討論廣告運作 的英文怎麼說
中文拼音 [tǎolúnguǎnggàoyùnzuò]
討論廣告運作
英文
discussing an advertising campaign- 討 : 動詞1 (討伐) send army or despatch troops to suppress or assault 2 (索取; 請求) ask for; beg ...
- 論 : 論名詞(記錄孔子及其門徒的言行的「論語」) the analects of confucius
- 告 : 告動詞(由上至下告知) officially announce
- 運 : Ⅰ動詞1 (物體位置不斷變化) move; revolve 2 (搬運; 運輸) carry; transport 3 (運用) use; wield...
- 討論 : discuss; talk over
- 運作 : campaign
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In the form of investigation report, the paper introduced the basic conditions of taibei operation area of daqing oilfield, illustrated the necessity and guiding principle of establishing taibei operation area management model, discussed the imperative measures of establishing the model, evaluated the effect of establishing the model, analyzed the existing problems during the operation, discussed further improvement of the model, summarized the successful experience of the model, put forward application area and prospect of the model, and made the conclusion that implementing operation area management model is the inevitable development trend of deepening reform and enhancing economic benefit for an old oilfield
本論文為調查報告形式,介紹了大慶油田太北作業區的基本情況,闡述了建立太北作業區管理模式的必要性、指導思想和原則,論述了建立太北作業區管理模式的重要舉措,評價了建立太北作業區管理模式的效果,分析了太北作業區管理模式運行過程中存在的問題,探討了進一步完善太北作業區管理模式的對策,總結了太北作業區管理模式建立的成功經驗,給出了作業區管理模式推廣應用的范圍和前景,得出了實行作業區管理模式是老油田深化改革、提高經濟效益的必然發展趨勢的結論。This thesis divides the study of ad culture into two parts : external study - cultural ad and internal study - ad culture. internal study mainly discusses the question of individualist movement of ad, which is the base and beginning of external study. internal studyis also the field that this thesis will work on. after analyzing a seris of instructive theory that ad experts and ad companies hold. this thesis considers that the operation of modern ad bases on the grasp of the contradiction between production and consumption, which is the premise of the operation of ad. after this, the thesis discusses the questions such as the scientific character of ad ' s persuasion, the state in which medias run, and the essense of this premise
本論文認為廣告文化學的研究應該分為外部研究(文化之廣告)與內部研究(廣告之文化)兩部分,內部研究主要探尋廣告運動個性化的東西,它是外部研究的基礎和起點,也是本論文探討的范圍所在。論文通過對一系列廣告大師及著名廣告公司指導理論的梳理與剖析,認為現代廣告業的運作是建立在對生產?消費矛盾的把握之上的,這是現代廣告業運作的預設前提;在確認了這一前提之後,論文繼而探討了廣告是什麼、廣告說服的科學性、媒體運作的態勢以及這一預設前提的實質等一系列相關問題。
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