marketing relationship 中文意思是什麼

marketing relationship 解釋
營銷關系
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  • relationship : n. 1. 親戚，親戚關系。2. 關系，聯系。3. 〈委婉語〉男女關系〈指男女之間的曖昧關系〉。
  1. In reference to the practical changes in the deregulated markets of the advanced countries in the area of europe, america and asia and the countermeasures of the countries, combing with the problems encountered in the marketing and sales practice of the panzhihua brach of sinopec, the paper applies the swot analysis method, rationally analyzes the outside environment and inside conditions. according to the characterizes of gasoline resources, and the market situation after it transformed from the monopolistic style of planning economy to the monopolistic competition style, the paper also analyze the strengths and weakness of the industry brought by the forthcoming event of the permission of the wholesales market of gasoline. based on the above analysis, the paper posits the marketing strategic objectives and measures as follows : ensuring the management of suppliers, adding the retail and direct sales network, improving operating qualities, making the customer relationship management and realizing the multi - benefits of company and customers

    本文在營銷理論的基礎上，通過親身經歷，調查了解，深入研究了成品油在國際、國內市場中過去、現在的市場狀況和發展歷程，參考國際上歐美及亞洲發達國家先期放開成品油管制後市場的實際變化和應對措施，以及結合中石化攀枝花公司營銷工作中存在的問題，理性分析營銷外部環境和內部條件，運用swot分析法，根據成品油能源特點，就成品油市場從計劃經濟的壟斷形式轉向目前國際國內市場競爭的壟斷性競爭的形式后，對成品油批發市場即將準入后的優劣、利弊進行了分析和研究，提出了「作好供應商管理，增加零售和直銷網路、提高經營質量，充分做好客戶關系管理，實現公司和客戶共同成長」的營銷戰略目標和戰略措施。
  2. ( 2 ) for the implement of marketing strategy, this paper analyses competition structure and competition characters zgcc is confronting with, surperiority and inferiority, existing opportunity and threat, customer group characters of zgcc etc ; puts forward that different marketing strategy should be used for the different customer and establishes project of customer satisfactory degree questionary ; brings up a series of countermeasures and measure steps by adjusting of marketing channel, establishing relation marketing and service in the aspect of customer relationship management

    （ 2 ）針對營銷戰略的實施，本文分析自硬公司面臨的競爭格局、競爭特點、本企業的優勢與劣勢、存在的機會與威脅、企業的客戶群特徵等等。提出了針對不同的客戶實施不同的營銷策略以及建立客戶滿意度測試模式方案。運用客戶關系管理理念對營銷渠道的調整、關系營銷的建立、客戶服務提出一系列的對策和措施。
  3. The analysis of relationship between relationship marketing and advantages in competitions

    關系營銷與企業競爭優勢關系分析
  4. From left : smartone - vodafone marketing division customer relationship development general manager shirley chung, shkp head of corporate communications may lau, sing tao daily chief executive officer and chief editor siu sai wo, sing tao news corporation limited chief executive officer lo wing hung, hong yip vice chairman and chief executive alkin kwong and kai shing director patrick lam, at the prize presentation ceremony

    新地連同旗下三間公司榮獲四大品牌殊榮，左起為數碼通?務部客戶關系拓展總經理鍾陳碧璋新地公司傳訊總監劉美梅星島日報行政總裁暨總編輯蕭世和星島新聞集團行政總裁盧永雄康業副主席及行政總裁鄺正煒及啟勝董事林文柏代表領獎。
  5. The paper focused on four factors : product, price, place and promotion. the strategy of improving the marketing mix by xpp company was brought up which included the products portfolio, additional products ; adoption of pricing scheme, promotion strategy, public relationship formulation, integrated expansion, club system for drivers

    論文圍繞營銷組合的四個要素：產品、價格、渠道和促銷，提出了改進xtp公司營銷組合策略的思路，即制定產品整體策略；採用市場撇脂定價法；整合推廣策略；發展公共關系。
  6. Moreover, theoretical studies of risk - avoiding in consumer credit have never gone hand in hand with those of banks " marketing, thus, it is necessary to have the two questions com bined in one theoretical study, probing on and proving the close relationship between them. in the meanwhile, marketing mechanisms and organizational structures should be built in a way coordinated with risk control and fit for consumer credit business of the commercial banks

    在對于消費信貸營銷與風險控制之間協調關系的理論證明基礎上，筆者在對我國商業銀行信貸組織結構分析后，嘗試在商業銀行消費信貸宏觀管理層面設計較為理想的與風險控制協調的消費信貸整體市場營銷機制結構，並結合設計圖，進一步討論在開展消費信貸業務中營銷策略與風險控制的協調方式與結合點。
  7. Development is mankind ’ s goal now and forever as a new developing view, the sustainable development has been accepted by most of countries in the world much research on it has been made with different subjects from different point of view, and a lot of achievement has been accomplished in china 1ittle research on the sustainable development has been made from the planning law ’ s point of view, many people hold the opinion that the sustainable development doesn ’ t need the planned economy but the marketing one in fact ， more powerful plan is necessary for the sustainable development just like marketing mechanism plan is the soul for the sustainable development and one kind of necessary means it is shortsighted to belittle and escape plan blindly on the basis of comprehensive exposition on the sustainable development ， the writer expounds the relationship between the sustainable development and marketing economy 、 macro - control and then comes to the following conclusion ： it is necessary for plan and planning law to ensure the sustainable development at the end of this thesis ， guiding by the strategy of sustainable development ， the writer tries to find out the disadvantage in china ’ s plan and planning law which hinders to accomplish the strategy of sustainable development and tries to compose another kind of planning law guided by the continual development and this kind of planning law will serve the strategy of sustainable development better

    與市場機制一樣，計劃也是可持續發展的生命線，也是一種非常必要的手段，盲目貶低計劃、迴避計劃是一種短視行為。本文試從法學和社會學的角度，在對可持續發展進行初步綜述性論述的基礎上，進一步研究和探討可持續發展與市場經濟、可持續發展與宏觀調控的關系后，得出初步結論：可持續發展需要計劃和計劃法為其提供製度保障。文章最後，筆者試著找出我國當前計劃和計劃法工作中不利於實現可持續發展戰略的地方，並試圖構建一部可持續發展戰略下的計劃法，從而使計劃能夠更好地為可持續發展戰略的實施服務。
  8. After the analysis of current market situation, the report has posed " a customer orientated marketing strategy ", emphasizing the value of customer relationship, fostering consumers " loyalty, as well as meeting the exact demand of the customers. these new management models and strategies are generated to fulfill the above - mentioned requirement. the report consists of four major sections

    本文在分析了企業營銷理念的現狀和當前市場狀況之後，提出了「以客戶為導向的市場營銷了理論」 ，突出客戶價值，培養顧客忠誠度，滿足客戶的真正需求，並以此為基礎構架出了新的企業營銷管理模式和營銷策略組合。
  9. 25 relationship marketing has the aim of building long - term mutually satisfying relations with key parties ? customers, suppliers, distributors ? in order to earn and retain their long - term preference and business

    關系營銷就是與關鍵對象（顧客、供應商、經銷商）建立長期相互滿意關系的活動，以便維持各方之間長期的優先權和業務。
  10. Many companies in order to expand the product ' s market share, will often display some of the planning or marketing promotion activities, then usually prepare some gifts ; event of festivals or company anniversary gifts, and other special days needs to be presented to important clients to achieve contact feelings solid business relationship purposes

    很多公司為了擴大產品的市場份額，會經常性的策劃一些展示推廣會或促銷活動，這時通常會準備一些禮品；遇節日或公司周年慶等特殊日子需要禮品來贈送給重要的客戶，以達到聯絡感情穩固業務關系的目的。
  11. Rustic opinions on relationship marketing in power design institute

    芻議電力設計院的關系營銷
  12. In the last, the application of relationship marketing is discussed through the section of gap period in the model of high - tech product life cycle

    第三部分選擇了高技術產品生命周期模型中的鴻溝區這一斷面，討論了關系營銷的應用問題。
  13. The " localization strategy " includes product / brand strategy 、 price strategy 、 distribution strategy and pubic relationship strategy etc. it should be significant for chinese companies who want to comprehend the management spirit of multinationa companies and want to adapt to the international competitive environment after wto entry of china. there are a good deal of differences between western countries and china in politics 、 economy 、 culture and law environment. the right way succeed in china is matching the marketing strategy with the background of china

    跨國企業本土化營銷策略的主要內容有：社會關系營銷，取得當地政府、民眾的信賴和支持；產品和品牌本土化策略；分銷渠道的本土化建設；價格本土化策略；營銷和傳播觀念本土化策略；高層政府公關策略；危機管理和危機公關； "市場導向和顧客導向"的市場研究和營銷策略等。
  14. Based on the analysis above, in the fourth chapter, the paper suggests five essential factors of services marketing. it includes bank services, services channel, services expression, communication and spread, and the management of customers " relationship

    在商業銀行服務營銷要素分析一章中，本文提出了商業銀行服務營銷的5項要素；銀行服務、服務渠道、服務表現、傳播與溝通、客戶關系建設。
  15. In the analysis process, this paper not only uses marketing relationship, the play theory, trust, < regulations of retailers and suppliers >, etc, but also designs the questionnaire form, questionnaire research, statistic and analysis of questionnaire data, and describes how tcl to cooperate with super chain stores to realize the “ win - win ” result

    在分析的過程中不僅運用了關系營銷、博弈論、信任、 《零供管理辦法》等，而且還設計問卷、問卷調查、統計和分析問卷數據，闡釋了tcl如何與大型家電連鎖商進行合作，最終達成雙贏。還分析了廠商利益沖突的原因。
  16. It puts the knowledge of service marketing, relationship marketing and internet into practice. based on survey and analysis, we research the marketing channel, propose 4 rules and many advices, and point out that the internet marketing channel has a bright future

    通過詳實的調查和比較充分的論證，提出了旅行社的營銷渠道建設與管理的四個原則，並針對營銷渠道建立和管理的各個方面，提出了可操作的建議，為旅行社的渠道營銷活動提供參考和借鑒。
  17. Taking the csa for the example, combined with the current theory and method of marketing innovation which include integrated marketing, internet marketing, relationship marketing, service marketing, channels marketing, green marketing, brand marketing, this article gives the systems analysis and research to the marketing strategy of csa, on such base, it comes to an overall evaluation after summarizing the advantages of general marketing

    本文以南航為對象，結合目前市場營銷創新的理論與方法，包括整合營銷、網路營銷、關系營銷、服務營銷、渠道營銷、綠色營銷、品牌營銷等，對南航的營銷策略進行了系統分析和研究。在此基礎上，總結南航營銷總思路的優勢，進行了總體評價，並根據市場營銷創新的觀點，對南航營銷策略提出了具體創新的建議。
  18. Mr tang yu lap, chairman, hantec investment holdings, said : " following the introduction of the second phase of cepa and further liberalisation of the services sector in mainland china, we will continue to pursue overseas network expansion particularly in the mainland market by way of setting up representative offices and building up sales and marketing relationship with consultancy services providers in the mainland

    亨達國際控股主席鄧予立先生表示：隨著更緊密經貿關系安排第二階段的推出，中國大陸進一步開放服務行業，亨達將繼續尋求擴闊海外網路的機會。亨達會透過開設代表辦事處，並與內地的顧問服務業者建立銷售與市務拓展關系，藉此拓展集團尤其關注的中國市場。
  19. At last, it compared the database marketing with the traditional marketing. the second chapter : it systemically shows the theory foundation of database marketing : direct marketing, relationship marketing, total quality management, mis, integrated marketing

    第二章系統說明了數據庫營銷的理論基礎，即其與傳統營銷理論：如直復營銷、關系營銷、全面質量管理、管理信息系統、整合營銷的關系。
  20. Firstly, the author briefly introduced the defination of marketing and the marketing modes described by international top 10 famous masters including 10p ' s marketing, organizational marketing, intelligent marketing, humanized marketing, rational marketing, brand marketing, practical marketing, relationship marketing, online marketing, and integrated marketing

    首先簡略介紹了什麼是營銷，以及10位世界著名營銷大師的營銷方式，包括： 10p營銷法，組織營銷學，智慧營銷，人性化營銷，理性營銷，品牌營銷，實踐營銷，關系營銷，網路營銷，整合營銷。
分享友人
分享到 Line

分享到臉書