competition and pricing strategy 中文意思是什麼
competition and pricing strategy
解釋
競爭與定價策略- competition : n. 1. 競爭。2. 比賽，競賽。3. 【生物學】生存競爭。
- and : n. 1. 附加條件。2. 〈常 pl. 〉附加細節。
- pricing : 報價模式的案例練習
- strategy : n. 1. 戰略（學）。2. 策略，作戰方針 〈cf. tactics 〉。
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The article. has introduced the basic situation of liutie material company briefly ; has summarized the theoretical foundation of competition strategy and encouraging strategy, namely the competition strategy theory, the motivational theory, agency by agreement, manpower capital theory ; has carried on the macroscopically outside environmental analysis, enterprise inside condition analysis and swot analysis of liutie material company ; has proposed establishing the strategic idea that rely main on diversified strategy, and full combine the entering type strategy ; has made the cooperative effect of giving full play to, set up the total strategy of diversified strategy ; drawing lessons from economic value - added concept, capital - asset - pricing model and black - scholes model, we have designed the phantom stock option plan of liutie material company
本文簡要介紹了柳州材料總廠的基本情況；總結了設計競爭戰略和激勵戰略的理論基礎，即競爭戰略理論、總體戰略、激勵理論、委託代理理論、人力資本理論；進行了柳州材料總廠的宏觀外部環境分析和企業內部條件分析及swot分析；提出了應確立以多樣化戰略為主，並充分結合進入式戰略的戰略觀念，制訂了充分發揮協同效應，建立相關約束多樣化經營的總體戰略；借鑒經濟增加值這一概念和資本資產定價模型及布萊克-舒爾茨模型，設計了柳州材料總廠虛擬股票期權激勵計劃。 -
The interaction between financing decisions and product market competition has been the recent focus of financial economists and industrial economists. empirical evidence indicate that capital structure changes affect firm and it ' s rivals " investment, pricing strategy and performance
許多實證研究表明：財務杠桿對企業在產品市場競爭中的投資能力、產品定價行為和業績的影響，以及行業特性和產品市場競爭結構對企業財務杠桿的影響。 -
After 1989, the increase of demand slowed down and facing the complexion of low degree of industrial concentration of product market and financial strain of medi um and small - sized enterprises caused by the circulating trap of " credit squeeze - - - bad loan ", the advantageous enterprises " " wallow in money ", specifically, those listed companies that could finance from the stock market, began to take predatory pricing strategy in succession and tried to enlarge market share and obtain high return by squeezing medium and small - sized enterprises out of the market after 1998, the vicious circle of deflation and " credit grudging " of banks in product and credit markets, overcapacity, the difficulty of retreating of loss - incurring enterprises in some industries from the market for institutional reasons and over - competition in some industries, led to the incessant decrease of enterprises " global income, persistent increase of rate of debts and constant rise of ratio of bad assets of banks, which further intensified the vicious circle of deflation and " credit grudging " of banks
如在改革開放初期，在產品市場需求旺盛和信貸市場預算軟約束的情況下，各類企業的最優決策就是採用高負債、高擴張的「負債的有限責任效應」策略來搶占市場並獲得高回報； 1989年以後，需求增速開始放緩，面臨產品市場產業集中度較低和信貸市場「信貸緊縮-不良貸款」循環陷阱導致的中小企業資金緊張的局面， 「錢袋鼓鼓」的優勢企業（尤其是那些可以通過股票市場融通資金的上市公司）紛紛採用掠奪性定價策略，試圖通過把中小企業擠出市場來擴大市場份額並獲得高收益； 1998年以後，產品市場和信貸市場形成了通貨緊縮和銀行「惜貸」惡性循環的狀況。產品市場上部分行業生產能力嚴重過剩，且由於體制等原因導致虧損企業無法退出，因此這些行業中出現了過度競爭的現象，企業總體收益的不斷下滑、負債率不斷提高以及銀行不良資產率的持續上升，又進一步加強了通貨緊縮和銀行「惜貸」的惡性循環。 -
Competition and pricing strategy
競爭與定價策略 -
The trend of the international freetrade and economic integration brings enterprises many indefinite environmental factors. the traditional pricing methods that are applied to common merchandises cannot meet the needs of high - tech products pricing now. price reduction seems to be the most frequently used competition strategy, however which results in much loss
應用於一般產品的定價方法已不能滿足高新技術產品的定價要求，降價似乎已成為商家們用得最為頻繁的競爭手段，但其結果卻是給商家帶來很大的損失，尤其是具有高成本的高新技術企業。
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