旅遊市場學 的英文怎麼說
中文拼音 [lǚyóushìchǎngxué]
旅遊市場學
英文
tourism marketing- 旅 : Ⅰ名1 [軍事] (軍隊的編制單位) brigade 2 (泛指軍隊) troops; force 3 (姓氏) a surname Ⅱ動詞1 ...
- 遊 : Ⅰ動詞1 (人或動物在水裡行動) swim 2 (各處從容地行走; 閑逛) rove around; wander; travel; tour 3...
- 市 : 同 「黻」[fú]
- 場 : 場Ⅰ名詞1 (平坦的空地 多用來翻曬糧食 碾軋穀物) a level open space; threshing ground 2 [方言] (...
- 學 : Ⅰ動詞1 (學習) study; learn 2 (模仿) imitate; mimic Ⅱ名詞1 (學問) learning; knowledge 2 (學...
- 旅遊 : tour; tourism
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( 2 ) development of tourism market should go on according to the procedure : first, analyzes the tourist behaviour features and relations between the supply and demand of tourism market ; second, select target market ; third, makes correct developing strategies of tourism market, including images designing on tourist destinations, rich and varied marketing activities, flexible price strategies, high quality service, etc. ( 3 ) surburbs tourism products should be designed on principles of meeting market demands, resources features, characteristic, structure bettering, comprehensive benefits, rational distribution, and surburbs tourism routes should be designed under principles of rational time arrangement, appropriate space arrangement, equal in value, etc. ( 4 ) development of tourism commodities is of great significance to surburbs tourism, which can enhance comprehensive tourism economy benefits, promote the development of interrelated fields, provide more jobs, increase the utilization ratio of resources etc. so, we should take some measures : speeding up developing tourism commodities ; promote the creativeness and cultural connotation ; establish management institution of tourism commodities market ; build right - the - spot enterprises that produce tourism commdoties
1 、旅遊資源開發主要採取興建、利用、提高和改造四種方式,並且遵循科學的開發程序。 2 、旅遊市場開發應首先分析旅遊者行為特徵和旅遊供需模式,然後進行旅遊市場的分析和目標客源市場的選擇,制定正確的旅遊市場開發策略:進行旅遊地形象策劃;開展豐富多彩的促銷活動;採取靈活的價格策略;提供優質服務等等。 3 、旅遊產品開發應依據市場需求原則、資源特徵原則、特色原則、結構優化原則、綜合效益原則、布局合理化原則等,進行旅遊產品設計,並且根據時間安排合理原則、空間安排適宜原則、等價原則等進行了郊區線路設計。As same as tourism psychology and tourism economics, tourism criminology is a newly rising cross - discipline
它和旅遊心理學、旅遊經濟學、旅遊市場學一樣,是一門新興的邊緣交叉學科。In adition to english , i have studied economics of tourism , tourist marketing , tourist psycology , tourist cultures , tourist etiquette science , guiding methods and techniques , vocational ethics of tourism , law of tourism , and so on
除了英語外,我們學了旅遊經濟學、旅遊市場學、旅遊心理學、旅遊文化學、旅遊禮儀學、導遊方法技巧、旅遊職業道德與旅遊法律等等。The following are theories to support the thesis : the achievements in the fields of city tourism, leisure tourism and others related ; theory of spatial interaction in tourism geography the connotation and classification, of tourism resources in tourism resources tourism market positioning and image positioning in tourism market as well as the application of the theories
其理論構架包括對城市旅遊、休閑旅遊等相關領域研究成果的利用,以及旅遊地理學中的空間相互作用理論、旅遊市場學及旅遊資源學中針對旅遊資源的內涵和分類的內容、旅遊市場定位及形象定位等相關內容在實際事例中的運用等。1. the preface consists of three parts : research setting, contemporary progress of the subject domestic and abroad, techniques of this field. on the base of clearing the study value of the apply the international network to tourism market development and the research achievement of this field, the author analyses technical route which combines theory and practice together with help from tourism economics, tourism marketing, message economics, message technology, social economics etc, and lay much emphasis on the importance of practice and the instructing meaning of paper
前言由選題背景、國內外學術研究前沿進展、本研究主要技術手段三部分構成,在明確國際網際網路絡在旅遊市場開發中應用的研究價值和國內外學術研究成果的基礎上重點分析了以旅遊經濟學、旅遊市場學、信息經濟學、信息技術學、社會經濟學為主的論文理論與實踐相結合的技術路線構成,並強調了實證研究的重要性和論文的指導意義。Based on the knowledge of tourism geography, tourism resource, tourism market, tourism exploitation and planning, making the use of the theories of sustainable development, tourism life - cycle, tourism central place etc, integrating the evaluation of tourism product exploitative condition in chifeng and the tourism analyses and product orientation, this paper studies the deep exploitation of tourism products in chifeng
本文借鑒旅遊地理學、旅遊資源學、旅遊市場學、旅遊開發與規劃學等學科的相關知識,運用旅遊地理生命周期理論、可持續發展理論、大旅遊理論、旅遊中心地理論等,結合赤峰市的旅遊產品開發條件,在市場分析與定位的基礎上,對赤峰市旅遊產品的深度開發進行了研究。Study on the strategies of chinese youth students tourist marketing
我國青少年學生旅遊市場營銷策略Basic knowledge for guides, tourism law and policy, fundamentals of tourism, fundamentals of computing, physical education, fundamentals of law, english for tourism purposes, advertising and promotion, public relationship, world religions and cultures, philosophy and political theory, drivers training, social communication and etiquette & tourist psychology, tourist insurance and travel service management, fundamental and computerized accounting
公共關系學、社交與服務禮儀、導游實務、導游基礎、旅行社經營管理、旅遊學概論、社會生態學、休閑產業學、旅遊地理、基礎會計學、會計電算化、統計學、主要客源國概況、旅遊市場營銷、商務談判、貨幣銀行學、汽車駕駛。Nowadays there exist some problems in tourism planning : less attention has been paid to the consumers " needs and their behavior, and the analysis of tourist market seems superficial. based on the previous research of many scholars, the thesis summarizes the methods of tourist market analysis, and then elaborates how the economy, tourists " characters and the tourism resources will affect the tourists " need. the methods of market segmenting, image designing of the tour place and target market localizing are also discussed
針對上述問題,本文在國內外眾多學者對旅遊客源市場研究的基礎上,系統地總結了旅遊客源市場現狀的描述和分析方法,並借用旅遊地理學、旅遊經濟學、心理學、行為學等學科的理論,用數理統計和模糊數學的方法對旅遊市場需求的形成、旅遊者的行為規律進行詳盡闡述,在此基礎上,概括了客源市場細分、旅遊地形象設計及目標市場定位方法。Variation of tourism structure is basic fact in the course of evolution, among which, evolution of tourism product structure is more paid attention to, tourist market structure is dimension of tourism product need, variation of residents " perception and attitude is a reflection of evolution of tourism product structure in sociology
旅遊結構的動態變化是演進過程中的基本事實,其中旅遊產品結構的演變愈受關注,旅遊市場結構是旅遊產品的需求層面,居民感知態度變化是旅遊產品結構演變在社會學的一種體現。In this research, landscape pattern, patch, corridor and landscape connectivity are used in regional tourism spatial competition, regional tourism traffic and regional tourism market. the tourism traffic could be the corridor of different tourism patch, calculate luxi tourists amount by the traffic connecting coefficient and tourism needs coefficient. the research result is proved accord with the investigation
本研究將景觀生態學中的景觀格局、斑塊、廊道、景觀連接度等理論與區域旅遊學旅遊地空間競爭、區域旅遊交通以及區域旅遊市場相結合,以旅遊交通作為不同旅遊地斑塊之間相互聯系的廊道,通過折算衡量廊道連接度的交通連接系數、分析遊客需求系數,最終得到瀘溪遊客量。Other feasibility studies completed during the year included the phase one study of the cruise centre development, which reviewed the current state of the cruise market and the potential for further development in hong kong, the visitor and recreation sub - study at pak shek kok, undertaken jointly with the territory development department to identify a possible location for a strategic recreation / tourist attraction near the chinese university of hong kong, as well as the study on hotel demand and supply which provided an update on the situation in hong kong
其他在年內完成的可行性研究包括"郵輪中心"發展計劃第一期研究,以檢討郵輪旅遊市場現況及在本港的未來發展潛力;與拓展署合作進行的"白石角發展區域旅客及休憩用途研究" ,以便在香港中文大學附近物色可以闢建重點康樂旅遊設施的地點;以及"香港酒店房間供求研究" ,以提供有關本港酒店供求情況的最新資料。Firstly, she examines visitors ’ underlying motivation to the vernacular villages, xidi - hongcun, in southern anhui and identifies five push factor domains and four pull factor domains. additional analysis investigated differences in the push and pull factor domains for different socio - demographic subgroups. the study results hold useful implications for exploiting and protecting resources, and expanding market in vernacular villages in southern anhui
第二章從推力因素和引力因素兩個不同領域,分析了皖南古村落的代表? ?西遞和宏村旅遊者的潛在旅遊動機,從眾多測量指標中整合出5個推力因子和4個引力因子,並進一步檢驗了推力和引力因素在不同人口統計學特徵群體間存在的顯著差異,為古村落旅遊資源開發與保護、拓展旅遊市場提供理論依據。Huaguo mountain, situated in jiangsu province lianyungang city, becomes a flower on chinese travel market since it integrates various interesting things in chinese famous writing " journey to the west " and various images in chinese traditional culture
江蘇省連雲港市的花果山,由於把一部中國古典文學巨著《西遊記》中的種種妙趣和中國傳統文化中的諸多代表形象巧妙地匯集一身,而成為了中國旅遊市場中的一朵奇葩。This paper stars with explanation of the tourism study background and the requirement of regional tourism sustainable development. through the concrete analysis of tourism resource space structure, tourism market space structure and tourism traffic space structure, theory of regional sustainable tourism space development is discussed and the main characteristics of regional tourism space are sum up. the author points out that sustainable development of regional tourism inevitably takes place upon the regional sustainable tourism space
本文從闡述旅遊學科研究的背景、國內外相關旅遊空間結構理論研究的發展狀況以及區域旅遊業可持續發展的要求出發,通過對區域旅遊資源空間結構體系、旅遊市場空間結構體系和旅遊交通空間結構體系進行具體分析,就區域旅遊可持續空間發展理論進行了探討,總結了區域旅遊可持續空間的主要特徵,並指出區域旅遊可持續發展必然發生在區域旅遊可持續空間之上,區域旅遊可持續空間是區域旅遊經濟、社會、環境三者協調發展的前提基礎和必要保證。In chapter three, the author uses questionnaire data to analyze demographic characteristic, characteristic of space distribution, tourism effect, motive and behavior of domestic tourist in putuoshan mountain, then discusses problems about tourism market and tourism product structure, finally puts forward some concrete development suggestions
第三章利用實地問卷調查數據,分析了普陀山國內旅遊者人口學特徵、國內客源地空間分佈特徵、旅遊者動機和行為、旅遊效果,論述了普陀山國內旅遊市場結構存在的問題,提出了旅遊產品開發建議。Fourthly, the paper analyses the exploitation potentiality. from the main influence factors and the area and time feature of tourists market and the tourist number, it analyses the ecotourism market future, and through building mathematic model, the paper is considered that the mtemei scenic spot has society base and market potentiality. fifthly, the
從影響峨眉山生態旅遊市場的主要因素、峨眉山主要客源市場的地域特點和時間特點、峨眉山的生態旅遊遊客量等方面分析了峨眉山生態旅遊市場前景,並通過建立數學模型對峨眉山生態旅遊市場進行預測,認為峨眉山具有生態旅遊開發的社會基礎和市場潛力。The shenyang international culture and education travel service, was founded in 1995, was managed together the work with " the shenyang seven colors sunlight education service center ", take educated the inspection, the school traveling activity as serves the characteristic, at the same time faced the social broad traveling market, provided the high quality civilized for the from all walks of life friend the traveling service
沈陽文教國際旅行社,成立於1995年,與「沈陽七彩陽光教育活動服務中心」合署辦公,以教育考察、學校旅遊活動為服務特色,同時面向社會廣闊的旅遊市場,為各界朋友提供優質文明的旅遊服務。Compared with other subjects of tourism science, tourism market research ( tmr ) has been far from enough investigated in china ' s academia and tourism industry. besides giving a clear - cut original definition of tmr, this paper also discusses in detail tmr ' s development history, research objects, application scope, and significance
旅遊市場調查一直是國內旅遊學科發展及旅遊經濟活動中較為薄弱的環節,本文除了給出旅遊市場調查新的定義以外,還逐一詳述了旅遊市場調查的歷史沿革,旅遊市場調查的對象、環境及其意義。Basing on the characters of the historic urban area, those marketing tactics are proposed : choosing the main products carefully, designing and making up reasonably, choosing market exactly, and expanding market full - scull. the industry management of tourism is the insurance of the correct development of the historic urban area ' s tourist industry
旅遊市場營銷策略的研究針對歷史街區的特點,提出了精選主打產品、科學設計組合、了解地域特點、準確選擇市場、內涵加外延拓展市場等全方位的市場營銷策略,實現旅遊產品與市場的順利對接。分享友人