行銷測略 的英文怎麼說

中文拼音 [hángxiāocèlüè]
行銷測略 英文
strategic marketing
  • 行 : 行Ⅰ名詞1 （行列） line; row 2 （排行） seniority among brothers and sisters:你行幾? 我行三。where...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 測 : 動詞1. （測量） survey; fathom; measure 2. （測度; 推測） conjecture; infer
  • 略 : Ⅰ名詞1 （簡單扼要的敘述） summary; outline; brief account; résumé: 節略 memorandum; aide mémoire;...
  • 行銷 : be on sale; sell
  1. So, the paper uses porter ’ s “ five power ” model to find the feasibility of differential marketing strategy from supplier, customer, culturist and competitor, finding that feed industry has a good future, the demand of culturist appears new characteristics and other competitor can not find their position, upwards suppling the chance and the market guide for corporation adjusting his marketing strategy

    基於上述問題，本文引用波特「五力競爭」模型，從行業視角觀測供應商、經銷商、養殖戶和競爭對手，尋找公司制定差異化營銷策略的必要性和可行性。分析發現飼料工業具有良好發展前景、養殖戶需求出現新的特徵、競爭對手存在定位不準等情況，這為公司調整營銷策略提供了市場向導和機會。
  2. The power industry of our country is fast growing, having made the enormous achievement in power construction, installed power - generating capacity and annual generation have already averagly leapt to the second place in the world, regional high voltage, main net shelf of the voltage grade of superelevation that most areas have formed transprovincially, electric short supply state is improved by a certain degree, power industry has supported the fast development of national economy effectively. after the obvious change takes place in the state between supply and demand of electric market, the current electric system exposes some drawbacks not meeting the needs of socialist market economy system. it is obvious to monopolize the systematic defect managed day by day, the market barrier has hindered the forming of the electric market transprovincially between provinces, has hindered the electric power resource from improving the whole competitive power of national economy, the country determines to further deepen the process of the electric system reform

    本文運用市場營銷學、電力需求側戰略管理的相關理論，從對電力需求側管理與營銷現狀、存在問題和特徵的了解入手，通過對電力市場宏觀環境和電力市場主體的分析，對電力需求側管理與營銷目標市場進行細分，確立了電力需求側管理與營銷目標市場並進行定位，進而提出了電力需求側管理與營銷成本領先、市場滲透的戰略選擇，在戰略選擇的基礎上重點對電力市場營銷策略進行了研究，提出了實施營銷戰略和各項策略必備的組織、保障措施，對實施中可能出現的問題進行預測並提出相關對策，從而初步形成一套電力市場營銷體系，以指導供電企業的電力需求側管理與營銷工作，提高增供促銷水平。
  3. The novel mechanism dynamically participates register functions, as well as overcomes static general register pressure for software pipelining ; ( 3 ) a cost model for software pipelining is proposed in the dissertation, and quantitative evaluation is also performed ; ( 4 ) a dependence based cost testing ( dbct ) algorithm and decision framework are proposed

    軟體流水的性能會受到計算機體系結構、編譯演算法和程序特性的限制，該模型提出了軟體流水是一種有損策略的新觀點，並在確定體系結構和編譯演算法的條件下對軟體流水的開銷進行了量化分析； （ 4 ）提出了一種基於相關性分析的軟體流水開銷測試（ dbct ）演算法以及軟體流水的決策框架。
  4. ( 4 ) identify the railway passengers " current needs accurately and precisely through the research on consumer behavior which helps to forecast their potential needs, understand those target consumers better, and position, segment the market in a scientific way. provide the consulting service in the view of consumer psychology for east china railway enterprise ' s marketing strategy and tactics

    通過消費者特徵的研究，更精細和準確地識別消費者的現實需求，預測消費者的潛在需求，更好地識別目標消費者，科學地進行目標市場定位和細分市場，為市場營銷策略的制定提供消費心理學的咨詢與指導。
  5. This text commences from the analysis of the characteristic of the profession characteristics and the marketing characteristics, it has make a detailed illumination and analyze to some inevitable problem during the market competition of a high - tech enterprise. join together the development condition of our high - tech industry and the existing problem during the marketing compete, at last i give a expatiate completely about the market need characteristic analyze and the predict of product demand strategy, price strategy, channel strategy and marketing promotion strategy, international marketing. and put forward own views with the measure that should adopt

    本文研究的是我國高技術企業營銷策略和管理方面的問題，從高新技術企業的行業特點、高新技術營銷的特徵的分析入手，通過對高技術產業的市場競爭中企業必然會面臨的一系列特殊問題做了詳細的闡述與分析，並結合我國高技術產業發展狀況及企業在市場營銷競爭中存在的問題與原因，對高新技術企業的市場需求特徵和需求預測、產品策略、定價策略、銷售渠道策略、銷售促進策略、國際營銷策略各個方面的營銷活動進行了全面的闡述，並提出了自己的見解。
  6. This paper focuses on the research and measurement of customer satisfaction of hunan power transmission and substation construction company, based on the analysis of their market environment and marketing status quo, and comes out with the conclusion that the construction process of projects, the relationship with the customers, and the service quality are the key factors impacting the satisfaction of power project customers. upon this conclusion, this paper presents new idea to exploit market, and appreciate tactic of marketing mix for electric power construction companies, that is, transferring the focus on those indices for the sake of themselves such as market rate, margin rate etc, to the customer satisfaction index that reflecting customers ’ requirement, and from the phase of ‘ sale ’, to the phase of ‘ do ’ ; at the same time, this paper establishes a set of scientific model and methodology for the marketing decision of power construction companies, instead of the decision making by intuition

    本次研究在對湖南送變電公司市場環境和企業營銷現狀進行分析的基礎上，進行湖南送變電公司顧客滿意度調查和測評，得出了工程產品的施工過程、最終輸出以及與顧客關系、服務質量是影響送變電公司顧客滿意度的主要因素的結論，據此改進市場營銷組合策略，為送變電施工企業市場開拓打開了新的思路，將市場營銷策略選擇的著眼點從市場佔有率、利潤率等基於自身需要的指標上轉移到體現顧客需求的顧客滿意度指標上，將關注重心從產品銷售階段轉移到送變電工程產品施工階段;同時也為送變電公司進行營銷決策建立一種科學合理的模型和方法，避免憑自己的直覺作出營銷決策。
  7. Aiming at the major problems in the staple fibre marketing of lypc, the author makes the analysis and forecast of the supply and demand of staple fibre products home and abroad. the author studies the tendency of market competition and the main competitors, making the in - depth analysis of the enterprises " internal conditions. finally the strategies of target market choice and product orientation of staple fibre marketing of lypc are worked out as well as the strategies such as product, price, promotion and sales channel etc., the above of which are expected to be for reference on the enterprise ' s operation strategy to a certain extent thus the conclusions are made as follows on the marketing strategy of lypc staple fibre : ( 1 ) product strategy : the strategies of product differentiation and combination are worked out and the 3 - party combined operation pattern with downstream intermediate dealer and textile plant is put forward creatively

    本論文直面全球化給石化企業帶來的挑戰，在查閱大量文獻的同時，結合遼陽石化現狀進行實證研究，採用運用數理統計、對比分析和同業討論等方法和信息互通等技術手段獲取所需最新數據，針對遼陽石化公司滌綸短絲產品市場營銷工作中存在的主要問題，通過對滌綸短絲產品的國內外供需狀況進行分析預測，對市場競爭態勢與主要競爭對手進行研判，對企業內部條件進行深入剖析，最終提出遼陽石化滌綸短絲產品目標市場選擇與產品定位戰略，以及產品、價格、促銷和銷售渠道等策略，以期對企業經營戰略的制定有一定的借鑒作用。
  8. The promotion of customer satisfaction causes the promotion of customer ' s loyalty directly. but the fact is, the customer with tall customer satisfaction might not be loyal, unsatisfied with customer loyal customer often, this text a paradox gets the new research view out of, have carried on the positive research. chapter two introduce characteristic of market, car of chinese, i. e. production from single and one type to intensive, pluralistic transition

    其次，本文重點對中國轎車市場的客戶滿意度進行了分析，通過建立中國轎車市場的顧客滿意度分析測評模型，定性研究了關于顧客滿意度，顧客忠誠度和顧客認可度之間的關系，並以一汽-大眾某品牌作為案例，定量分析了顧客滿意度對于企業市場佔有率和銷售量的相關關系，建立了適合一汽-大眾該品牌的聯系服務與銷售的戰略模型。
  9. After comparing detailed information, including the actual situation of the china telecom innovation, after using the theory of inspection and analysis in the sales management, the theory of market purchase analysis, the theory of market requirement forecast and the theory of objective market orientation, the author has analyzed the operation methods in different large companies and used the assumption deductive method in demonstration research, the author has proved the argumentation in which cnc applied marketing strategy in different points and different time telecom companies

    筆者通過獲得大量比較詳實的一、二手資料，針對近年來中國電信改制現狀，應用本人所學的營銷管理學中營銷環境的審視與分析原理，市場購買行為分析原理，市場需求預測原理及目標市場定位原理等理論知識，通過對各大電信運營商的公司運作現狀的分析，運用實證研究中的演繹法，論證了中國網通集團不同時期不同側重地應用市場營銷策略的論點。
  10. The measurement model is made up of strategic ability, technologic ability, managerial ability, core marketing ability, and so on. the model is established from the storage, the quality and the value three aspects. and then it is helpful to describe the comprehensive strength in quantization, which will help the enterprise to know its own comprehensive strength precisely

    本論文首次提出了對企業綜合實力進行量化描述的系統構思，而且從企業戰略能力、組織管理能力、核心技術能力、人力資本實力、信息應用能力、市場營銷能力、國際化水平等幾個評價維度，從存量、質量、價值等幾個層面，從現實實力及其發展趨勢，首次建立了企業綜合實力的測度模型，並運用模糊綜合評價、時間序列預測模型、模糊聚類等多種方法建立測算方法，從而量化地描述一個企業的綜合實力。
  11. This article, in view of the commodity sale characteristic, establishes the markov forecast model which possibly carries on the prediction to the commodity sale situation, thus it formulates the commodity sale strategy provided to the enterprise as the theory basis

    針對商品銷售特點，建立了可以對商品銷售情況進行預測的馬爾可夫預測模型，從而對企業制定商品銷售策略提供理論依據。
  12. The power marketing theories are expounded in this paper. after demand forecast and trend analysis of the present power marketing status in hunan province, a series of modes such as separating transmission and distribution, separate distribution and power sale, management, target marking combination are established, it suggests hunan power marketing strategies, and plays an instructional role to promote the accomplishment of tasks of " development, reform, management, benefit ", to facilitate the realization of targets of " to establish the first - class power enterprise in china, and strive to be the first - class enterprise in th e provincial industries

    電力市場營銷的理論在本文中進行了詳細的闡述，並通過對湖南省電力市場營銷現狀進行趨勢分析和需求預測，建立了湖南電力市場營銷的輸配分開、配售分離、管理和目標市場營銷組合等系列模式，提出了湖南電力市場營銷策略，為促進湖南電力完成「發展、改革、管理、效益」任務和實現「創建國內電力一流、爭當省內行業一流」目標起到指導作用。
分享友人
分享到 Line

分享到臉書