營銷概念 的英文怎麼說

中文拼音 [yíngxiāogàiniàn]
營銷概念 英文
marketing concept
  • 營 : Ⅰ動詞1 （謀求） seek 2 （經營; 管理） operate; run; manage Ⅱ名詞1 （軍隊駐扎的地方） camp; barrac...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 概 : Ⅰ名詞1 （大略） general outline 2 （神氣） manner of carrying and conducting oneself; deportment ...
  • 念 : Ⅰ動詞1 （看著文字發出聲音; 讀） read aloud 2 （上學） study; attend school 3 （想念; 考慮） think...
  • 營銷 : marketing （ma）
  • 概念 : concept; conception; notion; idea
  1. Under the condition of the internet economy, the traditional marketing is by far under the great impact, and the concept of the online marketing conies into being

    在網路經濟條件下，傳統市場營銷管理受到前所未有的沖擊，出現了網路營銷管理的新概念。
  2. Be in new start " five - year plan " in developing the strategy, have two serious content : it is collaboration of as strong as the world look forward to, produce chinese textile advantage and international brand advantage adequately, integrated industry catenary, promote additional cost ; 2 it is with courtyard the college cooperates, establish center of dress research and development, build system of design of perfect research and development, production, sale, service, with " the design leads vogue, production to make sure character, sale develops the market, service to gain reputation " develop new idea, new target for the enterprise, with " deal with concrete matters relating to work, dovish, innovation, surmount " for business concept, strive for become industry celebrity, establish image of company of the chinese nation hard, make international top - ranking famous brand

    在新啟動的「五年計劃」發展戰略中，有兩項重要內容：一是與世界強企合作，充分發揮中國紡織品優勢與國際品牌優勢，整合產業鏈，提升附加值；二是與大院高校合作，設立服裝研發中心，建立完善的研發設計、生產、營銷、服務體系，以「設計引領時尚、生產保證品質、營銷開拓市場、服務贏得信譽」為企業發展新概念、新目標，以「務實、穩健、創新、超越」為企業理念，爭取成為行業翹楚，努力樹立中華民族企業形象，打造國際一流名牌。
  3. Grey collars ' life style and new concept of design and sales of men ' s wear

    灰領的生活方式與男裝設計營銷新概念
  4. This thesis based on the development of heilongjiang ' s green foods, through a large amount of collection and arrangement, to analyze the opportunity of development, some objective problems, course and present condition of heilongjiang ' s green food, point out the countermeasure of development of heilongjiang ' s green food. the thesis is divided into five units : unit 1 analyzes the definitions and characters of green foods, standard and signs of green food. the advantage which green food have and the significance of green food ; unit 2 analyzes the development course and present development situation of heilongjiang ' s green food based on analyzing the starter and development situation of our country, heilongjiang ' s green food past ten years, more work goes before in our country ; unit 3 analyzes the questions required dealing with which exists in development of heilongjiang ' s green foods, it indues that think is too late, the scale is too small, the way of sell is late and false is too much more ; unit 4 draws a conclusion that there is nice chance of developing green food in heilongjiang, based on using a large amount of data ; the last unit provides the ways to turn think, stronger big factories, make the sell way is more than before and draw the lay fastly, and provides appropriate countermeasures to develop heilongjiang ' s green food further i n a healthy way

    本文共分五章，第一章在分析了綠色食品的概念與特點的基礎上，對綠色食品的標準與標志進行了界定，並明確規定了綠色食品必須具備的條件，提出了發展綠色食品的意義；第二章在分析我國綠色食品的起步與發展概況的基礎上，對黑龍江省綠色食品的發展歷程和發展現狀進行了分析，黑龍江省綠色食品產業經過十多年的努力，呈現了全省合力抓綠色食品，健康快速發展的好勢頭，並且許多工作都走在全國的前列；第三章從實證著手，分析了黑龍江省綠色食品發展中存在思想觀念滯后、品牌雜、經營銷售方式落後、假冒現象多等若干亟待解決的問題；第四章運用大量數據，得出黑龍江省發展綠色食品的良好機遇，為黑龍江省綠色食品的發展提供了廣闊的發展空間；第五章針對黑龍江省綠色食品發展中存在的問題提出了轉變傳統觀念、壯大龍頭企業、抓好市場營銷、加強綠色食品法規的制定等相應的對策，並對黑龍江省綠色食品的進一步的健康發展提出了新的思路。
  5. This paper explains the concept and rationale of customerization, and analyzes it ' s meaning and feasibility. finally the essay particularizes five measures for libraries to actualize it effectively

    闡述了定製營銷的概念及理論基礎，分析了圖書館實施定製營銷的意義及可行性，並提出了圖書館有效實施定製營銷的五項措施。
  6. Chapter three the popularization of concepts

    第三章服務企業概念營銷的傳播推廣。
  7. According to the history and contemporary condition of the world wine industry and the character of chinese grape wine industry, guofeng ' s marketing environment and the company ' s inner superior and inferior situation were analyzed. the questions of guofeng ' s marketing were found and listed. then the paper put forward the marketing strategy for guofeng company according to 4ps, 4cs, 4rs and integration marketing theory : to reselect gansu middle market as its target market and relocate its marketing position by its unique location and green products concept, to richen its middle product - line, to strengthen wine culture promotion, and to build sale place

    論文主要運用現代營銷理論，採取市場調查法、文獻查閱法、 swot分析法等研究方法，結合世界葡萄酒行業發展的趨勢和中國葡萄酒消費市場的特徵，分析了國風干紅的市場營銷環境、公司內部的優、劣勢資源條件及其營銷現狀和存在的問題，運用傳統的4ps營銷理論並結合4cs 、 4rs營銷理論以及整合營銷理論，提出國風公司應選擇甘肅葡萄酒中端市場為其目標市場，以獨特的產地優勢和綠色產品概念為國風品牌定位，向市場提供高品質中價位的產品。
  8. As john naisbite the writer of " the great future " had predicted that being the most successful marketing concept, " franchising " would be the third revolution of the retail industry following department stores and supermarkets and become the dominant business model in the 21st century

    美國未來學家《大趨勢》作者奈斯比特曾說：特許經營是繼百貨商店、倉儲超市之後商業零售領域的第三次革命，是有史以來最成功的營銷概念，將是21世紀的主導商業模式。
  9. First, author states the origin of mo theory, and concludes that there are three research sub - fields, then analyzes its philosophic base - new marketing concept. mo is the result of the marketing development

    首先介紹市場導向理論的源起，指出這個理論所存在的三大研究領域，並對它的哲學基礎?新營銷概念進行論述。
  10. In late 1990s, non - profit organization marketing emerges 4 trends : maturity of social marketing ; globalization of non - profit marketing ; increasing of cause - related marketing ; and regulation of marketing value in npo

    20世紀90年代後期以來，非營利組織營銷領域還出現了四種新的發展趨勢:社會營銷概念的成熟;非營利營銷的全球化;事業關聯營銷的增長;非營利領域的營銷理念規范。
  11. At first, this paper introduced the definition 、 characteristics 、 applicability 、 the difference between some other related concepts, the actuality of our country ’ s public utility, and gave a new definition of the social marketing of public utility

    本文首先介紹社會營銷的定義、特徵、適用性、與相關概念的區別以及我國公益事業的現狀，並對公益事業社會營銷概念做出界定。
  12. In the second place, the thesis raises respectively the countermeasures for enterprises in china in terms of the mam features of globalization, internet and continuity in new economy with the aim of international marketing, online marketing and green marketing etc. finally, the thesis brings respectively up with development countermeasures for enterprises in china aiming at other marketing innovation in theory and practice in new economy, such as service marketing, knowledge - based marketing, imc and relationship marketing etc. the full passage falls into six categories : the meaning, general situation of domestic and international research and research methods for the entry new economy and marketing innovation globalization and international marketing network and online marketing continuity and green marketing marketing innovation in theory and practice in new economy postgraduate : wang duchun major : agricultural economic management supervisor : prof. liang xueqing

    本論文首先分析了新經濟的內涵、特徵，以及新經濟對傳統營銷的沖擊，並結合營銷創新的概念，總結了新經濟時代營銷觀念創新、營銷組織創新、營銷策略創新和營銷創新要注意的問題。然後，分別就新經濟的全球化、網路化、持續化等主要特徵所針對的國際營銷、網路營銷、綠色營銷等方面，提出中國企業的創新對策。最後，針對新經濟條件下其它的營銷理論創新與實踐創新，如服務營銷、知識營銷、整合營銷、關系營銷等，分別提出中國企業的發展對策。
  13. The third chapter mainly deals with the formation of marketing competence. based on the established theories in chapter two and basic conceptions of marketing competence and the integrated marketing management process, the writer works out a theoretic formation pattern for marketing competence : an enterprise continuously cultivates, innovates and upgrades its marketing notions, guided by which the enterprise improves its comprehensive level in market research, marketing policies, marketing strategies, marketing implementation and control

    筆者主要是在第二章對于營銷競爭力理論研究的基礎上，根據企業整體的營銷管理過程和營銷競爭力的基本概念，研究得出營銷競爭力的理論形成模式，指出企業營銷競爭力的形成是這樣的一種過程：企業不斷培育、創新和升級自身的營銷理念，從而以此指導企業在參與市場競爭的過程中，不斷提升營銷調研、營銷戰略規劃、營銷策略計劃、營銷執行與控制等各方面綜合競爭能力水平。
  14. Chapter four reviews the development situation of relationship marketing in china, pointing out the existing problems in domestic market, such as the faultiness of relevant law and policy, the backward of marketing idea, among which, it emphasizes the existing problems facing marketing in enterprise in china, e. g. the poor quality and slow renovation of products, the inadequate study of customers, ignoring the cooperation among the rivals, paying attention to and satisfying the customer ' s realistic requirement, ignoring their latent needs so on, and points the way of improvement

    第四章回顧了關系營銷在中國的發展概況、指出了我國關系營銷市場上存在的問題，如相關法規、政策不夠完善，營銷理念滯后，其中著重探討了我國企業營銷中存在的問題：如產品質量不高，產品更新不快，對顧客的研究不夠，不注重競爭者間的合作，只注重發現和滿足顧客的現實需求，而忽視消費者的潛在需求等等。
  15. The part of case analysis can be divided into seven parts. the first part use the economy recycle to analyses the real estate surroundings, the second part analyses the economic character of guangzhou real estate, the third part uses mr. porter ' s five power to analyse the competition of qinjian, and the fourth part uses swot to appraise qinjian real estate company entrying into real estate market, the fifth part uses stp theory to explain the marketing strategy of " wan shou ya yuan ", the sixth part use 4p to analyse " wan shou ya yuan " project marketing strategy, the seventh part focuses on the macroeconomic environment of " zhu jiang xin cheng " business building, and the last part give some marketing decision suggestions for qinjian company

    案例分析共分八部分，第一部分結合房地產行業經濟周期對市場環境進行分析；第二部分分析廣州市房地產行業經濟特性及；第三部分運用波特的5力模型分析勤建公司的競爭力，第四部分運用swot理論對勤建置業市場進入作出評價；第五部分對「萬壽雅苑」的進行stp分析；第六部分運用4p理論對萬壽雅苑的營銷策略進行分析；第七部分對勤建置業珠江新城寫字樓項目的宏觀環境分析；最後第八部分運用整合營銷概念對勤建置業的發展提出一些設想與建議。
  16. Brand equity is the most important and famous concept in the 1980 ' s

    20世紀80年代所出現的最重要、也是最為人所知的營銷概念就是品牌資產。
  17. The marketing concept also specifies a profit objective, which is equally necessary for the system ' s survival

    營銷概念還指定利益目標，它對公司的生存同樣重要
  18. Get to know important marketing concepts in this 12 - lesson course. gain the necessary communication skills needed in a marketing environment with english for marketing

    通過這12個單元的課程幫助您了解重要的營銷概念，學習用英語進行營銷的交流技巧。
  19. With the theoretical development in service marketing area, the concept of internal marketing is rising and suffers more and more extensive value from the western academia and the business field as a branch of service marketing

    隨著服務營銷理論的發展，作為其研究分支的內部營銷概念也開始興起並越來越受到西方學術界和企業界的廣泛重視。
  20. The main representation is that the marketing ideas of real estate now in some degree is simply to sell and promote the property that have been built. if strictly saying, it is only the selling in the concept of marketing

    主要表現為目前的營銷理念很大程度上只是針對已建成的物業進行銷售定位與推廣，嚴格而言僅算營銷概念中的銷售而已。
分享友人
分享到 Line

分享到臉書