international business and marketing 中文意思是什麼

international business and marketing 解釋
國際商務及營銷
  • international : adj 國際（上）的，國際間的；世界的；〈I 〉國際勞工聯盟的；〈I 〉國際信號的。 an international con...
  • business : n 1 事務，業務；事，事業，行業，工作。2 實業；商業，營業，買賣，交易；營業額，交易量；商情。3 商...
  • and : n. 1. 附加條件。2. 〈常 pl. 〉附加細節。
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  1. Articles from the faculty have been published in distinguished academic journals including the harvard business review, the journal of international marketing, the international journal of human resource management, the strategic management journal, the academy of management journal, the academy of management review, the journal of international business studies, and organisation science. ceibs research also serves as a basis for academic conferences and highly specialised, well - attended workshops

    學院的教授隊伍由海內外知名學者組成，教授大都擁有世界一流學府的博士學位，有著豐富的教學經驗，並有為全球500強公司做顧問或為政府做高級智囊專家的寶貴經歷。他們紮根中國，服務中國，將世界最前沿的管理思想與中國的管理實踐相結合，是培育中歐學生成長最寶貴的資源。
  2. In order to achieve the strategic goals, in this paper we discuss from 5 aspects of scale enlargement 、 brand advertising 、 simulation business 、 marketing strategy and international business

    為了實現戰略目標，本文著力尋求衢電多經發展的戰略途徑，從衢電多經企業的規模擴張、品牌培育、虛擬經營、市場策略、國際化經營五個方面進行了探討。
  3. Chapter two " impacts of china ' s accession to wto on retail industry " analyzes : the influence of accession to wto on domestic retail industry ; pressure from international business capital due to its advantages of capital strength, scale and advanced business pattern ; competition pressure from low profit criterion of supermarket business ; pressure from the management advantage of international business groups. chapter three " development strategy for retail industry after china ' s accession to wto " studies the development strategy for china ' s retail industry after accession to wto : formulating relevant laws and policies for foreign capital introduction as soon as possible ( asap ) ; working out plans for establishment of large - scale supermarket network asap ; developing multiple business patterns with mainstay business as the focus ; developing chain store business to bring about scale efficiency ; accelerating of modern enterprise institutional reform ; promoting scientific management level of retail enterprises ; setting up scientific and overall marketing concept, further strengthening sense of market orientation ; attaching greater importance on resources of talented persons and commodities ; making full use of information technologies, implementing e - commerce mode in retail enterprises ; actively exploring northwest china and developing new market

    文章第二章「中國加入wto對零售業的沖擊」從中國零售業對外開放的歷史入手，簡要介紹了中國加入wto對國內零售業的影響，指出加入wto后，中國零售業可能面臨以下幾個方面的沖擊：國際商業資本在資金、規模和業態的先進性上所帶來的壓力；規模擴張壓力，即中國連鎖超市受到了投資規模擴張的資金壓力；超市行業低贏利水準的競爭壓力；國際商業集團在管理上的優勢對中國零售企業的壓力；新的管理理念、服務方式進入所帶來的沖擊；現代商業觀念的引進打破了中國商界固有的思維；國際經濟一體化程度的提高不斷促使中國零售業的絕對利潤和相對利潤下降；我國零售業網點的不足以及布局的不合理；零售業的信息革命所帶來的觀念沖擊。
  4. Oriented to the original technical incubation and transformation and providing services to international scientific and technological exchanges and high - tech business activities, jianxiang sector will make full use of its perfect business and exhibition facilities, extend the cbd functions and integrate science and technologies with business to develop scithech brokerage, convention & exhibitions, marketing, information consulting, as well as investment & financing intermediary services and technological talent exchanges and other business services

    健翔園定位於原創技術孵化，轉化和為國際科技交流於高科技商務活動提供服務，特別使利用其完備的商務和會展設施，延伸cbd的功能，會合科技與商務，發展科技經濟，科技會展，科技營銷，科技信息咨詢，投融資中介服務和科技人才交流等科技商務服務
  5. At research postgraduate level, lingnan offers mphil and phd programmes in chinese, cultural studies, english, history, philosophy, translation, visual studies, business including accounting, finance, insurance, international business, management, marketing, operation research and decision sciences, and social sciences including economics, politics and sociology

    招生的學位課程包括中文文化研究英文歷史哲學翻譯視覺藝術商學包括會計財務保險國際企業管理市場學運籌學及決策科學及社會科學包括：經濟政治及社會學。獲錄取的研究生將就特定范疇進行深入研究工作。
  6. The department of business and management offers a variety of undergraduate programs, including ba ( hons ) business administration, ba ( hons ) business studies, ba ( hons ) international business, ba ( hons ) marketing, ba ( hons ) human resource management, ba ( hons ) travel, tourism and hospitality, and bsc ( hons ) business information management systems

    學院的經濟管理系提供多種本科專業，包括工商管理，商業及企業研究，國際商務，市場營銷，人力資源管理，旅遊與酒店管理，及商務信息管理系統的學士學位。
  7. Chapter four focuses on the countermeasures against anti - dumping from the view of government and enterprises respectively. the following is the major viewpoints in the thesis : anti - dumping has developed into one of the major forms of trade barriers, which has its root deeply set into the economy and its internal features ; the backward managerial style of chinese enterprises constitutes the primary internal cause of the severe situation in which they have been suffering from anti - dumping ; the discriminating practices violate, in essence, the relative wto principles ; to break the anti - dumping barrier, the chinese government should straighten out the export practices, build up trade and business associations, and appeal to the wto dispute settlement body. as for enterprises, they should alter their marketing strategies and strengthen the cooperation with international business entities

    本文的主要觀點有：反傾銷自二十世紀下半期以來逐漸發展成為一種主要的國際貿易壁壘，有其深刻的經濟客觀需要以及自身的特點；中國企業普遍不存在對海外市場的傾銷能力，落後的經營管理方式是造成中國企業遭遇反傾銷制裁的主要內因；替代國制度從本質上講是違背wto反傾銷協議原則的；欲打破反傾銷封鎖，我國政府對內應整頓出口經營秩序，建立健全商會職能，對外應在研究吃透有關規則的基礎上積極向wto爭端解決機構申訴，以從根本上扭轉不利局面；企業應轉換經營思維，調整經營策略，積極應訴並加強國際合作，才能消除遭致國外反傾銷的內部隱患。
  8. And the market of mobile communication service supply will be influenced after china joins the wto. facing these problems that exists in smcc ' s marketing, and according to fact situation, i completely analyzed smcc ' s marketing environment and competitive pattern, deeply investigated the market business and challenge faced by smcc. on the basis of mobile products or service ' s features, combined with national & international research about marketing and service marketing, i achieved conclusion as following : 1

    並依據移動產品和服務的特點，結合國內外市場營銷和服務營銷的相關研究，得出了下列結論： 1 、四川移動通信公司當前實行的以發展新用戶為主的擴張型營銷策略已不適應移動市場競爭的需要； 2 、四川移動通信公司要在市場競爭中保持明顯優勢，只有從服務入手，全面實行以維系客戶為目標策略的移動服務營銷。
  9. Entitled exploring online brand choice at sku level : the effects of internet - specific attributes, yanan wangs thesis is a highly creative analysis of the mode of consumer behavior in e - tailing activities. her work is based on sales data generated by www. eguo. com, the most successful online supermarket in beijing. yanan wangs thesis instructors were prof. chan tsang - sing, associate vice - president and chair professor of marketing of lingnan and prof. cui geng, head of lingnans department of marketing and international business

    王亞男所發表的論文極具創意，題為試探網上消費者單品sku水平的品牌選擇問題：論網際網路特有屬性的功效exploring online brand choice at the sku level : the effects of internet - specific attributes ，以北京最成功的網上超市www . eguo . com的銷售資料為基本，分析消費者在電子銷售e - tailing活動中的消費模式，是目前中國區包括香港就電子銷售e - tailing所作的首項研究論文導師為嶺大協理副校長暨市場學講座教授
  10. There are 11 concentration areas available for students selection, including business economics, management information systems, supply chain and logistics management, general finance, financial engineering, insurance and risk management, management of international business, human resource management and marketing, etc

    專修范圍共有十一個，包括商業經濟學、管理資訊系統學、供應鏈與物流管理學、綜合財務學、金融工程學、保險及風險管理學、國際企業管理學、人力資源管理學、市場學等。
  11. Liang, neng zhi fu professor of management ; mba, university of pennsylvania ( wharton ), 1986 ; ph. d. in management, indiana university, 1990. research and teaching : international business, global policy strategy, and marketing

    梁能管理學教授（致福講座教授） 。美國賓夕法尼亞大學沃頓商學院工商管理碩士（ 1986年） ，美國印第安納大學國際商務學博士（ 1990年） 。主要研究與教學領域：國際商務學、市場營銷學、企業發展戰略。
  12. Park shenzhen, regarded as the most throbbing place of it industry in china, book digital has set up a core - running system and business supporting system consisted of the domestic sales and marketing center, the international sales and marketing center, the commercial center, the r d center and the administration center. meanwhilly, the manufacturing base of book digital is located in dongguan, which is the world - famous manufacturing center of it products in china. combined by the book digital manufacturing park and the dy factory, the manufacturing base takes up totally over thirty thousand square metersand, with the capacity of producing three million av, it, and communication terminals of all types, and producing and assembling ten million dy every year

    金格川穀運營中心設立在電子信息產業最具活力的深圳高新科技園，按照科學流程設置了銷售中心市場中心客戶服務中心商務中心等各大功能模塊公司生產基地位於國內信息製造業最發達的東莞市，擁有總建築面積3萬多平方米的博訊東莞大嶺山數碼製造中心和東莞南城工廠，具有年產300萬pcs以上的各類型av it通訊終端和年產1000萬pcs以上dy的生產裝配能力。
  13. A thesis submitted by yanan wang, a lingnan graduate of master of philosophy in business marketing and international business was recently honoured with a best graduate student paper award from the prestigious iaeb 2005 annual conference. the paper beat more than 80 other theses from approximately 125 scholars worldwide and marked the first time a student from hong kong had won this award

    嶺大商學市場及國際企業哲學碩士課程畢業生王亞男在國際電子商貿學會於今年舉辦的第五屆周年會議the iaeb s 2005 5th annual conference中所提交的論文，在來自全球約125名學者所提交的80多篇論文中脫穎而出，榮獲最佳畢業生論文獎best graduate student paper ，成為香港首位獲此殊榮的學生。
  14. Beiersdorf ag today signeda letter of intent with c - bons holding ( international ) limited ( “ c - bons ” ), a hong kong company, to explore exclusively various business cooperation opportunities in areas such as sales and marketing and r & d regarding c - bons ’ hair care and hair styling businesses in china ( “ c - bons hair care ” )

    德國拜爾斯多夫公司今日與香港絲寶集團（控股公司）簽署了合作意向，與絲寶集團共同探討在中國美發護發品市場的銷售、市場以及研發等領域進行合作的可能性。
  15. Mr kwok - fai lau is an associate professor of the department of marketing and international business and concomitantly an associate programme coordinator of the universitys executive master of business administration programme

    現任市場及國際企業學系副教授的劉國輝老師，同時為嶺大行政人員工商管理碩士課程副主任。
  16. Such activities include educational visits to various commercial and industrial cities in china, factory visits, international trade fair participation, seminars, industrial attachment and language enhancement programs etc. the department has also been appointed as an accredited training institute by the hong kong continuing education fund for its china business, international business, marketing and logistics courses

    這些活動包括國內實地考察、研討會、參觀國際商貿展覽會、各大企業的學生實習及語言提升計劃等。工商管理系亦獲香港持續進修基金指定為中國商管、國際商貿、市場營銷及物流課程的培訓機構。
  17. Chapter four " conclusion " stresses that : china will become a main competition battlefield for international business groups in the future ten years. in order to win in the competition with international challengers, china ' s retail industry must formulate right enterprise development strategy, carry out modern enterprise system reform, promote business operation capability in regards of acquisition management technology, commodities distribution technology, information technology and overall marketing technology, and substantially strengthen core competitive power

    中國的零作業翌在這場來oi國際的商業挑戰中勝出，必須止確地認識本兌，認識差距，認識規模實力在競爭中的強弱，要挑戰傳統的思維方式，制定止確的企業發展戰略，實行可持續的高速增k ，要對企業進行現代企業制度的改革，要拓寬資金來源的渠道，積極爭取上市，耍在采購管理技術、商品配送技術、信息技術和整體營銷技術卜迅速地提高白己的營運能力，全面地增強企業的核心競爭力。
  18. Foreign investors who have stronger economic power, advance experiences and marketing technology in business management, and broad international marketing networks shall be encouraged to establish foreign - funded commercial enterprises

    鼓勵具有較強的經濟實力、先進的商業經營管理經驗和營銷技術、廣泛的國際銷售網路的外國投資者舉辦外商投資商業企業。
  19. Facing these problems that exists in smcc ' s marketing, and according to fact situation, i completely analyzed smcc ' s marketing environment and competitive pattern, deeply investigated the market business and challenge faced by smcc. on the basis of mobile products or service ' s features, combined vvith national & international research about marketing and service marketing, i achieved conclusion as follovving : l. the strategy that smcc ' s expands the market by developing new customers is unsuitable to the market competition

    面對四川移動通信公司市場營銷中的種種問題，本文從實際出發，對四川移動通信公司的市場營銷環境和競爭格局作了全面詳細的分析，深入研究了四川移動通信公司在現階段面臨的市場機遇和挑戰，並依據移動產品和服務的特點，結合國內外市場營銷和服務營銷的相關研究，得出了下列結論： 1 、四川移動通信公司當前實行的以發展新用戶為主的擴張型營銷策略已不適應移動市場競爭的需要； 2 、四川移動通信公司要在市場競爭中保持明顯優勢，只有從服務入手，全面實行以提高用戶滿意度為核心的移動服務營銷。
  20. After more than 20 years ' experience in research and development, marketing, and international exchange and cooperation, we have developed a business process that covers the whole life cycle of the products, from planning, r & d, marketing & sales, manufacturing, installation and adjustment, to after - sales service

    經過20餘年技術研發與市場磨練，多方國際交流與合作，已形成由規劃、研發、營銷、製造、安裝調試和售後服務等產品全生命周期業務流程。
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