、以及對于風險減少策略的共同偏好。
  7. Study on online consumer behavior based on tam and perceived risk

    模型和感知風險的消費者網上購買行為研究
  8. Study on dynamic model of perceived risk during consumer ' s online shopping

    消費者網上購買行為感知風險動態模型研究
  9. Whether measured indirectly or directly, the tendency to pirate depends, to different extents, on three key factors : positive incentives ( e. g., improved functionality of the legal web site ), negative incentives ( e. g., perceived risk of piracy ), and consumer characteristics

    無論是使用間接變量還是直接變量，盜版傾向都在不同程度上依賴於三個關鍵因素：積極刺激（如合法網站的功能性的改善） ，消極刺激（如，感知的盜版風險） ，以及消費者特性。
  10. The main contents are included three sections. a kind of concept model of individual panic perception under crsis is proposed, which is composed of the event character factors, the connetion factors between event and individual, social influence factors and individual oneself factors. the event risk types by individual overestimation are obtained

    其中:提出了個體災難恐懼感知的概念模型，將影響個體災難恐懼的各種因素劃分四大類，即事件本身特徵因素、個體與事件關系因素、社會影響因素和個體自身因素，並給出了可能引起個體高估事件風險的類型，為深刻理解突發危機事件下個體恐懼的來源奠定了基礎。
  11. The work lay a fundation to understand individual panic. a kind of the individual panic perception model based logit modelling is proposed, which is tested by sars event. the results showed that the individual panic is only related to some main factors for given event in spite of many other factors, and these main factor can be estimated in advance by risk types estimation. a kind of individual risk perception model influnenced by information is proposed, which is to study information effects on individual risk perception and demonstrated by panic buying in sars event. the rsults show that individual panic and overreaction under crisis is related to people ’ s mental anticipation directly, and the anticipation may result in people ’ s overreaction by private information, and the effect of pulic information lies on consistency between private information and public information, and people ’ s confidence to government.

    提出了基於logit建模的個體災難恐懼感知模型，並以sars為例進行了實驗分析，研究表明，雖然影響個體恐懼的因素很多，但對于特定危機事件來說，個體的恐懼來源主要取決于幾個主要因素，而這些因素是可以根據影響類型事先預見的。建立了信息對個體風險感知影響模型，研究了信息在個體風險感知中的作用，並以sars中的物品搶購現象為例進行了實證分析。研究表明，危機事件下恐慌行為與過度反應直接與人們的心理預期有關，心理預期在私人信息的作用下會產生過度反應，公開信息的作用取決于兩者信息的一致性和公眾對政府的信任程度。
  12. By using the principle of the redundant system design in the engineering field and based on the multi - channel electronic model, this paper constructed a new kind of redundant multi - payment electronic payment model that has both high transaction efficiency and good reliability, analyzed the channel selecting method by combining the traits of the electronic payment and wireless communication technology, designed the corresponding user operation flow, worked out the calculation formula of different payment informal ion arrival rate by different redundant design methods and effects on the perceived risk and acceptance degree of the end - user, compared the integrated performance of different kinds of payment models, and solved the decreasing problem of transaction efficiency in the multi - channel payment model

    摘要利用工程領域的冗餘設計原理，在多通道電子支付模型的基礎上構建了同時具備高交易效率和高安全性的冗餘多通道電子支付模型，結合電子支付及無線通信技術的特點分析了冗餘通道的選擇方法，設計了相應的用戶操作流程，給出了不同的冗餘情形下的支付信息到達率計算公式、以及對用戶感知風險和接受度的影響，對比了各種支付方式的綜合性能，解決了在多通道支付模型中出現的交易效率降低的問題。
  13. One viewpoint consider consumer will choose product with maximal perceived value ( zeithaml, 1988 ), and another viewpoint consider consumer will choose product with maximal perceived value least perceived risk ( bauer, 1960 ). the commom ground of these two viewpoints is they all believe consumer will form apperceive when making purchasing decision

    在購買意願的研究領域里，出現了兩種不同的觀點：以zeithaml （ 1988 ）為代表的學者認為消費者在做購買決策時，會選擇感知價值最大的方案；而以bauer （ 1960 ）為代表的學者認為消費者會選擇感知風險最小的方案。
  14. Empirical analyses on the perceived risks of different products

    不同產品感知風險的實證研究
  15. But how to connect perceived risk and perceived value, there is no answer in previous studies

    感知價值最大和感知風險最小二者之間如何聯結
  16. Consumer with different perceived risk and differene perceived benefit, risk reducing method they ta

    感知利得、感知風險與減少風險對感知價值是否有影響
  17. In addition, consumer will balance gain and loss when making purchase decision, in other words, perceived benefit and perceived risk will appear in the same time

    另外，消費者在做購買決策時，總是在得與失之間進行權衡，也就是說感知利得和感知風險會同時出現。
  18. ( 2 ) relation among perceived benefit, perceived risk, perceived risk reducing, perceived value and purchase intent. what relation between perceived benefit and perceived risk is

    （ 2 ）感知利得、感知風險、減少風險、感知價值和購買意願之間的關系感知利得與感知風險之間具有什麼樣的關系
  19. Namely, studying consumer ' s perceived risk is very important for understanding consumer behavior. consumer changing, defering and canceling purchase decision is often influenced by perceived risk ( kotler, 1995 )

    相關研究結果顯示，消費者購買時傾向于減少其感知風險而不是最大化其感知利得，感知風險在消費者購買行為的解釋上更強而有力（ mitchell ， 1999 ） 。
  20. ( 2 ) the characteristics of entrepreneurial cognitions included entrepreneurial self - efficacy and risk perception, they affected corporate performance directly

    創業認知特徵包括創業效能感和風險知覺，創業認知特徵對于創業績效有直接的影響。
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