現代廣播學 的英文怎麼說
中文拼音 [xiàndàiguǎngbōxué]
現代廣播學
英文
modern communication- 現 : Ⅰ名詞1 (現在; 此刻) present; now; current; existing 2 (現款) cash; ready money Ⅱ副詞(臨時; ...
- 代 : Ⅰ動詞1 (代替) take the place of; be in place of 2 (代理) act on behalf of; acting Ⅱ名詞1 (歷...
- 播 : 播名詞(姓氏) a surname
- 學 : Ⅰ動詞1 (學習) study; learn 2 (模仿) imitate; mimic Ⅱ名詞1 (學問) learning; knowledge 2 (學...
- 現代 : 1 (現在這個時代) modern times; the contemporary age [era]2 (現代的) modern; contemporary現代...
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By expounding that correct evaluation of advertising effects is crucial for effective advertising management, this thesis puts forward the necessity of establishing a scientific system to evaluate advertising effects. then, with the theories of marketing and management, this thesis discusses the basis upon which the scientific evaluation system is established. the basis include : to evaluate advertising effects during the whole stages of the activity ; to evaluate advertising effects with marketing as the core ; to evaluate advertising effects from the point of target audience ; to evaluate advertising effects with both qualitative research and quantitative research
接著,本文從營銷學和管理學的角度,論述了建立科學的廣告效果評估體系的基本原則,具體包括:以「目標管理」的原理論述了「要全過程地評估廣告效果」 ;從廣告在現代營銷活動中的地位出發論述了「要以銷售為中心評估廣告效果」 ;以「整合營銷傳播理論」論述了「要從目標消費人群的角度評估廣告效果」 ;從對定性研究與定量研究的比較出發論述了「要定性研究與定量研究相結合評估廣告效果」 。The supplement has existed for more than one hundred years in china, and it is inimitable. the thesis makes a retrospect on the traditions of the supplement, which attaches more importance to literature and flesh and blood. the thesis draws its general picture in the characteristics. it is characterized the changes of the supplement since 1978 with the progress of reformation of journalism. all kinds of supplements with particular angles in the realism strengthen cognition function, aesthetic function, service function through publishing thoughtful, informative and interested articles, so it can help readers improve theoretic culture, thought culture, knowledge and life culture in the extent and depth. the supplement and news edition bring out the best in each other, so it can promulgate ample knowledge, reflect life ' s transformation, change people ' s ideas, transform social traditions and set up new - style substance and spirit life. further more, the thesis points out some current problems in the development of the supplement and prposes some countermeasure
本文回顧了副刊重視文學和關注現實傳統的形成,著重探討了改革開放以來,副刊在新聞改革的推動下,各個階段出現的新變化:種類繁多的副刊從現實生活和獨特視角出發,通過發表具有思想性、知識性、實用性、趣味性的文章,在新的廣度和深度上強化認識功能、審美功能與應用功能,幫助讀者提高理論修養、思想修養、知識素養和生活素養,與新聞版相得益彰,從而以較強的時代意識,傳播內容豐富的知識,反映社會生活的變化,轉變人們的觀念,移風易俗,創建新型的物質和精神文化生活。This task is established in guangzhou radio & television university. in accordance with one of the items of " reform of person with ability cultivation mode and experimental unit of open education " in guangzhou radio & television university, using modern education theories, the author designs and programs a network - based streaming media courseware for science of organizational behavior, which is a compulsory course of the subject of business administration. the courseware is applied to distance education experimentation
本課題即立足於廣州市廣播電視大學,在現代教育理論指導下,以廣播電視大學「人才培養模式改革與開放教育試點」項目中工商管理專業本科主幹必修課程《組織行為學》為典型,利用網路教學平臺開發了該課程的流媒體課件,並將其應用於遠程教學實驗中,通過單向和雙向訐等量表模型、多因素排序量表模型、 x ~ 2檢驗、 (It trains qualified personnel with all sorts of patterns. presently, the practice of rtvu - teach - oneself linking program has brought into full play both advantages, which is gaining popularity in the society. based on the principle of running school according to the social needs, rtvu trains specialized practical personnel closely related to the economic construction and social development. in settinq up the courses, hrtvu develops some new specialities to meet various needs of talent market in different local places and the urgent need of society that providing chances to learn for people from various posts with different requirements
河北廣播電視大學積極適應河北經濟建設和社會發展的需要,堅持四個面向,即「面向地方面向基層面向農村面向邊遠地區和少數民族地區」辦學的指導思想,實行「寬進嚴出」的辦學方針,充分應用現代化教學手段,堅持多層次多規格多功能多形式辦學,堅持學歷教育和非學歷教育並舉,開展了大量的實用知識技術培訓,為河北的經濟建設和社會全面進步提供了多種教育服務和人才智力支持。Brilliant engineering and innovation lie behind these unseen elements that operate wireless communications, satellite broadcasts, air traffic control systems, microwave ovens, video cameras, touch - tone phones, computers, and many other products that have improved the quality, safety, and convenience of modern life
在這些看不見的因素後面,傑出的工程學和創新技術操縱著無線電通訊、衛星廣播、空中交通管制系統、微波爐、攝像機、按鈕式電話機、電腦和其他改善了現代生活質量,提高其安全性和舒適性的產品。With modernized scientific and technical popularization and a large number of detective artistic works ' spread extensively, criminal means become fiendish to take, intelligent, specialized and wide area of criminals
摘要隨著現代科學技術知識的普及以及大量偵探文藝作品的廣泛傳播,犯罪分子的作案手段日趨暴力化、智能化、專業化和廣區域化。Analysing from the modern sight and cultural field, the reasons why yi zhong - tian ' s " comments on the three kingdoms " are so popular in the public mainly to reflect in three aspects : the multiplicity of cultural intension and the diversity of science spreading pattern : the choice of the topics about which scholars and common people are both concerned ; the unique and original perspective and expressing style with striking features
站在現代視域和文化層面上來進行分析,易中天「品三國」廣受歡迎的原因主要體現於三個方面:文化內涵的多元化和學術傳播方式的多樣化;選擇為學者與大眾共同關心的話題;獨特新穎的切入角度和個性鮮明的表達風格。In pace with the rapid development of the technique of modern science, especially the technique of electronics, multi - medium and net work, the teaching medium has developed from traditional ways like blackboards, wall maps, all kinds of models into various electronic ones as projectors, projecting apparatus broadcast, movie and television etc. and today ' s multi - media, calculator network and long - distance teaching bestow new contents and connotation on the modern teaching medium
隨著現代科學技術的突飛猛進,尤其是電子技術、多媒體技術和網路技術的飛速發展,教學媒體已由傳統的黑板、掛圖、模型等發展到各種電化教學媒體如投影儀、幻燈機、廣播、電影、電視等。而今天的多媒體、計算機網路、遠程教學,更為現代教學媒體賦予了新的內容與涵義。Application engineering development will build all kinds of application system, like digital library, modern distance education system ( network education system ), resources databases, oa ( office automation ) and vod ( video on demand ) system etc. if it is spread and used, it will improve the efficiency of the management, and extend the school running ability
應用工程建設是校內各種應用系統的建設,包括數字圖書館、現代遠程教育系統、資源庫建設、辦公自動化、視頻點播系統等,它的推廣使用將大大提高校內管理效率,擴大辦學能力。管理工程建設的原則是以人為本,關鍵項目有信息化意識建設、安全管理和管理創新等。Think normally, long - range education already experienced via 3 generation : generation is to teach by correspondence education ; the 2nd generation is broadcasting television education ; the main feature of the 3rd generation is to use computer network and multimedia technology, education activity has below digital signal environment, be called " contemporary and long - range education "
通常認為,遠程教育已經歷經三代:第一代是函授教育;第二代是廣播電視教育;第三代的基本特徵是利用計算機網路和多媒體技術,在數字信號環境下進行教學活動,被稱為「現代遠程教育」 。As a new breakthrough in economics and communications theory, the integrated marketing communications ( imc ) has had a significant impact on enterprise marketing initiatives and the advertisement and communications behavior of advertisement agent company, therefore, doing some academic research on this new theory will be quite necessary. the people managed enterprises develop really quickly, and they become more and more important in our country
Imc即( integratedmarketingcommunications ) ,即整合營銷傳播。整合營銷傳播學說的出現是經濟學和傳播學在理論上的又一突破,它對企業的市場營銷活動和廣告代理公司的廣告傳播行為都產生了深遠地影響,既然整合營銷傳播具有如此巨大的影響作用,那麼對整合營銷傳播作一些理論上的探討就很有必要。Since 1999, ministry of education approves average college and universities of 67 central broadcasting television to begin contemporary and long - range education pilot job, on the foundation that allows 68 afore - mentioned pilot colleges to begin network education to work inside school, carry contemporary communication network, begin education of record of formal schooling and education of blame record of formal schooling
自1999年以來,教育部批準67所普通高校和中心廣播電視大學開展現代遠程教育試點工作,答應上述68所試點高校在校內開展網路教學工作的基礎上,通過現代通信網路,開展學歷教育和非學歷教育。At last, this article discusses video sigal prevalence on the internet and the iii theory reliance applying streaming media web broadcasting technology to develop moder multimedia distance edcation, and holds forth the distance education solution project based on the streaming media technology
最後,本文還討論了internet上視頻信號的優勢及應用流媒體網路廣播技術開展現代多媒體遠程教學的理論依據,並提出了基於流媒體技術的遠程教學解決方案。Hind in two years, study advertisement learns, transmission learns, course of study of medium of recreation and world unifinication, contemporary europe, news and its are made, media is made, media technology, film and wide technical history and image of academic, agency and society are true between the phenomenon
后兩年中,學習廣告學、傳播學、娛樂與世界一體化、當代歐洲傳媒業、新聞及其製作、媒體製作、媒體技術、電影與廣播的歷史與理論、媒介形象與社會真實現象之間的關系、數字電視技術、多媒體技術在傳媒業中的應用、數字合成技術等。Contemporary and long - range education is the new - style education form that uses the contemporary it method such as network technology, multimedia technology to begin, it is to build the network education on base of technology of communication of contemporary electron information, give teacher and student with the face, teach by correspondence education and broadcasting television ( seeing and hearing ) education is auxiliary, it gives priority to body with learner, basically apply between student and teacher, student and educational orgnaization a variety of media undertake with a variety of alternate meanses systematic education and communication are contacted
現代遠程教育是利用網路技術、多媒體技術等現代信息技術手段開展的新型教育形態,是建立在現代電子信息通信技術基礎上的網路教育,以面授教學、函授教學和廣播電視(視聽)教學為輔助,它以學習者為主體,學生和教師、學生和教育機構之間主要運用多種媒體和多種交互手段進行系統教學和通信聯系。The program provides students with a firm grounding in the principles of radio and television science, demonstrates the application of these principles and modern communication techniques to gather, edit and broadcast news, and enables them to learn the principles and skills and to build an excellent knowledge structure
本專業學生要求學習馬克思主義基本原理,系統掌握新聞傳播學理論,熟知廣播電視媒體的傳播特性,能夠熟練運用現代傳播技術采、編、播新聞信息,形成「厚基礎、寬口徑、術理兼備」的知識結構。分享友人