comparative marketing 中文意思是什麼

comparative marketing 解釋
比較營銷
  • comparative : adj 1 比較（上）的。2 相當的，還可以的。3 【語法】比較級的。4 〈委婉語〉（廣告等）比較性的，攻擊...
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  1. Firstly, the paper carries on comparative analysis to the marketing result of travel websites between two countries with the correspondence analysis. especially, studying website content is unsuitable to use correspondence analysis, we use radar diagram go on comparative analysis

    首先，本文採用了對應分析法對兩國旅遊網站的營銷效果進行比較分析，對其中不宜使用對應分析法來研究的特殊指標? ?網站內容，本文使用了雷達圖對其進行單獨比較分析。
  2. Through the transformation and development over the last 20 years, a mileage has been set that the deficiency in agricultural products has given place to the comparative surplus. the agricultural production and rural economy in china has entered a new stage of development. at this stage, it is required that the process of agricultural marketing be accelerated and the pattern of enterprised management be innovated

    歷經20餘年轉型發展，以農產品供給由短缺到相對剩餘為標志，我國農業和農村經濟已經進入了一個新的發展階段，在這一階段中，需要加快推進農業市場化進程，創新產業經營組織形式，即需要進一步整合農業產業內各生產者之間的壟斷競爭關系，以實現農業規模經濟和競爭活力的兼得。
  3. This thesis also attempts to phase the restructuring endeavor into 4 stages, one in which the supply - demand balance should be adjusted through quality promotion, one when the competitive edge should be sharpened by realizing the comparative advantages though crop zone development, the agribusiness promotion stage focusing on the vertical integration of the production, processing and marketing and the coordinated rural - urban growth period characterized by the rise of the urbanization level, the free move of surplus labors, and the booming of the service industry in rural areas

    並對農業結構調整的主要階段進行了劃分：即以提高農產品質量為重點，調整供求關系階段：以優化區域布局為重點，充分發揮比較優勢，提高農業競爭力階段；以發展農產品加工業，形成產加銷一體化為重點，促進農業產業升級階段；以農村城鎮化和農村第三產業快速發展為依託，加快轉移農村勞動力，促進城鄉經濟協調發展階段。
  4. Taking the passenger transport as the main research subject, the article is emphasizing particularly on the comparative analyses of staff, service process and physical evidence between a airline and foreign airlines. then, by using the theory of services marketing, this author makes some suggestions to improve and perfect a airline ' s service products, thus to increase the competitiveness and profitability of a airline

    本文以客運服務產品為主要研究對象，側重從客運服務產品構成中的人、服務過程和服務有形展示方面對a航空公司客運和國外先進航空公司服務產品的現狀進行對比分析，應用服務營銷的相關理論，對a航空公司服務產品的改進和完善提出一些建議，以期對a航空公司改進客運服務工作，增強競爭力和贏利能力起到一定的借鑒作用。
  5. The whole dissertation can be divided into 9 chapters, which are mainly engaged on the comparative theories of the common balance and the partial balance, and the methodology of the demonstration and criterion economics to do the analysis and res earch on the purpose of making relatively thorough and deep assessment on the policy - making and related improvement suggestions on such areas as the implement performance of the agriculture policies, the requirement structure of agriculture, the structure of employment, the basic elements and arrangement of agriculture production, the sustainable development of agriculture and the agriculture internationalization etc. the basic innovative points of the dissertation are as follows : ( 1 ) to establish a systematic framework for the research on the policies of agriculture industry and the structure of agriculture industry ; the framework for grand agriculture industry structure ; the framework of subject relationship in the agriculture socialized service system ; the circulation framework of sustainable development for agriculture ; the model framework for corporation development for agriculture institution ; ( 2 ) to expand the external scope of the concept of agriculture ; ( 3 ) to put forward the ideas of the corporation orientation by restructuring and innovating the present agriculture operational institution ; ( 4 ) to raise the viewpoints to set up the quality standard system for agriculture produce and to initiate the same system of the internal and external trade ; ( 5 ) to offer the suggestions on guiding the development of the township and private enterprises through the industry policies ; ( 6 ) to raise the innovative viewpoint by way of the systematic analysis on agriculture and the employment structure of the countryside, the district arrangement, technological innovation and the marketing system of agriculture produce ; ( 7 ) to put forward the comprehensive thinking way to broaden the logistics services for agriculture produce ; ( 8 ) to raise the new idea of the agriculture supporting system and the policy suggestions on expanding the areas for the government to support agriculture industry, reorganization of agriculture insurance system and aid to the weak masses of the countryside

    本課題是在國家農業產業政策不斷完善和產業經濟學科科學發展的背景下，從農業產業政策的實踐出發，從大農業產業結構、組織、技術、資金、勞動力、土地等資源配置以及區域布局、國內外關聯等角度，以農業產業政策與農業發展的互動關系為切入點，提出了農業產業政策調整取向，初步形成和發展了政策理論。全文共分9章，主要運用一般均衡和局部均衡比較等理論，實證、規范經濟學研究等方法進行探討，對農業產業政策實施績效、農村需求結構、就業結構、農業生產要素和布局、農業可持續發展、農業國際化等命題以及對策建議作了比較全面深入的評析。本課題研究主要有以下創新觀點：初步搭建了農業產業政策和結構理論框架，設計了政策和結構體系圖；延伸了「農業」概念外延，提出了「大農業」的構想；提出了農業產業經營組織再造和創新的公司化發展方向，設置了農業產業化、公司化發展模式圖和產業化公司模型圖；設計了農業可持續發展良性循環圖和農業資金投入效益模型圖；提出了建立農產品質量標準體系、推行內外貿一體制的觀點；建立了農業保障體系參照圖，建議通過產業政策引導鄉鎮、私營企業和「三資」企業發展；剖析農村勞動力就業結構、區域布局、科技創新、農產品市場體系；提出了加大農產品物流配送的整體思路；提出了農業支撐體系新觀念及擴大政府支農范圍、重構農業保險體系、扶持弱勢群體的政策建議。
  6. This paper define the theory of product combination, product life cycle product innovate, product system, product entity scheme, product market analyse, product development scheme, product price scheme, product place scheme, product brand management. connect practice, analyse products actuality of dfmc transmission ltd. co. and consult the demand of auto market. apply statistics, stage, technique innovate, marketing, industrial economics, product management and stratecis brand management to discover problem, analyse problem, solve problem. dfmc transmission ltd. co. change from scheme economic to market economic, become a comparative independence corporation from only produce gearbox plant

    本文通過對產品組合、產品生命周期、產品創新、產品體系、產品實體策劃、產品市場分析、產品開發策劃、產品價格策劃、產品渠道策劃、產品品牌策劃的理論闡述，結合實際，對東風汽車變速箱公司的產品現狀進行剖析、以及對中國汽車市場發展需求的探討，運用統計學、運籌學、技術創新學、市場營銷、產業經濟學、產品管理和品牌營運等理論，去發現問題、分析問題、解決問題。
  7. On the comparative advantages of chinese enterprises and international marketing strategy

    論我國企業的比較優勢及跨國經營戰略
  8. Based on abroad marketing theory, starting with abroad marketing theory development process history, the paper analyses staggered development of chinese marketing theory and trend of the theory by using comparative methods. following the previous analysis, the paper discuss development process of marketing pipeline from external to internal, dissertate main feature in different phrase respectively. the growing of white wine marketing pipeline is intricate

    本文以國外營銷理論發展為基礎，運用比較研究的方法，從國外的營銷理論發展歷程入手，分析了中國營銷理論的階段性發展及將來的發展趨勢；接著又從國外營銷渠道理論發展的過程，延伸到中國營銷渠道發展的各個階段及主要特點，其中又以白酒的渠道發展較為復雜。
  9. The report regards " strengthen the international competitiveness of the industrial enterprises " as the center to ensure the strategy choice direction of the related - industry after the reasonable analysis to the sensitive problem with the help of the system, motion, comparative analysis method assisted with the mathematic tools and concise illustrations. it has n ' t stated the specific industries thoroughly, only making the choice of the international competitive strategy among labor - intensive industry, the technology - intensive industry, the capital - intensive industry by the category - divided way. it has depicted the choice direction of the related types of the industry international marketing strategy on the choice of the basic competitive strategy, which can offer more references to more enterp

    本文以「增強工業企業的國際競爭力」為中心，採取系統、動態、比較分析方法，輔以數學工具與簡明圖解，對感性問題進行理性分析，確定了相關行業的戰略選擇方向，根據產業分類方法，對勞動密集型、技術密集型、資本密集型三種類型工業企業國際競爭戰略進行了針對選擇，在基本競爭戰略選擇的基礎上描繪了相關類型工業企業國際營銷戰略的選擇方向，對企業國際營銷戰略的選擇具有一定的參考價值。
  10. And then, this assay has made comparative analysis on the system of produce marketing channel home and abroad

    接著，本文對國內外農產品營銷渠道體系進行了比較分析。
  11. Through the comparative analysis of the domestic and foreign reason, we find that the difference of technological environment and economic environment is basic reason of disparity in the two countries ’ website marketing result. secondly in the use of the marketing tactics, website ' s brand construction, individualization, discount, and the good after - sale service are the immediate causes leading the disparity in website ' s flow and website popularizes

    通過內外部原因的比較分析我們發現，技術環境和經濟環境上的差異是兩國旅遊網站營銷效果差距的根本原因;其次在營銷策略的使用上，網站品牌建設、個性化定製服務、折扣和優惠、良好的售後服務以及與大導航臺的獨家合作是美國旅遊網站在網站流量、網站推廣上領先我國的直接原因。
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