word-of-mouth marketing 中文意思是什麼
word-of-mouth marketing
解釋
口碑行銷-
This finding can be explained by the possibility that customer satisfaction generates free word - of - mouth advertising and saves subsequent marketing costs
這可以解釋為,顧客滿意可能產生了免費的口碑廣告效應,並節省了隨后的營銷費用。 -
The paper studies communication process and influence factors in constructing the formative model of womc based on reviewing and analyzing the connotation and function, and finally puts forward some optional strategies of word of mouth marketing
摘要本文在全面回顧和分析口碑傳播的內涵與功能的基礎上,通過構建口碑傳播的形成機理模型,深入剖析了口碑傳播的傳播過程及其影響因素,並進一步提出了口碑營銷的策略選擇。 -
Consultancies specialising in such marketing methods are springing up and, say industry insiders, a uk equivalent of the word of mouth association, established in the us in 2005, is likely to emerge soon
專門從事此類營銷方式的咨詢公司正如雨後春筍般紛紛涌現,而且據業內人士稱,英國可能不久就會成立一個行業協會,類似美國在2005年成立的「口碑營銷協會 -
The common way to create perfect experience and cultivate loyal customers and the methods to carry out marketing by making full use of " word of mouth " and tourists " opinions and suggestions are put forward based on this
在此基礎上,提出了創造完美體驗,培養忠誠顧客的一般性思路;指明了利用忠誠顧客的人際口傳、意見建議開展營銷的方法。
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